WLUV - 1520AM/105.3FM

WLUV - 1520AM/105.3FM Welcome to WLUV 1520 AM/105.3 FM where we play the best of the 60's & 70's all day long!

It's the last night to listen to the best of the 60's and 70's on WLUV 1520 AM/105.3 FM. We will officially ✌️ out somet...
11/29/2021

It's the last night to listen to the best of the 60's and 70's on WLUV 1520 AM/105.3 FM. We will officially ✌️ out sometime tomorrow. We wish VCY America the best with their future endeavors.

On behalf of the Salvi and Rinaldi families, we thank you for tuning in for nearly 60 years! Thank you for all of your LUV and support! 💜

Joe Salvi was the voice of WLUV, but behind the scenes was this tiny but mighty woman, Virgie Lameyer. Celebrating over ...
11/28/2021

Joe Salvi was the voice of WLUV, but behind the scenes was this tiny but mighty woman, Virgie Lameyer. Celebrating over 50 years at WLUV, she was Joe’s right hand person, and we are extremely thankful for her! 💜

Heading out to Stroll on State later today? Know before you go! Thanks for supporting local! Stay safe and have a fun ti...
11/27/2021

Heading out to Stroll on State later today? Know before you go! Thanks for supporting local! Stay safe and have a fun time! 🎅🎄

It's that Merry & Bright time of year once again where the Rockford community gets ready for another

Thank you Evan Leake from WREX-TV for your piece on Papa Joe Salvi  https://youtu.be/sEvyAf-v6G4
11/27/2021

Thank you Evan Leake from WREX-TV for your piece on Papa Joe Salvi https://youtu.be/sEvyAf-v6G4

Joe Salvi owned WLUV in Loves Park/Rockford, Illinois from 1963 to 2021. He died at the age of 98 still overseeing the station's operations. His legacy is c...

With only four more days until our station's closing, we are thankful for Papa Joe. From building a radio station from t...
11/26/2021

With only four more days until our station's closing, we are thankful for Papa Joe. From building a radio station from the ground-up, to training and believing in so many young local DJs to playing the best music in the Stateline, WLUV was "the" radio station to listen to.

If you have a past memory of WLUV, please share below! 💜👇

We wish you a Thanksgiving full of good food, great friends + family and lots of 60's and 70's music! 🎶 Tune into WLUV 1...
11/25/2021

We wish you a Thanksgiving full of good food, great friends + family and lots of 60's and 70's music! 🎶 Tune into WLUV 1520 AM/105.3 FM as you eat your meal and sit back and reminisce about the good ole days. Thanks for tuning in! 🧡

If you could put a quarter in the jukebox right now, what song would you play? Happy Jukebox Day! 🎶 💃🕺
11/24/2021

If you could put a quarter in the jukebox right now, what song would you play? Happy Jukebox Day! 🎶 💃🕺

WLUV will officially be signing off the radio on November 30. 👋 It's bittersweet to share that WLUV was purchased by VCY...
11/23/2021

WLUV will officially be signing off the radio on November 30. 👋 It's bittersweet to share that WLUV was purchased by VCY America who will officially take over the station December 1st.

There's a lot of history in this old radio station of ours. Angelo (aka Papa Joe) Salvi formed WLUV radio back in 1962. It was Rockford’s first country western radio station, where country music lovers could hear Johnny Cash, Glen Campbell, Dolly Parton along with many others. Then in 1968, Joe got the license for 96.7 FM where again, he was the first to play Rockford’s coolest black soul music! Then in 2015 he obtained the license for 105.3 FM. He also brought listeners Harlem High School games live, NASCAR racing and St. Louis Cardinals games. The best part about WLUV is that it was the training ground for so many young DJs in the area.

Joe passed away January 28, 2020 and at that time Joe’s sister, Kay Rinaldi entrusted Sue Salvi Buckwalter (Joe’s niece) to serve as the administrator of the station. Sue opted to keep the station running and continued to employ Virgie Lameyer who has 50 plus years of service and Buddy Stevens who worked for WLUV for over 20 years!

In August 2020, Sue automated and changed the format to the best of the 60’s and 70’s. She updated the radio station building while continuing to maintain the 50 year relationship with NASCAR racing. In addition, she and Liz Wylder partnered to promote community and not for profit events thru the Sunday morning show “LUV Beats”.Joe’s former DJs; such as Tim Larson and Chuck Doyle came to the aid of Sue advising her on programming. They had a blast reliving the good old days and playing tunes from back in their era.

