NeuroWater

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NeuroWater

🧠💧 Hydration humor, neuroscience, and eco-preneurship brought to you by Jacob Reid

24/05/2023

Most things don’t go according to plan. Adding NeuroWater to that list.

It looked great on paper. Reality had a different story to tell.

I love electrolyzed reduced water and drink it everyday. It makes me feel as cool as a cucumber, lowering brain inflammation and helping me human better. I’d go as far as to say the machine that makes this water has helped me more than any other health product I’ve used.

But when it came time to get on camera and promote the water, things went wrong in this uncanny way where I could tell something was off energetically. I spent months asking why this was and ultimately came to the conclusion that it’s not for me quite simply because I have other fish to fry!

So, this is me letting you know I won’t be making a business out of my love for electrolyzed reduced water, at least not at this time. Thank you for following me and I wish you the best in your own journey of finding what is uniquely yours to do in this world.

That’s all, folks! 🐷

27/02/2023

I’m in a state of limbo with the NeuroWater business.

This water—electrolyzed reduced water, molecular hydrogen water, ionized water—has grounded me and helped me function at a higher level. It has reduced my social anxiety and systemic inflammation, helping me feel more clear-headed and comfortable in my skin.

At grateful as I am for these health benefits, I also have questions about long-term use of the water after recently encountering some contrasting information from a trusted source who is critical of the water. As anyone knows who has spent any time researching health matters, the health industry can be extremely complex and confusing to navigate. We do our best to make sense in a contradictory, highly incentivized landscape, balancing intuition with reason and the latest findings we’ve come across.

The purpose of this post isn’t to create controversy. It’s simply to report why I haven’t gone forward with the business. I have to be 100% in alignment with what I’m promoting. If that percentage drops even slightly, I’m no longer in integrity and that’s no way to start a business.

It’s been interesting to observe a snowball effect of doubt and defeatism after encountering some contrary information, and I’m examining that, especially since it happened right after I announced the business. Could this be my inner saboteur spoiling well-laid plans?

I’ve needed time to process all of this, on top of a strenuous month working fifty to sixty hours a week. The juggling act of creating a legitimate online business amidst other life demands is in itself a miracle we don’t give many entrepreneurs enough credit for, especially the ones who improve our world.

Forged through a grueling mental health recovery, one of my superpowers has become finding the silver lining in seemingly adverse events. Not as spiritual bypassing but as here-itual deepening. So far, the silver lining of this “boy who cried business” moment seems to be a deepening of clarity and patience. I’m here for the winding labyrinth and wild goose chase of finding exactly what is mine to do in this world.

As I wrote in my recent newsletter, “Often getting where we’re going involves making innumerable stops along the way, each of which can become a journey in itself. We throw spaghetti at the wall and see what sticks. We put our best foot forward and let fate take care of the rest.”

Thanks for being here with me. Grab some spaghetti and let’s see what else this cosmic merry-go-round has in store for us.

02/02/2023

Change your water, change your brain.

I’ve done a lot of experimentation with my health over the years. In a desperate search for something that would reduce my anxiety and help me feel more comfortable in my body, I’ve spent thousands of hours scouring the holistic health field and untold thousands of dollars on the latest healthy diets and supplements I’ve run across. For years, the majority of my paychecks went toward nourishing my body with the most elite superfoods, herbs, tonics, and extracts, for I knew full well that food is a powerful lever with which I could influence my brain health.

Yet out of all the potions, tinctures, brews, and elixirs, the most helpful balm for my brain turned out to be something I least expected: water. That’s right, good ol’ H2O. But not just any water. I’m talking about a special kind of water that’s run through a state-of-the-art machine sitting on my countertop which takes ordinary tap water and turns it into filtered, medical-grade, hydrogen-rich water.

There are many names for this kind of water: electrolyzed reduced water, molecular hydrogen water, ionized water. I’m calling it NeuroWater because it helps my brain so much.

