Pancake Boy Productions

17/08/2024

Newman should have negotiated “$95 and I take my pancakes with me!”

15/08/2024

While it’s obvious who we support in this battle royale, who is your money on?

11/07/2024

Have breakfast food, will travel. Visit www.pancakeboy.biz to get started.

09/11/2022

There’s a moment in the growth of any small business where an entrepreneur realizes the “systems” they had in place aren’t serving them anymore…and it’s time to make some changes.

We also discuss:

* cheating at video
* the next best thing to meeting a prospect in person
* Boss Jordan vs. Employee Jordan

Pancake Boy Productions is a Traverse City, Michigan-based production house, serving up delicious video, audio and social media content. We stack up!

Visit pancakeboy.biz to get started!

13/09/2022

Really pumped to be getting in the tub in a little over an hour! Check it out live or grab the podcast after the fact…it’s gonna be fun

You know with a name like Pancake Boy Productions it's gonna be an interesting interview! Please join Jordan and me in the tub as we discuss how he got started, what challenges he faced, and how did he come up with a name like Pancake Boy Productions!

We are live on YouTube at 6pm EST! Make sure you are subscribed and have the bell clicked for notifications!

14/08/2022

Thanks so much to the folks at Traverse City Record-Eagle for the inclusion on their Leaders of Northern Michigan edition! A true honor!

13/07/2022

Building a business is hard! And, while putting in the work is vital, what’s just as important is making sure you don’t burn yourself out! Fortunately, I learned about the most intense, concentrated relaxation as Kid Jordan.

We also discuss:

* How things get in jars.
* True remote work.
* Why entrepreneurship is the only true job security.

Pancake Boy Productions is a Traverse City, Michigan-based production house, serving up delicious video, audio and social media content. We stack up!

Visit pancakeboy.biz to get started!

02/07/2022

Hint: it’s being who you are and showing that to everyone.

01/07/2022

Maybe I should leave all this media production stuff behind and open a restaurant…

28/06/2022

We often jump to conclusions, and upon realizing we were wrong, we’re reluctant to admit that we made a mistake. But that reluctance IS the mistake! Admitting to your mistakes shows strength…as own of my most “tough guy” characters taught me.

We also discuss:

* the intimacy of radio and what that can teach folks in any medium.
* taking your own headshot
* jumping through a wedding cake

24/06/2022

It’s important to take big swings for the sake of the swing, not the hits! Because a “failure” where you leave it “all on the field” isn’t really a failure at all.

We also talk about:

* Heading out for a little baseball!
* How a pocketful of marbles can change your business.
* Virtual Magic and not thinking you’re right.

07/06/2022

As an entrepreneur, it can feel downright embarrassing to do some of the things you’ve got to do to get where you want to go. Reminds me of trying to record a music video in front of my high school…

We also discuss:

* Business Advice through the Real Estate Lens
* Adult Snow Days
* Cat Open Mics

04/06/2022

Don't get so caught up in where you want to go that you don't see where you already are.

02/06/2022

We were so happy to have the chance to continue our pre-season series with the Traverse City Pit Spitters -- this time focused on what their fantastic staff does to get ready for another summer!

02/06/2022

Putting together quotes, and deciding what to charge clients for your services, is one of the hardest parts of establishing a business.

At this point, I can gauge how long things are going to take me to make, but figuring out what to charge for it...that’s another story. Because it's not just about time...it's about my expertise and about knowing that I can create something that will provide discernible results for the customer.

I find pricing is kind of like tuning a guitar. You're going a little bit up - sharp - you're going a little bit down - flat and, eventually, you land right on the spot that is appropriate for you and appropriate for the client, because you don't want to price yourself out of work.

You have to know your worth, but you also have to know what the customer can afford. Find a middle ground where you’re happy to do the work for them and are able to afford to give them what they need.

02/06/2022

It's good to keep challenging yourself -- what are some things in your business that keep you pushing yourself?

01/06/2022

We were binging some Seinfeld the other day and caught the episode “The Masseuse.” In it, Jerry and George are on a double-date with their girlfriends. George being George, he behaves quite obnoxiously, and Jerry’s date, Jodi, ends up not liking him.

George becomes obsessed with Jodi’s disapproval, and his futile attempts to make her like him eventually drives away his own girlfriend, Karen, a woman who actually liked George for who he was (that is, until he started spending all his time trying to win over someone who didn’t like what he was all about in the first place).

As an entrepreneur, it’s very easy to get caught up in chasing potential clients who may seem lucrative and prestigious, but are just not right for your business and what you offer. Moreover, the pursuit of trying to please people at companies that aren’t right for you often means you lose focus on doing the sorts of things that got other folks—existing clients who you DO match well with—interested in the first place.

Don’t lose Karen in an attempt to win over Jodi.

Don’t try to sign clients who aren’t interested in how you do business.

31/05/2022

Being able to answer this question, and use it as your north star, will serve you well in your professional life.

27/05/2022

Whatever sort of team you’re on, having a shorthand to get across ideas on the fly is incredibly important.

26/05/2022

As a small business owner, planning and organizing is great! However, sometimes you've got to be ready to chuck all that out the window...

25/05/2022

Putting together quotes, and deciding what to charge clients for your services, is one of the hardest parts of establishing a business.

23/05/2022

What does the entrepreneurial journey have to do with sawdust? Sometimes, a whole lot…and it all comes to finding value in places and things you didn’t expect.

We also discuss:
* Not getting a “take 2.”
* What’s your “worth?”
* Entrepreneurs as fire fighters?

13/05/2022

As a small business owner, you’ve got to wear a lot of hats yourself…but, even if you’re a solopreneur, bring other folks in when you can for help or even just get their two cents. A different perspective or some constructive criticism can make all the difference!

We also discuss:

* Defining what's the most important thing you're looking for in your chosen career.
* Making hot dogs do...something.
* Celebrating every milestone, no matter how small.

09/05/2022

As a business owner, you don't have to do everything yourself...but you do have to know how to judge what is and is not a job well done.

05/05/2022

It’s important to keep up good habits, but don’t get so stuck in your ways — you might turn around one day and realize that the people you’re trying to reach have outgrown what you're trying to give them. It’s good business advice that — surprise! — happens to be supported by a clip from the Pancake Boy Archives (well, sort of…).

We also discuss:

* Knowing enough about what you don’t know to know who DOES know (huh?)

* A new project from Goodwill Northern Michigan

* The rekindling power of serendipity

02/05/2022

If you're an organization that has events but is struggling to come up with ideas for social media content...there's a simple solution.

01/05/2022

Santa gets it -- and you should, too!

30/04/2022

To be fair, I love the whole process of creating videos, but ever since I first got the chance to actually edit what I was shooting, I was hooked.

27/04/2022

If you could bottle Connor's energy, we could power America for decades. Thanks to him for being such a big sport!

25/04/2022

Like the old small business owner joke — the business card reading “CEO and Chief Bottle Washer” — being an entrepreneur just starting out means taking on a lot of jobs that not only aren’t your forte, but likely feel COMPLETELY foreign. And the way you get used to these tasks is kind of surprising.