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Do you want to know the process of creating animated explainer videos from A to Z? 👀Read our new blog post! 👇
18/01/2023

Do you want to know the process of creating animated explainer videos from A to Z? 👀

Read our new blog post! 👇

In this blog post, we will walk you through the steps it takes to create an animated explainer video from start to finish. By the end of this blog post, you

Attracting your target audience is not an easy task, to say the least...If you want your content to reach the people who...
30/11/2022

Attracting your target audience is not an easy task, to say the least...

If you want your content to reach the people who are going to be interested in your product or service, then you need to start getting creative and meeting them where they are.
And everyone is watching videos online!

Whether on social media, on entertainment platforms, or even on business websites, create video content that:
🎯 Introduces your brand & what you stand for.
🎯 Targets your audience's pain points & proposes solutions.
🎯 Showcases your products & highlights their benefits.

Ready to attract more consumers with video content?

Visit https://vervevideos.com/ to see how we can help!

Do you remember the COVID-19 precaution steps that were all over the internet? 😷Reading about how to wash your hands, ho...
29/11/2022

Do you remember the COVID-19 precaution steps that were all over the internet? 😷

Reading about how to wash your hands, how to socially distance yourself from others, or even how to medicate if you're infected was a draining task.

People were already afraid of the unknown, now they have to read an article filled with medical jargon about COVID. No thank you! 🛑

That's why leading healthcare institutions started to create animated explainer videos to demonstrate and explain the needed precautions. This made all our lives easier and understanding COVID precautions more accessible.

Visit https://vervevideos.com/ to get started with your medical institution's explainer videos.

Here's why you're NOT getting enough conversions... 👀Consumers have many doubts and if left unaddressed, they will move ...
28/11/2022

Here's why you're NOT getting enough conversions... 👀

Consumers have many doubts and if left unaddressed, they will move on to another business.

So, how are you addressing those doubts?

Explainer videos are your best option to explain, showcase, and answer consumers' doubts.

Simply, create a clear and attractive video that shows your product or service being used, mentions its features, and amplify its benefits in your customer's life.

Need help producing high-quality explainer videos? We can help!

Visit https://vervevideos.com/ to learn more.

Motion graphics are animated graphic design visuals that help you get your message through to your customers.Stop adding...
25/11/2022

Motion graphics are animated graphic design visuals that help you get your message through to your customers.

Stop adding bland explanatory videos to your marketing!
Instead, use motion graphics animation videos that:

👉🏻 Attract viewers and catch their attention
👉🏻Help viewers understand the information faster & better
👉🏻 Add life and depth to your content
👉🏻 Help with SEO and social media reach

Visit https://vervevideos.com/ to check out our successful motion graphics!

You might be missing out on one of the most effective SEO strategies: ⏯ VIDEOS! Including videos on your web pages helps...
24/11/2022

You might be missing out on one of the most effective SEO strategies:

⏯ VIDEOS!

Including videos on your web pages helps you rank higher on your target audience's Google search AND makes your content more appealing.

What are you waiting for?

Visit https://vervevideos.com/ to see how we can help you beat your competitors!

Let us help you stand out from the crowd and grow! Animated explainer videos are your new best opportunity to automate a...
23/11/2022

Let us help you stand out from the crowd and grow!

Animated explainer videos are your new best opportunity to automate and improve your business content.

From internal affairs and HR to marketing and social media, we can create videos that attract and engage your viewers.

Visit http://www.letsmarket.it to get started!

Is your HR department still stuck in the year 2000? Employees are no longer looking for the best salary, they’re looking...
22/11/2022

Is your HR department still stuck in the year 2000?

Employees are no longer looking for the best salary, they’re looking for a great experience in their jobs.

And as HR, your role is to propagate the company’s culture, maintain employee skills, and onboard amazing talents.

To do so, you need the help of content automation through explainer videos.

Stop wasting time repeating all the requirements with every new hire. Start using smart HR tools!

Visit http://www.letsmarket.it to learn more!

