Morton Marketing 417 LLC

Morton Marketing 417 LLC A full-service Social Media Marketing Agency serving service & product - based businesses.

I help entrepreneurs market their business on social media to attract customers through storytelling & personal connections. I also help social media managers step into their fearless energy to create a full-time income while working smarter not harder.

Showing up on social media is good—but it’s not enough.Right now, the Ozarks are practically shut down for a historic wi...
02/18/2025

Showing up on social media is good—but it’s not enough.

Right now, the Ozarks are practically shut down for a historic winter storm.

Schools closed. Grocery stores empty. People working from home.

And what’s everyone doing? Scrolling. Searching.

Asking questions like: How bad are the roads? Will school be closed tomorrow? My heat is out—who can help?

And they’re asking on social media.

So, yes—you’re showing up. You’re posting. You’re engaging.

But are you making your business the go-to source?

Are you consistently putting out content that positions you as the expert, the problem solver, the name people think of first?

Because here’s the truth: your audience is already online, looking for answers. If you’re not making it ridiculously easy for them to see your value, connect with you, and say “I need what they offer”—you’re leaving opportunity on the table.

You don’t just need to show up.

You need to show up with impact.

Lean in. Be the expert.

Make it clear why YOU are the solution they’ve been searching for. Because when people are paying attention, you don’t just post—you lead.

And if you need help doing that, that’s exactly what my agency does.

We help businesses turn social media into a powerful tool for visibility, leads, and sales.

Book a call to learn more👇

https://calendly.com/mortonmarketing417/30min

Just onboarded a new client, and I’ve gotta say—our process is anything but ordinary.If you’re used to cookie-cutter, “h...
02/17/2025

Just onboarded a new client, and I’ve gotta say—our process is anything but ordinary.

If you’re used to cookie-cutter, “here’s your social media” services, this won’t feel like that.

We go deep, we get personal, and we set our clients up for success from day one.

Here’s how we do it: 👇

1️⃣ Step 1: Foundations Form
First things first—before we even touch a post, we need to understand YOU. We don’t guess. We ask you to spill the beans. Who are you really? What makes your business tick? Your vision? Your goals? This isn’t a basic questionnaire—it’s a deep dive into your brand so we can create something that actually speaks to your audience. No more guessing games or wasted content.

2️⃣ Step 2: 90-Minute Kickoff Call
This isn’t a 15-minute chit-chat to check off the list. We’re going DEEP. We want to know what lights you up, what frustrates you, and what’s holding you back from achieving the social media results you deserve. This is where we get on the same page so there’s ZERO confusion down the line.

3️⃣ Step 3: Custom Strategy Creation
Now that we know who you are and where you want to go, we take all that info and turn it into a powerful, custom strategy. We’re talking personalized content plans, custom graphics, the works. No generic templates. We’ll show you exactly how your social media can convert—and how we’ll make that happen.

4️⃣ Step 4: Editing, Scheduling, and Posting
Once the strategy’s in place, we get to work. We edit the videos, design the posts, and schedule them to go live—so all you have to do is watch your business grow.

5️⃣ Step 5: Ongoing Check-Ins
We’re not just done after the first month. Each month, we check in with you to make sure everything’s on track and that your social media is hitting the goals we’ve set together. If anything needs tweaking, we’re right here to make it happen.

Social media shouldn’t feel like a never-ending chore.

It should feel like a partnership that propels your business forward. If you’re ready to experience a custom approach to social media management, let’s chat.

02/05/2025

I’ll take you back a bit👇

“Christine, you take too many videos and pictures of yourself and others, it’s super annoying, you’re conceited.”

That used to sting, but now?

It’s how I help my clients create engaging, converting video content that catches attention and sparks action on social media. What they called “self-centered” is now a vital tool for storytelling.

“Christine, you’re so loud and too much.”

Well, that “too much” is what lets me captivate a room of 100+ people when I’m speaking at workshops or keynotes.
It’s what allows me to lead with energy, passion, and presence — a skill I’ve honed over time, but once made me feel like an outsider.

And then, there was this one date. A guy told me, “You ask too many questions.”

