Unica (2024)

25/03/2022

Are you going crazy trying to keep up with all the posts and trends you should be doing for your business??🤯

Imagine waking up and starting your day, and your Instagram post goes up automatically at a certain time in your day. 😎

How much time did you just save? 🤌

Stop making the mistake of creating and posting 🚫

As a business owner you need to find every way possible to save time and achieve more results! 📈

Batching your content will not only save you time but it will also keep you consistent and top of mind to your audience 💗

Posting with purpose is the best way you can achieve your maximum results!

To be able to batch your content you must know:
✅Who you are posting for
✅What your goal of your post is
✅How you will deliver it
✅Your content strategy

That may seem overwhelming at first, but content batching can actually relieve your stress in the end. ⏳

So small business owners listen up! 🗣

Grab yourself a copy of my content calendar, follow these steps and stop stressing over what you're going to post next. 📲

25/03/2022

Are you going crazy trying to keep up with all the posts and trends you should be doing for your business??🤯

Imagine waking up and starting your day, and your Instagram post goes up automatically at a certain time in your day. 😎

How much time did you just save? 🤌

Stop making the mistake of creating and posting 🚫

As a business owner you need to find every way possible to save time and achieve more results! 📈

Batching your content will not only save you time but it will also keep you consistent and top of mind to your audience 💗

Posting with purpose is the best way you can achieve your maximum results!

To be able to batch your content you must know:
✅Who you are posting for
✅What your goal of your post is
✅How you will deliver it
✅Your content strategy

That may seem overwhelming at first, but content batching can actually relieve your stress in the end. ⏳

So small business owners listen up! 🗣

Grab yourself a copy of my content calendar, follow these steps and stop stressing over what you're going to post next. 📲

18/03/2022

𝐎𝐧𝐞 𝐨𝐟 𝐦𝐲 𝐟𝐚𝐯𝐨𝐫𝐢𝐭𝐞 𝐩𝐚𝐫𝐭𝐬 𝐨𝐟 𝐛𝐞𝐢𝐧𝐠 𝐚 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚 𝐦𝐚𝐧𝐚𝐠𝐞𝐫⁠
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is capturing the content for my client's brand📸⁠
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Photography and content creation create the images your audience sees and that your brand represents 📎⁠
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Whether I go on site or create the scene somewhere else, 🙋🏻‍♀️⁠
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My goal is to bring your brand to life, and make your audience feel like they are there with you. 💪🏻⁠
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One of the most important aspects of content creation is humanizing your brand.⁠
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When people can see themselves or see you in your brand, it brings them closer to you. 🤌🏻⁠
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Creating that trust is the first step in building a loyal relationship.⛓⁠
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This is why I love content creation and brand photography! ✨⁠
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If you would like to have your own brand shoot DM me! 📲⁠
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17/03/2022

Your Social Media Daily Checklist🥂⁠
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It doesn't have to be hard ⁠
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You just have to be consistent 🎯⁠
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Save this Daily To Do and check off all your social media tasks each day 📲⁠
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15/03/2022

If you are struggling to get consistent online, keep reading👇🏼⁠
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We all need a little motivation now and then!🤏⁠
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If you are a business owner and you are struggling to find inspiration on what to post each week, then this is for you!⁠
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Posting should be purposeful in order to grow your audience👩‍💻⁠
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What does that mean (I thought you might ask )😌⁠
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Posting with purpose means there is a certain goal behind your post.⁠
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So how can you more consistent with your content?🤔⁠
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Focus on your content pillars!⁠
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Not sure what content pillars to use... or what that even means? That's ok! Here's what you can do⁠
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Focus on creating content that⁠ ⁠
✨Educates⁠
✨Entertain ⁠
✨Inspire Engagement⁠
✨Inform About your Brand⁠
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Knowing these categories are what you should be posting about hopefully gives you more motivation to start creating content 💥⁠
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Comment below which pillar you are most excited for!⁠
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07/03/2022

