CLIENT CAMPAIGN SPOTLIGHT 🔦
The GOLD team recently wrapped up another successful influencer campaign with client @veocel_usa for their co-branded partnership with @KudosToBaby that produced incredible results! The goal was to bring awareness and drive sales for the launch of Kudos Premium Baby Wipes, which feature VEOCEL™ wood-based fibers, available in select @Target stores nationwide and Target.com!
We partnered with mom-influencers across social media and In less than seven days, the campaign reached 1M+ Social Media Impressions and 1.1M+ Social Media Engagements.
Influencer marketing is powerful when the partnerships are authentic and relevant to the target audience. The results of this campaign are not only a great example of our agency’s work with “ingredient marketing,” but are a testament to what’s achievable with strong partner collaboration and support. 🙌
#VEOCEL #Kudos #KudosBabyWipes #GOLDPR
Today and every day, we're so grateful for our amazing clients, partners and team members.
Wishing everyone a Happy Thanksgiving filled with gratitude, laughter and cherished memories 🦃💕
#GoldPR #Thanksgiving
This is your reminder to go out there and V-O-T-E!
#GoldPR
#ElectionDay2024 #ElectionDay
🎉 We’re beyond excited to share that the new Carefree pads launch, featuring VEOCEL™ fibers, has skyrocketed to over 200 million impressions in under a week! 🚀✨ A huge shoutout to lifestyle expert @cjalldressedup for making these a Summer must-have! 🌟
#GoldPR #Veocel #Carefree #Summer
We are honored to join our partner Comfort Keepers in spreading the joy on this 6th Annual National Day of Joy! This year’s theme, the “Power of Positivity" reminds us that age is just a number and the human spirit can stay youthful regardless of what the calendar says. Let's celebrate the joy and positivity in our lives!
#GoldPR #ComfortKeepers #NationalDayofJoy #PowerofPositivity #CKPositivity
Happy International Women's Day to all the incredible women around the world! 💖 🌍 Today, we celebrate your strength, resilience, and countless contributions to our communities, workplaces, and families. 🚺🌟
#GoldPR #InternationalWomensDay #IWD2024
Wishing you a year filled with positivity, prosperity and purpose. 🥂
Happy New Year from our team to yours!
#GoldPR #HappyNewYear
Could TikTok be the next app to drive your ecommerce strategy?
TikTok users have heavily increased their spend on the app toward creators by sending digital gifts to live streamers. A whopping $250 million was rolled out on the app in the form of digital gifts where live streamers were rewarded by audiences. With this growing trend TikTok could have an opportunity in generating more income from in-app sales in the future.
We are keeping our eyes peeled on this growing trend and watching for opportunities for our clients to capitalize on TikTok shopping. Have you been convinced to buy from the platform already?
#GoldPR
