Fanzi Envision

10/02/2024

Digital marketing coordinator*

Coordinate marketing activities and initiatives

Identify target audiences through research

Run campaigns

Monitor metrics to evaluate trends

Marketing associate

Prepare reports on marketing and sales metrics

Collect and analyze customer behavior metrics, such as web traffic and search rankings

Coordinate with marketing teams to generate digital advertising materials

Assist with ongoing marketing campaigns

Search Engine Optimization (SEO) specialist

Develop optimization strategies to improve search rankings

Implement keywords for SEO

Monitor metrics to understand SEO performance

Update links for optimization of search rankings

Search Engine Marketing (SEM) specialist

Identify customer personas to enable marketing to identified audiences

Perform research on keywords for SEO and Pay Per Click (PPC) ads

Monitor metrics to optimize paid search performance

Identify and monitor key performance indicators (KPIs) for SEM

Social media specialist

Develop, implement, and manage a social media marketing strategy

Collaborate with sales and marketing teams on social media campaigns

Create content to build customer connections and increase brand awareness

Monitor metrics in social media campaigns for customer engagement and content optimization insights

Email marketing specialist

Create email marketing campaigns to promote products or services

Create an archive of emails for lead generation

Purge non-deliverable and unsubscribed email addresses

Use metrics to monitor the performance of email campaigns

Associate-level roles in e-commerce
Below are some examples of responsibilities for associate-level roles in e-commerce. These lists aren't comprehensive but are intended to showcase a variety of responsibilities in each role.

E-commerce analyst*

Implement e-commerce strategies to support business goals

Set e-commerce goals and key performance indicators (KPIs) for key attributes like audience, acquisition, behavior, and conversions

Monitor and analyze e-commerce metrics

Leverage e-commerce data for operational insights

* Also described in another reading

E-commerce specialist

Develop and run campaigns to increase digital sales as part of an overall digital marketing strategy

Optimize paid advertising campaigns using SEO and other tools

Manage an online marketing presence, including social media platforms

Monitor metrics for spikes in website traffic or sales

Advance to roles that further your growth
Starting an entry-level role in marketing or e-commerce is exciting, but after you gain practical experience and hands-on work using tools in that role, you might be eager to advance your career.

If you’re ready for a new role, below are a few possibilities and a sampling of responsibilities for each.

Digital marketing manager

Plan and execute digital marketing, including SEO/SEM, email, social media, and display advertising campaigns

Measure and report performance and return on investment (ROI) for digital marketing

Plan, execute, and evaluate A/B tests and experiments

Evaluate and improve the end-to-end customer experience across multiple channels and customer touchpoints

Social media strategist

Manage and oversee social media content

Measure the success of social media campaigns

Monitor and analyze metrics to recommend effective content optimization solutions

Network with industry professionals and influencers using social media

Account manager

Build and maintain client relationships

Ensure the timely and successful delivery of advertising solutions based on customer needs and objectives

Clearly communicate the progress of initiatives to internal and external stakeholders

Forecast and monitor key account metrics

E-commerce product manager

Conduct market research

Develop a product strategy for an e-commerce business based on analytics

Define website and mobile app functionality, and deliver an optimal user experience for both

Understand business objectives and coordinate

10/02/2024

Here are some examples of informative marketing:


Content marketing
Create and share useful and informative content, such as blog posts, how-to videos, and other educational resources.


Inbound marketing
Create valuable and informative content to attract qualified leads. This can include content marketing, SEO, social media, ebooks, and guides.


Email marketing
Build email lists based on consumer interests. For example, a brand might invite people to sign up for a newsletter or download a white paper.


Video marketing
Create informative and valuable content in video forms for the target audience. These videos can be instructional, announcements, guides, behind the scenes, events, and more.


Social media
Use paid placements to provide consumers with your company's content. Social media marketing can also provide valuable customer data like demographic info and their consumer preferences.


Influencer marketing
Use celebrity endorsements, influencer partnerships, customer reviews and testimonials, and case studies.


Affiliate marketing
Earn a commission for marketing another company's products or services. Affiliates can be Youtubers, bloggers, or influencers with a big following.

09/25/2024

Recording transactions is a basic accounting process that involves a few steps, including:

Identifying the transaction: Determine which accounts will be affected by the transaction

Recording in the accounts: Input numbers into the debit and credit sections

Recording in a journal: A journal is the first place a transaction is recorded in accounting records

Posting to a ledger: Transfer journal entries to a general ledger, which summarizes transactions by account

Other aspects of recording transactions include:

Double-entry bookkeeping
A system that records all financial transactions by writing two entries for each transaction to ensure accuracy

Adjusting entries
Updates account balances before financial statements are prepared

Financial statements
Documents that record a company's financial transactions, behaviors, and performance

Invoices
Official records of transactions that may need to be referenced for reporting or tax purposes

Trial balance
A worksheet that records all transactions from ledgers into credit and debit sections


toppr.

