ELAS Marketing Services

ELAS Marketing Services ELAS Marketing Services is a social media management agency based in Grand Rapids, Michigan and your go-to for mastering organic social media growth!

šŸšØNo social media manager will like THISšŸ‘‡šŸ»How in the world are we gonna edit all those reels moving forward!?I donā€™t know...
01/06/2025

šŸšØNo social media manager will like THISšŸ‘‡šŸ»

How in the world are we gonna edit all those reels moving forward!?

I donā€™t know who needs to hear this but CapCut is also owned by ByteDanceā€¦

Okay, so there are A LOT of rumors about the TikTok ban out there including CapCut being banned as well and yes, this can happen because they are both owned by ByteDance, same as Lemon8 *unfortunately šŸ« 

But itā€™s not final yet!

AND the good news is:

is working in countries that donā€™t even have TikTok!!!

šŸšØHowever, if CapCut ends up getting banned, this list might be your lifesaver.

REEL TALK:

There will be a HUGE gab in our industry if it does get banned, but:

1. Itā€™s not the end of the world and there are always other options:

Iā€™ve been working with in app features and InShot since Reels became a thing on here and really only use for their templates.

2. Iā€™m very certain other apps like will start focusing even more on trends and templates moving forward as well.

3. Maybe this pushes you outside your comfort zone and helps you start creating trends instead of following them šŸ˜‰

So letā€™s keep our fingers crossed šŸ¤žšŸ» and hope for the best.

Cheers ā˜•ļø

-Daniela


Hereā€™s to all those January moments that set the tonešŸ‘‡šŸ»šŸšØItā€™s 2025! Forget about those boring ā€œhereā€™s 5 tips toā€ or ā€œ3 fa...
01/03/2025

Hereā€™s to all those January moments that set the tonešŸ‘‡šŸ»

šŸšØItā€™s 2025! Forget about those boring ā€œhereā€™s 5 tips toā€ or ā€œ3 facts you didnā€™t know aboutā€ Itā€™s giving 2021 and no one, absolutely no one wants to see those anymore.

Time to get started with some real caption hooks. SAVE & USE these now!

āœØAnd donā€™t forget to follow for more Instagram tips, facts and social media marketing real talk.

Cheers ā˜•ļø

āœØOh, and if youā€™re ready to make 2025 your best one yet, feel free to reach out, book a 1:1 coaching session, Instagram profile audit, or schedule your social media management onboarding with me.

-Daniela

Hereā€™s to chapter 2025. Letā€™s make it iconic. šŸšØSAVE & USE these original ā€œphoto dumpā€ caption ideas NOW! Now that all th...
12/26/2024

Hereā€™s to chapter 2025. Letā€™s make it iconic.

šŸšØSAVE & USE these original ā€œphoto dumpā€ caption ideas NOW!

Now that all that Christmas magic is over, itā€™s time to recap on your 2024, clean up all that glitter on the floor after the party and manifest your 2025 goals!

I already shared my year-end caption ideas a week ago so make sure to use those for your yearly recap and SAVE & USE these for your:

1. New Years Photo Dump
2. New Years Highlight Reel
3. 2025 Product Launch or Launch Teaser
4. 2025 Campaigns
5. 2025 Event Recaps or Teasers
6. Milestone Announcements
7. Educational Content

Iā€™m so gonna use these for our clients content.

Cheers šŸ„‚

āœØOh, and if youā€™re ready to make 2025 your best one yet, feel free to reach out, book a 1:1 coaching session, Instagram profile audit, or get on our monthly content creation schedule.

-Daniela

Cozy little moments, way too much food and a game of Battleshipā€¦I hope you enjoyed a wonderful time off with your family...
12/26/2024

Cozy little moments, way too much food and a game of Battleshipā€¦

I hope you enjoyed a wonderful time off with your family, friends, loved ones, or even solo. Whatever this looked like for you, may it have brought peace, joy, and a reminder to cherish the little things.

Remember, itā€™s not about the aesthetics or a perfectly curated feed.

Itā€™s all about the messy, the magical, and everything in betweenā€¦

Merry Christmas!

CheersšŸ„‚

-Daniela

Every successful year starts with intentional focus. Thatā€™s definitely one of the lessons Iā€™ve learned over the past 4 y...
12/23/2024

Every successful year starts with intentional focus.

Thatā€™s definitely one of the lessons Iā€™ve learned over the past 4 years as a business owner.