We want to thank you all for listening and for your support! We have LUVed hearing from you.💜

Fill in the blank! Let's hear those responses! ✌️ ☯️ 💜
11/22/2021

Fill in the blank! Let's hear those responses! ✌️ ☯️ 💜

"Laughin' and a runnin', hey hey, skippin' and a jumpin', in the misty mornin' fog with you..." 🎶 Happens to us all the ...
11/20/2021

"Laughin' and a runnin', hey hey, skippin' and a jumpin', in the misty mornin' fog with you..." 🎶 Happens to us all the time. 😂 Anyone else?

Don't forget, we play the best of the 60's and 70's all day long! Thanks for listening and for tuning in!

On this day back in the 60's & 70's, here's what was happening in the music world! 🎶 Who remembers? 🎙1962 - The Four Sea...
11/17/2021

On this day back in the 60's & 70's, here's what was happening in the music world! 🎶 Who remembers?

🎙1962 - The Four Seasons' "Big Girls Don't Cry" reaches the top spot on the Billboard singles chart, just as their first hit, "Sherry" did earlier in the year.
🎙1967 - Davy Jones of the Monkees opens a boutique, Zilch I, in Greenwich Village, New York
🎙1970 - Elton John performs a live studio concert broadcast for WABC in New York City, later released as his 11-17-70 album
🎙1974 - ABBA began their first tour of Europe. It was also their first tour outside of Sweden.
🎙1979 - The Commodores held down the top spot on the Billboard Hot 100 with "Still", their twelfth Billboard Pop chart entry.

Pass 💜 It 💜 On.
11/13/2021

Pass 💜 It 💜 On.

Help us thank a Vet! Do you know a local Vet who served or is currently serving? TAG them here and help us thank our Vet...
11/11/2021

Help us thank a Vet! Do you know a local Vet who served or is currently serving? TAG them here and help us thank our Veterans! Home of the free because of the brave! 🇺🇸

Please, pretty please??? 🙌 Happy Monday, everyone! When you wish you could go back to the 60's just turn that dial to WL...
11/08/2021

Please, pretty please??? 🙌 Happy Monday, everyone! When you wish you could go back to the 60's just turn that dial to WLUV 1520 AM/105.3 FM and listen to the best of the 60's and 70's all day long! 💜

🎶✌️💜😎🎸🎤You're welcome for getting that song stuck in your head now. Happy Sunday!
11/07/2021

🎶✌️💜😎🎸🎤

You're welcome for getting that song stuck in your head now. Happy Sunday!

We donut what we'd do without our listeners! 🥯💜 Happy  ! You know where we will be stopping by this morning. TAG your fa...
11/05/2021

We donut what we'd do without our listeners! 🥯💜 Happy ! You know where we will be stopping by this morning. TAG your favorite donut shops here and let's spread some glazy, sprinkle love! 😋
📸: By The Dozen Bakery

Thanksgiving is coming and then it's Christmas... are you feeling STRESSED? Music is the ultimate stress reliever, espec...
11/03/2021

Thanksgiving is coming and then it's Christmas... are you feeling STRESSED? Music is the ultimate stress reliever, especially music from the 60's and 70's! So when you're feel stressed, turn that dial to WLUV 1520 AM/105.3 FM and let your worries melt away....✌️🎶💜

It's only Monday but we're dreaming about RACING. 🙌 And did you know that it is the LAST WEEKEND? Make sure to tune into...
11/01/2021

It's only Monday but we're dreaming about RACING. 🙌 And did you know that it is the LAST WEEKEND? Make sure to tune into WLUV 1520 AM/105.3 FM for turn by turn coverage. As always, thanks for your support and thanks for listening!