Are you creating content that people consume well? Successful marketing campaigns base their content on the nature and p...
21/11/2022

Are you creating content that people consume well?

Successful marketing campaigns base their content on the nature and psychology of humans.

The time for long-form copy and black-and-white pages is gone. The future is images, videos, and faces!

So here’s the hard truth, no one will watch a video that shows text only. Even if they do, they will fall asleep halfway through.

Whether it's training videos, educational videos, or marketing videos, they all need to appeal to the viewer with vibrant and relevant content.

We can make that happen!

Visit http://www.letsmarket.it to check out how we can create animated explainer videos for your business!

You are a business owner, not an influencer. With the fast-changing world of digital media, business owners and teams ar...
18/11/2022

You are a business owner, not an influencer.

With the fast-changing world of digital media, business owners and teams are expected to take on the role of influencers and entertainers to make it in the social media world.

And we know that’s not the dream… 👀

That’s why it’s time for you to choose a better, easier, and simpler way to make videos that actually work.

Visit http://www.letsmarket.it to see exactly how we can help you with our animated explainer videos!

Videos are undoubtedly one of the most important aspects of marketing in 2022 and for the future! The competition is on ...
17/11/2022

Videos are undoubtedly one of the most important aspects of marketing in 2022 and for the future!

The competition is on the rise and the consumer is bombarded with ads, content, and marketing material from an increasing number of brands daily.

So how are you going to stand out from the crowd and offer your prospects attractive content that they’ll actually watch?

The answer is animated videos! 📽️

Visit http://www.letsmarket.it to learn more!

Animated videos for Higher EducationThis level of study is analogous with specialization and is usually intended for peo...
28/10/2022

Animated videos for Higher Education

This level of study is analogous with specialization and is usually intended for people who have recently graduated from high school or who are reentering the educational system later in life.

Given the hundreds of different specializations—whether in literature, science, the arts, or business—animated educational videos are extremely customizable and can meet any requirement.

Because of this, incorporating animated videos into higher education is prominent on the list of things that can be done to improve the field of education.

Check out this video by Mark Kingsley-Monks that explains the difference between inbound and outbound marketing.

Link: https://youtu.be/w7N_Pe0uj1I

Learn the difference between Outbound Marketing and Inbound Marketing

Animated videos for Technical Schools and Vocational EducationTechnical and vocational education equips students with th...
27/10/2022

Animated videos for Technical Schools and Vocational Education
Technical and vocational education equips students with the skills and information deemed required to perform the duties of a specialized and particular employment, typically associated with one of the skilled trades.

Because the courses learners take at these establishments are so specialized in each discipline, they include dense concentrations of material that may be confusing or challenging to retain. Fortunately, animated explainer videos are here!

Check out this video that explains the first law of thermodynamics. Thermodynamics is a course that students studying mechanical engineering have to take, and this video makes the concept easier to understand.

Link: https://youtu.be/dHdlH3l8FkM

Watch this video to learn the first law of thermodynamics, internal energy and enthalpy. Department: CommonSubject: Basics of Mechanical EngineeringYear: 1

Animated videos for secondary schoolThis educational level concentrates on more difficult areas of economics, social stu...
26/10/2022

Animated videos for secondary school

This educational level concentrates on more difficult areas of economics, social studies, and sciences, as well as more advanced subjects like advanced language learning and advanced math.

Since attending college comes right after this level of study, pupils must have everything under their belt, which isn’t always simple. There are animated educational videos for secondary school education available to make your life simpler.

Check out this video by Thomas Schwenke. All of the digestive system’s components are detailed in this video, along with how they work.

Link: https://youtu.be/X3TAROotFfM

In this video all digestive organs of the human body are explained in detail and their functioning is described. We will look at the salivary glands, the eso...

Animated videos for primary or elementary schoolWhen it comes to lesson planning, this level of education emphasizes rea...
25/10/2022

Animated videos for primary or elementary school

When it comes to lesson planning, this level of education emphasizes reading and writing skills, math, and introductory social studies and sciences.