09/25/2024

The basic accounting equation is Assets = Liabilities + Equity. This equation is also known as the balance sheet equation.

The accounting equation is the foundation of double-entry accounting and is used to ensure that a company's balance sheets and financial records are correct and balanced. It shows that a company's assets are financed by either borrowing money or paying with the money of its shareholders.

The equation can also be expressed as Equity = Assets - Liabilities.

Here's what the terms in the equation mean:

Assets: Everything a company owns, such as cash, land, buildings, equipment, accounts receivable, and supplies

Liabilities: Obligations that a business must pay, such as lease payments, merchant account fees, accounts payable, and any other debt service

Equity: The portion of the company that belongs to the owner

If the accounting equation doesn't balance, it could mean there's a mistake in the company's financial reporting or data processing.

09/15/2024

🔥 The NEW Ai Credit Hack That's Fixing Credit Faster! 🚨 Attention! 🚨 In this episode of the Famous & Wealthy Podcast, Dion Coopwood reveals Metro2, the re...

09/15/2024

Credit repair software (D.I.Y)

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08/31/2024

Doing things, however imperfectly at first opens up our creativity and opens up greater endeavors in life

08/10/2024

https://sehub.stanford.edu/

Build Your Social Venture Develop solutions to complex problems using our free planning tools, such as our newest module on systems thinking. Go to Thinking in Systems tool

08/10/2024

https://ctb.ku.edu/en/table-contents/overview/other-models-promoting-community-health-and-development/preceder-proceder/main #:~:text=PRECEDE%20stands%20for%20Predisposing%2C%20Reinforcing,leads%20up%20to%2C%20an%20intervention.

Learn how to develop a coherent plan that addresses necessary issues and actions using the Precede-Proceed model.

08/10/2024

https://poverty-action.org/

We are a research organization dedicated to discovering and advancing what works to improve the lives of people living in poverty.

08/10/2024

https://www.povertyactionlab.org/

Our mission is to reduce poverty by ensuring that policy is informed by scientific evidence. We do this through research, policy outreach, and training.

08/10/2024

https://data.worldbank.org/

Free and open access to global development data

08/10/2024

https://sdgs.un.org/

Protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse land degradation and halt biodiversity loss.

06/28/2024

https://www.dreamvacationsfranchise.com/blog/home-based-travel-agent-tax-incentives/

06/28/2024

https://www.forbes.com/sites/forbesfinancecouncil/2024/06/26/independent-contractors-are-business-owners/

You can be a self-employed business owner, or you can have multiple employees that work for you. But regardless, you are held to the same standard when it comes to taxes.

06/28/2024

06/23/2024

When it comes to creating a steady stream of residual income, the possibilities are as diverse as your imagination. Here at Fanzi Envision, we believe in unlocking the potential within each individual. Below, we've curated a creative list of different ways to make residual income, perfect for those ready to embark on their entrepreneurial journey but unsure where to start.

Create an Online Course: Share your expertise with the world by creating an online course. Platforms like Udemy or Teachable make it easy to design and market your curriculum. Once it's live, you can earn money every time someone enrolls in your course.

Write an eBook: Have a story to tell or knowledge to impart? Writing an eBook can be a fantastic way to generate passive income. After the initial investment of time and effort, eBooks can be sold on platforms like Amazon Kindle, providing ongoing revenue.

Invest in Real Estate Crowdfunding: Real estate can be a lucrative source of residual income, but it often requires significant capital. Real estate crowdfunding platforms allow you to invest smaller amounts of money into properties and receive a portion of the rental income or profits from sales.

Develop a Mobile App: If you have a knack for technology, developing a mobile app can be a goldmine. Whether it's a game, a productivity tool, or a lifestyle app, once it's live on app stores, you can earn money through ads, in-app purchases, or subscription models.

Affiliate Marketing: Leverage your blog, YouTube channel, or social media presence to earn commissions by promoting other people's products. Sign up for affiliate programs from companies that align with your niche and earn money every time someone makes a purchase through your referral link.

Create a Subscription Box Service: Subscription boxes are all the rage, and for good reason—they provide regular income and build a loyal customer base. Whether it's beauty products, gourmet snacks, or niche hobbies, curating a monthly box can be both fun and profitable.

License Your Photography or Artwork: If you have a talent for photography or art, consider licensing your work. Websites like Shutterstock, Adobe Stock, or Society6 allow you to upload your creations, and each time someone downloads or purchases your work, you earn a royalty.

Start a Dropshipping Business: Without the need to worry about inventory, dropshipping allows you to sell products directly from suppliers to your customers. You earn a profit on the difference between the wholesale price and the retail price, all while managing the business from anywhere.

Fanzi Envision is here to help you navigate these options and find the best fit for your skills and interests. Residual income is within your reach, and with the right guidance, you can build a business that not only sustains you financially but also fulfills your entrepreneurial dreams.