🏁 Friday (11/5) 6:30 PM - Lucas Oil 150 @ Phoenix Raceway
🏁 Saturday (11/6) 7 PM - NASCAR Xfinity Series Championship @ Phoenix Raceway
🏁 Sunday (11/7) 1 PM - NASCAR Cup Series Championship @ Phoenix Raceway

HAPPY HALLOWEEN from all of us at WLUV radio! 🎃 Thanks to Stateline Kids, here is a great resource regarding Trick or Tr...
10/31/2021

HAPPY HALLOWEEN from all of us at WLUV radio! 🎃 Thanks to Stateline Kids, here is a great resource regarding Trick or Treat times tonight. We hope everyone has a safe + fun day! 👻

They were SO hot but Halloween back in the 70's was SO FUN! 🧡 Who agrees? 🖐
10/29/2021

They were SO hot but Halloween back in the 70's was SO FUN! 🧡 Who agrees? 🖐

Vroom, Vroooooom! Racing is back this weekend! Hit LIKE if you plan to tune-in! 🏁 Saturday (Oct. 30) 11:30 AM -  NCWTS @...
10/27/2021

Vroom, Vroooooom! Racing is back this weekend! Hit LIKE if you plan to tune-in!

🏁 Saturday (Oct. 30) 11:30 AM - NCWTS @ Martinsville Speedway
🏁Saturday (Oct. 30) 4:30 PM - NXS @ Martinsville Speedway
🏁Sunday (Oct. 31) 12 PM - Xfinity 500 @ Martinsville Speedway

Happy  ! 🍟🍔🍕 Where's your favorite greasy spoon in the Rockford region? We have SO many delicious restaurants in the 8️⃣...
10/25/2021

Happy ! 🍟🍔🍕 Where's your favorite greasy spoon in the Rockford region? We have SO many delicious restaurants in the 8️⃣1️⃣5️⃣! Let's hear your favorites! TAG them in the comments below!
📸: Docs Diner

A lot happened on this day back in the 60's and 70's. Who remembers? 📻🎙1961 - Dion's "Runaround Sue" hits  #1 for the fi...
10/23/2021

A lot happened on this day back in the 60's and 70's. Who remembers? 📻

🎙1961 - Dion's "Runaround Sue" hits #1 for the first of two weeks. Dion pulled the name Sue out of thin air, but when he later marries a woman named Sue, she tells everyone the song is about her - even though she knows it isn't.
🎙1962 -12 year-old Stevie Wonder made his first recording for Motown Records when he taped "Thank You For Loving Me All The Way"
🎙1964 - J. Frank Wilson is injured and Sonley Roush, the producer of his hit song "Last Kiss" is killed in a head-on car crash in Lima, Ohio. Their record was still in the US Top Ten at the time.
🎙1965 - The Temptations enter the Hot 100 for the seventh time with "My Baby", which will reach #13.
🎙1976 - Chicago's "If You Leave Me Now" hit number one in America, on its way to becoming their biggest selling record.
🎙1978 - Neil Young's Zuma Beach, California home is burned to the ground in a brush fire.

🏁 Get ready to start your engines! 🏁 Racing is back this weekend! Tune into WLUV 1520 AM/105.3 FM to hear turn-by-turn c...
10/21/2021

🏁 Get ready to start your engines! 🏁 Racing is back this weekend! Tune into WLUV 1520 AM/105.3 FM to hear turn-by-turn coverage!

▪ Saturday (10/23) - 1:30 PM - Kansas Lottery 300 at Kansas Speedway
▪ Sunday (10/24) - 1 PM - Hollywood Casino 400 at Kansas Speedway

....We couldn't agree more. 💜🎶 WLUV is all you need, playing the best of the 60's and 70's all day long!
10/19/2021

....We couldn't agree more. 💜🎶 WLUV is all you need, playing the best of the 60's and 70's all day long!

SPOT. ON. 🙌 Keep tuning into WLUV 1520 AM/105.3 FM to reminisce about the good ole days! Because growing up in the 60's ...
10/10/2021

SPOT. ON. 🙌 Keep tuning into WLUV 1520 AM/105.3 FM to reminisce about the good ole days! Because growing up in the 60's and 70's was truly the best! ✌️💜

Over the past year you've heard familiar voices on WLUV. Both Tim Larson and Liz Wylder gave their time and talent to pr...
10/08/2021

Over the past year you've heard familiar voices on WLUV. Both Tim Larson and Liz Wylder gave their time and talent to provide professional expertise and FUN to our listeners. We are forever grateful and appreciative of these two. THANK YOU! It's just another reason we LUV our community and LUV our listeners! 💜🎙📻

Whether you use one keys or two, RACING IS BACK THIS WEEKEND! 🙌 Tune into WLUV 1520 Am/105.3 FM all weekend long for som...
10/08/2021

Whether you use one keys or two, RACING IS BACK THIS WEEKEND! 🙌 Tune into WLUV 1520 Am/105.3 FM all weekend long for some turn by turn fun!