Having said that, it might be extremely difficult to capture the attention of children, particularly in the situation of distance learning.

Animated educational videos have been found to be an incredibly effective way to engage their attention in the material while also improving their reading skills, which are still developing at this level.

Check out this video by Make Me Genius. Students will discover the physics surrounding friction through the experiments and activity presented in this engaging video: https://youtu.be/qux5wMu9mqI

Definition of Friction is very beautifully explained in this animation video for kids.Preschoolers and kindergarten Children can very well understand this ph...

No matter how complicated a subject is, animations make it simple to visualize. Based on Dr. James L. McQuivey of Forres...
24/10/2022

No matter how complicated a subject is, animations make it simple to visualize. Based on Dr. James L. McQuivey of Forrester Research’s study, 1.8 million written words are equivalent to a minute of video. For instructors and lecturers, the finest aspect of animated educational videos is visualization.

You need animated educational videos if your curriculum might require more than a straightforward explanation to help students comprehend specific concepts.

In the world of marketing, producing customer service videos will help a company build a strong, long-lasting relationsh...
21/10/2022

In the world of marketing, producing customer service videos will help a company build a strong, long-lasting relationship with their target audience.

When it comes to NGOs, this type of video can help them connect with viewers more deeply and cut down on the amount of time that the latter spend looking for answers about how an NGO functions, for example, or how an NGO handles donations and funds.

“Customer service” NGO videos show the audience that they are a part of this organization and thus breaks the barrier that is set between an establishment and civilians.

In addition, this type of video allows the organization to give the public an idea of the values it works on. It is also an opportunity to show diversity if the organization has it. Knowing that an organization harbors equality in-house will give the public a good impression of it.

Link: https://youtu.be/C41tT6J7Tbg

Polycultural Immigrant & Community Services is a registered charity that complies with the needs of diverse communities in Metro Toronto and the Regional Mat...

Customer service is a pretty simple concept; it’s simply about helping people. Trust is everything when promoting a busi...
20/10/2022

Customer service is a pretty simple concept; it’s simply about helping people. Trust is everything when promoting a business where one of its main pillars is offering assistance.

You believe you can be of great use to others and can be trusted, but it’s your potential clients whom you have to convince, and what better way to do so than through animated customer service videos?

One amazing customer service video is one that Tesco CRM created that explains how Tesco Cloud CRM can boost profits and customer happiness by using customer-centric practices.

See it for yourself! https://youtu.be/IpSMKwdSAW8

https://www.tecsosolutions.com/tecsocrm/CRM Solution for Business- Sales, Marketing and Service- Best suited for Healthcare, Education, Service & Retail indu...

This is part 3 of 3 of our   that consists of 7 steps, all of which we believe to be fundamental for the creation of an ...
19/10/2022

This is part 3 of 3 of our that consists of 7 steps, all of which we believe to be fundamental for the creation of an impactful and rich explainer video.

- Creating the animation

The animated explainer video begins to take shape at this stage of the animated explainer video process! Here, our animators give the established visual style the appearance of life. Additionally, it is timed correctly and has a quality narration to create a fascinating animated explainer video.

- Adding the music

Now that the ambiance of the video has been established, we can add the ideal soundtrack and sound effects. This final stage of the animated explainer video process is crucial for bringing the video to life and giving it a little extra energy.

And there you have it! Now you know the behind-the-scenes of animated explainer video production!

This is part 2 of 3 of our   that consists of 7 steps, all of which we believe to be fundamental for the creation of an ...
18/10/2022

This is part 2 of 3 of our that consists of 7 steps, all of which we believe to be fundamental for the creation of an impactful and rich explainer video.

- Recording the voiceover

You should be mindful that a video’s main driver is the voiceover. Because the voiceover can either make or break a video’s success, our animated explainer video process entails handpicking the speaker to make sure that they’re able to convey the message in the appropriate tone of voice. We record in isolated spaces to eliminate echoes and use high-quality gear such as noise-canceling microphones and pop shields.

