#tbt Olympics 2016 ad for @farewaystores
Creative concept and directing: @ian_planchon
Dan Gable quote idea: @lynn_melling
For those not familiar, Dan Gable is an Iowa legend, an Olympic gold medalist, and one of the greatest wrestlers of all time.
Similarly, Fareway is an iconic Iowa brand.
The stars aligned, and we were delighted by the response to this spot.
#videoproduction #creative #tvad
Is your brand's video getting lost in the sea of sameness?
By combining high-quality cinematography and emotionally-compelling storytelling, we help our clients rise above the noise.
Drop us a line to book a complimentary 30-minute brainstorm.
#brandstorytelling #videoproduction #seaofsameness
Chief John Crelly
In honor of International Firefighters Day on May 4, a salute to retired Golden Valley Fire Chief John Crelly, who recently hung up his pager after 42 years of service.
The 515 team, including founder and GV firefighter Ian Planchon, was honored to create this video to tell the story of his extraordinary career as a leader and public servant.
We also want to congratulate Golden Valley's new fire chief, Bethany Brunsell, who recently became the 3rd female fire chief in Minnesota's history. Nationally, less than 10% of firefighters are women. We appreciate her service and for inspiring more women to follow her lead.
Big thanks to Curtis Smith for helping to produce this video, as well as Golden Valley-based CineMechanics, for donating the lenses for this shoot.
#InternationalFirefightersDay #videoproduction #storytelling
Approximately 3,000 moose remain in the state of Minnesota.
Your best chance to see one in person is Isle Royale National Park (which is technically in Michigan, but accessible via ferry from Grand Portage).
It is a magical place on this Earth, and it isn't too late to make plans for a summer visit. Put it on your Earth Month to-do list.
#EarthMonth #moose #IsleRoyaleNationalPark
Ben Gravy surfing Lake Superior
Lake Superior contains 10% of Earth's freshwater, and it is one of the fastest warming lakes in the world.
Scientists at the UMD Large Lakes Observatory at University of Minnesota Duluth are on the frontlines of researching the impact of climate change on this precious resource. If you're looking for a place to donate this Earth Month, your money would go directly towards this important work.
This video shows pro surfer Ben Gravy surfing Lake Superior in 2022. Because it is the largest lake in the world by surface area, the right wind conditions can generate up to 25-foot waves, making Minnesota's North Shore look like Oahu's North Shore. It is a sight to behold.
#LakeSuperior #EarthMonth #ClimateChange
Iditarod 2023
#tbt to the 2023 Iditarod
515 founder Ian Planchon was sad to miss the 2024 race this year -- the first time in 16 years. He's already packing for 2025.
#Iditarod #videoproduction #filmproduction #coldnorth
New client work.
We were honored to create this video in collaboration with the Mille Lacs Band of Ojibwe and Beehive Strategic Communication in support of the Water Over Nickel initiative.
Learn more about how to get involved and take action. Link below in comments.
#WaterOverNickel #videoproduction #filmproduction
w/ Pella and Mark in Vegas
The 515 crew is having a blast in Vegas this week with Pella Windows and Doors for the The International Builders' Show (IBS). The always fabulous Mark D. Williams Custom Homes Inc knows how to bring the hype -- and make those of us stuck at home a little jealous. 😢
w/:
Bruce James Bales
John Hennessey Baker
Spencer Michael Smith
RED Digital Cinema
CineMechanics
w/o:
Ian Planchon
Lynn Melling
#videoproduction #filmproduction #REDRaptor #IBS2024
Real people. Real stories. It's the most powerful way to make people care about the story you have to tell.
This election year, your audiences' feeds will be flooded with messages. Rise above the noise by telling a real story.
Here's an example created by 515 Productions several election cycles ago.
Need help telling your story in a compelling and memorable way? Drop us a line.
#videoproduction #politicalads #storytelling #tbt
Iowa Pays the Price
The Iowa Caucuses signal the start of another election year. At 515, we're proud of the work we've created over the years to build awareness for various campaigns.
Here's one video from 2015, written by Lynn Melling and shot/edited by Ian Planchon.
#videoproduction #storytelling #election2024
An oldie but goodie for Fareway Stores
#HappyHolidays
#tbt #ad #creative
Surfing Lake Superior
Looking for a place to #GiveToTheMax this week? Check out the National Parks of Lake Superior Foundation. This fantastic organization is dedicated to preserving the parks along the shores of one of Minnesota's most beautiful places - Lake Superior.
Video is of pro surfer Ben Gravy catching a wave near Duluth in January 2022.
#LakeSuperior #FindYourPark
"Let's try to keep the camera dry."
RED Digital Cinema
Pella Windows and Doors
CineMechanics
Mark D. Williams Custom Homes Inc
AFT Construction
Bruce James Bales
Dave Poyzer
Ian Planchon
#videoproduction #clientwork #creative #bts
Brand stories are an opportunity to create awareness about important issues and simultaneously create connections that build trust with an audience.
Check out our recent work for Elevance Health about rising maternal mortality rates and doulas as a potential solution.
We expect more brands to move in this direction in 2024. Is your brand set up for success? We can help. Drop us a line.
#videoproduction #brandstorytelling #contentstrategy
Finding joy in the creative process is an overlooked and underrated key to success. Video shoots can be stressful endeavors. We're grateful to work with a crew that understands the importance of a relaxed atmosphere on set.
Film credit here goes to Bruce James Bales for this video of Ian Planchon on location last week.
#videoproduction #filmproduction #creativeagency