Within weeks of starting to drink this water in June of 2021, I noticed I felt significantly calmer in social situations, which had been an area of my life where I experienced a huge amount of stress for years, even after all the healing I had done. It actually took me awhile to figure out what was causing the reduced anxiety. I didn’t connect the dots until I had done enough experimentation where I took the water away and noticed I felt uncomfortable in social situations again, then added the water back in and experienced relief.

This increased social ease changed my life, allowing me to say yes to opportunities that previously would have eluded me. For instance, I became an Uber driver and drove thousands of passengers, whereas previously I would have felt very uncomfortable in the close proximity of so many strangers. Again, I tested this by quitting the water from time to time and noticing that I felt more anxious around many of my passengers.

I became a convert. More recently, after doing a deep accounting of my life situation including the medical debt I’ve been in my entire adult life, it dawned on me that promoting this water might be a way for me to experience greater financial abundance. I’ve witnessed my friend Delaney Serene, the woman I bought my K8 machine from, do very well in this business. She has inspired me to begin sharing the water.

The way I see it, I can still pursue my other vocational dreams. This water certainly isn’t the only thing I’m passionate about. In fact, NeuroWater is only one part of a larger brain health protocol I’m developing called the NeuroProtocol. Yet there’s something about this particular opportunity that feels unique to me. It’s been knocking at my door ever since I took my first sip.

I’m still building out the back end of this business. If you’re curious and want to learn more, please send me a message through this account or email me at [email protected]. I will be sharing much more information in the weeks and months to come. You can look forward to a healthy helping of hydration humor, neuroscience, and eco-preneurship, all thanks to the wonders this water does for my wits.

30/01/2023

Mark your calendar for this Wednesday, February 1st when I will be launching a new online business that I’ve been working hard on over the last several weeks as part of a 6-week business launch program I’ve been attending.

Expect humor, neuroscience, and eco-entrepreneurship all rolled up into an entertaining, entersaning package.

This is quite new for me and I’m honestly having to work through a ton of blockages around money, vocation, self-image, fear of judgement, etc. I’m stepping way outside of my comfort zone because often that’s where the juiciest magic happens.

I can sense the payoff waiting for me on the other side of the pain. That’s become one of my superpowers, so I’m putting it to good use.

Stay tuned.

26/01/2023

Know when to press each button.

When action is called for, press the Beast Mode button and activate your inner beast who will help you get it done.

When stillness is called for, press the East Mode button and activate your inner Tibetan monk who will help you come back to center.

Being able to toggle between these modes is critical in a world that requires both action and reflection, movement and mindfulness, yang and yin.

Both are unique states of mind we can draw upon in different situations. When faced with that mountain of a to-do list, time for Beast Mode. When overtaxed from the stresses of modern living, time for East Mode.

You think I’m joking? I drew on both modes to write this post. 😛

15/01/2023

Your impossible goal is your secret weapon. Dream so big that if you uttered even a watered-down version to someone, they might question your sanity. Then dream bigger than that.

15/01/2023

I’ve noticed this countless times, how I will experience a rapid fire succession of obstacles right when I come within range of a goal I’ve been working toward for awhile. It feels like the universe is testing me to ensure that I’m worthy of the gold that lies on the other side of the dragon. Even Mercury retrograde can’t account for the intensity of the trials I’ve been experiencing in the weeks leading up to the "chapter change" I will be revealing soon. I’m getting better at taking their sudden appearance as a good sign.

11/01/2023

If you actively spend time fine-tuning your behavior based on pain-pleasure feedback, then you are a Hedonic Engineer. Some pleasures are misleading, causing increased pain over time whereas other pleasures are literally the source of ethics and form the foundation of a good life. Discerning between these is Hedonic Engineering.

11/01/2023

Take me back to summer days when the weather is warm and the going is easy.

10/01/2023

If you want to know my why...

09/01/2023

I once heard my friend Josh Macin say that everything in life is either a blessing or a blessing in disguise.

There’s a silver lining in every seeming misfortune. It often takes a more spiritual or non-dualistic lens to decipher this “bright side,” but it is always there like the sun that is always shining behind the clouds.

