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There's One Simple Strategy to Reduce Alcohol Intake, Scientists Say, And It WorksResearchers have found an effective m...
19/09/2022

There's One Simple Strategy to Reduce Alcohol Intake, Scientists Say, And It Works

Researchers have found an effective method of getting people to cut down on their drinking: Highlightthe increased risk of cancerthat comes with it, and pair that with counting each and every drink.

This particular combination of 'why to reduce' and 'how to reduce' messaging can be useful for promoting good health in a population, said the team behind the 2021 study.

Too much drinking doesn't just lead tocancer, of course. Overdoing it on the booze is associated with a whole range of problems, including premature death, heart disease, digestive issues, andan increased risk of dementia.

"We found that pairing information about alcohol and cancer with a particular practical action – counting their drinks – resulted in drinkers reducing the amount of alcohol they consumed,"said economist and psychologist Simone Pettigrewfrom The George Institute for Global Health.

For the study, three surveys were filled out: 7,995 people completed the first, 4,588 of those people completed the second three weeks later, and 2,687 people finished the final survey three weeks after that. The participants were split up into different groups and shown different advertisements and messages about drinking.

One combination stood out, compared to a control group: A TV ad linking booze and cancer, together with a suggestion to keep count of your drinks, was one of the most effective at getting people to try and cut down on alcohol intake.

It was also the only combination where people actually did significantly reduce their alcohol consumption over the six weeks.

Other approaches – like encouraging people to decide on a number of drinks and then stick to it – did prompt some of the volunteers to try and cut down, but there was a clear winner based on the people taking part in this research.

"Many people don't know that alcohol is a carcinogen,"said Pettigrew. "It's important information that drinkers should have access to. But telling people alcohol causes cancer is just part of the solution – we also need to give them ways to take action to reduce their risk."

Alcohol consumption can be attributed to as many as 7 percent of premature deaths worldwide,according to the World Health Organization, and making drinkers more aware of the health risks is one way of tackling that problem.

While health agencies have also looked at ways of making booze less readily available and more expensive, ultimately personal choices will determine whether or not behavior around alcohol will shift in the long term.

In this particular study, the participants were chosen to be "broadly demographically representative of the Australian drinking public", so it's not an approach that will necessarily work elsewhere – but it seems that counting your drinks could be one option to try if you want to cut down.

"There are limited resources available for alcohol harm-reduction campaigns, so it's important to find out which messages resonate best to ensure they have the best chance of working,"said Pettigrew.

The research was published inAddictive Behaviors.

An earlier version of this article was first published in June 2021.

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https://tigrinyanews.com/2022/09/19/theres-one-simple-strategy-to-reduce-alcohol-intake-scientists-say-and-it-works%ef%bf%bc/

Researchers have found an effective method of getting people to cut down on their drinking:...

Poultry World edition 6 of 2022 is now onlineThis 6th edition of Poultry World features an interview with the president...
19/09/2022

Poultry World edition 6 of 2022 is now online

This 6th edition of Poultry World features an interview with the president and chairman of Hendrix Genetics’ supervisory board, Thijs Hendrix, who talks about sustainable breeding. We take a detailed look at the avian influenza outbreak in the US, consider how to optimise coccidiosis management, and zoom in on vitamin E and zinc. This and much more.Interview with Thijs Hendrix: Funding consolidation and growth

Continued investments will enable Hendrix Genetics to continue investing across its breeding programmes, enhance its technology and data capabilities, grow its global customer base andexpand into new markets. Poultry World editor, Fabian Brockötter, spoke to Thijs Hendrix, the president and chairman of Hendrix Genetics’ supervisory board, to find out more.

Poultry outlook is bullish based on strong demand

According to Rabobank’s global poultry report, demand for poultry in the second half of the year is expected to remain strong, particularly in light of pressure on spending power, seen globally, and a steady rise in food prices, consumers are likely to move to the lowest-priced meat protein, which is poultry. But, challenges remain for producers as they face ongoing higher feed and energy prices.

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https://tigrinyanews.com/2022/09/19/poultry-world-edition-6-of-2022-is-now-online%ef%bf%bc/

This 6th edition of Poultry World features an interview with the president and chairman of Hendrix Genetics’...

Experts Warn US Is Falling Behind China in Key TechnologiesAt a gathering of current and former U.S. officials and priv...
19/09/2022

Experts Warn US Is Falling Behind China in Key Technologies

At a gathering of current and former U.S. officials and private-sector executives Friday in Washington, concern was rampant that the United States has fallen behind China in the development of several key technologies, and that it faces an uncertain future in which other countries could challenge its historic dominance in the development of cutting-edge communications and computing technology.