𝐅𝐚𝐜𝐞 𝐢𝐭-- there are other ways to post reels without having to show your face 🙈⁠
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I hate to burst your bubble but there really are no more excuses to not posting reels! ⚡️⁠
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Reels are the best method in getting in front of your audience and to growing, but why? 🤔⁠
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The truth about reels is this:⁠
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They are easy to consume and people enjoy them 🥂⁠
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Okay so it's not really a secret🤷🏻‍♀️⁠
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But another key point about reels is the potential that they give for you to reach your audience ⁠
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So if you are shy, or just don't think you have time for all these transitions ⁠
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Try these reels ideas: 👇🏻⁠
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▪️Bts- ⁠
It could be of your day, a process, a job, at work, any part of your business⁠
▪️Product display-⁠
It can be video of your product or a collection of pictures⁠
▪️Workspace tour- ⁠
This shows personality and helps people get to know you without seeing you⁠
▪️FAQs- ⁠
By quickly answering all your common questions you can gain authority⁠
▪️Industry Tip- ⁠
By educating your audience on your business they learn more why they should follow from you⁠
▪️Day in the life- ⁠
It could be what you do for your business that day, a fun day out, life of a business owner⁠
▪️How to- ⁠
This could be how to get deliveries ready, how to organize orders, how to make your product and more!⁠
▪️Show your favorite tools- ⁠
Show us how you do what you do!⁠
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Now no more excuses! Get out there an make those reels 👊🏼⁠
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If you want more help with creating awesome reels click the link in my bio for reels coaching! 📲⁠
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22/02/2022

These words make my heart melt! ⁠❤️⁠
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I had the honor of working with this client and help with their online strategy!⁠
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🤩One of my favorite things is feedback and learning how I can better myself for those I serve.⁠
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Being able to hear such kind words from a client I really enjoyed working with just makes it all the more special.⁠
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👉🏼Don't forget if you have a service provider or a product you really enjoy from a small business- do them the honor of hearing your kind words.⁠
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Your kind words make it possible for them to help more people!⁠
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Comment 'YES' if you agree👏⁠
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22/02/2022

What is Smart Engagement? 🤔

Well first let's talk about engagement 🙌

Engagement is the interaction between your account and other accounts, whether that is on posts, stories, reel etc. 👩‍💻

So what is smart engagement 🧠

Engaging with a purpose ✨

If you want to see growth and want to start building loyalty within your account followers engagement is key🔑

Here is how you can start engaging with purpose:

🔖Find where you audience hangs out and start having conversations with them. Not about you or your brand but about them!

🔖When you start to engage with others they will start to engage with you back!

🔖And now you are telling the algorithm you have content that is engaging (shocked face)

So smart engaging actually helps you to beat the algorithm! 🔎

Want to know more about smart engaging? Comment below!

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21/02/2022

𝑾𝒉𝒂𝒕 𝒂𝒓𝒆 𝒚𝒐𝒖𝒓 𝒗𝒂𝒍𝒖𝒆𝒔!?

Our values define us, they tell people who we are and what we stand for. 🤟

As business owners the best way our audience can get to know us is understanding what we stand for 😍

So if you're a business owner comment your top 3 values below!👇

15/02/2022

How do you tell the algorithm "𝙃𝙚𝙮, 𝙢𝙮 𝙖𝙪𝙙𝙞𝙚𝙣𝙘𝙚 𝙞𝙨 𝙓"⁠
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The whole goal of social media is to be seen online by your ideals clients, so how do you get in front of them?⁠🕵🏻⁠
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Here's the first step to get in front of your ideal audience:⁠
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First:⁠
You need to know where your ideal audience is hanging out!⁠🔎⁠
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This is huge because if you don't know:⁠
👉🏼Who your audience is⁠
👉🏼Where they hang out ⁠
👉🏼& What they need⁠
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Chances are you are not going to be able to find them!⁠😒⁠
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It's important not to skip the basics,⁠
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So first things first- Figure out where your audience is hanging out⁠👀⁠
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Stay tuned for step two! ⁠
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2️⃣ Step 2:⁠
What to do once you've found your audience⁠
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Follow for more!⁠
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15/02/2022

I love support, representing, admiring and being inspired by women owned businesses.... Can I get a hell yea!?🥳

YEA!😍

As a business owner myself, I love being able to bring out the unique and inspiring sides of others 💪

Working with businesses who love to empower others is my biggest goal!