Choosing a yearly theme is more than a catchy phrase tho. Itā€™s a guiding principle that shapes your actions and decisions.

Whether youā€™re looking to refine your goals, stay consistent, or embrace creativity, a yearly theme keeps you grounded and aligned.

Itā€™s a compass for navigating challenges and celebrating wins, personally and professionally.

I always pick:

1. One yearly theme for my personal and professional goals.

2. A theme combo for my social media goals.

Hereā€™s how youā€™ll combine social media themes to reach your 2025 goals:

EXAMPLES:

The Year of Connection + The Year of Visibility: To not only build meaningful relationships but also ensure youā€™re being seen and heard in your niche.

The Year of Empowerment + The Year of Resilience: If youā€™re looking to create a strong community while overcoming setbacks and bouncing back stronger.

The Year of Creativity + The Year of Adaptability: To experiment with bold content while staying flexible with changing algorithms and audience preferences.

Makes sense!?

I hope this helps you define your own goals. And if you have ANY questions or need more advice please feel free to reach out or leave a comment.

Cheers ā˜•ļø

-Daniela


Letā€™s wrap up 2024 with the memories that matter most.Hereā€™s to lessons, laughs and late nights, a little chaos, a lot o...
12/16/2024

Letā€™s wrap up 2024 with the memories that matter most.

Hereā€™s to lessons, laughs and late nights, a little chaos, a lot of love and highlight reels that are perfectly imperfect.

Cheers ā˜•ļø

-Daniela

Ope, lemme just ask ChatGPT to write that mediocre caption for me and donā€™t forget to unsave all those CapCut tutorials ...
12/11/2024

Ope, lemme just ask ChatGPT to write that mediocre caption for me and donā€™t forget to unsave all those CapCut tutorials šŸ« 

I really hate to be the bearer of bad news, but this oneā€™s for real!

CapCut is owned by ByteDance so its future is uncertain as well. There are a lot of assumptions out there about it being banned as well but I wonā€™t believe it until it has actually happened.

Anyways, I edit all of our client videos in app anyways and if I canā€™t,

Here are some legit alternatives:

1. InShot (absolutely no idea why they donā€™t have an Instagram presence šŸ™ƒ)
2. .pro
3.
4.
5.

Cheers ā˜•ļø

-Daniela

SAVE & USE this now! Hereā€™s the real stretch thošŸ‘‡šŸ»All of this only works if you:1. Set work boundaries: Designate work h...
12/09/2024

SAVE & USE this now! Hereā€™s the real stretch thošŸ‘‡šŸ»

All of this only works if you:

1. Set work boundaries: Designate work hours and personal time to prevent burnout and maintain balance.

2. Practice digital detox: Disconnect from social media during non-working hours to reset your focus and reduce stress.

3. Stay present: Focus on one task at a timeā€”avoid multitasking, which can increase stress and reduce productivity.

4. Take breaks: Integrate 5-10 minute mindfulness breaks throughout your day to recharge and avoid creative burnout.

Social media management is a full-time job and Iā€™m sure many of you donā€™t follow all of these steps and tbh I donā€™t either.

But Iā€™m here to continuously learn and improve and so should you šŸ˜‰

Hereā€™s to a successful end of 2024, an upcoming team retreat and a fully booked Q1 of 2025.

Cheers ā˜•ļø

-Daniela

365 damn youā€™re fine. Honestly, the second to last page is my favorite šŸ¤£āœŒšŸ»Yep, itā€™s that time of the year again!DOWNLOAD...
12/05/2024

365 damn youā€™re fine. Honestly, the second to last page is my favorite šŸ¤£āœŒšŸ»

Yep, itā€™s that time of the year again!

DOWNLOAD your FREE wrapped template now! Itā€™s in my BINK IN LIO šŸ¤£

Also, thereā€™s a lot of negativity around faceless marketing accounts and many people are hoping for this trend to vanish in 2025.

Oh, and some of those new app features no one asked for are actually pretty cool and the new is a dream come true šŸ¤£āœŒšŸ»

If you need any social media management services in 2025 definitely keep me in mind, I'm crushing it LOL

Cheers ā˜•ļø

-Daniela

Let me show you my world and imagine this post was written with ChatGPTšŸ‘‡šŸ»Since someone asked me if my photo dump caption...
12/04/2024

Let me show you my world and imagine this post was written with ChatGPTšŸ‘‡šŸ»

Since someone asked me if my photo dump captions are written with ChatGPT I can assure youā€¦

ā€¦NO, it was not!

