25/02/2022
Thank you so much Howard Hanna Realtors-Spencerport Office for choosing to highlight me!
If you are in need of any help with your social media for your business please check out my website or give me a call!
BUSINESS OF THE WEEK: Caitlin Crilly- Social Media Management
We met with Caitlin Crilly, a local Social Media Manager, to get to know her and her business a little more! Interview below:
Q: Introduce yourself!
A: “My Name is Caitlin Crilly, I’m a Social Media Manager for small businesses and business professionals in the Rochester Area.”
Q: Where can people find you?
A:
Instagram: CaitlinCrillySMM
Facebook: Caitlin Crilly- Social Media Management
Website: Caitlincrilly-socialmediamanager.com
“All my information is on my website. Call or Email. Email is best!”
Q: How did you get your concept or idea?
A: “I’ve always liked to play around with social media, and at my previous job, I was able to do the social media for my office. Which just led me to knowing that this really is what I’m interested in and my main passion is just helping other people achieve their goals, and just getting them to where they want to be. So I got to combine the two by helping the small businesses grow and get them to where they want to be.”
Q: What’s an interesting thing about your job?
A: I like the fact that it’s ever changing. With Social Media- everything’s always trending, but the trends change day to day. One thing that’s really cool, I always have to stay on top of what’s going on. If you don’t do your research for like a day, you miss something! Like OH where behind the trends.
It’s ever changing, every single day is something new!
Q: How do you hope your business to grow within the next year?
A: “As I’ve just started, I hope that I can help a minimum of 10 small businesses grow by January of 2023. So by January 1st of 2023, I want to say I’ve been able to help 10 businesses grow. Whether that be a small business or an independent professional, however it may be. That’s my goal for 2022.”
Q: What is your clientele right now?
A: “I have a couple different things going on-
I am helping small businesses, I do have a gift shop- ‘Annabel’s Gifts And More’ out in Avon, they’re very fun, they have a lot of local items. I have a couple real estate agents and a couple other prospects, very exciting if it all comes to fruition.”
Q: What is one thing you’ve learned from starting this Business?
A: “That it is not easy to be a business owner. These small businesses that are out there trying to make it work, it is not easy. Sometimes it’s really scary, like oh my goodness what cliff did I just jump off of? You’re going to get a lot of negative people that are going to down on you, but at the same time you get the opposite you get so many positive people that are so supportive. You just really learn to lean into that support no matter where it comes from.”
Q: How do you expect Holidays to affect your business?
A: “So that’s when my job gets the busiest, because these businesses are always pushing or promoting their items or their sales. On the real estate side, March – May I know is just going to be crazy, because that’s when the market pops most often. My ‘down time’ which I don’t really have any, is in between the holidays.”
Q: What’s some advice for someone starting their own business?
A: “So someone starting their own Business, the buggiest thing I have is- Just make the jump. If you’re thinking about it, just do it, because it will fall into place. It’s scary, it’s totally terrifying, and you will second guess yourself a hundred times, but just do it. Just make the decision, make the jump and do it.
This was something I actually said to myself the other day is- You had the confidence to start this business, keep the confidence to don’t second guess yourself, keep your confidence going- you knew you could do this, you did it, so now don’t second guess yourself now that you’ve done it.”
Q: Any other words or things you’d like to mention?
A: “If you want someone to walk hand and hand with you, that is an option or if you need someone to just completely take it off your plate that’s an option. There’s all different ways of doing it. Some people still really like to have control in their social media world because it’s their business. So you can find someone to work in tandem with you or to just do it for you.”
Q: What type of things do you offer? How do you help your clients?
A: “So my packages, I would, other than taking videos and pictures of your products, I would create your content, I would schedule your posts, I would do your engagement. So any comments you get I would interact with them. I would make sure your always staying top of the line on someone else’s feed by interacting for you. If people wanted me to come in and take their pictures, I could, but I like to put big asterisks around I am not a photographer! But I have excellent editing software! That’s me!”
What a wonderful time! If you need help with managing/ updating your socials contact Caitlin Crilly- Social Media Management !! Thank you Caitlin for taking the time to meet with us!!