Any product or service can be just fine, but when you have a brand who truly cares about the people they are serving.. it just makes it all the more easy to fall in love with them ❤️

Shout out to all my business owners who's goal is to empower, support and inspire women everywhere!🗣️

If you're a brand whose has a similar goal tag yourself below so we can support each other!
👇

Us women we gotta stick together 👯‍♀️

15/02/2022

I love supporting, representing, admiring and being inspired by women owned businesses.... Can I get a hell yea!?🥳⁠
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YEA!😍⁠
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As a business owner myself, I love being able to bring out the unique and inspiring sides of others 💪⁠
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Working with businesses who love to empower others is my biggest goal!⁠
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Any product or service can be just fine, but when you have a brand who truly cares about the people they are serving.. it just makes it all the more easy to fall in love with them ❤️⁠
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Shout out to all my business owners who's goal is to empower, support and inspire everywhere!🗣️⁠
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If you're a brand whose has a similar goal tag yourself below so we can support each other!⁠
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14/02/2022

Okay I'll be honest- my favorite things is probably seeing all these results for my clients!🎉⁠
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I don't say it to brag, I just am so proud of how far they have come and all I have learned along the way ⁠
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The truth is we don't have control over the internet and how things perform🥸⁠
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So seeing that ⁠
✅ Strategy⁠
✅ Hard work⁠
✅ Purposeful Content⁠
✅ And Meaningful Connections ⁠
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can make a difference each month is so rewarding!⁠
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If you want to see results like this and consistency click the link in my bio & let’s chat! 🎉⁠
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12/02/2022

𝑴𝒊𝒔𝒕𝒂𝒌𝒆𝒔 𝒉𝒂𝒑𝒑𝒆𝒏, 𝒂𝒏𝒅 𝒊𝒕'𝒔 𝒐𝒌𝒂𝒚𝒚𝒚𝒚..But to help you out here's what you should NOT be doing to try to grow online! 🚫

Truth is growing online does not happen without a strategy and it doesn't happen overnight!

Here are somethings you should avoid when you are trying to grow online📲

🚫 Posting and that's it....
Don't be a ghost social media is a two way street!
🚫 Don't leave your audience waiting...
They are important, show them!
🚫 Posting whatever you want without knowing what your audience needs...
Posting to post wont tell your audience to be interested
🚫 Leaving the same comment on everything...
Sorry, that's not engaging
🚫 Random popular hashtags won't get you anywhere...
The algorithm knows!

If you want to know what you SHOULD be doing online to grow follow for tips, DIYs and algorithm hacks! 🕵🏻

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11/02/2022

As a social media manager and content creator who spends A LOT of time online... I think it's really important that I stay true to my values

As business owners, our values define us and show our audience what they can expect from us. 🙌🏼

Essentially values are the fundamental beliefs and principles that you stand for personally.

For example your business's values could be
✅ Integrity
📲 Innovation
💚 Passion
😎 Open mindedness
& more!

From a client's perspective, your values represent the type of service they can expect when they are doing business with you. 🔎

My values that I represent through my personal life and business life are the same

I value:
🙌🏼 Honesty
🥰 Appreciation
🫂 Connection
🧠 Creativity
💪🏼 Determination

My values cohesively make me the woman and business owner I am today!

And I am sure, as I continue to grow and start developing more in life my values will expand, as I will. 📈

We all have a set of values that define who we are now.

What are yours??🤓

Share below 👇🏼

10/02/2022

Recently I did a poll and the majority of you wanted to know: How do I make more sales on Instagram⁠ 📈⁠
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As business owners it's important we use our platforms to help grow not only our community but our revenue as well!⁠
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I want to share with you how you can start selling your product and service online without feeling salesy, pushing or annoying to your audience.✅⁠
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Get your notes and hold tight as we talk about what you can do today to create content that sells for you!⁠
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Click the link in my bio for your Insta-selling starter pack! ⁠💚⁠
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Filled with valuable information and action steps for YOU to start selling online!⁠
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Get your copy today🙌🏼⁠
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03/02/2022

Create content that sells for you!

People decide to buy online based on what they see, it's up to you to tell them a story of who your brand is

Everyone in the decision-making process, whether they know it or not, is using content to get more informed about brands and business they may be interested in.

It's up to you to create content that helps move them forward through that process!

When people see your profile, or a piece of your content come across their feed, they are already making decisions about your product or service. If your content is done correctly you may spark someone's attention who didn't even know they were interested!

In order to gain the attention of your audience and to grow your sales online, your content needs to inspire them to find out more about you and your brand!

Do you know what kind of content will help you gain your audience's attention?

In my mini course I show you how to:
Create the perfect profile to get you sales ready
Know what type of content to post to attract attention
Know how to attract your target audience through your content

Do you want to get your hands on my new mini course?

