Paula Krapf: Social Media & Content Strategist

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Paula Krapf: Social Media & Content Strategist

Paula Krapf: Social Media & Content Strategist Specialties:social media strategy/marketing, content creation, social media measurement/trends, marketing, blogging, marketing plans, and publicity.

I'm a marketing, social media, digital content, and PR consultant/strategist. I've worked on successful referenda for local government, created and implemented branding, and developed marketing plans and strategies for individuals and companies. I was a journalist for nearly a decade before moving into book marketing and social media strategy and content management. I've helped authors (and others

) navigate the often confusing world of online and offline promotion.

• Develops marketing plans to establish goals and outline strategy

• Develops social media strategy for Facebook, Google+, LinkedIn, Twitter, and more

• Creates monthly content calendars

• Oversees daily social media activity

• Performs research and analyzes client and competitor activity

• Advises clients on social media advertising options and strategy

• Speaks on a variety of social media and marketing topics, including content creation, engagement, measurement, and trends. Events include Chicago Women in Publishing, Chicago Self-Publishing MeetUp, Chicago Writers’ Conference.

Address

Telephone

(630) 725-8499

Website

https://www.paulakrapf.com/

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