The gathering was convened by the Special Competitive Studies Project, an effort spearheaded by former Google CEO Eric Schmidt, the stated purpose of which is "to ensure that America is positioned and organized to win the techno-economic competition between now and 2030, the critical window for shaping the future."

Among attendees, the prevailing sentiment was that the nation's ability to actually win that competition was under threat.

Dire predictions

A few days before the summit, the SCSP issued a report predicting what would happen if China became the global technological leader.

"Understanding the stakes requires imagining a world in which an authoritarian state controls the digital infrastructure, enjoys the dominant position in the world's technology platforms, controls the means of production for critical technologies, and harnesses a new wave of general purpose technologies, like biotech and new energy technologies, to transform its society, economy and military," the report said.

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At a gathering of current and former U.S. officials and private-sector executives Friday in Washington,...

Team news: Partey makes his returnThomas Partey returns to the midfield for our midday kick-off away to Brentford, after...
19/09/2022

Team news: Partey makes his return

Thomas Partey returns to the midfield for our midday kick-off away to Brentford, after missing our last four games.

He comes back in to replace Sambi Lokonga in one of three changes to the side for our last Premier League match, away to Manchester United.

The other two changes are both enforced – Oleksandr Zinchenko and Martin Odegaard miss out with calf problems, to be replaced by Kieran Tierney and Fabio Vieira respectively.

It's Vieira's first start in the Premier League, after impressing in the Europa League away to FC Zurich last week.

With Odegaard ruled out, Granit Xhaka takes the captain's armband, as he did for that 2-1 win in Switzerland.

Three potential debutants wait on the bench: midfielder Matt Smith, full back Lino Sousa and 15-year-old forward Ethan Nwaneri, who would become our youngest ever first-team player if he features.

The hosts name in-form Ivan Toney up front, fresh from his England call up, while former Gunners youngster Josh Dasilva starts in midfield.

Arsenal: Ramsdale, White, Saliba, Gabriel, Tierney, Partey, Xhaka, Saka, Vieira, Martinelli, Jesus. Subs: Turner, Sousa, Tomiyasu, Holding, Smith, Nwaneri, Lokonga, Marquinhos, Nketiah

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Thomas Partey returns to the midfield for our midday kick-off away to Brentford, after missing...

Dubai’s business-hub status depends on two very different princesGuests jostle to snap selfies with the beaming ruler-i...
19/09/2022

Dubai’s business-hub status depends on two very different princes

Guests jostle to snap selfies with the beaming ruler-in-waiting flanked by dozens of local officials. The royal works the room with the ease of anInstagramcelebrity who’s used to mixing with superstars like footballer Cristiano Ronaldo.

A few meters behind him, blending into the crowd at an event in the Dubai Expo earlier this year, stood another manwho may be less conspicuous in the city’ssocial scene yet whose impact is winning praise from foreign investors while keeping executives at government-run companies on their toes.

As their 73-year-old father, theruler of Dubai, hands themmore responsibility, Sheikh Hamdan bin Mohammed Al Maktoum, 39, and brother Sheikh Maktoum, 38, have each carved out a niche. Theyface the task of safeguarding Dubai’s status as the Middle East’s pre-eminent business hub amidcompetition from regional rivals and international scrutiny following Russia’s war on Ukraine.

“Think of it as a company,” saidNasser Al-Shaikh, Dubai’s former finance chief, who helped steer the emirate through the 2009 debt crisis. “Hamdan is the chairman and Maktoum is the CEO. Hamdan is the face of Dubai and the crown prince, but decisions on all issues are made after consultation between the two brothers.”

SheikhHamdan, the charismatic crown prince and heir, is marketer-in-chief in a city built on glitz and its ability to attractcapital and millions of tourists. Sheikh Maktoum is proving key to Dubai as a financialmarketthis year as hecalls the shots across the emirate’s sprawling state-run enterprises. He’s part of a push tosellstakes to investors —most recently,road toll operator Salik this month— and has occasionally summonedcorporatechiefs to talk through their numbers.

Beyond financial markets,Dubai is under pressure to clamp down on illegal money flows, while the energy crisis may have provided a boost to oil revenue in the United Arab Emirates but in the longer term will accelerate the global move away from fossil fuels.

