06/01/2026
🚨 Mistake Monday #2
I made a decision that cost me almost $10,000.
The client approved alder cabinets and the associated price. Then I decided the house would look even better with walnut, so I showed them a walnut sample.
Naturally, they chose walnut.
The mistake wasn't that they chose the upgrade.
The mistake was that I never changed the price.
I paid for the upgrade out of my own pocket.
Here's the lesson:
Don't make business decisions based on emotion.
Don't give away upgrades because you think it's the "right thing."
Your responsibility is to define the scope, communicate the value, and deliver what was agreed upon.
A profitable business serves more people than a bankrupt one.