Spectrum Reach

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Spectrum Reach

We are advertising experts and your one-stop shop for the best products and ideas to reach anyone, an

22/07/2024

Feel confident knowing your ads are only placed next to brand-safe, privacy compliant, secure content across all screens.

https://www.spectrumreach.com/industries/healthcare-advertising

19/07/2024

Spectrum Reach joined Spectrum Enterprise & Community Impact to celebrate our partnership with The Brotherhood Crusade an LA non-profit empowering underserved communities!

We celebrated a $50k donation to upgrade their Youth Source Tech Center & enjoyed inspiring words from LA Lakers legend James Worthy & more!

Our SoCal team presented a PIF grant to Leo Hill from Baldwin Hills Tax Service. Jourdan Guyton our PIF partner shared her invaluable program insights.

We're proud to support The Brotherhood Crusade in their mission to bridge the digital divide and unlock opportunities for Los Angeles residents!

18/07/2024

Michael Guth and Evan Shapiro will reframe the current advertising debate by asking and answering one simple question: Where do today's audiences go for most of their television, most of the time? Amy Hu will add the brand perspective by discussing three key trends. This will be one you don't want to miss.

Thur, July 25 at 4p ET - log in here!
bit.ly/ESHAPWARPEACE

18/07/2024

Consumers spent an average of 127 hours with the Spectrum TV app in May, making it the #1 streaming service for 36 months in a row.

17/07/2024

Los Angeles is just one of Spectrum Reach’s 91 markets across 36 states. Find out how we can help your business connect with the right customers near you.

16/07/2024

In a world where we’re constantly flooded with data, there is a proper way to harness it—and effectively grow your business. Want to discover the secrets to make your advertising more effective and efficient? Check out our latest webinar From Data to Dollars: Strategic Insights to Maximize ROI. Ben Van Horn, VP of Media Sales, Spectrum Reach and Chris Oberholtzer, Digital Media Director, Rooms to Go, share their vast knowledge on the subject.

https://www.spectrumreach.com/articles/ama-webinar-landing-page?utm_source=social&utm_medium=linkedin&utm_content=amadatastorywebinar&utm_campaign=80002024ent_soc_ru

15/07/2024

The key to connecting your dealership with the right auto buyers starts with understanding your audience. Here are some insights that can help you target them with the right advertising strategy.

https://www.spectrumreach.com/industries/automotive

10/07/2024

Sure, we know Reno—and we know how to connect your business with the right customers there. It’s just one of Spectrum Reach’s 91 markets across 36 states. Talk to one of our local experts to find out what we know about advertising your business to audiences near you.

08/07/2024

Reaching the right patients for your healthcare business starts with understanding who they are and where to reach them. Here are some key insights on how to shape your advertising strategy for the patients you need to reach.

https://www.spectrumreach.com/industries/healthcare-advertising

04/07/2024

Wishing you a happy Independence Day.
Spectrum Reach stands united with fellow Americans in honoring our freedom.

03/07/2024

In his Interview, Guth defines one of the core philosophies driving his team: “At Spectrum Reach we talk about ourselves as local market experts. To really drive solutions in our 91 markets, you need to understand those communities and tell a story that is as relevant in Sheboygan, Wisconsin as it is in Dallas, Texas.”

Video credit: Huguenot for ADWEEK

03/07/2024

As America gets ready to celebrate its birthday, we’re celebrating Bristol and the Tri-Cities area in the great states of Tennessee and Virginia, just one of the 91 markets that Spectrum Reach serves. When you need to advertise your business, our local experts can help, no matter which side of State Street your customers call home.

02/07/2024

Speaking with Ad Age at , Spectrum Reach's David Kline illustrates how being the video provider with lots of inventory makes it easy for advertising customers to find the right solution: "We can sell it all to you at one place. Local is where the action is happening, and our connectivity to the home makes it seamless."

Spectrum Reach’s David Kline discusses how local data-driven TV strategies, including AI-generated creative, help brands succeed in the age of fragmentation.

01/07/2024

Advertising your financial institution to the right clients is vital, and it helps to know who they are and how to reach them. We’ve got some key insights that can help you understand your audience and put together an effective advertising strategy.

https://www.spectrumreach.com/industries/finance

28/06/2024

Understanding your audience is key.

