Equine Industry News

06/28/2023

I had a sales call yesterday with a potential client and we were talking about the state of the equine industry. She said retailers seem to be cautious about spending but individuals are not. Even though the world is crazy right not.....they have no problem dropping a couple hundred on something new for their horse.

And we hit on something - maybe perhaps it's BECAUSE the world is crazy?

Because at the end of the day, those in the equestrian industry are not selling pieces of leather and metal or denim, bling and spandex.

We are selling THERAPY. Time spent with a four-legged therapist that is so good, he can hear our heartbeat from four feet away. Time spent away from toxic social media. Time spent with a true friend. Fresh air and green grass. A sense of accomplishment when you finally get that flying lead change or conquer your fear of cantering for the first time.

We are not selling products. We are selling a lifestyle that gives people confidence, relaxation, friendship and escape. And so much more.

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06/26/2023

Happy Monday! Siri might not be able to make you money, but no need to search the web because we can! Our pages are full of industry insights to boost your sales and go directly to tack store owners and buyers. Contact us today to learn how we can help you achieve your business goals. Ask about our WESA - Western & English Sales Association special issue!

Galloping Forward!
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06/24/2023

Our Vice Pony of Products needs her own Trophy room!

06/23/2023

This is great for anyone in the industry! Learn something new you can pass on help educate your customers!

Co-hosts of the Beyond the Barn® podcast, PhD equine nutrition expert, Dr. Tania Cubitt and Katy Starr are bringing you a live Q & A event for all your burning nutrition questions!

RSVP here - https://fb.me/e/2ku0DjRb0

06/22/2023

Retailers! If you have calming items in your store, now is the time to bring them to the front, by the register, to help those looking for solutions to the upcoming fireworks. Some horses are fine, some need some help! Also suggest to your customers that they leave a radio on in the barn to help drown out the booms! Pet Releaf

Press Release by Pet Releaf Ahead of the Fourth of July, Pet Releaf is sharing expert tips, resources, and CBD products to help keep pets calm and safe during fireworks. While the holiday weekend is the highlight of summer for many families, it also comes with a not-so-fun statistic: thousands of ...

06/20/2023

Check out the newest products from one of the cutest yet stylish equine companies, Belle and Bow Equestrian!

06/19/2023

Make a horse product? Get your brand seen by tack, feed and western wear store buyers! Get industry insights to help grow your equine retail or wholesale business from experts that understand our unique market. Equine Industry News is the only business-to-business magazine in the United States for the equine industry. Follow on Facebook and visit www.equineindustrynews.come to sign up for advertising or a free subscription!

06/16/2023

TGIF!

Morning cuteness! (Knightly, not me LOL)

06/15/2023

Learn what a press release is and why your equine business needs to start writing them...like now! Thanks to Newswise for your expert input!

06/14/2023

We are looking for a part-time intern! See details and apply on our site!

They say if you do what you love, you never work a day in your life. That is how we feel at EQUINE INDUSTRY NEWS....as long as there's plenty of time for riding! If you are a self-starter and ready to work in the equine industry you are so passionate about, read below for current openings! Part-Time...

06/14/2023

Here’s a brand you need to add to your store!

06/12/2023

Our VP Of Products got the last of her 2022 awards last week from TGCA Breed Association and we finally got to take a photo....Knightly is running around like a mad man behind the camera LOL he was happy to be out exploring a space he hadn't before ;) Made for good ear photos for once on the mare... mares, right???? ;)

Happy Monday!

THANK YOU TGCA Breed Association for the lovely awards! Merida is registered with them and she was the USA Cob Achiever for 2022 just received her amazing rosette and medal!

06/11/2023

While we work on our site migration, email service may be disrupted! If you get a bounce back, PLEASE message us here! :)

Thank you!

06/09/2023

Notice! We are migrating our website to a better host company, so there maybe some down time over the weekend! You can always message us here! :)

06/09/2023

Check out our VP of Products newest blog! FurIzzy

Cheska is being terrible about wanting to blog. Sigh, I guess some of us ponies are just born to be stars! I just don't understand why she won't help me out - my c**t is quite the handful, rearing up and kicking me while I am trying to do things. Sigh. But I did manage to find you guys a

06/08/2023

ICYMI: New product from The TailCinch!

https://equineindustrynews.com/tailcinch-announces-new-partnership-product-the-sun-dust-protective-bandana/

Press Release by TailCinch TailCinch, the eco-friendly equine products startup out of Southern California has just announced the launch of a new partnership product: The Sun & Dust Protective Bandana. These bandanas are made in Los Angeles by The Barrier Method, and feature a textile called Chiosant...

06/07/2023

Even if you have a large social following you need a website! It's critical. Websites allow people to learn more about your company than social media allows. it's where you can really show off your brand! It also allows for things like landing pages that test marketing campaigns so you know what is working and what is a waste of money. They also show you are professional and serious about your business!

06/06/2023

Our industry is unique. Get the help you need from industry professionals that understand equine businesses by checking out our business resources page!

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The equine industry is unique. We have our own language and traditions that only fellow equestrians really understand. So when you're looking for equine business resources - whether it's a new website, social media management, advertising or public relations - its best to go with someone who underst...