Zahaan Unwala
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- Zahaan Unwala
Social Media Marketing / Brand Identity & Graphic Design / Website Development / Content Strategy / Email Marketing
20/04/2022
Nurture Leads!.
19/04/2022
Content is the future!
18/04/2022
Understand the power of existing customers!
17/04/2022
Driving Revenue through your website!.
16/04/2022
Organic traffic takes a while to build, and as a small business, you want to invest in short-term plays. Pay-to-play tactics that target buyers with high intent are great for short-term wins to jump-start other objectives.
Google Ads are perfect if you know that your target audience is searching the web for your product or solution. If they aren't, you might consider social media ads instead. Individuals on social media have less buying intent, but with highly targeted ads and enough impressions, you'll gain the interest of your audience.
15/04/2022
Converting Leads!
14/04/2022
These brands are eventually going to die out!
13/04/2022
Having a professional-looking website is one of the most important assets you will create for your small business. This is where you will show who you are, what you offer, where you are, and how a potential customer can get in touch with you.
It is a channel you will always own (unlike other platforms which may change policies or go in and out of style), and it has the capability of generating organic traffic in addition to being a place to send traffic from advertising and other marketing initiatives.
Your website isn't just a simple brochure, either. You have the capability of turning it into a 24-7 salesperson by understanding how to convert traffic and turn them into lead.
12/04/2022
Social media might seem like it's just a fun platform for people to socialize and connect, but it's actually a powerful business tool. Social media can help you increase your domain authority, improve your search engine rankings, and engage with potential customers. Why wouldn't you want to be seen where your potential customers spend their time?
11/04/2022
Is there someone in your area with a high social media following who's considered an expert in a field your company exists in? If you're able to reach out to them, see if they'd be willing to share an experience they've had with your product or service on social media. This will alert their follower base of your product. These followers may also trust your product more because an expert is endorsing it. .
10/04/2022
Email marketing has over the years been a major way of increasing customer conversion. But the question still remains: “what type of emails are you sending to them?”
Sending educational email is a smart method of educating your customers – and giving them good reasons to consider buying from you – and not your competitors.
If they can get valuable content from you at the earlier stages, they probably will like to remain with you.
Dare to train your new customers with educational emails. Show them step-by-step, how to use your product, the benefits, and behind-the-scenes video or pictures. And nurture existing customers with loyalty programs
Just the same way you nurture your new employees to understand the company’s goal & culture, you must train your customers via email newsletters, too.
Using customer’s personal experience at some point in the pre-sales, sales and even post sales stages can be very effective.
Because, it gives them the feeling that they are part of your business, as they are always informed about any change or promos associated with your business. This is a strong motivating factor when they’re making purchase decisions. .
09/04/2022
If there's a new social platform you're interested in or a new marketing trend, don't be afraid to experiment. If an experiment goes well, you could be ahead of the game, and it never hurts to be a thought leader in your industry.
08/04/2022
There are a lot of factors that play into why a certain site or page appears in the top spots on the Google (or another search engine) search engine results page (SERP). Backlinko reports some of Google's top factors, which include having relevant keywords (and their placement on your site), the length of your content, having high-quality content, how fast your page loads, how often you post content, and more.
When it all boils down, Google essentially tries to find the best piece of content to present to the person searching. For example, if I'm searching for the best salon in Pune, it wouldn't be helpful for me to find a web page of a salon that has closed down and is located in Mumbai. It would, however, be helpful for me to find a salon in my area with great Yelp reviews, an easy-to-navigate website, and contact information readily available. Google always wants to surface the most relevant, highest-quality piece of content.
To rank higher on Google, you can leverage the power of SEO
07/04/2022
When it all boils down, Google essentially tries to find the best piece of content to present to the person searching. For example, if I'm searching for the best salon in Pune, it wouldn't be helpful for me to find a web page of a salon that has closed down and is located in Mumbai. It would, however, be helpful for me to find a salon in my area with great Yelp reviews, an easy-to-navigate website, and contact information readily available. Google always wants to surface the most relevant, highest-quality piece of content.
To rank higher on Google, you can leverage the power of SEO,.