Dr. Lezli Levene Harvell emphasizes leveraging data to gain insights on your audience. Use the tools available to gather valuable data and to connect more deeply with your audience.

Join our small business community group to learn more
https://www.facebook.com/share/s6av5G1F8mVqNL9c/

27/06/2024

Consumers spent an average of 150 hours with the Spectrum TV app in April—more than Netflix, Hulu, ESPN, and YouTube combined—making it the #1 streaming service for 35 months in a row.

26/06/2024

When we’re looking for a stunning place to enjoy the sunshine and help advertisers reach the right customers, we think of Palm Springs. It’s just one of the 91 markets Spectrum Reach serves across 36 states. If you want to connect your business with the right customers in Palms Springs or any of our other markets, our local experts are happy to help.

25/06/2024

Our partnership with FreeWheel, A Comcast Company empowers Spectrum Reach to navigate the fragmented multiscreen landscape and become a national TV powerhouse. Watch Jackie Perez & Michael K***z discuss how we balance scale, data, yield & measurement for maximized national advertiser campaigns.

https://www.freewheel.com/insights/case-studies/freewheel-innovators-spectrum-reach

24/06/2024

Reaching the right customers for your business starts with understanding who they are and how to reach them. Here are some valuable insights that can help you shape your advertising strategy to reach the audience you need.

https://www.spectrumreach.com/

21/06/2024

Spectrum Streaming TV is the best performing app for one franchise-based quick-service restaurant chain thanks to Spectrum Reach and PMG’s data-forward programmatic activation strategy.

Through our use of programmatic buying for media combined with a data-driven programmatic campaign, we exceeded our clients’ every expectation for sales, store lift, and store visitation rates.

For the full story on how we did it, check out our case study : https://ow.ly/Z7mz50RsGlQ

19/06/2024

Spectrum Reach CRO Jason Brown addressed leaders from the collective partnership between Charter Communications Comcast, Cox Media Group, , and Ampersand at today, highlighting the key role that MVPDs will play in forging the future of TV advertising. With unrivaled first-party data and interoperability, Spectrum Reach is redefining how brands connect with their audiences at every level. Learn more below!

https://www.spectrumreach.com/multiscreen-advertising

19/06/2024

Happy Juneteenth!

Spectrum Reach celebrates African-American freedom, families, and heritage. Educate. Celebrate. Advocate.

17/06/2024

Dr. Lezli Levene Harvell highlights the importance of leading with who you are as a person. People connect with and buy from people.

Watch the replay to learn more:
https://spectrumreachpayitforward.com/microinfluencers/levene

17/06/2024

See how using data to paint a full picture is the smartest approach to successful advertising campaigns. Hear Spectrum Reach Media Sales VP Ben Van Horn and one of our furniture clients share insights on how to make your advertising more effective and efficient.

https://www.ama.org/events/webinar/from-data-to-dollars-strategic-insights-to-maximize-roi/

13/06/2024

Spectrum Reach had an incredible time at the Digital Marketing Strategies Conference (DMSC) in Austin, Texas!

One of the highlights was our Automotive Director of Sales & Strategy, Tara Rego, speaking on the panel, "Creating Personalized Shopping, Marketing, and Communications Strategies for Consumers." During the session, Tara shared the importance of strategic data use in enhancing marketing efforts and driving success.

She emphasized, "It's not just about collecting data; it's about using it strategically in a privacy-compliant way to drive results and enhance your brand's success."

12/06/2024

We’re loving every minute of . We’re also excited to catch Michael Guth, SVP, Chief Marketing Officer, during his panels with Brand Innovators and AdWeek. Don’t miss the discussion on changing consumer trends and the role of data!
https://events.spectrumreach.com/Cannes2024/

12/06/2024

Where can you find Spectrum Reach? We help advertisers in 91 markets across 36 states, including Duluth and Superior. So when you need to connect your business with the right customers near you, talk to one of our local experts.
https://www.spectrumreach.com/markets-map

11/06/2024

This Pride Month, we're celebrating the power of diverse voices. Authentic representation matters, and we're dedicated to fostering an inclusive environment where creativity thrives through different perspectives. By embracing diversity, inclusivity and authenticity we create a stronger, more innovative environment for all.

