Amanda Crater is an experienced public relations and social media consultant specializing in sustainability. While an undergraduate majoring in American Studies at UC Berkeley, Amanda focused on American attitudes toward the environment, completing her senior honors thesis on water policy in California. She continues to research and write on green topics, including cities going green, water and su
stainability initiatives. Connecting with others in the green space has been a main focus of her work for the past few years, and as a result Amanda has created a large network of experts, thought leaders, editors and organizations in the sustainability/space with whom she regularly communicates. Amanda also runs several Facebook and Twitter pages for her clients and contracts to use social media to promote events. She frequently attends/covers events relating to green themes including the Pepsi Promise conference, Opportunity Green and Cleantech LA events. Through her consulting firm, CraterCom, she has helped a number of environmentally focused businesses develop and communicate their brand to target audiences, including key stakeholders, customers and the media. She has a track record of securing top-tier, local and trade media coverage for her clients, including placements in The Los Angeles Times, Entrepreneur Magazine, CNN, Reuters, AP, Wall Street Journal, Bloomberg and more. Prior to consulting exclusively with green businesses, Amanda worked in investor relations as a media relations and brand specialist, where she was responsible for the design and messaging of several collateral items for alternative energy businesses, including annual reports and trade conference materials. Specialties include public relations, media relations, branding, green, entrepreneurship, social media, marketing, journalism, sustainability, corporate social responsibility
