Hassan Dawud

02/08/2025

Instagram influencers be like… don’t believe everything you see

01/22/2025

3 reasons for not being able to scale your ads:

Boring Ads

Your ads don’t grab attention. Running a few versions isn’t enough. Businesses that make a lot more ad variations (like 10x more) tend to break through limits. Meta says the best advertisers make 11x more creative content.

2. Bad Freebie

Your free offer isn’t good enough. Successful businesses give away things that are better than what others sell. To grow big, your free stuff needs to offer crazy value. Make it so good it feels unreal.

3. Low Customer Value

If you’re spending $5k a day on ads but can’t grow past that, it’s not about traffic—it’s about how much your customers are worth over time. Boost your lifetime value (LTV). One company went from $25k/day to $150k/day in ad spend just by doubling their LTV. Spend more, and you’ll unlock tons of traffic.

09/27/2024

The algorithm likes the extremes but you wanna feed the extremes of on the good side.

You gotta understand the deciding factors behind why the fb algorithm behaves the way it does.

I briefly went over the psychology behind it in this video, more will share on YouTube.

Also use this software to get the taste of your ads.

09/15/2024

Ai is dangerously good. Marketing future.

08/18/2024

Ignore this if you hate money and free stuff

06/28/2024

Some elements that good advertisements include:
1) it has a clear message
2) it tells a story
3) it uses emotional appeals
4) It’s memorable
5) And lastly, it has clear call to action.

02/26/2024

1. I can’t believe what I just discovered!

Content creators use this hook to create a lot of excitement and suspense for what they are about to discuss!

2. This may be controversial but ___

Everyone loves hearing other people’s controversial opinions, especially the TikTok audience!

3. I promise you’ve never seen anything like this before!

This hook creates a lot of suspense. Your viewers won’t want to miss what you’re about to show them.

4. ___ type of people stop scrolling!

Calling out a specific group of people is a great way to capture people’s attention.

Popular creators use this hook often in a lot of their viral new content!

02/12/2024

How I chose my major without being confused?

Share it with someone who is not sure on what to do.

02/11/2024

Peter Drucker said, “There’s a difference between doing things right and doing the right thing.”

Doing the right thing is wisdom, and effectiveness. Doing things right is efficiency. The curious thing is the righter you do the wrong thing the wronger you become.

If you’re doing the wrong thing and you make a mistake and correct it you become wronger. So, it’s better to do the right thing wrong than the wrong thing right.

Almost every major social problem that confronts us today is a consequence of trying to do the wrong things righter”

Effective vs efficiency.

02/06/2024

The ice is melting. The merchant is shouting. After some time there will be nothing left. My time is the ice. Every sign is the merchant.

The day and night are cutting the rope of your life.

Limited time but we extravagantly spend it.

11/25/2023

The thief was fast . The angles for
Marketing that matters

11/21/2023

Three levels to marketing in my opinion. As I’m the greatest marketer there ever will be.

11/09/2023

This is how brands maintain high prices.

11/04/2023

10/20/2023

A message from a client:

People wanna make big promises but not able to deliver on them because they simply haven’t taken the time to build their service first.

We were able to get them new customers fast with our direct response approach without sacrificing on heavy profits.

Even though it’s not really recommended to focus on quick results because you miss on making a brand that will benefit you in the longterm.

My mentor said: Think of longterm consequences before gaining short-term pleasures.

But I’ll say we should think of longterm pleasures before worrying about short term costs as well.

10/09/2023

Why more and more people moving to Dubai