In fact, that wouldnā€™t allow me to stand out AT ALL!

I use ChatGPT every single day, but would NEVER copy and paste.

Cuz the one thing thatā€™ll make you stand out will never change and no one can ever copyā€¦*even though some people have been REALLY creative with that lately šŸ™ˆ, is your personal experience.

And even thought ChatGPT knows a lot, it will never know your personal experience and opinions.

āœØNow SAVE & USE these prompts but donā€™t forget to make the answer your own šŸ˜‰

Cheers ā˜•ļø

-Daniela

Donā€™t mind me emptying my camera roll! Here are my November reflectionsšŸ‘‡šŸ»I canā€™t even tell you how hard it was to choose...
12/02/2024

Donā€™t mind me emptying my camera roll! Here are my November reflectionsšŸ‘‡šŸ»

I canā€™t even tell you how hard it was to choose my favorite pictures suitable for the dump.

Last month I was living the life!

A trip to Europe:
Every year I travel to Europe to visit all of our clients headquartered in Germany and spend a whole month with them creating content, reflecting and setting our new social media strategy for the next year!

4 flights of stairs:
As I was literally walking up four flights of stairs of an historical building every day, each step reminded me that growth requires effort.

Persistence, creativity, and hard work leading to incredible views and rewarding experiences.

Fun times:
This felt like a Hallmark movieā€¦besides going out with my middle school crush I was able to spend some quality time with my best friends from school.

Isnā€™t it crazy how you donā€™t see your childhood friends for years and once you get back together it seems like you never leftā€¦

A new client:
I was able to sign our biggest client yet - another corporate who is about to expand to the US with an office in Chicago, Houston and Charlotte in need of social media marketing services.

A major hotel collab:
Actually, it was way more than that. I signed a collab with the city and it got me into ALL the popular attractions and a free hotel stay šŸ¤©šŸ˜­šŸ˜

Well and last but not least I also voted, took my 95 year old grandma back with me to the US, moved my mom across the ocean, ran the Grand Rapids turkey trot and went viral with it on TikTok and hosted Thanksgiving dinner.

Now itā€™s time to get back to routine and grind.

Hereā€™s to , fun times with friends, unexpected social media collabs, amazing existing and new clients and my mom moving to the US.

Cheers ā˜•ļøšŸ„

-Daniela

Hereā€™s to all the festive chaos and our 2024 highlights reelā€¦šŸšØSAVE & USE these unique photo dump captions NOW! And donā€™t...
12/01/2024

Hereā€™s to all the festive chaos and our 2024 highlights reelā€¦

šŸšØSAVE & USE these unique photo dump captions NOW!

And donā€™t forget to follow the perfect photo dump recipe.

šŸšØTHIS is what every photo dump needs to have:

- A standout outfit or fashion moment
- A candid or unposed shot for authenticity
- A scenic view or landscape that sets the mood
- A close-up detail shot
- A group photo or social moment that captures connection
- A playful or unexpected behind-the-scenes image
- A reflective or quiet moment, like a journal, book, or sunrise

And donā€™t forget to start off with a summarizing first photo as your hook!

I personally like to alternate between a people photo and a no people photo for personal photo dumps but it depends on what your photo dump is about.

Fun fact:
You can also create product or business photo dumps. But Iā€™ll talk about this more next week šŸ˜‰

Now enjoy snapping those mistletoe moments and happy Christmas shopping!

Cheers ā˜•ļø

-Daniela

And posts that get 200 views and 1 like from my mom šŸ¤Ŗ Happy Thanksgiving yā€™all. I appreciate you.Cheers ā˜•ļø-Daniela Oh an...
11/28/2024

And posts that get 200 views and 1 like from my mom šŸ¤Ŗ

Happy Thanksgiving yā€™all.

I appreciate you.

Cheers ā˜•ļø

-Daniela

Oh and let me add those hashtags to make my post visible to literally no one.

The fact I posted this on 11/11 says it all   šŸ¤£āœŒšŸ»I said what I said and Iā€™ll say it again: STOP following zero common se...
11/22/2024

The fact I posted this on 11/11 says it all šŸ¤£āœŒšŸ»

I said what I said and Iā€™ll say it again: STOP following zero common sense guru advice!

