21/11/2025
I went to a local hockey game to create some content… and accidentally triggered half of the hockey world. LOL.
I filmed a few short clips of Jake Virtanen and thought, “ok, let’s make a simple video, nothing crazy.”
I posted it with one line: “He’s the biggest NHL ‘star’ in our league.”
That one sentence… oh boy.
The video exploded to 75k+ views and my notifications looked like a war zone. NHL players, European league players, national team guys — everyone suddenly decided to hit like. That’s when you know you’ve gone properly viral: when literally the entire hockey ecosystem stumbles onto your video.
Why did this blow up the way it did?
Timing: the game was THAT day, everyone was talking, and I dropped my video right in the middle of the chaos.
The word “star”: apparently this triggered more people than taxes. Half the comments were “he’s not a star,” the other half were “he is a star,” and the rest were just people yelling at each other.
Imports vs local talent: the video cracked open the classic debate — should clubs throw money at imports or develop their own players? People love fighting about that one.
His NHL exit: let’s be real, people absolutely brought up why he left the NHL. Suddenly, everyone was debating whether our “big star” should even be celebrated at all.
All of this… from a tiny clip filmed in the stands at a regular league game.
Sometimes you don’t need fancy production.
You just need the right moment, the right sentence, and apparently one very controversial player.
1928 likes, 29 comments. “Jake Virtanen Drafted 6th overall. Played over 317 NHL games for Vancouver Canucks. In his first game for Dukla Michalovce, he scored 5 goals in a friendly. Since then of course defenceman are covering him so this season he’s got 9 goals and 3 assists in 20 games. I’d...