Back then, it felt like a criticism.

But now, that relentless curiosity is my strength.

It’s what helped me become a journalist, and it’s what allows me to uncover the story behind my clients’ businesses, so they can sell their services with authenticity, not like a used car salesman.

What I once thought were flaws? They’re now my superpowers.

And they help me show up for my clients in ways that I couldn’t have imagined.

If you’ve been told you’re too much, too loud, or too nosy — maybe those are the exact qualities you need to lean into.

02/04/2025

You desperately want help with your social media but terrified it won’t sound like you👇

This is for you!

In a world where people can sniff out inauthenticity a mile away, your audience doesn’t want a stiff, robotic version of your brand.

They want you—your voice, your energy, your unique way of showing up.

So, how do we make sure your social media doesn’t sound like it was copy-pasted from a marketing textbook?

Here’s how we guarantee your content feels like you👇

1. Our team studies who you are.

Using marketing psychology and our expert approach, we take a deep dive into how you already show up on social media—whether you’re funny, sassy, or anything in between.

2. We deep dive, audit and plan.

This isn’t just surface-level work. We dive deep into who you are, refining your messaging and strategy to make sure your brand reflects YOU and continues to evolve through forms, 1:1 calls, and more.

3. It’s a partnership!

With our process, you’ll review every word before it’s posted. We take an interactive approach, so the longer we work together, the more your voice shines through. This is customization, not just quick and generic social media content.

If you’re ready for social media that actually sounds like you (without the fear of being cringey or salesy), let’s chat.

Comment “SOCIAL MEDIA” to learn more!

Lately, I’ve been diving deep into my family history—genealogy, old photos, and piecing together the stories of where I ...
02/04/2025

Lately, I’ve been diving deep into my family history—genealogy, old photos, and piecing together the stories of where I come from.

I’ve always known I wasn’t cut out for the “normal” life.

You know, the traditional 9-5, the predictable paycheck, the house with the white picket fence.

That’s never been my vision.

I’ve always craved freedom—the kind that lets you take risks, create your own rules, make as much as you want, and travel whenever you feel like it.

Turns out, this nontraditional way of living? It’s been in my blood all along.

While going through old family photos, my mom showed me something that hit me like a ton of bricks: a picture of my great-grandfather standing in his store he had in Philadelphia long before I was born.

Unfortunately, closing it's doors around the 1970's after retiring.

I learned that he and my great-grandmother were business owners. Entrepreneurs.

And my great-grandmother?

From what I’ve been told, she was a creative, genuine, and fearless force. Kind but tough as nails.

And as I dug deeper, I realized this entrepreneurial spirit isn’t something I just happened to have.

It’s been passed down, alive and well, —and I’m lucky enough to continue it.

For many families, their legacy might be in military service, law enforcement, or another shared path.

And while my family has some of that too, the entrepreneurial spirit is what’s been passed down to me.

Fast forward to today, and I see the parallels.

I’ve built a thriving social media agency with an incredible international team of six.

Together, we help businesses tell their stories, grow their brands, and connect with audiences on a deeper level.

Every day, we’re building something meaningful—not just for our clients but for ourselves.

And that’s the legacy I hope to pass on: the freedom to dream big, the courage to take risks, and the drive to create a life you’re proud of.

What legacy do you want to pass down?

“Have you met Christine Morton?”That’s how my client, Erik Crane with CPI Technologies, of three years introduced me las...
02/01/2025

“Have you met Christine Morton?”

That’s how my client, Erik Crane with CPI Technologies, of three years introduced me last night—over and over—to everyone he knew at the 2025 Springfield Area Chamber of Commerce Annual Meeting.

“She and her team do our social media, and they do a really great job.”

And while I appreciate the kind words (and the business), that moment meant more to me than just a client giving a referral. Because this isn’t just a business relationship—it’s built on trust, respect, and years of working side by side.

This client has been in business for over 30 years. He took a chance on me when I first launched my agency, and over time, he’s become more than a client—he’s a mentor.

Our monthly calls with him and his team? Easily one of the highlights of my month.

