Time for this week's #ConsumerPulse report, uncovering #emerging #trends in searches🔍 and hashtags related to beauty. 💄
Top topics this week are:
-APSE or Apice Cosmeticos and #curlyhair; ➿
-E.L.F. BEAUTY and its German #debut at the Rossmann drugstore chain, plus its collab with champion swimmer 🏊♂️ Anastasia Pagonis to create the #Accessibility Bundle for #visuallyimpaired consumers;
-Tarte Cosmetics and its Creaseless Creamy Concealer with skin care "kick";
-the trending tag #ShiseidoUltimune highlighting Shiseido 's signature serum;
...and others.
Read the full report here: https://www.cosmeticsandtoiletries.com/research/consumers-market/news/22917260
Elevate Your Texture: Beyond the Basics
Over the years, BASF's Textured Hair Program has introduced us to new formulas and ingredients for curly and coily hair, emphasizing solutions in a variety of applications.
The latest release, "Elevate Your Texture: Beyond the Basics", explores more advanced textured hair needs, including scalp care, style preservation, and protective styles, offering new possibilities for textured hair formulations.
With BASF’s inspired formulations, Nutrient Infused Treatment Mask, Refreshing Scalp Hydro Serum, Sculpting Twist Butter, Curl Craft Cream and Curl Lock Pump Mousse, textured hair and scalp can be better preserved and enhanced, allowing for the maintenance of natural curls and coils with improved manageability, hydration, and definition.
#Care360_BASF #PersonalCare #Ingredients #Texturedhair
Learn more on our C&T podcast: https://brnw.ch/21wLBmM
FROM THE MAGAZINE: Plants are exposed to their environment in all types of situations. 🌦️ To survive and thrive, they have developed sophisticated solutions to guarantee their lasting life.
Plants 🌿 are natural smart factories of effective compounds with specific properties. One such marvel is plant cell organelles called oleosomes. While oleosomes are not new to the industry, the scientific knowledge base about them has progressed over the past 10+ years.
Safflower oleosomes are of interest in part because the plant seeds 🌱 uniquely contain a large amount of oil bodies and low water content, resulting in decreased hydrolytic properties and lower protein degradation.
This article 📑 explores safflower oleosomes for their hydrating and barrier protection properties. Stability, TEWL, skin water content and thickness, and ceramide and fatty acid measurements are described, among others.#cosmeticscience #formulatingbeauty
Read more here: https://www.cosmeticsandtoiletries.com/cosmetic-ingredients/natural-sustainable/article/22912216
FROM THE MAGAZINE: Deriving cosmetic #ingredients through alternate sourcing such as fermentation 🦠, upcycling and sustainable farming 👨🌾 will be critical to address #environmental challenges.
Indoor farming or controlled environment #agriculture is one solution to fulfill the demand for sustainable 🌳 ingredients. This approach supports the growth of fresh products 🍎 sustainably, with #minimal use of land and water and greater control over the environment including potential contaminants.
This article, from our July/August issue, by Vaijnath Lad L. and Philip Shukla at ICSC, describes #precisionclimate farming to derive natural ingredients 🌱. Examples are given of arugala and cress #microgreens grown in this manner, which were extracted, stabilized and tested as described here to confirm their antioxidant levels, effects on the skin and incorporation into formulations ⚗.
Notably, the microgreens 🌿 of plants in and of themselves have higher levels of antioxidants. Paired them with precision climate farming, however, can enhance these benefits while also reducing the impact on the environment. 🌏
#cosmeticscience #formulatingbeauty
Read more here: https://www.cosmeticsandtoiletries.com/cosmetic-ingredients/natural-sustainable/article/22910864/cosmetics-toiletries-magazine-precision-climate-farming-for-sustainable-beauty-a-microgreens-case-study
Now presenting ... (insert fanfare🎺🎺🎺) ... the July/August C&T! This one's near and dear to our hearts 💚, as it focuses on #green and #sustainable ideas 🌳 🌻 for beauty and emphasizes the #urgency of reducing negative #environmental impacts 🌍. The industry has been catching #greenfever for a while now ♻ and every bit counts. Hopefully it adds up enough in time to make a difference.
Check out the digital issue: https://cosmeticsandtoiletries.texterity.com/cosmeticsandtoiletries/library/item/july_august_2024/4204085/
Features include:
🌱 "Climate Change, Beauty’s Influence and a Sustainable Path Forward," by Giorgio Dell'Acqua and Antonia Kostic
🌱 "Precision Climate Farming for Sustainable Beauty: A Microgreens Case Study," with Vaijnath L. and Philip Gottschalk Shukla
🌱 "How Safflower Oleosomes Combine Sustainability, Emulsifying Efficacy and Barrier Benefits," by Pascal Yvon, PharmD, MBA
🌱 European Regulatory Update: "EU, UK Defra Lock Down Deforestation Regulations," by Emma Meredith, Ph.D.
🌱 U.S. Regulatory Update: "MoCRA, PFAS, Prohibited Ingredients, Conscientious Corporate Citizenship and More," by Debbie Waite
🌱 Industry Insight: "How Clean Beauty Has Evolved — And Why We Should Define It", with Marta Gonçalves, Ph.D.
🌱 "Expert Opinions on Responsible Beauty: Ocean Sourced, Fermented, Planet Positive, AI Enabled and Consciously Cultivated"
with Angeles Rojas at Green Line Ingredients; Roni Rot at JOJOBA DESERT; Célia Brunel at Laboratoires Expanscience; Claire Liu at Seppic; and Geoff Waby at Authentic Quality
🌱 "Ingredient Trend Tracker: ‘Clean’ Beauty Swaps: New Ingredients & Headwinds"
Time for this week's #ConsumerPulse report of top-trending searches and hashtags growing in interest that relate to cosmetics and beauty. Emerging this week are: d'Alba Skincare, waterless skin care, effective cosmetics, pride makeup, ginseng toner and Beauty of Joseon, #droopyeyesmakeup and more. Here's our report! #cosmeticscience #formulatingbeauty
Read the full story here: https://www.cosmeticsandtoiletries.com/research/consumers-market/article/22912038
The June C&T is here! Our latest edition crosses the hairline on several fronts; from cleansing and conditioning to styling. It also uncovers insights for today's sun and skin protection. Check it out: https://lnkd.in/gzsMnazv
#cosmeticscience
#formulatingbeauty
#haircare #haircleansing
We're pleased to announce a new category for the 2025 Allē Awards!
#Wellness has been a growing dialogue in #BeautyInnovation, especially with regard to the mind-body axis. The potential in a growing field like wellness will become a hub for innovation as it continues to carve new paths forward in the industry.
#CTAlleAwards
Time for this week's #ConsumerPulse report, uncovering trends in searches and hashtags related to beauty. Trending this week are: Yep Cosmetics Lash XL growth serum, AOA Makeup, Bambie Thug, discoloration serum, #hairmarbling, #liftingconcealer and more. Check it out! #cosmeticscience #formulatingbeauty
#Inclusivity was just one of the hot topics at #BeautyAccelerate2024! We got to chat with A.J. Addae, founder of Sula Labs, about her #BeautyElevated approach to product design for deeper skin tones.