The brothers — who were born a year apart to the same mother — also need to maintain the delicate balance of power within the UAE. That comesafter Dubai’s leadership persuadedAbu Dhabi to refocus on business and the economy and lesson foreign policy thatled to military engagements in conflicts stretching from Yemen to Libya and Turkey. Saudi Arabia, meanwhile, poses another challengewith its desireto emulate Dubai as a magnet for foreign talent and investment.

The two men rarely speak to the media. The Dubai Media Office said it was not possible to arrange interviews within the timeframe given and declined further comment.

Sheikh Hamdan is nicknamedFazza, Arabic for one who rushes to the aid of others. He was appointed crown prince in 2008, bypassing an older brother Sheikh Rashid, who passed away in 2015 at the age of 33.

While hissocial media accountsarepeppered with more formal pictures of government business,Sheikh Hamdan has also been featured skydiving, mountain climbing, horse riding or standing on top of the world’s tallest tower. He has 14.6 million Instagram followers —equivalent to more than the population of the UAE —andmingles with people in Dubai’s malls and restaurants, continuing the image of the approachable leader his father cultivated as he prepares for his future role.

Hamdan accompanies his father to most meetings with other rulers in the UAE’ssheikhdoms andchairs Dubai’s22-memberExecutive Council, which includes his brother. The Council’s website says Hamdan“is characterized by his young and dynamic personality” that has helped him build connections with the Dubai population. He’s alsochairman of the emirate’ssovereign wealth fund, the Investment Corporation of Dubai.

Maktoum, meanwhile, is described by the council as having “the traits of an ambitious young leader.” He shot into the spotlight when he was appointed finance minister for the UAE in September 2021 after the death of his uncle. Spearheading share sales of long prized state-owned firms brought him to the attention of investors. For years they had called for the listing of state-run companies to boost Dubai’s stock market.

“Sheikh Maktoum is currently playing the role that’s set out for him, which is defined and technical,”said Sheikha Najla Al Qassimi, a senior researcher at Dubai Public Policy Research Centre, B’huth, who has also served as a UAE ambassador. “Sheikh Hamdan’s role as the crown prince is more political. He’s well liked by locals and tribes while also able to connect and appeal to Dubai’s large expatriate community.”

This year’spublic listings are the start of a flurry that’s set to see a total of 10 state-owned firms offer shares to investors. Sheikh Maktoum has helpedpushthrough the sale of stakes in the main utility, Dubai Electricity and Water Authority, along with business park operator Tecom Group, raising more than $6 billion in total.

Investors in Septembersnapped up all the shares on offer inroad toll operator Salik, and Dubai increased the sale’s size. The transaction, coordinated byGoldman SachsGroup Inc. and Merrill Lynch among others, is designed toraise$1 billion.

“As the financial hub of the region, Dubai’s markets are not fully reflecting that status,” said Mohamed Abu Basha, head of macroeconomic research at Egyptian investment bank EFG Hermes. “If you want to further boost the Dubai story, you need to continue this IPO push which I think is long overdue.”

Sheikh Maktoum has also zeroed in on corporate governance. As the head of the government’s auditing department, he keeps a hawkish gaze on the finances of Dubai’s state-controlled entities, some of which were at the root of Dubai’s financial troubles over a decade ago. The focus makes sense —he’s one of the main officials tasked with keeping tabs on the city’sfinances.

Since taking the helm at the Financial Audit Authority, the royal has ordered financial probes into several state firms when suspecting possible corruption, people familiar with the matter say, declining to speak on the record about confidential discussions.He keeps official meetings short, serious and to the point, they said, in a region where extended chit-chat over tea often precedes getting down to business.

An executive at a Dubai-owned enterprise said he was surprised when he received a call from Sheikh Maktoum’s office summoning him. As he arrived at the offices, he was ushered in only for Sheikh Maktoum to walk in few moments later with a bottle of water in his hand. He immediately started going over some transactions, asking for details and reasons.

Unsettled by the meeting, the executive nervously started reaching for his files before being put at ease by the sheikh, he said, declining to be identified by name when talking about a private meeting. When he left, Sheikh Maktoum passed on his direct number.

Sheikh Maktoum, who also holds the roles of a deputy prime minister and deputy ruler of Dubai,is known to request updates on specific projects some times late at night or on weekends, one banker said.

“There’s been positive change in UAE stock exchanges since Sheikh Maktoum took over,” said Tarek Fadlallah, head of Nomura Asset Management’s Middle East business. “It definitely helps that he’s the son of Dubai’s ruler and that he’s from a generation that’s comfortable with rapid change.”

