Paul Castain's Sales Playbook

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Paul Castain's Sales Playbook Check Out The Sales Playbook Podcast on I-Tunes http://itunes.apple.com/podcast/salesplaybook/id3988 Sales Tips For The Aspiring Rock Star!

“Just calling to check in”🤮. There are better ways of keeping in touch with prospects and clients, and;I have 33 of them...
06/09/2024

“Just calling to check in”🤮. There are better ways of keeping in touch with prospects and clients, and;

I have 33 of them for you in a FREE cheat sheet!

Click here to grab a FREE copy https://forms.aweber.com/form/74/461439974.htm

Prospecting can be challenging, especially when decision makers AREN’T responding!That’s why you need to spice up your e...
05/09/2024

Prospecting can be challenging, especially when decision makers AREN’T responding!

That’s why you need to spice up your efforts with a little creativity, and;

I’ve put together a FREE guide to help!

Click here to gain access to 10+ tips, a game changing cold email template and more> https://forms.aweber.com/form/60/216357460.htm

How to get a decision maker’s attention;Sadly, decision makers have developed a keen ability to disregard and delete sal...
03/09/2024

How to get a decision maker’s attention;

Sadly, decision makers have developed a keen ability to disregard and delete sales messages that lack originality.

This is the reality for many sales reps, so I put together 10 creative prospecting ideas to help you stand out.

Download it for FREE here> https://forms.aweber.com/form/60/216357460.htm

How to generate at least 3 new appointments, each week, WITHOUT cold calling;I’ve been leveraging a super simple system ...
29/08/2024

How to generate at least 3 new appointments, each week, WITHOUT cold calling;

I’ve been leveraging a super simple system that’s helped me generate at least 3 appointments each week since I started using it back in 2010, and;

There’s NO cold calling involved!

When I say “at least 3 new phone appointments each week” that’s a minimum.

My clients generate an average of 5-7 appointments using the step-by-step method I’ve detailed in this free resource.

So if you’d like to set more appointments, WITHOUT cold calling, then click the link below for this FREE resource.

https://forms.aweber.com/form/92/305765292.htm

Another Silent Killer Of Sales Success
25/08/2024

Another Silent Killer Of Sales Success

On this week’s episode of The Sales Playbook Podcast, we’re going to talk about a “silent killer” of your success, and; It usually goes undetected! Right-click here to download this episode or scroll down and listen via the handy/dandy audio player. Listen to The Sales Playbook Podcast on yo...

Do This Whenever You're Having A Bad Day
24/08/2024

Do This Whenever You're Having A Bad Day

There’s an old saying that tells us we should “never look back”, but; Sometimes you need to look back to keep moving forward. I get into the details and share how I recently turned around a day where I was guilty of “stinking thinking”! Right-click HERE to download this episode, or scroll ...

One of the most used and abused lines in sales is the old “Calling to check in” thing.In your defense, you’re trying to ...
21/08/2024

One of the most used and abused lines in sales is the old “Calling to check in” thing.

In your defense, you’re trying to stay in touch, but;

There are better ways of keeping in touch with prospects and clients, and;

I have 33 of them for you in a FREE workbook.

Click here to grab a FREE copy https://lnkd.in/ePruMZr

The WARM Email That Blew My Mind!
18/08/2024

The WARM Email That Blew My Mind!

I came across a warm email tactic (and template) that blew my mind and in this week’s episode of The Sales Playbook Podcast, I share it all, step, by step. Oh, and it’s so incredibly simple to do and costs nothing! Click HERE to download this episode or listen via the audio player below. Did …...

There are certain types of questions you absolutely MUST ask during a discovery call and since it's Friday; Let's play a...
16/08/2024

There are certain types of questions you absolutely MUST ask during a discovery call and since it's Friday;

Let's play a game.

See how many of these you're using during your discovery calls. No Cheating 😄

"Dentist Questions" Have you ever gone to the Dentist with a toothache and by the time the dude is done probing around it hurts 10x worse? Are you asking those types of questions during your discovery calls?

When you’re competing against other companies for an account, there are certain questions you SHOULD be asking, that will help narrow the playing field (without badmouthing);

Are you asking those questions?

