03/04/2022
https://www.adlaser.ai/post/social-media-performance-marketing-for-managers
We are developing a series of blog posts that are short, high level, and designed to give senior managers the tools to make the most of social media marketing. Our first few articles will be going over the basics of how campaigns work and the basics of bidding in social media.
After that, we plan to focus more on key performance indicators as well as specific things to look for to evaluate how well campaigns are being executed.
We'd love to hear from you about topics you are interested in! Likes and follows are greatly appreciated.
Introduction and the Campaign Structure Welcome to our series on social media performance marketing. We will be discussing the key concepts that managers and senior managers need to be aware of when leading or evaluating a social media marketing effort. At first, we'll discuss how these campaigns ar...