09/15/2021
Next time you create content ask yourself this simple question
"Who does this help?"
Too often we see business owners share how great their product is and all its features
"We do XYZ!" "We are known all over for..." "Our product does..."
Focus more on why and how it will be useful for your end consumer
What exact problem does your customer have and how will you solve it?
If you do this well enough, people will begin to see your intentions are to solve their problems
& that's a good marketing strategy in any field