Ya see, I’m not in this just for transactions. My team and I prioritize relationships. When you work with us, you’re more than just a number—you become family.

That’s why, over the past three years, I’ve been invited to their annual taco truck day, their chili cook-off, and—somehow—I even made it into one of the company’s group chats.

(And yes, I proudly sent the post-event photos to the chat last night, thanking them for letting me be part of the CPI crew.)

The reply?

“You’re fam now, whether you like it or not.”

And honestly? It doesn’t get better than that.

The  #1 Social Media Trend You Can’t Ignore in 2025Imagine this: you’re scrolling Instagram, looking for a cute café nea...
01/23/2025

The #1 Social Media Trend You Can’t Ignore in 2025

Imagine this: you’re scrolling Instagram, looking for a cute café nearby or a new skincare brand to try.

You’re not googling it—you’re checking out their socials to see what they’re about.

Guess what?

That’s exactly what everyone else is doing, too.

In 2025, social media isn’t just about pretty pictures anymore; it’s the first place your customers go to research you.

Crazy, right? Over 80% of Gen-Z and nearly half of Millennials are skipping Google and heading straight to Instagram, TikTok, or Facebook to check out brands.

So, if your social media isn’t answering their questions or showing them why they should trust you, you’re missing out big time.

It’s no longer optional to “just show up.”

Your social presence is shaping buying decisions now.

“There’s always a post in the feed that gives me goosebumps.”That’s what one of our clients said today. And as I sat the...
01/14/2025

“There’s always a post in the feed that gives me goosebumps.”

That’s what one of our clients said today.

And as I sat there, hearing their words, it wasn’t just pride I felt—it was pure admiration for the team behind the work.

Today was one of those days as a CEO where you step back, look at what your team has built, and think, "Wow, we’re really doing this."

One client shared, “These captions are really, really good.” Another said, “That post is super creative; I love that.”

These moments aren’t just about the compliments. They’re proof of what happens when you pour your heart into understanding your clients’ stories and craft content that connects with their audience on a deeper level.

The credit here? It belongs to the incredible social media strategists on my team. (We have 3 btw)

They’re the ones transforming ideas into posts that spark conversations, build relationships, and, yes, even give people goosebumps.

As a business owner, I get it—the struggle of trying to keep up with social media while running everything else. That’s why I’ve built a team that takes that weight off your shoulders while ensuring your story is told in a way that’s both authentic and impactful.

To every business owner out there feeling stuck, overwhelmed, or unsure if your social media is even working—let me tell you this: it’s possible to have a feed you’re proud of, one that gets people saying, “I needed this today.”

When’s the last time you felt that about your social media? Let me know—I’d love to help you make it happen. 👇

Today was one of those days that just felt… magical.It kicked off with a client telling me how much they love working wi...
01/13/2025

Today was one of those days that just felt… magical.

It kicked off with a client telling me how much they love working with their assigned Morton Marketing 417 social media strategist. Like, genuinely excited about it. And honestly, hearing that just made my whole morning.

Then we had our team meeting. One of our team members was missing, but even without her, the energy in the room was insane.

It’s like, when you work with us, you don’t just get one brain—you get, like, four+ and they’re all firing on all cylinders. Woman power to the max🔥

The highlight of my day, though, was onboarding a new client—a nonprofit out of New Jersey—and right in the middle of our call, we got to witness something unbelievable.

The 2-year old daughter of the owners, who’d been battling pediatric leukemia, was finally discharged from the hospital, CANCER-FREE.

We we got to hear the whole thing, in real-time, on our call. It was honestly one of those moments that makes you pause and just… appreciate everything. My team and I felt incredibly honored to have witnessed that moment and for the fact that they are trusting us with their social media marketing.

And as if that wasn’t enough, we had a follow-up with another new client who loved their content strategy and custom graphics we created for them. No edits. Zero. I mean, that’s the dream, right?

Don’t get me wrong, it was a long, exhausting day with a ton of meetings and talking.

