DLC - Video Production & Strategy

01/21/2025

Did you notice the (slight) name change?

we’ve been “Drew Loewen Creative” for over 5 years now. For short we went by DLC.

As of today, we are just going by DLC. As we grow and onboard our first employee, this is a better move, since Drew & Gina won’t be the only two on set anymore.

Plus it sounds cool, and has a few double meanings.

One of our new taglines is “Dare to Live Creatively”, which is how we aim to live our lives. All of us, individually and in our businesses, are living a story. Every day we creatively tackle new challenges, and reach new heights.

Our mission is to tell the stories of our clients, who all “Dare to Live Creatively”, to increase the awareness of their impact, and connect us all with the power of story.

So with the cheesy branding rant aside, how are you daring to live creatively in 2025?

01/20/2025

One thing we are looking forward to about our new office is having a dedicated space to do product photo! Our clients produce truly great products, and it is our pleasure to showcase and share them with people in our community and beyond. We've been shooting monthly content like this for . Not pictured: a very cramped basement, Gina spilling the dry ice, and a bunch of discarded plant parts on the floor.😆 At least the cramped basement won't be a part of our future!

01/18/2025

Thanks to our little helper, the office move is underway and will be finished soon! Stay tuned!

01/07/2025

👀coming soon to a building near you

were looking forward to moving in and expanding the services we offer clients!
✅podcasts
✅video content
✅live streaming
and more

it’s gonna be a great year 😎

01/03/2025

Here’s a shot of a custom off-site podcast setup at a conference.

This type of room is great for panelists and speakers to host fantastic discussions to create additional media from the event (multi-angle switching, high quality audio, and even the option to livestream).

The best thing about in person events is they bring great people together. It’s the perfect time to take advantage of that, and record additional content in the off-program hours.

01/02/2025

We had the tremendous privilege of being able to film and edit this piece, documenting the unsealing of the time capsule in the historic courthouse in Montrose County.

It was truly an awe-inspiring moment to reflect on this community, and the people who lived here before us.

Please give this a watch if you're from Montrose. It's a special piece of our history, and I am so pleased with how the video turned out (thanks to the editing skills of Gina, my wonderful wife).

https://youtu.be/XAg-xQb2mSs?si=UenYLL2dRUJhsceO

More than 100 years ago, Montrose County residents placed a time capsule in the historic Montrose County Courthouse in Montrose, Colorado. After some searchi...

12/30/2024

👀This is the (tentative) layout for our new space.

and yes… those seats are fully intended to be a podcast space for clients.

we will be amping up our podcast/content services. From full fledged podcast productions, to video blog/newsletters, explainer content, and more… all on-site at our studio.

I’m really looking forward to offering this to our community!

12/26/2024

Gina and Gwenny (the real bosses behind DLC) having a blast sledding.

Out of 80+ photos on my A7IV, this was the only one actually in focus 😅(hey they were moving fast!)

Merry Christmas!

12/20/2024

We live in an epic new world. You can start a podcast for very cheap, especially compared to how much a radio show or broadcast sponsorship used to cost.

Right away, you can get your message out, connect with people, build a community, and impact REAL PEOPLE with what you know.

I’m bullish on podcasting. My own podcast has been life-changing personally and professionally. And I love getting to help clients start their journey, and grow in this amazing medium.

Do you podcast? Have you thought about starting one? Let me know what your show would be in the comments!

12/20/2024

Every year we film and livestream the Christmas play for Pope John Paul 2 Academy.

Every year it blows me away. Volunteer parents and friends of the school write and direct it. The kids memorize tons of lines, and work hard on it. And it’s funny, heartwarming, and thought-provoking. Every. Single. Time.

And all the parents and community members show up to cheer them on.

Truly, I’m the one getting the good deal here. A bit of time volunteered for one evening, and I get the front row seat for the type of community magic that makes this place what it is.

And we can make sure their families and loved ones from far away get to join in to. Can’t beat that.

I love what I do, and when I get to use cool tech and video gear to help my community, it’s the best day ever, every time.

12/18/2024

I know it’s ironic… but even though I do this for a living, I have trouble making content to market myself.

It’s not a technical or skill set issue. It’s a mindset issue.

I used to really struggle with doubts about digital media, its impact on our society, and whether it’s a good thing or not. Trust me, I still have some reservations.

But… the positives cannot be ignored. I truly believe content (specifically video) is the most powerful force for marketing there is.

What I’ve recently realized is that intention is everything. There’s thousands of gurus and snakes using these tools to take advantage of good people. The platforms themselves are certainly not moral authorities, either.

But I know my values, and I know that I truly want to make an impact for businesses who care. And once I realized my intentions were good, I started to feel OBLIGATED to help the good guys.

Most business owners are good people. Most of us want to excel at what we do, build connections, and serve the people around us. If that’s your intention, take it deadly seriously.

I know for me, that means I’m going to push harder for clients to grow, and make use of these tools. Because I want the good ones to grow, and change everything.

With that, I’ll be locked away in the dungeon editing this next push of content to share how we can help businesses do just that.

12/18/2024

Cool set for Cedar Point health! We filmed right in their lobby for this one.

12/16/2024

This is my basement.

We’ve worked out of this space for 5 years. Grown our business and our family. Made new clients and friends. Bought way too much equipment. And so much more.

In this particular photo, a livestream setup for 3 people is staged.

I’ve grown a podcast from nothing, to reaching hundreds of thousands of people, and it’s opened even more personal and professional opportunities than I’d imagined.

And I’ve spent a lot of time being frustrated, overwhelmed, excited, and more joyful than I can imagine in that desk chair.

In a few weeks, we move this business into an office space for the first time.

Gonna miss the dungeon. But I’m stoked for what’s next.

12/04/2024

For 6 years, DLC has operated as a two-person team supported by subcontractors. We are now looking to add a third person to our tight-knit crew.

We are looking for someone who is self-motivated, collaborative, and innovative. This person will assist DLC with pre-production, production, post-production and associated administrative duties for commercial video projects, podcasts, live-streams, and photography services. They will play a part in client onboarding, scheduling, and customer service. They will assist Drew on set with projects and will grow to independently run smaller projects (ie. simple livestreams, and podcasts).

They will also help produce and manage content for the studio. Prior experience in the following job duties is valuable to us. However, for the right candidate, training can be provided to fill any gaps in knowledge and experience.

Interested? Reach out, and apply online!

10/07/2024

Had a great time at the conference a few weeks ago. Got to help set up the creator studio, and ran some buttons for some fine folks!

09/13/2024