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Google Traffic in 2024 - Big Changes: Google Traffic Dead or Huge Opportunity?Going live soon...
03/06/2024

Google Traffic in 2024 - Big Changes: Google Traffic Dead or Huge Opportunity?

Going live soon...

Organic Search Traffic Expert Chris Munch discusses his recent findings across dozens of sites, organic traffic methods that are working today, why Google ma...

14/02/2024

SEOs are now saying 'brand searches are the new big thing' because of Google's new updates.

Why should you care?

Google is both the biggest traffic source in the world, and the highest quality...

But this 'brand searches' ranking factor is NOTHING NEW...

It's been one of the biggest (if not biggest) ranking factor for years. And its obvious why... it is harder to fake or cheat than other tactics.

But now the old SEO tactics are no longer working as well, today SEOs are finding spam tactics (like fake job board listings) to drive brand searches.

The narrative is Google now cares about brand searches as a way to fight spam, but they have been doing that directly or indirectly for at least 10 YEARS!

Talk about being behind!

This is why you cannot listen to most SEOs...
- they follow the SEO herd and don't test thoroughly
- the SEO herd is usually doing short term easy tactics
- the herd mentality makes certain techniques fashionable or unfashionable, but doesn't match with what works longer term
- they don't build a moat for their business model
- result is a lot of what they do is wrong, and they have a narrow focus

I've been saying brand searches are super important for years and it's built into our content & amp strategy which leads to brand searches.

I cemented this finding back in 2014 after getting 6 figure traffic to a site with thin content based off a ton of 100% natural brand searches as the site was super useful... and repeated it in other niches.

Check out this ugly ecom site...Do you think it's on the road to success? Obviously not, but try telling the business ow...
26/01/2024

Check out this ugly ecom site...

Do you think it's on the road to success?

Obviously not, but try telling the business owner... they don't wanna hear it. Instead they blame others (inc. me).

Unfortunately this is not uncommon...

If you have a terrible site, or a crappy product then no amount of marketing or traffic will help you.

With one campaign AmpiFire doubled this site's organic traffic, but the biz owner called us a scammer because...
a) they don't even check their metrics to see traffic increases, so they don't even know
b) they got no sales because nobody would buy from a site with a terrible design

This is why we banned any businesses with bad site designs or poor products from our 100% expert-managed evergreen organic traffic campaigns (we still have self-serve open to smaller businesses... but we may change that too).

If you run an agency interview clients like you are investing... People that don't know how to run a business will often cause you headaches, troll, spread lies, and refuse to work with you on a solution or take any advice (exacty like this guy tried to do in our Facebook group).

We still keep our self-serve options open to anyone as I want to help small business and startups willing to put in the work and learn (yes it comes with some headaches from businesses like this with dillusional owners, but it's worth it to help the underdogs that have hustle and want to make an impact)

However our completely managed hands-on services are only for larger businesses only with proven products that sell.

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