The more we learn to see everything as either a blessing or a blessing in disguise, the more resilient we become and the more abundance we experience, no matter our circumstances.

09/01/2023

This February 1st will mark the five-year anniversary of my “coming out" about my mental health challenges and my diagnosis of “paranoid schizophrenia” in 2011, which I had kept secret for many years. To honor the hugeness of that moment, I released a short film called A Miracle Beyond Comprehension: Giving Voice to the Psychiatric Sacred which told the story of my grueling recovery and thrust me into the alternative mental health spotlight.

Opening up about my story eventually led me to create Sacredphrenia, a holistic health education service for “schizophrenics” and other mental health misfits. I shared multimedia content that articulated a new and ancient understanding of “schizophrenia,” swapping the brain disease model for a more integrative, bio-psycho-social-spiritual model. I offered various forms of consulting and coaching to dozens of people experiencing extreme states of mind.

At first I thought this was my life’s calling. I wouldn’t rest until there was a fundamental shift in our cultural perception of this condition. In time, though, it became clear that I have other fish to fry. You see, I found myself running up against all manner of roadblocks with Sacredphrenia. Every time I attempted to formalize my theory of the true causes of “schizophrenia,” I experienced countless frustrating obstacles.

Eventually I came to the sobering realization that “schizophrenia” doesn’t want to be completely solved. She will always elude our best attempts to measure, translate, or decipher her. It felt like I was being guided elsewhere, like Sacredphrenia wasn’t how I would make my truest mark on the world. I’ve spent the last two years listening for the whispers of my calling, getting clear on what I’m meant to do next.

My big breakthroughs came in the second half of 2022: a clear understanding of what my next steps are and the larger creative ecosystem that is coming into being. I’ve spent months preparing for my second “coming out.” In the last few days, it dawned on me that it will likely land exactly on the five-year anniversary of the first one. I couldn’t be more excited.

*This image is from A Miracle Beyond Comprehension: Giving Voice to the Psychiatric Sacred, which is available on Vimeo or YouTube (I recommend Vimeo for the best viewing experience).

08/01/2023

Someone Banksy’d this mural on the 8th floor of the Renaissance Hotel in Reno, giving this horse a fabulous unicorn makeover. It made me smile. I added this little slogan to help it sparkle. ✨

07/01/2023

Normally I don't get too political online but this book made such an impact on me, I felt called to write an Amazon review. 🇺🇦✊

07/01/2023

It's so simple yet so powerful.

07/01/2023

To be bald or not to be bald? That is the question.

Every man with "male pattern hair loss" must eventually ask themselves this question.

I’ve attempted the bald look several times in the last two years. It definitely requires another level of confidence. I do enjoy the cleanness and masculinity of it.

I also feel I lose an important part of myself when I shave my head. Many indigenous cultures associate hair with power. This has always felt true to me intuitively.

As someone who rejects standard health narratives, I don’t buy the idea that "male pattern hair loss" can’t be reversed. I’ve cured other conditions that were supposedly incurable, so the medical detective in me continues searching for holistic treatment options.

Meanwhile, I continue losing hair. Maybe I’ll say screw it one of these days and get a hair transplant in Istanbul. Or maybe I’ll grow out what hair I still have and embrace the Benjamin Franklin look—bald in the front, party in the back. 😎

Decisions, decisions!

You’ve just read the internal dialogue of a balding man in his early thirties. I hope it was fun for you.

06/01/2023

Is the cosmic vending machine real? You know, the one made famous by The Secret? If so, I could really use some miracles right now!

Last month I hit a coyote with my car, which rendered it undriveable for Uber, the app that has allowed me to make a decent living over the last fifteen months. I’ve since been jumping through all kinds of hoops to make ends meet. January’s an expensive month, so the timing is far from ideal.

Proponents of the Law of Attraction might tell me that I manifested this unfortunate set of circumstances through low-vibrational thought patterns and emotions. Like attracts like; therefore, if I want to experience a life filled with abundance, I first need to inhabit the energetics of abundance.