06/04/2022
Having a professional-looking website is one of the most important assets you will create for your small business. This is where you will show who you are, what you offer, where you are, and how a potential customer can get in touch with you.
It is a channel you will always own (unlike other platforms which may change policies or go in and out of style), and it has the capability of generating organic traffic in addition to being a place to send traffic from advertising and other marketing initiatives.
Your website isn't just a simple brochure, either. You have the capability of turning it into a 24-7 salesperson by understanding how to convert traffic and turn them into leads
05/04/2022
Content and blogging are extremely important when it comes to your search engine ranking. The more often your desired keywords appear in your high-quality and helpful content, the more likely you are to appear in search results. A great way to become an authority on your topic, product, or service is to blog.
04/04/2022
How to increase revenue through your website?
While you want to be careful not to bombard those who sign up for your email list with too many emails, you want to send just enough to keep your prospects informed and engaged
03/04/2022
One of the most powerful promotional channel!
02/04/2022
Is there someone in your area with a high social media following who's considered an expert in a field your company exists in? If you're able to reach out to them, see if they'd be willing to share an experience they've had with your product or service on social media. This will alert their follower base of your product. These followers may also trust your product more because an expert is endorsing it.
01/04/2022
Social media might seem like it's just a fun platform for people to socialize and connect, but it's actually a powerful business tool. Social media can help you increase your domain authority, improve your search engine rankings, and engage with potential customers. Why wouldn't you want to be seen where your potential customers spend their time? .
31/03/2022
Having a consistent brand identity to promote your business will make you look more professional and help you attract new customers. According to a 2020 study, nearly 9 out of 10 people are brand loyal with nearly 25% of them climbing to be more brand loyal in 2020 compared to 2019.
Jeff Bezos, the founder of Amazon, has described a company's branding as "what other people say about you when you're not in the room." In other words, your brand is the feelings and emotions people have when hearing your company name.
30/03/2022
The future is content!
29/03/2022
How to be a thought leader in your Industry!
If there's a new social platform you're interested in or a new marketing trend, don't be afraid to experiment. If an experiment goes well, you could be ahead of the game, and it never hurts to be a thought leader in your industry.
When you experiment with a new marketing strategy, be sure to have a solid hypothesis or question in mind. This will keep you focused on the end goal and reduce the desire to chase the next big thing as it comes along.
28/03/2022
Encourage happy customers to share their experiences.
When a happy customer talks about how great your company is on social media or a review site, your product or service looks like a good investment. Even on social media, word of mouth is still a huge factor in someone's purchasing decision. If a prospect sees a friend raving about your business on Facebook or if they post a photo of a meal from your restaurant on Instagram, they could be more likely to go. After all, 71% of consumers are more likely to purchase based on social media referrals. .
27/03/2022
The Most Powerful Promotional channel for brands!
26/03/2022
Organic traffic takes a while to build, and as a small business, you want to invest in short-term plays. Pay-to-play tactics that target buyers with high intent are great for short-term wins to jump-start other objectives.
Google Ads are perfect if you know that your target audience is searching the web for your product or solution. If they aren't, you might consider social media ads instead. Individuals on social media have less buying intent, but with highly targeted ads and enough impressions, you'll gain the interest of your audience.
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25/03/2022
5x Organic Traffic To Your Website!
24/03/2022
Having a consistent brand identity to promote your business will make you look more professional and help you attract new customers. According to a 2020 study, nearly 9 out of 10 people are brand loyal with nearly 25% of them climbing to be more brand loyal in 2020 compared to 2019.
Jeff Bezos, the founder of Amazon, has described a company's branding as "what other people say about you when you're not in the room." In other words, your brand is the feelings and emotions people have when hearing your company name.