- Constructing the storyboard

Storyboards are essentially a graphic depiction of your video screenplay. This step of the animated explainer video process consists of a collection of sketches that show what your video will look like. A storyboard also includes short explanations in addition to these boxes with graphics, giving them the appearance of a comic book page. The description entails dialogue, narrations, and thorough details about how the scene will play out.

- Designing the visual elements

A visual style is developed at this step of the animated explainer video process using our client’s brand guidelines. With this, the storyboard becomes a unique, full-color rendering that depicts how the finished video will appear. We typically develop different visual style alternatives from which the client can pick.

Stay tuned to know more!

Our   consists of 7 steps, all of which we believe to be fundamental for the creation of an impactful and rich explainer...
17/10/2022

Our consists of 7 steps, all of which we believe to be fundamental for the creation of an impactful and rich explainer video.

This is part 1 of 3, which will talk about the first 2 steps of our tried-and-true process.

- Getting to know you

Understanding your business and project is the cornerstone of a successful animated explainer video. The information we compile includes elements like the objective of the video, product characteristics, advantages you want to emphasize, target audience, and all related information to guarantee an outstanding result.

- Agreeing on the script and concept

The second step of our animated explainer video process is agreeing on the video’s script and overall concept. At this point, we develop an idea for the video using the aforementioned specifications as a guide in addition to our own research. The concept might be philosophical, character-driven, emotionally stirring, conversational, or a combination of concepts, based on our client’s needs.

Stay tuned to know more!

Here's a list of 5 of the Best Animated Explainer Video Companies in the USA to make your lives easier! What can we say ...
14/10/2022

Here's a list of 5 of the Best Animated Explainer Video Companies in the USA to make your lives easier! What can we say other than you're welcome?

- Demo Duck
- Sharp Eye Animation
- Explainify
- Video Jeeves
- Helium Films

Be sure to check out this article to know more about these awesome explainer video companies: https://vervevideos.com/best-animated-explainer-video-companies-in-the-usa/

Inbound Marketing leverages “soft” marketing techniques to help businesses reach their target audiences with more ease a...
13/10/2022

Inbound Marketing leverages “soft” marketing techniques to help businesses reach their target audiences with more ease and yields numerous efficient results.

In addition to written content, inbound marketing involves the use of videos, notably explainer videos, because they are non-intrusive and also garner considerable engagement.

Thus, if your company is trying to stand out and isn’t successfully reaching its goals, you should consider investing in an Inbound Marketing strategy – or at least in animated explainer videos that support the stages of the inbound marketing funnel.

In other words, invest in videos that attract your audience, engage them, help you close deals, and even delight your customers post-purchase to increase the likelihood of retaining them and ultimately turning them into brand ambassadors.

Our world is saturated with businesses of all sizes, types, structures, and in all industries. Therefore, standing out a...
12/10/2022

Our world is saturated with businesses of all sizes, types, structures, and in all industries. Therefore, standing out and allowing businesses to acknowledge your business from the vast expanse of similar ones can be a challenge regardless of your expertise.

However, there’s an easy-fix for this issue – B2B explainer videos. So, how do explainer videos help businesses?

- Showcase your company's identity
- Clearly convey your point.
- Capture the interest of your audience.
- Garner the audience's trust.
- Boost information retention
- Boost your SEO ranking

11/10/2022

It’s well established that eCommerce marketing videos build trust and increase engagement levels. However, many companies are confused on which type of video marketing to use, so here are 3 examples to help you out:

- Product / service explainer video

A product / service explainer video goes into details about the features and benefits of a product. This type of eCommerce marketing video usually features a speaker demonstrating the upsides of the product and why customers need it to build excitement for a product.

- Tutorial video

A product tutorial video demonstrates how a customer can use the product with step-by-step instructions, unlike product overview videos that highlight the features of a product in broad strokes. Most of these tutorial videos are usually eCommerce animation videos.

- Testimonial video

Consumers believe in recommendations from friends and family more than any other forms of advertising. It is therefore safe to say that video testimonials provide powerful and persuasive proof. People will be motivated to buy a product when it has good reviews from customers.