10/06/2024

See what Michael K***z, National VP of Programmatic Sales, has to say about what sets Cannes apart from other industry events, things he’s looking forward to at this year’s festival, and other hot topics coming out of Cannes. Don’t miss Michael in Beet.TV’s Global Leadership Summit.
https://events.spectrumreach.com/Cannes2024/

Address

Opening Hours

Monday	09:00 - 17:00
Tuesday	09:00 - 17:00
Wednesday	09:00 - 17:00
Thursday	09:00 - 17:00
Friday	09:00 - 17:00

Telephone

+18448673224

Website

https://www.spectrumreach.com/

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Videos

Feel confident knowing your ads are only placed next to brand-safe, privacy compliant, secure content across all screens. https://www.spectrumreach.com/industries/healthcare-advertising

In a world where we’re constantly flooded with data, there is a proper way to harness it—and effectively grow your business. Want to discover the secrets to make your advertising more effective and efficient? Check out our latest webinar From Data to Dollars: Strategic Insights to Maximize ROI. Ben Van Horn, VP of Media Sales, Spectrum Reach and Chris Oberholtzer, Digital Media Director, Rooms to Go, share their vast knowledge on the subject. https://www.spectrumreach.com/articles/ama-webinar-landing-page?utm_source=social&utm_medium=linkedin&utm_content=amadatastorywebinar&utm_campaign=80002024ent_soc_ru

In his @Adweek Interview, @Michael Guth defines one of the core philosophies driving his team: “At Spectrum Reach we talk about ourselves as local market experts. To really drive solutions in our 91 markets, you need to understand those communities and tell a story that is as relevant in Sheboygan, Wisconsin as it is in Dallas, Texas.” Video credit: @Christian Huguenot for ADWEEK

Understanding your audience is key. Dr. Lezli Levene Harvell emphasizes leveraging data to gain insights on your audience. Use the tools available to gather valuable data and to connect more deeply with your audience. Join our small business community group to learn more https://www.facebook.com/share/s6av5G1F8mVqNL9c/ #DEI #PayItForward #spectrumreach #smallbusinessowner

Dr. Lezli Levene Harvell highlights the importance of leading with who you are as a person. People connect with and buy from people. Watch the replay to learn more: https://spectrumreachpayitforward.com/microinfluencers/levene #DEI #PayItForward #smallbusinessowner

See how using data to paint a full picture is the smartest approach to successful advertising campaigns. Hear Spectrum Reach Media Sales VP Ben Van Horn and one of our furniture clients share insights on how to make your advertising more effective and efficient. https://www.ama.org/events/webinar/from-data-to-dollars-strategic-insights-to-maximize-roi/

Let's connect beachside! Meet with us at Brand Innovators’ Hospitality Lounge at Armani/Caffé from 8:30 a.m. - 5:30 p.m., June 17-20. Click below to schedule a time with us. We can't wait to see you there! https://events.spectrumreach.com/Cannes2024/ #CannesLions #CannesLions2024 #CreativeMarketing #tvadvertising #streaming #ctv #ctvadvertising #programmatictv #advertisingindustry

The best part about Cannes in June (besides taking in the glorious south of France)? Connecting with fellow industry colleagues! Let’s meet beachside at our Executive Suite located at MediaLink Beach, where our team will be available from 9:00 a.m. to 6:00 p.m., June 17-20. Schedule a time to meet with us https://events.spectrumreach.com/cannes2024/ #CannesLions #CannesLions2024 #CreativeMarketing #tvadvertising #streaming #ctv #ctvadvertising #programmatictv #advertisingindustry

Elevate your ads with Ad Portal, our DIY TV + streaming ad platform. Customers are waiting to see you on every screen 👀 #adportal #DIYadvertising https://www.spectrumreach.com/adportal

We can't wait to connect at Cannes Lions in June! Let's meet beachside at our Executive Suite located at MediaLink Beach, where our team will be available from 9:00am to 6:00pm, June 17-20. Casual conversations more your style? Let's meet up at Brand Innovators’ Hospitality Lounge at Armani/Caffé, June 17 - 20, from 8:30am - 5:30pm, June 17-20. Click below to schedule time to meet with us. https://events.spectrumreach.com/cannes2024/ #CannesLions #CannesLions2024 #CreativeMarketing #tvadvertising #streaming #ctv #ctvadvertising #programmatictv #advertisingindustry