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Content is the future! . . . . #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
Driving Revenue through your website! . . . .. #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
Converting Leads! . . . . #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
Having a professional-looking website is one of the most important assets you will create for your small business. This is where you will show who you are, what you offer, where you are, and how a potential customer can get in touch with you. It is a channel you will always own (unlike other platforms which may change policies or go in and out of style), and it has the capability of generating organic traffic in addition to being a place to send traffic from advertising and other marketing initiatives. Your website isn't just a simple brochure, either. You have the capability of turning it into a 24-7 salesperson by understanding how to convert traffic and turn them into lead . . .. #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
Is there someone in your area with a high social media following who's considered an expert in a field your company exists in? If you're able to reach out to them, see if they'd be willing to share an experience they've had with your product or service on social media. This will alert their follower base of your product. These followers may also trust your product more because an expert is endorsing it. . . .. #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
If there's a new social platform you're interested in or a new marketing trend, don't be afraid to experiment. If an experiment goes well, you could be ahead of the game, and it never hurts to be a thought leader in your industry. . . . . #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
When it all boils down, Google essentially tries to find the best piece of content to present to the person searching. For example, if I'm searching for the best salon in Pune, it wouldn't be helpful for me to find a web page of a salon that has closed down and is located in Mumbai. It would, however, be helpful for me to find a salon in my area with great Yelp reviews, an easy-to-navigate website, and contact information readily available. Google always wants to surface the most relevant, highest-quality piece of content. To rank higher on Google, you can leverage the power of SEO, . . .. . #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
Content and blogging are extremely important when it comes to your search engine ranking. The more often your desired keywords appear in your high-quality and helpful content, the more likely you are to appear in search results. A great way to become an authority on your topic, product, or service is to blog. . . . . #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
One of the most powerful promotional channel! . . . . #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
Social media might seem like it's just a fun platform for people to socialize and connect, but it's actually a powerful business tool. Social media can help you increase your domain authority, improve your search engine rankings, and engage with potential customers. Why wouldn't you want to be seen where your potential customers spend their time? . . . .. . #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
The future is content! . . . . #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
Encourage happy customers to share their experiences. When a happy customer talks about how great your company is on social media or a review site, your product or service looks like a good investment. Even on social media, word of mouth is still a huge factor in someone's purchasing decision. If a prospect sees a friend raving about your business on Facebook or if they post a photo of a meal from your restaurant on Instagram, they could be more likely to go. After all, 71% of consumers are more likely to purchase based on social media referrals. . . . .. #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
Organic traffic takes a while to build, and as a small business, you want to invest in short-term plays. Pay-to-play tactics that target buyers with high intent are great for short-term wins to jump-start other objectives. Google Ads are perfect if you know that your target audience is searching the web for your product or solution. If they aren't, you might consider social media ads instead. Individuals on social media have less buying intent, but with highly targeted ads and enough impressions, you'll gain the interest of your audience. . . .. #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
Having a consistent brand identity to promote your business will make you look more professional and help you attract new customers. According to a 2020 study, nearly 9 out of 10 people are brand loyal with nearly 25% of them climbing to be more brand loyal in 2020 compared to 2019. Jeff Bezos, the founder of Amazon, has described a company's branding as "what other people say about you when you're not in the room." In other words, your brand is the feelings and emotions people have when hearing your company name. . . . . #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
How To Scale Your Business Aggressively!
Focus on Short Terms Plays! They will automatically build long term Plays! . . . . #branding #brandbuilding #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketingexpert #digitalmarketingindia #businessgrowthstrategy #businesstips #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
The Importance Of Coveying Your Value
Coveying your value proposition is key. Your Customers Need Directions Your Customers Need Guidance Tell them WHY they need to buy your product/service. Your Value Proposition is the most important thing you need to convey throughout your Branding, Messaging and Marketing #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
The Secret To Scaling Businesses!
Double down on what's working 💯 That's how you scale. . . . #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
Why Most Businesses Fail! 😳
Taking up too much can lead to hitting 0 goals. Instead pick one and put all your resources in to that one initiative . . #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
What most businesses dont know 🚀 #marketing #digitalmarketing #marketingtips #socialmediamarketing #socialmediamarketer #digitalmarketingexpert #digitalmarketingindia
4 ways your Brand can stand out🚀. Pt 1
4 ways your Business can stand out 🚀. Pt 1 . . #marketing #digitalmarketing #socialmediamarketing #socialmediamarketer #emailmarketing #emailmarketer #contentstrategy #content #digitalmarketer #digitalmarketer #graphicdesign #graphicdesigner #launch #lauchingaproduct #ecom
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