As with many artifacts of New Age culture, I’ve gone through a years-long process of fully embracing the Law of Attraction, then questioning it and recognizing some of its flaws, then returning to it with a mixture of open-mindedness/willingness to experiment and what I consider a healthy dose of skepticism/criticism.

My criticism can be summed up by Daniel Pinchbeck who wrote that the Law of Attraction and other New Age thought structures tend to “support the narcissistic cult of the separate self. [They] put forth a limited vision of reality that doesn’t support the level of realization and collective, collaborative action we need to face the ecological emergency.”

I wonder if there might be a way to upgrade such New Age philosophies so they're not as prone to self-obsession, spiritual materialism, and spiritual bypassing. How might the Law of Attraction be used to usher in the new paradigm? How might those of us with holistic, world-centric intentions be empowered through these magical methods?

Currently I’m enrolled in a business program that involves diving into quintessential Law of Attraction material. I haven’t taken it as seriously as I ought to when you consider how much I’m in need of money miracles at the moment. I’ve decided that I’m going to really give it the old college try, starting in the morning.

I’ll let you know how it goes. ✨

06/01/2023

Last winter, a very special animal came into my life. Juniper became my cat under a memorable set of circumstances which I’ll describe briefly.

Fed up with the logjam that was my life at the time, in February I created a detailed plan to heal more of my childhood trauma in the coming months and years. I knew what a role such trauma can play in “gumming up the works.”

One day, shortly after conducting a small ceremony in which I declared my intention to reparent my inner orphan, this thin gray cat appeared in front of our home. I had seen her once or twice the previous summer but this time she looked scraggly and emaciated.

My heart sank when I realized how cold and hungry she must be, so I showed her some affection and that was the beginning of a love affair that continues to this day. ❤️

Juniper became a symbol of my neglected inner child, often playing that part in my dreams. In adopting and nurturing her, I feel like I’ve been symbolically reparenting the abandoned parts of myself that split off and caused so much suffering throughout my life.

Looking back through some of my memories from 2022, I found this precious video of the first time she lay on my chest. By the way, is cat ASMR a thing? Because I feel like it should be. 😸

05/01/2023

I found myself fighting off this question today as I read through some of the brilliant responses of this Open AI software to people’s prompts. One person asked ChatGPT to “write a biblical verse in the style of the King James Bible explaining how to remove a peanut butter sandwich from a VCR.” Within seconds, ChatGPT churned out a hilarious rendition of this scenario that reads exactly like a verse from the King James Bible, a feat that would take any good writer many hours if not days or weeks to accomplish.

The truth is I wouldn’t use GPT-3 to write my posts as I refuse to outsource my creativity to artificial so-called “intelligence” (I prefer to call it “information processing”). Yet the latest advances in this technology are so seismic that as a writer, I honestly feel a bit threatened. The technology is exponential, so who has any idea how powerful GPT-4 will be? Or GPT-5? GPT-6?

We’ve entered a terrifying and equally fascinating time in which machine information processing is becoming better than human beings at just about everything measurable, which will have far-reaching consequences for our ways of life and our self-understanding as humans. Perhaps an anti-AI counterculture will emerge in response to this runaway technology. I could see a cultural reclamation of the non-measurable traits and values that make us uniquely human and a banding together in greater numbers as we finally recognize the foolishness of technology created without a truly ethical guiding philosophy.

05/01/2023

A poster for Joker hangs on my bedroom wall because it deeply impacted me. More than three years after it was released, I still find myself continually reflecting on the film as it provided such a funhouse mirror and foil for my own journey as a "mental health revolutionary." I don’t condone any of the violence in the film. Gratuitousness aside, the message of this movie was so inspiring in a heterodox way that I could hardly believe it was allowed on the big screen.

The gist of the movie (spoiler alert) is that a downtrodden, mentally ill man named Arthur Fleck ends up sparking a political and cultural revolution through an inexplicable series of events. The story is delivered in such a way that it’s impossible to tell exactly which events are real and which are a figment of Arthur’s grandiose imagination, yet somehow I was left with the sense that the revolution did happen and that the sequel will expand on the implications of this event.