Sheikh Maktoum’s aim is to ensure Dubai’s meltdown of 2009, when it required a $20 billion bailout from Abu Dhabi, isn’t repeated. When Sheikh Maktoum was in his early 20s and Dubai teetered on the brink of default, he turned to Al-Shaikh, the finance chief at the time, for a detailed walk-through of the financial situation.

“He asked me to sit with him and run him through the numbers,” Al-Shaikh said. “He wanted to know where exactlythe stress points were and what caused them.”

Dubai now faces fresh hurdles. Earlier this year, the UAE was added to the Paris-based watchdog Financial Action Task Force’s so-called ‘gray list’, indicating the Gulf nation’s shortcomings in tackling illicit funds. Since then, the UAE has said it would ramp up extradition pacts.

Since Russia’s invasion of Ukraine, international scrutiny over how Dubai tacklesillicit finance has increased. Politically, the UAE has maintained ties with Russia. UAE officials have said privately the countrywill abide by international sanctions.

Saudi Arabia’s opening up under millennial de facto leader Crown PrinceMohammed bin Salman, is also beginning tolureforeign talent thatmight normally have ended up in Dubai.

The UAE has responded with efforts to make the country more attractive to foreign firms and encourage incomers to put down deeper roots. It decriminalized cohabitation of unmarried couples, allowed expatriates to marry, divorce and use inheritance laws of their home countries, and removed a requirement to have a license to consume alcohol. It’s also abolishedthe need for local partners to start a business.It has initiated long-term visa schemes and selectively opened the door to granting UAE citizenship, a rare move in the Gulf region.

How Dubai navigates the next chapter will come down to the dynamic between the two brothers as Sheikh Hamdan eventually succeedshis father as the face of the city, while Sheikh Maktoum cements his role as the numbers man.

When Sheikh Maktoum was first appointed, “there were pretty low expectations,” said Jim Krane, author of the 2009 book City of Gold: Dubai and the Dream of Capitalism. “He was kind of an unknown quantity. But he’s emerging so prominently by the force of his personality and his willingness to get involved.”

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https://tigrinyanews.com/2022/09/19/dubais-business-hub-status-depends-on-two-very-different-princes%ef%bf%bc/

Guests jostle to snap selfies with the beaming ruler-in-waiting flanked by dozens of local officials....

Cyrus Mistry, a top business scion in India, dies in car crash at 54Cyrus Mistry, scion of one of India’s most illustri...
05/09/2022

Cyrus Mistry, a top business scion in India, dies in car crash at 54

Cyrus Mistry, scion of one of India’s most illustrious business families and who also formerly headed the nation’s biggest business group, died in a road accident near Mumbai. He was 54.

The car Mistry was in hit a divider on a bridge in Palghar at about 2:30 p.m. Sunday, local police confirmed. Mistry and another passenger were killed, while two others injured have been shifted to hospital, assistant police inspector Balasaheb Yamgar said by phone.

The news is the latest blow for the Mistry family, whose patriarch Pallonji Mistry—Cyrus’s father—died in June at the age of 93. Their Shapoorji Pallonji Group was founded in 1865 and built luxury hotels, stadiums, palaces and factories across Asia, including the tower wing of the iconic Taj Mahal hotel in Mumbai. But the Mistrys were most recently known for a feud with the Tata Group.

Pallonji Mistry had accumulated a net worth of almost $29 billion at the time of his death, according to the Bloomberg Billionaires Index, making him one of the richest men in India. Most of the family wealth, however, derived from being the largest minority shareholder—18.5% as of early 2022—in Mumbai-based Tata Sons Pvt., the main investment holding company for India’s largest conglomerate.

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https://tigrinyanews.com/2022/09/05/cyrus-mistry-a-top-business-scion-in-india-dies-in-car-crash-at-54%ef%bf%bc/

Cyrus Mistry, scion of one of India’s most illustrious business families and who also formerly...

TECHNOLOGY AND INNOVATION ARE REFORMING TRADITIONAL BUSINESS PROCESSESTechnology that is driven by AI is being deployed...
05/09/2022

TECHNOLOGY AND INNOVATION ARE REFORMING TRADITIONAL BUSINESS PROCESSES

Technology that is driven by AI is being deployed to reform traditional business processes

Technology adoption statistics reveal investments in tech services have grown significantly. Innovative technology ideas can create a huge trend only to fade out quicker than it was expected before. As technology investors gather. Deploying AI and ML in this volatile and fast-evolving sector has enabled global companies to better serve their customers.