🏁Saturday (10/9) at 2:30 PM Xfinity Drive for the Cure 250 @ Charlotte Roval
🏁Sunday (10/9) at 1:00 PM Cup Bank of America Roval 400 @ Charlotte Roval

Thanks for tuning in!

We want to hear it! 😂 Share your song below! 🎶👇
10/06/2021

We want to hear it! 😂 Share your song below! 🎶👇

From Aldeen to Ingersoll, Sinnissippi and so many others, our region is proclaimed the best mid-sized golf city in the U...
10/05/2021

From Aldeen to Ingersoll, Sinnissippi and so many others, our region is proclaimed the best mid-sized golf city in the United States thanks to our many green treasures! ⛳️It's and we want to know where you like to hit the links? Share below! 👇 It's just another reason we LUV our community!

📸: GoRockford (Sandy Hollow Golf Course)

Let’s hear it! SHARE BELOW! 👇💜😎✌
10/02/2021

Let’s hear it! SHARE BELOW! 👇💜😎✌

Who's ready for some RACING?! 🏎 Turn that dial to WLUV 1520 AM/105.3 FM all weekend long! 📻🏁Saturday (Oct. 2) - 11:30 AM...
09/30/2021

Who's ready for some RACING?! 🏎 Turn that dial to WLUV 1520 AM/105.3 FM all weekend long! 📻

🏁Saturday (Oct. 2) - 11:30 AM - NCWTS at Talladega
🏁Saturday (Oct. 2) - 3 PM - NXS at Talladega
🏁Sunday (Oct. 3) - 12 PM - YellaWood 500

Thanks for tuning in!

Be glad, wear plaid. ❤️ Who wishes this 60’s trend never went away? Remember, you can always go back to the good ole day...
09/29/2021

Be glad, wear plaid. ❤️ Who wishes this 60’s trend never went away? Remember, you can always go back to the good ole days by tuning that dial to WLUV 1520 AM/105.3 FM. We're playing the best of the 60's and 70's all day long! 📻

ON THIS DAY back in the 60's and 70's...🎶 Who remembers? ✨📻1964 - The Beach Boys appeared on the Ed Sullivan Show for th...
09/27/2021

ON THIS DAY back in the 60's and 70's...🎶 Who remembers? ✨

📻1964 - The Beach Boys appeared on the Ed Sullivan Show for the first time. They performed "I Get Around."
📻1975 - John Denver's two sided hit, "I'm Sorry" / "Calypso" reached the top of the Billboard singles chart.
📻1976 - Ten days after its UK release, Ringo Starr's LP, "Ringo's Rotogravure" is issued in America.
📻1979 - Elton John collapsed onstage while performing "Better Off Dead" at the Universal Amphitheatre. After a ten-minute delay John returned and completed the concert. He was suffering from exhaustion brought on by the flu.

Do we have your attention now? 😂😂It's One Hit Wonder Day! 💜 Here are some of our favorite one hit wonder's from the 60's...
09/25/2021

Do we have your attention now? 😂😂

It's One Hit Wonder Day! 💜 Here are some of our favorite one hit wonder's from the 60's!

"Na Na Hey Hey Kiss Him Goodbye" by Steam (pictured)
"Teen Angel" by Mark Dinning
"Mother-In-Law" by Ernie K-Doe
"Hey! Baby" by Bruce Channel
"Stranger on the Shore" by Mr. Acker Bilk
"Wipe Out" by The Surfaris
"Ringo" by Lorne Greene
"Stay" by Maurice Williams and the Zodiacs
"The Game of Love" by Wayne Fontana
"I Like It Like That" by Chris Kenner
"Sally Go Round the Roses" by The Jaynetts

Do you remember any of them??

Sounds about right. 👌 Who misses the 70's? Comment 💜 if you do or 👎 if you don't!
09/23/2021

Sounds about right. 👌 Who misses the 70's? Comment 💜 if you do or 👎 if you don't!

Did you know this beautiful spot is located right here in the Rockford region? On this first day of fall, we encourage y...
09/22/2021

Did you know this beautiful spot is located right here in the Rockford region? On this first day of fall, we encourage you to get outside and explore the 20,000 acres of spaces, parks and preserves we have in the region! Happy fall, ya'll! 🍂🍁

📸: Rock Cut State Park Concession

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2272 Elmwood Road
Rockford, IL
61103

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