SMS - Social Media Strategies: Social Media Training & Digital Marketing

09/05/2024

Exactly!! - “Life is about making an impact, not making an income,” Kevin Kruse

09/03/2024

Some helpful information taken from a newsletter from LATER, the Social Media Management platform:

"When Is the Best Time to Post on LinkedIn in 2024?

Since LinkedIn is a professional network, it makes sense that the best time to post is on weekdays during standard working hours.

LinkedIn users typically scroll during the workday — so it’s worth putting your content out during the week, rather than on the weekends.

Later's social team has found that our LinkedIn sweet spots are around 8 AM and 1 PM EST.

That being said, the best time to post on LinkedIn isn’t a one-size fits all approach — every user has a unique audience with unique browsing behaviors."

08/26/2024

08/19/2024

Do contracts have your head spinning? SMS Telecom can dig thru the "legalize" and get you the best terms and conditions available.

Contracts can certainly be something that keeps you up at night. Tossing and turning trying to make sure you covered all the possibilities, ins and outs and don't get you over-extended, in the process? Here are a few tips to get you started: Contract Commitments: Is it length of time? Is it # of lic

08/13/2024

A quote to motivate you on this beautiful sunny day!
"Our greatest weakness lies in giving up. The most certain way to succeed is always to try just one more time," Thomas Edison

08/12/2024

Motivational quote to start off the week!
Stay Positive - “With the new day comes new strength and new thoughts,” Eleanor Roosevelt
Happy the Summer humidity is going down and I can go back to my outdoor projects!!

08/08/2024

Some good tips when starting a business:

From goal-setting to long-term strategy building, here are five ways to leverage social media prelaunch for success.

08/06/2024

Straight from LinkedIn: short-form video is the way to go using these three tips:

Focus on the "3 Cs" - Clear, Concise, and Compelling

1. Make it clear: Start with a clear objective. What key message or piece of knowledge do you want to share? Outline your main points before you start recording to ensure your video has a strong and clear focus. This is the “heart” of your message. The more specific, the better.

2. Keep it concise: Time is valuable. Aim to deliver your message in 90 seconds or less. I know this feels super short, but that’s sort of the point! This challenges you to distill your information to its most essential elements. Practice, practice, practice and clip your videos to remove “dead” space.

3. Make sure it’s compelling: Make your content engaging. Use storytelling techniques, dynamic visuals, and a strong opening hook to capture and maintain attention. A strong opener here can help: Whether it's a surprising statistic, a thought-provoking question, or a bold statement, your first few seconds are crucial.

Call now to connect with business.

07/29/2024

This is my first article in a series about Technology and what was the Telecom Industry. Buckle up, it has changed, is constantly changing and will continue to change!
Back in the Day......
Once upon a Time......., Back in the Day, when Telecom was new, there were plenty of contracts and bills and usage billed in seconds or minutes and a multitude of options to decipher and negotiate. As time went on, rules of engagement and "terms and conditions" got adopted. Some things got simpler. Most usage is "unlimited" today for many services. We the customer, adjusted our course and dealt with the changing times. Gone are the days of requests for 2 years of back credits and adjustments for bills. Now the customer needs to make sure they notify, in writing, a bill dispute and you might get credit back to that date or sometimes, only 3 months of back credits, if you happen to miss the mistake.
Now, I am not saying, doing a bill review is not worth it, but, it is a different world and adjustments and credits, are also different. Make sure you negotiate the "Best'" rates and prices, UPFRONT. Know the competition. Of course, always check the first and second bills when they come in after a new contract or renewal. Question anything that does not look right or not clear to understand. Billing is simpler today. Usually, usage is unlimited in most services. That does not mean that the billing is easier to understand.
Your internal team, does not have to be versed on all the alternatives and comparative pricing. Let a professional handle it for you and be confident, in your final terms and pricing. A few things to remember "if you don't ask, you don't get" and there is never a dumb question, especially when the services and products you will be paying for, are involved.
Whether it is Voice, Data, Wireless or something else, we here to help, when and if you need it, SMS Telecom Expense Management, www.smstelecomem.com, [email protected].
, , , ,

07/22/2024

Start the week off with a new idea! "You are never too old to set another goal or to dream a new dream," C.S. Lewis

07/08/2024

• Stay Positive - "However difficult life may seem, there is always something you can do and succeed at," Stephen Hawking

06/18/2024

A good motivational quote for a toasty Tuesday!
- "A champion is defined not by their wins but by how they can recover when they fall," Serena Williams