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Technology that is driven by AI is being deployed to reform traditional business processes Technology...

How College Football Playoff expansion will affect realignment, job security and the future of the sportNow that expansi...
05/09/2022

How College Football Playoff expansion will affect realignment, job security and the future of the sport

Now that expansion is in place, here's how the fallout will impact college football

The College Football Playoff CEOs took control. As they should. As they hadn't to this point. In this case, the presidents and chancellors who run the game were upset with their own conference commissioners who had let the expansion process devolve into petty, territorial infighting.

There was plenty of money available in the CFP, just not enough opportunity. Lots of folks talked about the nation's second-most popular sport shrinking into regional play.

The SEC has won 12 of the last 16 national championships. It sucked in the Big 12's two best teams (Texas and Oklahoma) in what became a movement about movement. The Big Ten followed, snagging USC and UCLA from the Pac-12.

Consolidation. Never in the history of the game have the game's best brands and programs been concentrated in such small spaces (two conferences at the top of the game). The SEC and Big Ten were not only monopolizing the money, viewers and talent, they were monopolizing the game.

Ultimately, that wasn't good. Finally, the presidents decided all of it wasn't good enough.

Those 11 CFP presidents acted decisively Friday by voting unanimously to expand the four-team bracket to 12 teams beginning in 2026 at the latest. They did what the commissioners failed to do: agree.

"What motivated the presidents, me as well, is that we need to have an opportunity for more participation for our nation's national championship tournament," said CFP Board of Managers chairman Mark Keenum, president of Mississippi State. "Having only four teams, we felt like that's not fair to our student-athletes."

It also wasn't fair to fans for the commissioners to continue dragging out the process. Four of the five Power Five commissioner posts have new nameplates since 2020. Three of them -- ACC's Jim Phillips, Pac-12's George Kliavkoff, Big Ten's Kevin Warren – put their stake in the ground voting "no" on expansion in January because they were concerned about the SEC's growing influence.

Then Warren put his Big Ten on its own high-priced island with a monster TV deal that left everyone further behind. With the "alliance" dissolved after the Big Ten went after two Pac-12 powers, It became easy to change those remaining no votes when the big boys were threatening to keep it the field at four.

The strength of theNCAA Tournamentis its national appeal. With 68 spots and automatic qualifiers contested into the final week of the regular season, encompasses the entire country and sprinkles in Cinderella teams that can make deep runs. The CFP needed national appeal.

The presidents decided the game could not endure the riches (concentrated in two conferences), realignment and relegation of the rest of the country'scollege football. The West Coast was excluded (largely the Pac-12's own fault). Half the sport (Group of Five) was a virtual afterthought. There had been enough covert team-stealing knee cappings, peer-on-peer commissioner crime.

Revenue sharing is coming. Perhaps even unionization. Name, image and likeness already rules the sport. The public didn't understand it. The CEOs became fed up with it.

"It's [the Power Two] and everyone else," said AAC commissioner Mike Aresco in reference to the SEC and Big Ten. "That's evident."

If the presidents didn't slow it down and create more playoff access, Congress may have begun sniffing at a monopoly. So, here we are with three times more teams in the national championship chase. The playoffs themselves go from three games to 11.

For the first time, FBS postseason games will be played on campuses. The once-threatened Rose Bowl looks like it will fit in nicely in the 12-team field. God bless former Big 12 commissioner Bob Bowlsby, who predicted long ago that, with 12 teams, there would still be 30-35 teams in competition for playoff berths at the beginning of each November as opposed to one-third that number or less.

That boosts interest. That unites a country. It was time for college football to come together.

"It strengthens the value of the whole regular season," Keenum said. "I have complete confidence in our commissioners to work together. I believe they needed some direction from the board. Now they have it."

Here's how expanding the CFP field to 12 teams alters the future of the sport.

Revenue distribution

This is the next-biggest task for conference commissioners and university presidents to tackle, several sources told CBS Sports. It must be determined what fair compensation looks like for the conferences, a task last undertaken when CFP started in 2014.

Basically, whatever kind of weight the SEC and Big Ten throw around the room will be a huge factor. In expansion, those conferences are trading money for access. They'll get their money, but the remaining eight conferences get a better shot at the playoff. That will be a first.

That access -- tripling the field -- keeps the feds away from collusion or antitrust accusations from the smaller conferences. Those lesser leagues now have more access than ever. That in itself smothers any talk of a monopoly.