Auto dealers, are you ready to revolutionize your digital marketing game? Join us at #DMSC24 in Austin from June 2-4! As a Gold Sponsor, we’re thrilled to be part of the digital marketing conversation. Don't miss Tara Rego, Automotive Director of Sales & Strategy, as she shares insights on personalized consumer strategies. Use promo code SPECTRUM100 to save $100 on your DMSC24 pass. See you in Austin! https://digitalmarketingstrategies.org/ #DMSC24 #DigitalMarketing #SpectrumReach #Goldsponsor #Conference #PromoCode #Autodealers

Choose your business vibe and our AI commercial creator will help you generate the buzz you need in no time. #adportal #DIYadvertising https://www.spectrumreach.com/adportal

As we celebrate Asian American and Pacific Islander (AAPI) Heritage Month this May, we honor the rich cultures, traditions, and contributions of the AAPI community. AAPI voices are shining brighter than ever, leading the way in streaming and storytelling. ➡️Play video for exciting insights on how they are leading streaming! #AAPIHeritageMonth.

This National Small Business Week, we're thrilled to spotlight the incredible strides made by local entrepreneurs at our recent Spectrum's Small Business Forum in Charlotte. Together with the National Institute of Minority Economic Development, we hosted a dynamic gathering designed to empower, enrich, and connect small business owners with invaluable resources. 🍿 A Highlight of the event? Derrick Jackson, Co-Founder and President of Popstarz Popcorn, shared his inspiring journey during our forum. A shining example of success and community spirit, Popstarz Popcorn not only thrives as a business but also gives back through the heartwarming "Share A Smile Campaign." From humble beginnings as part of our Pay It Forward Program, Popstarz Popcorn has created awareness and growth, emphasizing the importance of community and the power of paying it forward. Their unique approach to enhancing cultural celebrations through gifting and fundraising has become integral to their success, showing what small businesses can achieve with the right support. Watch the video clip from the event, featuring Derrick’s passionate insight on experiences while partnering with us. Learn more about how Spectrum Reach is dedicated to fostering small business growth and offering the tools to thrive! 💬 Engage with us, learn about our initiatives, and see how, together, we can continue to support and celebrate the small businesses that are the backbone of our communities, https://spectrumreachpayitforward.com/. #SmallBusinessWeek #SpectrumReach #PopstarzPopcorn #CommunityImpact #BusinessGrowth #Entrepreneurship #PayItForward #SpectrumReach #NationalSmallBusinessWeek #supportsmallbusinesses #SmallBusiness #smallbusinessowner

Get connected to the right patients, on the right screens, with media that moves. Learn more healthcare marketing tips in our AHA-sponsored report. Your patients are on every screen. Your healthcare ads should be, too. https://www.spectrumreach.com/articles/unlocking-value-healthcare-advertising

Take a deep dive into strategic creative development with Spectrum Reach’s Cherri Ellis and Lori Long from Links Creative Alliance. Together, they’ll show you how data-based creative is key to developing stories your audience wants to hear—and that drive results. https://www.spectrumreach.com/articles/build-your-brand-smarter-video #ama #datadrivenmarketing

We’re thrilled that longtime Kernel by Spectrum Reach’s client, Rick Weaver Buick GMC’s commercial “EV Journey” is shortlisted for the 2024 People’s Telly Awards! Check out the link below to vote for it to grab the top spot. Voting is open until April 26th. https://ow.ly/tuUL50RissL #RickWeaverBuickGMC #EVJourney #TellyAwards #VideoProduction #VoteNow #SpectrumReach

We connect hospitals and healthcare systems to more patients with real-world advertising solutions. Check out our AHA-sponsored report for insights. Real-world solutions, real results, in real time. https://www.spectrumreach.com/articles/unlocking-value-healthcare-advertising

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We make local businesses big and big brands look local.

From coast to coast. From the Great Lakes to the gulf. There are 3,000 of us in 100 offices across 36 states. We’re the regulars at your restaurants, parents in your PTA, and volunteers in your community. We know your neighborhoods because they are our neighborhoods, too.

We are advertising experts with access to every tool that any business needs to grow. Thousands of hours of premium video programming across the world’s best networks and streaming services. Over a hundred million consumer impressions available every day on every screen and device. Billions of data points translated into insights and ideas that turn consumers into your customers.

And we offer it all under one roof.

We know three things better than anyone: how to harness the power of multiscreen advertising for any business, how to offer a simplified one-stop-shop destination for marketing solutions, and what makes our towns and cities tick.