Okay, but now let me cold DM 5 people who didnā€™t ask for it, begging if they could PRETTY PLEASE SHARE THIS with absolutely everyone they know! šŸ¤£šŸ˜‚

Thanks. And Cheers ā˜•ļø

-Daniela

šŸšØHashtags are CHANGING! Hereā€™s what you donā€™t seešŸ‘‡šŸ»I get the concern. Especially since Instagram officially announced yo...
11/19/2024

šŸšØHashtags are CHANGING! Hereā€™s what you donā€™t seešŸ‘‡šŸ»

I get the concern. Especially since Instagram officially announced you are not able to follow any more hashtags after December 13th 2024!

It totally seems they are steadily losing value over time and I feel a bit unsure myself, but thatā€™s why I did some digging...

ā€¦and found some decent hashtag reach on my client accounts. And not just on the small accounts.

We have one client who continues to reach over 1k accounts through hashtags with their static posts.

Plus Matt .so and I have kept an eye on more changes such as IG changing the url from tag to keyword and creating for you pages customizing each hashtag search based on your activity and interest.

Soooā€¦

Iā€™d say, hashtags still work, just different. *at least for nowā€¦

And if weā€™re fully transparent hashtags are a fundamental element of social media, so do we really think theyā€™re taking them away completely!? šŸ¤”

-Daniela

ā€œUnlock your brand handcuffs, but donā€™t throw away the key.ā€ THIS is what you need to know for 2025šŸ‘‡šŸ»You mightā€™ve notice...
11/15/2024

ā€œUnlock your brand handcuffs, but donā€™t throw away the key.ā€ THIS is what you need to know for 2025šŸ‘‡šŸ»

You mightā€™ve noticed already that more and more brands ditch the brand consistency and push creative boundaries.

Time to say goodbye to the pretty Instagram grid and hello to the REAL YOU!

Brands and businesses arenā€™t gonna jump on the latest social media trends anymore, but instead focus on creative content that listens to their audience instead of trying to reach everyone.

This includes showing up authentically and utilizing a variety of formats.

Photo dumps made a huge come back this year and are continuing to be a great way to show yourself.

Talk to camera Reels are HUGE!

And your besties wanna see more than just one curated story!

Also, think platform diversity.

Social listening happens across platforms and so does brand building.

Identify the platforms most relevant to your industry, niche, target audience, and mission, and show up on those ā€œconsistentlyā€.

Also, outbound engagement is IN!

Emoji only comments are OUT!

55-99 character comments are IN!

Extra long comments are OUT!

Timely engagement is IN!

Product promotion is OUT!

And sad but true the negative attitude around viral content is IN!

The amount of hate comments people leave on a piece of viral content is insane.

So instead of focusing on reaching everyone and going viral, focus on serving your audience.

Cuz ultimately, they are the ones who are gonna buy from you anyways.

Now have fun to love run free and thanks to for the great insights!

āœØ What are you gonna focus on in 2025?

Cheers ā˜•ļø

-Daniela

šŸšØHereā€™s how Instagram ranks your posts in 2025šŸ‘‡šŸ»Each part of the app has its own ranking system based on how you use it....
11/11/2024

šŸšØHereā€™s how Instagram ranks your posts in 2025šŸ‘‡šŸ»

Each part of the app has its own ranking system based on how you use it.

Just think of a separate algorithm for:

1. Instagram Feed
2. Instagram Stories
3. Instagram Explore Page
4. Instagram Reels

ā€¦and now all newā€¦the Instagram hashtag pages!

Instagram uses specific signals to rank everything you see. Those signals also affect how you show up.

This includes:

1. Information about the post.
How popular it is and information about the content itself; e.g. when it was posted, what location...

2. Information about the person who posted.
How interesting the person might be to you. This includes signals like how many times people have interacted with that person in the past few weeks.

3. Your activity.
What you might be interested in, e.g. how many and which posts youā€™ve liked, shared, commented on and saved.

4. Your history of interacting with someone.
How interested you are generally in seeing posts from a particular person.

And nope, I didnā€™t write this information from scratch, just rephrased it a bit... This information is coming directly from

If you have any questions, please ask in the comments below.

Cheers ā˜•ļø

-Daniela

āœØ Follow for more tips, facts, trends and honest social media & marketing talk.

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401 Hall Street SW
Grand Rapids, MI
49503

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