Sledgehammer Digital Marketing Consulting, LLC.

17/09/2024

Is AI is making it harder for workers to find jobs?
A researcher argues that for marginalized job seekers, finding a job in today’s economy is becoming more difficult because of AI. For job seekers, finding a job in a difficult economy is hard enough. For vulnerable job seekers, such as historically marginalized groups including women, immigrants, refugees, and people with disabilities, finding a job in today’s economy will be even harder because organizations continue to embrace artificial intelligence for hiring. Recent reports suggest that over 80% of employers use some form of an automated tool in the hiring process. Source — Fast Company

13/08/2024

Great read! https://www.fastcompany.com/91154989/9-reasons-brands-are-elevating-their-video-marketing-strategies

Consider these factors to engage your clients and grow your business. Consider these factors to engage your clients and grow your business.

08/08/2024

Videos have surpassed traditional mediums like articles, case studies, and infographics, with a compelling 45% of B2B marketers citing them as the most effective medium.

25/07/2024

Did you know - posting a video on social media will increase views by 75%!

27/06/2024

Today, Meta has announced that the Threads A.P.I. is now available to all developers, which will enable creators and publishers to schedule posts, manage replies, and more via third party apps.

27/06/2024

The next stage of digital marketing is coming to TikTok, with the platform’s new “Symphony” marketing management platform to include a new option that will enable brands to deploy virtual influencers to sell their products for them in the app.

08/06/2024

5 Small Business Marketing Tactics to See Results This Quarter

1. Re-engage leads who've gone cold, and put a system in place.

2. Ask for (and earn more) Google reviews

3. Create backlinks (external links) for your website and key pages

4. Get people to opt in for future marketing

5. Post daily on social media and proactively engage

03/06/2024

TikTok’s Testing DM Streaks to Prompt More Engagement.

02/06/2024

Pinterest Expands Inclusion Fund With Shopify Partnership.

29/05/2024

Digital marketing will help your brand be seen across all major platforms. Utilizing videography will make your brand be more personal and relatable. If you want to be personable and attract more clientele, reach out to me to see how my proven videography strategies can help you .

11/05/2024

Allow me to reintroduce myself - my name is Tyler Sledge. I am a digital marketing consultant and proud graduate of Sinclair Community College. I started SDMC in 2018 while still in college. My company’s main mission is to help more small businesses enhance brand awareness using digital marketing communication - whether it’s social media, videography, or website management - I want your brand to be the focal point of the campaign. If you’re interested in , then reach out!

10/05/2024

Let’s collaborate! If you’re a small business looking to be seen, message me! I’d love to help your business gain social awareness. Social media marketing and management is my company’s specialty. So let’s grow social brands together!

09/05/2024

Attention is the #1 goal of marketing. How are you creating attention for your brand? Do you need more? Message me to learn how I create attention grabbing content for businesses across digital platforms.

02/05/2024

Videography is the main thing businesses need to focus on going into 2025 and beyond. With video your customers know the real you and your why behind your business. Social videography is the way any business looking to increase sales should go.

Interested in videography for your brand? Reach out to me!

04/04/2024

LinkedIn’s Rolling out Company Page Messaging to All Brands

04/04/2024

Facebook Launches an Updated Vertical Video Display and Recommendations Algorithm.

The TikTok-ification of social media more broadly continues, with Facebook rolling out a new, consistent full-screen video player, which will see all videos posted to the app expand to the TikTok-like vertical format.

So all video clips posted to the app will now be available in a TikTok-like vertical feed, which is another amazing endorsement for the power that TikTok has had as an influential force in the industry.

You’ll also be able to flip your phone on “most videos” to watch in landscape view.

02/03/2024

More Generative AI Tools Are Coming to Social Apps — Is That a Good Thing?

The latest developments in generative AI have opened up a range of new possibilities and potential use cases.

Sure, there are some helpful, practical use cases — image editing for backgrounds and optimized ad copy.

But does generative AI enhance social media experience? — For decades now, people have been saying how spammers keep leaking their way into their DMs….these posts are non-engaging, which is a major turn off for consumers and customers to brands. It lacks social experience.

Every major social platform has an AI feature users can turn on. But its use is for complex imagery and the sorts.

So how can businesses and brands utilize AI and social in contingent to one another. They’ll have to get very creative in their writing and copy.

23/02/2024

How to Use Infographic Design in Your Marketing Strategy for 2023

Identify your message: Before creating your infographic, clearly define your message and the main points you want to convey. Make sure your design will resonate with them.

Choose the right data: Select data that is both relevant and interesting to your audience. Use charts, graphs, and other visual aids to make the information more engaging and easier to understand.

Create a stunning design: Infographic design is all about visuals, so make sure your design is eye-catching and easy to read. Use a color scheme that complements your brand and select fonts that are easy to read.

Promote your infographic: Once your infographic is complete, promote it through your social media channels, blog, and other marketing materials. Encourage your audience to share and engage with the content.

Maximizing the Power of Colors in Infographic Design

Choose Colors That Enhance Your Message

Incorporate Color Trends in Infographic Design
Stay up to date with the latest color trends in infographic design for 2023, which may include:
Gradients: blending multiple colors together to create a seamless transition
Muted Colors: softer shades that evoke a sense of calmness and tranquility.
Neon Colors: bright and bold hues that add energy and excitement to your design.
Balance Colors Effectively
Using too many colors in your infographic can be overwhelming and distracting. Instead, use a limited color palette and balance your colors effectively to create visual interest and hierarchy. Consider using one color as your primary focal point and complement it with neutral colors or accents.

By maximizing the power of colors in infographic design, you can effectively communicate your message and create visually impactful and memorable designs.

18/02/2024

Social listening tools are a gateway to social media success. With social listening, businesses will be able to gauge what their customers want and need from them. Giving leverage to make decisions that will gain more customer retention over time. I want to help your brand with social listening. Let’s crush it!

03/02/2024

Per Social Media Today —

Threads Rises to 130M Users, Seeing Steady Growth. This is rivaling Elon’s X, which has over 500M users as of this month. And this will continue to grow as social media sites gain traction and credibility.

30/01/2024

With digital marketing, your business brand will “pop” with the right color scheme and messaging. Staying social with social media will allow followers and customers to see that you care. Message to find out how social media marketing can help grow your brand today!

29/01/2024

Keeping your up on Facebook can be a challenge. With and you can really capture from your customers and clients, which is a huge win! Using , you can manage who sees and reacts to your posts. What is your doing to grow its ?

12/01/2024

Your business should be seen where the “eyes” are looking! That’s where I come in. With my proven digital marketing tactics, I can get your brand out to the customers in ways that will have them coming back for more. I have helped many optimize their efforts and want to help you! DM to learn more!

06/10/2023

How can I help you?

18/02/2023

Studies show that 25% of search results for the world’s top 20 largest brands are links to user-generated content and 34% of bloggers post opinions about products & brands.