There are certain types of questions that demonstrate your expertise to your clients and prospects. Are you asking those questions?

There are questions that serve as insurance policies against obstacles, stalls, objections and even prospects going silent;

Are you asking those questions?

Here's why I asked you to do this;

I speak to several VP's of Sales each week in my Sales Leadership Coaching Program.

Most of them tell me that their sales reps are falling short with their discovery.

I speak to several sales reps each week in my sales coaching program;

THE biggest area that's flagged for improvement after we assess their skills is;

Discovery.

The problem with most training around this topic is that it's both antiquated and cliched.

Here's a resource that can help (with a generous early registration discount)

How To Unlock Your Prospect's Pain With A Perfect Discovery Call

Here's what you'll discover;

The 5 Biggest Discovery Mistakes To Avoid

How To Understand Your Prospect Better Than Anyone Else So You Can Ask The Questions No One Else Asks

The 3 Questions You Must Ask BEFORE The Discovery Call

The Line Of Questioning That Will Expedite The Majority Of Your Deals (And You'll Score Major Points With Your Prospects)

The "Hybrid Questioning Framework" Your Peers Have Been Using For Better Results

The Questions To Ask When Things Get Competitive

The "Framing Question" Technique With Examples

Questions To Ask At The End Of Each Meeting and Between Meetings

My Top 30 Discovery Questions

When?

Wednesday, August 28th, from 11:30 am to 12:45 pm EST.

What's Included?

(1) 75 Minute Webinar With 25+ Actionable Tips and Tactics

(1) Webinar Replay

Bonus PDF With 30 Discovery Questions

Early Registration Discount

This webinar is normally $99 but you can steal it for only $69 if you register before early registration ends on Monday.

Please click HERE ASAP to activate your discount! https://www.paypal.com/instantcommerce/checkout/DGD5JUCLBK33G

4 Words That Could Change Your Life!
09/08/2024

4 Words That Could Change Your Life!

There are 4 words that I heard when I was 17 and they had a profound impact on my success, and quite frankly; My life! In this 5 minute episode of The Sales Playbook Podcast; I share them with the hope that it has a profound impact on you too! Right-click HERE to download this … continue reading ....

Elevating Your Prospecting Results With ChatGPT!
08/08/2024

Elevating Your Prospecting Results With ChatGPT!

I have a bit of a confession to make; When ChatGPT first arrived on the scene, I wanted NOTHING to do with it, in fact; I got mighty sick of all the fuss about it on the “interwebs”. Like many other sales professionals, I thought that the act of embracing it would somehow help in … continue re...

How to generate at least 3 new appointments, each week, WITHOUT cold calling;I’ve been leveraging a super simple system ...
07/08/2024

How to generate at least 3 new appointments, each week, WITHOUT cold calling;

I’ve been leveraging a super simple system that’s helped me generate at least 3 appointments each week since I started using it back in 2010, and;

There’s NO cold calling involved!

When I say “at least 3 new phone appointments each week” that’s a minimum.

My average client generates 5-7 appointments using the step-by-step method I’ve detailed in this free resource.

This is straight out of my training and part of a program companies pay thousands of dollars to have me deliver.

So if you’d like to set more appointments, WITHOUT cold calling, then click the link below for this FREE resource.

https://forms.aweber.com/form/92/305765292.htm

Expedite Your Deals With The "Easy Button" Email Template
06/08/2024

Expedite Your Deals With The "Easy Button" Email Template

Have you ever thought about why some deals stall even though the prospect expressed interest? Here’s something you can do about it; I send a brief email with the subject line “(Prospect’s Name, Here’s How You Could Get Started” You could even use “Proposed Next Steps” “Here’s What ...

How To Create An Email Sequence That Will Get A Decision Maker's Attention
04/08/2024

How To Create An Email Sequence That Will Get A Decision Maker's Attention

What happens AFTER you send a cold email? In other words; How do you follow that up, and; What happens after that, and after that too? Am I overthinking this? Hardly! The average sales rep DOESN’T have more than 3 prospecting emails in their arsenal, let alone; A premeditated sequence, so; They en...

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