But when I sit back and think about it, I feel so freaking lucky. Honestly, days like this just remind me how good it all is💜

So many new exciting things for Morton Marketing 417 as we kickoff 2025!🎉 We’re bringing on TWO new social media managem...
01/06/2025

So many new exciting things for Morton Marketing 417 as we kickoff 2025!

🎉 We’re bringing on TWO new social media management clients this month.
🎉 We’ve officially added our third social media strategist to the team.
🎉 We’ve revamped one of our social media management packages to offer even more value for new clients.
🎉 We already have three discovery calls scheduled to chat social media management.
🎉 We’ve secured a client to start in April 2025.
🎉We already have 3 speaking engagements on the calendar.

This growth is a testament to the hard work and dedication of our incredible team. I’m so proud of what we’re accomplishing together!

Here’s what all this means for us, our clients, and YOU👇

1️⃣ Expanding Our Reach: With two new clients on board, we’re diving into exciting new industries, tackling unique goals, and creating social media strategies that make an impact.

2️⃣ Strengthening Our Team: Bringing on another strategist means more creativity and hands-on support for all of our clients—whether you’re already working with us or coming on board in the future.

3️⃣ Enhanced Services: We’ve revamped our social media management package to offer even more value, ensuring that we stay ahead of trends and deliver results-driven strategies that help businesses thrive.

4️⃣ A Commitment to Growth: Every step forward means better service for our clients while staying true to what we do best—building authentic connections and telling the stories that matter.

At Morton Marketing 417, our focus is helping you connect with your audience in a meaningful, real way. It’s not about flashy sales tactics or chasing the latest trends—it’s about telling your story and building lasting relationships.

If you’re ready to take your social media marketing to the next level, we're all ears.

We have two spots open for February onboarding for social media management services!

Book a complimentary call to learn more!👇
https://calendly.com/mortonmarketing417/30min

If you've recently bought something from a 👇🏻✅Recommendation off a Facebook group ✅Facebook or Instagram Post✅Facebook o...
12/28/2024

If you've recently bought something from a 👇🏻

✅Recommendation off a Facebook group
✅Facebook or Instagram Post
✅Facebook or Instagram Story
✅Facebook or Instagram Video

But aren't using social media content to effectively promote your own business?

You're leaving money on the table.

I hate to break it to you, but social media marketing is the FUTURE of marketing, if it isn't already.

I mean, if it worked on you, why aren't you using it to WORK FOR YOU?

So how can my team help? 👇🏻

Our Done With You Social Media Management is 25% off through December!

No exceptions, this sale will end NYE after 11:59pm.

Usually $1,200/month now just $897.

The best part?

You can secure your spot now and not start payments until February, March or even April!

You can learn more here: https://christinemorton.kartra.com/page/Sfv31

I honestly don’t think I’ll ever forget this Christmas season of 2024. It’s been a journey of healing, reconnecting, and...
12/25/2024

I honestly don’t think I’ll ever forget this Christmas season of 2024.

It’s been a journey of healing, reconnecting, and embracing parts of myself I used to run from.

For most of my life, my relationship with my inner child has been complicated. Adult Christine—the 32-year-old who’s been through a lot—often feels at odds with younger me, the one who didn’t speak up about the abuse she endured or express the pain she carried for years.

I was ashamed of her, thinking she should’ve known better, done things differently.

So, I kept busy with work and productivity, avoiding the vulnerability of reconnecting with that part of myself.

But this Christmas has been different.

Since Friday, I’ve allowed myself to reconnect with joy and wonder, and in doing so, something beautiful happened. I focused entirely on Emery and Keenan.

We hosted Christmas, watched movies, drank hot cocoa, and even rode roller coasters (terrified, but I did it!). We drove to see Christmas lights, wrapped presents, sang carols, and ran around Petco looking at animals and cute sweaters. I treated myself to a bowl of ice cream with sprinkles, chocolate, and whipped cream.

With each activity, I cried—not from sadness, but because I allowed myself to feel.

For the first time, I didn’t push the tears away. I let myself be present, not just for Emery, but for that little girl inside who needed to be seen and heard.

It’s been the best few days I’ve had in a long time. I wanted to give Emery the best Christmas ever, but I didn’t expect to give so much to myself in the process.

