Gary Berkowitz Radio Consulting

17/07/2024

This past weekend proves that weekends can be a problem for radio when a major story breaks. https://conta.cc/3LtgXQw Check out todays AC Programming Today.

17/07/2024

Can radio handle major breaking news on the weekend? Maybe its time to put a plan together.
https://conta.cc/3LzwCxD

Straight talking programming advice from Gary Berkowitz   AC Programming Today Straight talking programming advice from Gary Berkowitz July 2024 Hello Gary, The recent attempt to assassinate former P

17/06/2024

Everybody talks about doing this, and now it's going to happen. The return of Classic top-40! For my radio friends. This is a REMOTE opportunity. Classic Hits playing 70s-80s (a few 60s and 90s too). We are looking for mid days (Think Ron Lundy type) and nights (Big Ron O’Brien, Banana Joe types) Shifts are 4 hours M-F and an occasional weekend. This station is designed to have classic top-40 jocks. Station uses Zetta, so you'll be able to do breaks over the intros. Jingles & reverb too. It worked then, and we think it will work now. Are you ready to join us? Do you “get” top-40 delivery? Prior top-40 experience required. Scoped airchecks and resume to [email protected].

21/04/2024

Congratulations to Mornings with Rob and Joss!

Rob & Joss Taylor will debut in mornings on Lotus Communications AC "94.9 Mix-FM" KMXZ Tucson on Monday, April 22. The husband/wife duo will be heard weekdays from 5-9am. They most recently hosted mornings at Audacy AC 96.5 KYXY San Diego until exiting last November. The duo joined KYXY in February....

28/03/2024

Need some help from my radio friends. Looking for a V/O for a station that is mostly 70s, but also plays 60s (yes, 60s!) and some 80s. Probably the closest thing to a classic oldies station. Kind of an "Ernie Anderson/Earle Mann feel. We've listened to a lot of people, (who are all great), but not exactly what we're looking for. Ideas?

12/03/2024

Listeners #1 complaint. Too many commercials. Here's a solution in my latest programming newsletter, AC Programming Today.
https://conta.cc/3Pkn6Rz

15/02/2024

Thank you Inside Radio...

Programmers preparing for the Nielsen Spring 2024 Diary Survey and June 24 Continuous Diary Measurement periods (March 28-June 19) can benefit from lessons learned from their counterparts in the PPM-rated

15/02/2024

Thanks John Leslie for having me on your podcast, "Talking About Radio"

Gary Berkowitz was a high energy jock in Providence an Boston years ago.  He became a well known programmer in Detroit and elsewhere.Gary took the major step of becoming a radio consultant and has zoomed to the top of his trade specializing i...

13/02/2024

This is a good one!

AC Mornings In Tucson, Arizona. Lotus Corporation is taking applications from QUALIFIED, EXPERIENCED individuals for an opening as a full time, Morning Drive Host for top rated Mainstream Adult Contemporary 94.9 KMXZ-FM. MIXfm is a heritage station in the market and is involved in many aspects of what makes Tucson a great place to live. We are looking for a creative person who can work as part of team; relate to the activities of the station and topical community events & news, has a positive attitude, and thinks forward with regard to the radio station, its promotions, its position in the community and radio in general. Candidate should also have a solid knowledge of different social media platforms. Production skills a plus.
Tucson is a beautiful place to live, and we are looking for the right fit and chemistry. Interviews will begin immediately.

Fill out an application online at https://www.mixfm.com/careers/ You can also stop by our studios at 3871 N. Commerce Dr. in Tucson from 10:00am to 5:30pm, Monday through Friday. The job offers full benefits and a 401K plan as well as the opportunity to work for one of Tucson's best radio stations. Come and join our team.
It is our policy at Arizona Lotus Corp Radio and Lotus Communications Corporation to provide equal employment opportunities for all individuals without regard to their race, color, religion, national origin, s*x, age or physical handicap, in all personnel action including recruitment, evaluation, selection, promotion, compensation, training and termination. AZ Lotus Corp is an equal opportunity employer.

Download the application HERE

16/01/2024

Start the year with these solid, time proven strategies.
https://conta.cc/47EMdov

Straight-talking programming advice from Gary Berkowitz   AC Programming Today Straight talking programming advice from Gary Berkowitz January 2024 Hello Gary, It's a new year with a lot of positive

21/12/2023

Thanks for reading AC Programming Today. Merry Christmas.
https://conta.cc/48rd1cv

May your days be merry and bright. May your days be filled with peace, hope, and joy this holiday season. As always, thank you for reading the AC Programming Today newsletter Merry Christmas and Happy

07/12/2023

Do you coach your talent? Here are some tips for your next session. https://conta.cc/3RthW77

Programming Update from Gary Berkowitz   AC Programming Today Straight talking programming advice from Gary Berkowitz December 2023 Hello Gary, When was the last time you had an aircheck session with

17/10/2023

Christmas is just around the corner. Dress up your station using these tips for a successful holiday season.

https://conta.cc/46w8ViP

Programming Update from Gary Berkowitz AC Programming Today Straight talking programming advice from Gary Berkowitz November 2023 Hello Gary, Christmas is right around the corner, and thousands of ra

26/09/2023

Quick adjustments for a strong fall book.
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Programming Update from Gary Berkowitz AC Programming Today Straight talking programming advice from Gary Berkowitz October 2023 Hello Gary, Yes, the fall book is on, but it's still not too late to r

25/07/2023

The Fall Book is only 45 days away. Here are a few ideas that can easily be implemented to insure a good outcome.
https://conta.cc/3O61LK1

Programming Update from Gary Berkowitz AC Programming Today Straight talking programming advice from Gary Berkowitz July-August 2023 Hello Gary, I hope as you're reading this, you're having a great s