01/01/2025
SIP OF SUCCESS Teen Mom alum Chelsea Houska to launch wine brand Velvet Cowboy as star grows empire years after quitting MTV show.
– Chelsea now stars on HGTV’s Down Home Fab, where she renovates homes in the South Dakota area with her husband, Cole DeBoer, and runs multiple businesses.
Chelsea's plans to expand her successful empire with a wine brand.
In documents obtained from the United States Patent and Trademark Office, Chelsea filed a trademark for Velvet Cowboy on February 29, 2024.
The goods and services reveal the trademark will be for wine.
A Notice of Allowance was issued on December 3, 2024, meaning the application has been approved and is in the final stages of becoming fully registered.
According to documents, Chelsea has six months to provide a Statement of Use, which will prove the trademark’s commerce use.
The wine brand will be the latest venture for Chelsea, as she is co-founder of Aubree Says.
Aubree Says, named after her oldest daughter, is an online lifestyle brand that sells affordable jewelry, hair accessories, kitchen tools, decor and more.
Chelsea is also co-owner of Down Home by DeBoers, a decor store located in Tea, South Dakota that opened in July.
Chelsea is co-founder of Mae Wear, a loungewear brand, and co-owner of Belle & Rae Co, a photo app company.
The reality star also has partnerships with Walli phone cases, Itzy Ritzy and more brands.
Fans will see more of Chelsea and her family on the small screen, as Down Home Fab will return to HGTV for Season 3 in 2025.
Down Home Fab premiered on HGTV on January 16, 2023.
Chelsea is mom to daughter Aubree, 15, with ex-boyfriend Adam Lind and Watson, 7, Layne, 6, and Walker, 3, with Cole, 36.