Healing isn’t linear—it’s messy and uncomfortable. But the more I allow myself to feel, the more peace I find.

If you're holding onto past pain and afraid to embrace joy, you're not alone. It’s okay to give yourself permission to heal, to embrace what once felt impossible. You deserve peace, love, and joy.

Here’s to continuing the journey, one tender, honest step at a time. 💜

Thank you, Keenan Vogt, friends, and family, for all the memories made this year!

As this week in December wraps up, I can’t help but sit here feeling grateful.The past 7 days? A whirlwind. A beautiful,...
12/14/2024

As this week in December wraps up, I can’t help but sit here feeling grateful.

The past 7 days? A whirlwind. A beautiful, chaotic, laughter-filled whirlwind.

➡️ A client I’ve worked with for three years ran a social media giveaway that pulled in 150+ entries in just 24 hours. From ONE post. Talk about a hot, loyal audience! 🔥

➡️ Another client told my team during our monthly meeting that people recognize them for their social media. Like, folks are actually talking about their content IRL. Cue me melting into a puddle of pride. Visibility? Check✔️

➡️ And then there’s the client who gave us the biggest shoutout of all. In an industry-exclusive magazine, they credited us—my team and I—as the “different” thing they’ve done that’s helped their business. Trust and partnership for the win. 💪

➡️ Oh, and let’s not forget the monthly content shoot where I got to hang out with a few of my client’s team members. There was so much laughing, the whole neighborhood probably heard us. 🤣 Relationships matter, not just with the clients but their teams too. That’s the magic.

And there’s so much more I could share…

But was it all glitter and unicorns? Nope.

Let’s be real: Facebook and Instagram had an outage that made me want to scream into the void. 😅 (Thanks, Meta.)

Entrepreneurship is never perfect. It’s messy. It’s unpredictable. But it’s moments like these that remind me why I show up every day.

Because no matter how wild it gets, there’s always something good to find—something worth celebrating.

Here’s to finding your wins, no matter how small they seem.

What was your “good” this week? Let me know in the comments! 👇

Maybe you’ve tried batching posts late at night, Googling 'what to post on Instagram,' only to still hear crickets from ...
12/13/2024

Maybe you’ve tried batching posts late at night, Googling 'what to post on Instagram,' only to still hear crickets from your audience or even worse just copy and pasted what Chat GPT spat out.

You know social media can grow your business, but finding the time (and strategy) feels impossible.

That’s where our Done-With-You Social Media Management package comes in.

Our Done-With-You (DWY) package is designed for business owners who want a clear, proven strategy that delivers real results but don’t want to be bogged down by the overwhelming process of social media management.

Here’s exactly what you get👇

A Proven Strategy Tailored to Your Business – No cookie-cutter approaches here. We take the time to understand your brand, goals, and audience to craft a strategy that’s as unique as your business. This plan is designed to engage followers, convert them into customers, and grow your online presence.

Step-by-Step Guidance for Every Post – Forget the guesswork. We’ll guide you through each step of content creation: what to say, how to say it, and what to include in your captions and videos. With scripts, audio cues, and examples, every post will be purposeful and designed to connect with your ideal clients.

Simple and Streamlined for Your Team – If you love creating content but need a clear, easy-to-follow roadmap, this package is for you. We eliminate the frustration by providing ideas and structure. All you need to do is choose a graphic, record your video, and hit publish. Simple as that.

Picture this: Instead of scrambling for ideas or spending hours stuck in Canva, you’re confidently showing up online with posts that connect, engage, and actually drive sales—all while focusing on running your business.

And here’s the best part: From now until December 31, you can lock in this service for just $897 a month—a massive discount from the regular price of $1,200! This is the only time this package will ever be on sale.

It’s about to be 2025—let’s make sure your business is set up for social media success. Stop stressing over what to post and start showing up online with purpose and ease.

Secure your spot before the sale ends, and let’s make 2025 your best year yet!

For more information: https://christinemorton.kartra.com/page/Sfv31

12/12/2024

If your social media feed is 90%+ Canva graphics, you’re doing it wrong.