The movie challenges our moral certainties, our perception of right and wrong, hero and villain. Arthur is a kind of “ironic prophet,” someone we wouldn’t expect to see in the limelight and who turns out to be a cultural force. Like many of the mentally ill in our world, his trauma has become a secret advantage that he wields for both noble and ignoble purposes. We celebrate his triumphs just as we lament his downfall. This movie will remain with me for years to come as I continue to unpack its meaning.

04/01/2023

For me, this winter’s not only a hibernation but also a resurrection. In the dead of the cold, as relentless storms bear down on us and whole towns are buried in snow, the warmth of friendship is especially palpable. The bleakness has been reversed resoundingly by the kindness of friends and family in recent days.

If anyone in my life exemplifies resurrection, surely it’s my mom whose image I captured this evening, standing beneath a foggy moon. Beset with chronic and debilitating illnesses, she nevertheless loves deeply and uses her suffering as spiritual rocket fuel. I guess you could say she’s one of my main resurrection role models.

04/01/2023

I live in a home that doubles as a composting station. Today I rode with my roommate to the site where the food scraps become actual compost. I found it a worthy metaphor for the decomposition in my own life, the parts of me that are dying so more life can take their place.

As we begin this new year, what parts of yourself are you ready to decompose? It’s not about rejection but rather fertilization, feeding the soil of your being with the discarded pieces that no longer serve you yet nourish the continuation of the life cycle.

03/01/2023

I'm entering this year's Gratitude Olympics.

02/01/2023

Isn’t it ironic that we receive through giving? The more you nourish others, the more you will be nourished. It’s one of those feedback loops worth upregulating.

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For much of my life, I’ve been somewhat of a space cadet. Often somewhere far from here, traveling with my mind’s eye. It’s getting grounded that has defined my adult life. As a teacher of mine once put it, “Some people’s yoga is waking up. Others of us wake down. Getting our roots and getting planted is our whole existence. Then all the ether and all the spiritual goodies get a place to land.” Those of us who are naturally very “spiritual” often benefit from being more HERE-itual. It’s a word I coined a few years ago to describe the spiritual practice of being HERE. In the flesh. Embodied. Being HERE-itual will look different for each person, but often it involves mastering the harder edges of 3D reality—physical health, finances, career, relationships, sexuality, etc. Building a business of your own is a tremendous HERE-itual practice because it forces you to confront the cold hard realities of buying and selling, investing, advertising, human psychology, etc. I’m about to launch a new business promoting a product that has helped me become more HERE-itual as a result of feeling safer in my body. Make no mistake: even though I’ve benefited greatly from this product, it’s an edge for me to sell. Period. I’ll be diving much deeper into this topic going forward. For now, suffice to say that the astronaut version of me is still “coming home” and entrepreneurship is one of several activities that are helping me land. Music: Major Tom by Peter Schilling, one of my all-time favorite songs

If you want to know my why...

Last winter, a very special animal came into my life. Juniper became my cat under a memorable set of circumstances which I’ll describe briefly. Fed up with the logjam that was my life at the time, in February I created a detailed plan to heal more of my childhood trauma in the coming months and years. I knew what a role such trauma can play in “gumming up the works.” One day, shortly after conducting a small ceremony in which I declared my intention to reparent my inner orphan, this thin gray cat appeared in front of our home. I had seen her once or twice the previous summer but this time she looked scraggly and emaciated. My heart sank when I realized how cold and hungry she must be, so I showed her some affection and that was the beginning of a love affair that continues to this day. ❤️ Juniper became a symbol of my neglected inner child, often playing that part in my dreams. In adopting and nurturing her, I feel like I’ve been symbolically reparenting the abandoned parts of myself that split off and caused so much suffering throughout my life. Looking back through some of my memories from 2022, I found this precious video of the first time she lay on my chest. By the way, is cat ASMR a thing? Because I feel like it should be. 😸

I'm entering this year's Gratitude Olympics.

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