Comment ' ' below

01/02/2022

Elevate your strategy online with these 11 tips⁠
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Social media marketing is a huge part of business, be sure when you are diving into a new social media manager or you are taking on the marketing yourself, consider these tips!⁠
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✨ Define you goals⁠
✨ Learn about your target audience⁠
✨ The platform you choose is key⁠
✨ Create a social media calendar⁠
✨ Use the art of storytelling⁠
✨ Humanize your brand⁠
✨ Don't worry about being perfect⁠
✨ Optimize often⁠
✨ Be specific with your hashtags⁠
✨ Share quality content⁠
✨ Know your analytics ⁠
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For more tips on social strategy and social media management click the follow button!⁠
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27/01/2022

Content creation Vs Social Media Marketing⁠ 📲⁠
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Often times people think that these are the same thing, probably because it is typical for social media agencies to offer both packaged together.⁠
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But individually both of these play a huge role in who you are online 👩🏻‍💻⁠
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✨The content you create begins to give your brand an identity & effective content will help to build your audience and increase your revenue.⁠
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✨Social media marketing is tailored towards analytics, distribution of content and forming online relationships for your social media profiles.⁠
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Content is what represents who you are as a brand & social media marketing is the management of that presence. ⁠
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So why package them together? ⁠🧐⁠
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Because essentially they go hand in hand.⁠
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But consider them two sides of the coin, 🪙⁠
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You still need both for your social media platforms to work.⁠
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But which do you think is more important? I wanna know!⁠
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Comment below⁠🙌🏼⁠
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Also 📸: .creative
This girl is so talented 👆🏼
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19/01/2022

Did you know that the average attention span is less then 6 seconds....⏳

And online you can cut that in half!

So you have 3 seconds to tell your audience who you are and what you can do for them when the come to your profile 😱

Here are the main factors you should include in your bio:

✳️ Who you are (ie: What you do)
✳️ Who you help (ie: Your niche)
✳️ How you help them (ie: Why they want to work with you)

If someone comes to your page from a post they liked and your bio doesn't answer these then you may not be giving your new audience a clear idea of who they are looking at and what to expect from you in future

A clear bio helps your audience decide if they want to look further into your content, and learn more about who you are and your brand.. if they do not know who you are they are less likely to check you out👎🏼

The bio is one of the first things your audience sees, tell them who you are🗣

I am curious, what do you think is important to have in your bio?

Comment below👇🏼

14/01/2022

✨DONT LET YOUR FOLLOWER COUNT KEEP YOU FROM POSTING! ✨

Let me repeat- 𝘥𝘰𝘯'𝘵 𝘭𝘦𝘵 𝘺𝘰𝘶𝘳 𝘧𝘰𝘭𝘭𝘰𝘸𝘦𝘳 𝘢𝘤𝘤𝘰𝘶𝘯𝘵 𝘬𝘦𝘦𝘱 𝘺𝘰𝘶 𝘧𝘳𝘰𝘮 𝘱𝘰𝘴𝘵𝘪𝘯𝘨

We all get it... Imposter syndrome

It's awful.. but it happens and you got to put yourself back in check!

Here are some ways you can kick imposter syndrome down when it comes around:

✅ Focus on your goal, and remember that the only way to achieve that goal is with action
✅ Take a break and relax.. you could be over working yourself, take a break and remember you got this
✅ Remember all the experience you've gained and how far you've come since you started!
✅ And know that everyone starts somewhere, no ones journey is the same. Don't compare your day one to someone's day 100.

At the end of it all YOU decide what goes on in your mind, you create your thoughts. So when imposter syndrome comes knocking go ahead and shut that door right on her.

Have you experienced imposter syndrome?? Comment below 👇🏼

05/01/2022

As a business owner your mind is constantly racing with what's next:

✅ Orders
✅ Calls
✅ Financials
✅ Marketing
✅ Growing
✅ Outreach

It never ends for the busy business owner

So is hiring a social media manager worth it in 2022?

Having someone on your team to take some of the online pressure off so you can focus on all the other branches of your business can be a powerful tool in your toolbelt

Social media marketing is necessary for a business to grow and build a reputation online- and we all know an online reputation can make or break your success

Dm me today to up your social media game and stand out online!