This is what I call “outdated” social media marketing.

We are not in 2018 anymore.

Relying mostly on Canva graphics to get your messaging across, attract customers and sell DOES NOT WORK TODAY.

So what does?

Video marketing.

Don’t believe me? Here’s the facts from a 2024 Wyzowl study to back it up.

(They gathered video marketing statistics below by surveying 967 unique respondents in late 2023)

82% of people have been convinced to buy a product or service by watching a video
89% of consumers want to see more videos from brands in 2024.

A more downright obvious reason?

Attention spans.

As humans our attention span is less than a goldfish.

So if you’re looking at your feed and you’re not prioritizing video, there is no wonder you and your employees are the only ones who have liked the posts.

It’s time to upgrade your social media strategy.

With our Done With You Social Media Management, we’ll build a strategy packed with engaging video, scroll-stopping branding, and intentional messaging that connects with your audience.

And this December, it’s just $897/month (down from $1,200).

Ready to stop wasting time on outdated tactics and start seeing results?

Book a call with me to learn more👇

https://calendly.com/mortonmarketing417/let-s-chat-about-dwy-social-media-management

The top 3 questions I get asked about Done With You social media management by business owners👇1️⃣ “Can’t I just handle ...
12/10/2024

The top 3 questions I get asked about Done With You social media management by business owners👇

1️⃣ “Can’t I just handle social media myself for my business?"

Reality: Sure, you can manage social media yourself—but should you? Probably not. Running a business already demands your focus, and adding social media often means wasted hours and second-guessing strategies.

Our Done-With-You (DWY) service simplifies everything. We provide a tailored plan, ready-to-use content ideas, and strategic guidance, so you stay involved where it counts while we handle the guesswork. The result? A stress-free social media presence that drives engagement, traffic, and clients.

2️⃣ “How much time will I need to dedicate to this?"

Reality: Our clients go from spinning their wheels and wasting hours creating content to reclaiming their time and achieving results.

With our ready-to-go content ideas, captivating captions, and scroll-stopping scripts, you’ll spend less time stressing over social media and more time simply creating, posting, and thriving.

3️⃣ “Will this work for my specific industry or business?"

Reality: Yes!

We’ve successfully partnered with businesses across a range of industries, including a medical practice, law firm, jewelry brand, custom home builder, home service provider, real estate agency, and more.

Whether you’re a service-based company or a product-focused brand, we bring a deep understanding of marketing psychology and strategy to craft an approach that’s as effective as it is tailored to your needs.

DWY is your personalized plan to create high-quality content with ease.

Ready to cut the guesswork and get results?

Learn more about DWY here 👉 https://christinemorton.kartra.com/page/Sfv31

Raise your hand if you’re guilty of thinking this is what it takes to get REAL results on social media too? 🙋‍♀️You’re n...
12/06/2024

Raise your hand if you’re guilty of thinking this is what it takes to get REAL results on social media too? 🙋‍♀️

You’re not alone.

But here’s the thing: it doesn’t have to be overwhelming or complicated.

That’s where our Done-With-You (DWY) Social Media Management comes in! Here’s how we make it easy👇

✨ Clarity on What to Post: Your content will go from scroll-worthy to sale-worthy; it’ll inspire shares, comments, referrals. Inside DWY, we help you create content where your audience sees the real-life transformations you provide.

✨ Easy-to-Follow Content Plan: You’ll get a clear, actionable strategy with the most straightforward plug-and-play roadmap; you’ll easily execute knowing that your content is solid, designed to captivate and convert.

✨ More Time, Less Stress: Create content fast without hours of planning. Choose a graphic, record a video, and hit publish.

✨ Engagement That Converts: It’s not just about likes—it’s about turning engagement into real business action.

For a limited time, our DWY social media management package is just $897/month (originally $1,200)!

This is a rare sale, and it ends December 31st.

Don’t miss your chance to get the support you need to grow your social media in 2025!

Let's chat about it: https://calendly.com/mortonmarketing417/let-s-chat-about-dwy-social-media-management

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Philadelphia, PA

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Wednesday 9am - 5pm
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