08/11/2024
💜🦋✌🏼💐 Hippie Dippie Rory's Groovy Marketing Blog . . .
The Sock Hop Dance
Ever since the covid Twilight Zone, it has not been the easiest of times to be a small business owner, has it?
The cost of keeping your doors open and running your business at a profit seem like polar opposites.
And time management? That's almost laughable with everything thrown at you the second your day begins.
Add marketing to the mix? Are you kidding me? When, you ask? Between 2 and 4 am??
Ahhh, nope!
You know you should be marketing to get more customers as great as the loyal ones you currently have.
But how?
I love this analogy my buddy and marketing partner Marc shared with me years ago that may put it in perspective for you, too.
He said, 'Williams, remember our sock hop dances back in the day?' (Yes, I know I'm reeeeeally dating myself here!) He continued, 'It would have been easier for me to go up to that cute guy and ask him to dance with you, than it would have been for you to ask him yourself, wouldn't it?'
Of course, I agreed! I didn't want that humiliation if Mr. Cutie said no.
And that's what we'd do for you.
It's easier for you to be in the spotlight if someone else does it.
We'd market and showcase you.
Cause you don't want to be the me, me, me, I, I, I look-at-me-kind-of-business-owner.
We'd be honored to brag on you instead!
So that it helps you get more customers, instead of them going to your competition down the street.
And as far as time management goes, I got a friend who can help you with that, too!
Just. Be. You.
It makes our job easier in featuring you in that marketing spotlight.
MarketingByHippieDippieRory.com