04/01/2022

Over 1 billion people are using social media platforms to advertise their brands right now..‼️

How do you know if your brand is reaching its potential online with so many others online too?

1️⃣First! Don't compare yourself to others, and focus on your goals for your social media platforms.

2️⃣Second, decide if having a team supporting you is what you need for your brand.

If having a team dedicated to monitoring, growing and creating on your behalf sounds like it will help alleviate some stress and help you focus on other parts of your business, a social media manager may be for you!

Don't be afraid to add to your team.

👌🏽But if you are not ready to invest in a new team member or outsource the help, follow me for tips and guides to run your OWN social media

I love to help brands and businesses reach their potential online knowing they have more time to help others and continue improving!

04/01/2022

On average small business owners spend 1.5 hours a day working on their social media... if that.

According to the VerticalResponse.com survey, they discovered that 43 percent of small business owners spend six hours per week on social media marketing.

Over a five-day work week, that amounts to one hour and twelve minutes per day.

1 hour a day on the most open, free and available marketing tool online!?

Do you think that is enough to grow?

Comment below if you think this is enough time for a quality strategy online 👇🏼👇🏼👇🏼

28/12/2021

Over 1 billion people are using social media platforms to advertise their brands right now..

How do you know if your brand is reaching its potential online with so many others online too?

First! Don't compare yourself to others, and focus on your goals for your social media platforms.

Second, decide if having a someone supporting you is what you need for your brand.

If having a team dedicated to monitoring, growing and creating on your behalf sounds like it will help alleviate some stress and help you focus on other parts of your business. A social media manager may be for you!

Don't be afraid to ask for help.

I love to help brands and businesses reach their potential online knowing they have more time to help others and continue improving!

22/12/2021

What is Geo Targeting & how does it work?? 📍

Geo targeting is using the tools that social media provides to help you localize your posts to people in your area, or the area you want to promote your brand to.

Geo targeting can be done in a few ways

✅ You can use localized hashtags
✅ You can put the location in the post itself
✅ You can tag local areas by mentioning them in the caption

If your brand is specific to one area or a few areas then this is a good practice to use on your posts.

This will help the algorithm understand who it is you are trying to reach and help push you in their direction.

Without geo targeting you are posting your content to EVERYONE online and you could be missing your direct audience.

For more tips on how you can level up your social media for your brand follow .social

20/12/2021

Social media managers help your audience experience who you are as a business!

Working with different businesses has helped me to realize what it is that I do really love about being a social media manager and content creator.

I love telling the story, delivering the message about who a business is and how they help their clients.

Each business has a message,
Each owner has a mission

I love sharing that mission visually on their social media platforms.

Today the world is online, and social media is how we get to know each other. A social media manager should help highlight what makes your business special and help your audience get to know you online!

Comment below why you started your business!

17/12/2021

Hello it's me...Maddie!

Lol that kind of rhymes. Anyways! Hi everyone and thank you for joining me on this journey! Not just as a social media manager but growing as a business owner

A few things about me

✨ My name is Maddie
✨ I live in Hawaii
✨ I graduated with a BS in biology & chemistry... ekk lol
✨ I really enjoy hiking and being active as well as self care & rest days!
✨ And I'm your social media friend who loves creating content too

I didn't always know this was what I was going to do. I started at a big company in the science field. But I always loved the creative, education and empowering feel of social media. Without even realizing it I was managing their social media platforms and creating inhouse corporate content.

Still unaware this was what I was going to end up doing, I quit the corporate job and started on a new path. I opened a business and as most small business owners know having a social media presence is very important. So I began digging more into how social media would work for a business.

I saw that a lot of small businesses are not taking advantage of social media or didn't know how to make it work for them.

So here I am!

Using my past experiences and skills and combining them all to help small businesses stand out online. You are unique! And it's time to show it.

So small business owners who think they don't have enough time for social media or need a different strategy approach I am here to help! Follow for tips on running your social media as a business owner

Unica

25/03/2022

25/03/2022

18/03/2022

17/03/2022

15/03/2022

07/03/2022

22/02/2022

22/02/2022

21/02/2022

15/02/2022

15/02/2022

15/02/2022

14/02/2022

12/02/2022

11/02/2022

10/02/2022

03/02/2022

01/02/2022

27/01/2022

19/01/2022

14/01/2022

05/01/2022

04/01/2022

04/01/2022

28/12/2021

22/12/2021

20/12/2021

17/12/2021

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