06/03/2024

LEAD GENERATION - Uggghhh....
Are you tired of getting those "lead generation" emails, like I am? Who wants or can handle 100 leads a week if you are a small business? Certainly NOT practical!
"Slow and steady", really does win the race! As I teach in my social media classes, first, create a fabulous profile everywhere! Second, build your connections and Followers. Third, create interesting, informative posts and articles to show you are an expert in your field. Fourth, join and use the groups to build momentum and interest in your products and services.
Now, you are on your way! Reach out to me if you need help. Sometimes, it is just hard to get started and tell the world how great you are to make those profiles and posts dynamic! (Picture from my May 1st presentation at Ocean County College, Career Day - I was the panelist on the left) , , business,

05/30/2024

Although it has been talked about for a few years now, the billing side of the house is catching up and making it NOT cost-effective to continue to use your POTS (plain old telephone service) lines. It is now more important than ever for large enterprises to transform their legacy copper lines to modern replacements.
Many companies offer alternatives thru Pots in a Box, Broadband, SIP, wireless and more. Take it from me, it is NOT a simple move if you pick the wrong vendor and don't do your homework, in advance!
Let the team at SMS Telecom help you find the right alternative for your location and smooth out the bumps along the way! Contact us at [email protected] or 732-571-0747 anytime and get that Copper Monster out of your closets!

05/28/2024

A positive quote to start off the week! · “Don’t sit down and wait for the opportunities to come. Get up and make them,” Madam C.J Walker

05/24/2024

Today's quote to ponder: - “Limitations live only in our minds. But if we use our imaginations, our possibilities become limitless,” Jamie Paolinetti

05/07/2024

• "Start your day in an upward direction, and the rest of the day will follow the uphill path," Vernon Howard

05/07/2024

Did you know?
We all know copper lines are phasing out, aside from the FCC decommissioning them, there's a reason carriers are phasing them out. POTS are expensive to maintain, limited in functionality, and not very efficient for businesses.

Businesses clinging to POTS face rising costs, declining service levels, and potential communication disruptions as carriers move on. The good news? Reliable, cost-effective digital alternatives exist. Upgrading means staying ahead of the curve and embracing a future-proof communication solution that supports fire alarms, POS systems, fax machines, elevators & more. Contact us today to get quotes from a number of vendors that offer POTS replacement alternatives! 732-571-0747 or [email protected].

Call now to connect with business.

04/24/2024

A good path to follow when trying to build a business.
“Success isn’t always about greatness. It’s about consistency. Consistent hard work leads to success. Greatness will come,” Dwayne Johnson

04/16/2024

Working in the Hospitality Industry has a lot of ups and downs! Nothing new there. Let me help you reduce costs by looking over your business expenses. I specialize in technology and IT services. I have a partner that deals with waste, energy, shipping and other types of expenses.

*When was the last time you checked on your contract term dates?

*Did you know that you can renegotiate, even if you are not at the end of the term?

*Did you know that bandwidth rates have come down in the last few years and you can either reduce costs or increase bandwidth for the same costs!

*No time to look over all these expenses? Let my team look over your bills and let you know if there are benefits to be had.

*No upfront costs for the initial overview.

Call or e-mail me at [email protected] or 914-325-0093 (M).

Look forward to hearing from you. Suzanne, owner of SMS Telecom Expense Management since 1989.

If you are worried about escalating costs, let SMS review, evaluate and inventory your existing telecom, network billing, wireless and vendor service contracts for over-charges and potential savings.

04/11/2024

Motivational quote for today. “A dream doesn’t become reality through magic; it takes sweat, determination and hard work,” Colin Powell

04/10/2024

Motivational quote for today: · “Great things are done by a series of small things brought together,” Vincent Van Gogh

04/09/2024

Stay positive & - "Trust yourself. You know more than you think you do," Benjamin Spock

04/08/2024

A good way to start the week: · "Start your day in an upward direction, and the rest of the day will follow the uphill path," Vernon Howard

04/05/2024

Just keep plugging away!
"Ambition is the path to success. Persistence is the vehicle you arrive in," Bill Bradley

03/27/2024

If you have worked with me in the past, please consider writing a Google review of your experience with either my Technology or Marketing services. Thank you!
Would love your feedback. Post a review to our profile.

Post a review to our profile on Google

03/26/2024

Quote for today: "Success seems to be connected with action. Successful people keep moving. They make mistakes, but they don't quit," Conrad Hilton

03/21/2024

BANDWIDTH demand is on the rise, and businesses are at a pivotal juncture. The proliferation of connected devices underscores the need for robust internet connectivity and heightened reliability. We're witnessing a surge in demand for Dedicated Internet Access (DIA), reflecting this evolving landscape. Let's discuss your needs and we will come up with alternatives and upgrades for reliable, high-speed connectivity solutions. Contact us at 732-571-0747 or [email protected].