"The playoff is the key," Aresco said. "If you have access to that, I think you'll stay relevant. Your donors will care. Your fans will care. The schools will make the investment because they have a chance to compete. … That's going to be the key to everything."

In 2021, the Power Five conferences each got $74 million annually from the CFP for, well, being Power Five conferences. The Group of Five split $95 million, about 20% of the total annual net distribution. Back when the CFP was formed, that percentage was basically agreed upon as a number that would keep the Group of Five from suing. With access going from four to 12, that reinforces the unlikely prospect of any legal action.

Going forward, here's one educated guess on the future distribution assuming a doubling of the annual revenue brought in by the CFP from $600 million (four teams) to $1.2 billion per year (12):

SEC and Big Tencombine to get half the total, $600 million ($300 million each). That's an additional $16.7 million per year for each of those leagues' schools.ACC, Big 12 and Pac-12(depending on membership) split 30% of the pot, $360 million ($120 million each). That's approximately $10 million more per year for those schools.Another consideration: Perhaps the ACC, given the strength of some of its programs, sits on a tier of its own earning a sum between the Power Two and the Big 12 and Pac-12.Group of Five conferencessplit the remaining 20% of the pot, $240 million ($48 million each). That's an additional $3.9 million per year for each school in the AAC, Conference USA, MAC, Mountain West and Sun Belt.

These projections do not include deductions for revenue distribution to FBS independents, FCS and NCAA Divisions II and III.

Two-loss factor

Minnesota in 1960 and LSU in 2007 remain the only two-loss teams to win national championships. That's it. In the history of the game.

In expansion, there willregularlybe two-loss -- even three-loss -- teams in the playoff field. At that point, it might become a situation of who is hot at the end of the season, not who is necessarily the best all year. What does that sound like? You guessed it, March Madness.

Using last year's CFP Rankings to seed a bracket, seven of the 12 teams would have been in the playoff with at least two losses, including Big 12 champion Baylor (11-2) in the top four! Utah (10-3) would have gotten in as Pac-12 champion.

Still, you're way ahead of things if you've surmised two-loss teams from the SEC and Big Ten will get preferential consideration. Here's how a 12-team bracket would have looked based last season:

Byes (Highest-ranked conference champions)1. Alabama (12-1)2. Michigan (12-1)3. Cincinnati (12-0)4. Baylor (11-2)

First-round gamesNo. 12 Pittsburgh (11-2)* at No. 5 Georgia (12-1) -- winner vs. No. 4 BaylorNo. 11 Utah (10-3)* at No. 6 Notre Dame (11-1) -- winner vs. No. 3 CincinnatiNo 10 Michigan State (10-2) at No. 7 Ohio State (10-2) -- winner vs. No. 2 MichiganNo. 9 Oklahoma State (11-1) at No. 8 Ole Miss (10-2) -- winner vs. No. 1 Alabama

*Conference champion

Will realignment slow?

That remains to be determined. Realignment certainly got the presidents motivated for the good of the game. This change comes while Big Ten commissioner Kevin Warren continues to push his university presidents to add four more teams from the Pac-12. Big 12 commissioner Brett Yormark has declared his conference "open for business." ESPN and Fox have interests what the Big 12 and Pac-12 look like in the future.

In the end, there will be more emphasis on conference success determined by how many teams a league can have in the 12. Simple math would tell you: The more quality teams a league has overall, the better.

Plug that philosophy into realignment, and the Big 12 and Pac-12 beefing up their membership makes total sense.

Cinderella factor

Major-college football has almost never had it. The Cinderella charm that brings "madness" to the NCAA Tournament has been lacking in the game's history. It's been a giant hole in college football.Same old, same old.The stretch between BYU winning in 1984 and Cincinnati making the CFP in 2021 was 37 years. That's it. That's your list of glass slippers in the history of the game.

The opportunities in a 12-team field will be thereannuallyfor non-traditional types. If expansion was in place in 2021, first-round games would have included Utah, Oklahoma State and Ole Miss. No. 13 BYU would have finished just out of the playoff.

That's not exactly Saint Peter's beating Kentucky in hoops, but the possibility of legitimate upsets now exists. Wait for a couple of shockers that turn on the whole nation. In the end, the best teams are likely to rise to the top -- as they do in the Final Four -- but it's about the acces

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https://tigrinyanews.com/2022/09/05/how-college-football-playoff-expansion-will-affect-realignment-job-security-and-the-future-of-the-sport/

Now that expansion is in place, here’s how the fallout will impact college football The...

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