With over 10 years of experience, we’ve perfected the craft of eCommerce videos in all their types. For reference, check out this animated service video we created for Simple Pay!

Most people love content served with a nice mix of text, graphic visuals, and great audio that stimulates all their sens...
10/10/2022

Most people love content served with a nice mix of text, graphic visuals, and great audio that stimulates all their senses. If you take those elements and create an animated video based on them, you’ll be able to reel in just about anybody and keep them engaged with your brand.

Wondering what good corporate, tutorial, demo, training, sales, and customer service animations look like?

Check out this blog post to find out: https://vervevideos.com/best-animated-explainer-video-examples/

Best Animated Explainer Video Examples. An animated explainer video is a creative way to introduce a brand, its products and/or services...

Animation is the practice of creating the illusion of movement by using static images in a two-dimensional setting. The ...
07/10/2022

Animation is the practice of creating the illusion of movement by using static images in a two-dimensional setting. The storyboards, avatars, and backdrops all feature customized visuals.

We have developed and enhanced a tried-and-true animated explainer video production process over the years, which has resulted in the production of excellent video material, and it can be summed up as such:

1. Gathering information
2. Agreeing on the script and concept
3. Recording the voiceover
4. Constructing the storyboard
5. Designing the visual elements
6. Creating the animation
7. Adding the music

Link: https://vervevideos.com/animated-explainer-video-process/

Animated Explainer Video Process: Gathering information Agreeing on the script and concept Recording the voiceover Constructing the storyboard...

Remember the second point of our last post? If you don't, here's a quick refresher: use video marketing to boost your vi...
06/10/2022

Remember the second point of our last post? If you don't, here's a quick refresher: use video marketing to boost your video’s SEO. Wondering how to know which strategy to imply and what are some strategies? Read on!

1. First steps:

- Understand the marketing or sales funnel
- Know your target audience and (SMART) goal
- Experiment and test different strategies and approaches

2. Strategies to test out:

- Explainer video marketing strategy

Explainer videos are an excellent way to rapidly and clearly explain the value of your product to your target audience. This consequently makes them one of the most prominent forms of video marketing strategies that deserve some looking into.

- Landing page video marketing strategy

Landing page videos are wonderful tools for piquing your audience’s interest and they pave the way for several things:

- Retaining visitors’ attention
- Increasing the time that users spend on your website
- Alleviating your prospects’ concerns and put them at ease by talking them through precisely what they can anticipate when they land on your website

- Product / service demo video marketing strategy

Marketing with product/service videos is an excellent approach to introduce people to your brand and emphasize its qualities. Product / service demo videos begin by addressing prospects’ particular product-related worries, perhaps eradicating any preconceived impressions or inaccuracies based on market gossip.

- Behind-the-scenes video marketing strategy

Behind-the-scenes videos allow you to showcase your company’s individuality. You’re leveraging these marketing videos to invite people in and show them your culture, staff, and procedures. An office tour is a terrific opportunity to exhibit your company and meet your team.

This is part 1 /2 about video SEO that will provide insight into how to improve your video’s SEO, therefore its ranking ...
04/10/2022

This is part 1 /2 about video SEO that will provide insight into how to improve your video’s SEO, therefore its ranking and your chances of getting discovered.

Transcripts

A video transcript is a detailed textual account of a video’s content. A transcript of the video includes all the information, including what can be observed and heard, in addition to the verbal language. The audience can get this whole text in one of three ways: right below the video, on a different landing page, or as a download.

A transcript makes sure that everyone can access the media. Additionally, it is quite helpful for video SEO because it ensures that your material is also transparent to algorithms.

Captions

Using audio transcripts, the technique of closed captioning consolidates brief passages of text to the audio in a video.

Bots from search engines are able to “watch” videos by reading the text from the caption document since captions are provided in the guise of a text file that the video cites while it runs.

The user experience is greatly influenced by captions, which enhances SEO for videos.

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