Smobler

22/04/2025

Smobler Endorses the Plant Based Treaty - A commitment to sustainability through innovation, community, and conscious creation.

At Smobler, we see the Metaverse not just as a new frontier — but as a mirror of our values. By endorsing the Plant Based Treaty, we’re taking a firm step forward in aligning our technological aspirations with environmental responsibility.

This global initiative echoes the heart of our IDEALS: Inclusivity, Diversity, Equity, Accessibility, Leadership/Love, and Sustainability. It reminds us that climate action doesn’t exist in isolation—it must live within our food systems, our cultural narratives, and even our virtual worlds.

Why does this endorsement matter?
🌱 Because sustainability isn’t a silo—it’s systemic.
The choices we make around food impact every layer of our ecosystem. Supporting plant-based initiatives is one of the most effective ways to address climate change at scale.
🌱 Because the Metaverse must model better futures.
As creators of immersive experiences like 3VEREST, Equalverse, A11yverse, and Bhutanverse, we’re intentional about building inclusive, accessible, and environmentally conscious worlds.
🌱 Because storytelling drives action.
Through culture, gamification, and community design, we elevate urgent causes—so that sustainability becomes not just a topic, but a lived experience.

This endorsement isn’t a checkbox. It’s part of a deeper strategy to ensure that what we build digitally reflects the values we hold in reality.

We invite our peers, partners, and platforms to ask: What kind of world are we co-creating?

Let’s ensure it’s one that’s green, equitable, and resilient.

18/04/2025

Smobler Shortlisted for the Vogue Singapore x BMW Innovation Prize 2025

We are thrilled to share that Smobler has been shortlisted for the next stage of the Vogue Singapore x BMW Innovation Prize, an initiative spotlighting entrepreneurs using innovation and creativity to drive real-world impact.

As a Metaverse architect and Web3 pioneer, Smobler has long championed the power of digital ownership, circularity, and sustainability. Our CEO & Founder, Dr. Loretta Chen’s feature with Vogue Singapore and BMW Group Asia—where she shares a drive and vision for the future with the revolutionary BMW Neue Klasse—underscores Smobler’s belief in building purposefully and digitally.

🧠 From empowering creators in the Metaverse
🌱 To advocating for digital sustainability
⚙️ To reimagining systems with inclusive innovation

Smobler is proud to stand alongside bold changemakers and disruptive startups shaping the next frontier.

As Dr. Loretta Chen shares:

“When businesses operate with a consciousness of their broader impact, they are more likely to adopt sustainable practices and contribute positively to society and the environment.”

Thank you to Vogue Singapore, BMW, and Brinc for this opportunity. We are excited to learn, grow and pitch with fellow visionaries.

📖 Read the full feature: vogue.sg/bmw-neue-klasse-loretta-chen
💡 More about the prize: vogue.sg/innovationprize-2025

17/04/2025

Smobler Joins Meta’s First Llama Incubator in Singapore 🇸🇬

We are incredibly proud to be one of just 40 startups and SMEs selected for the prestigious Llama Incubator Program by Meta, in collaboration with the Singapore Government—including MDDI, IMDA, GovTech, DISG, EnterpriseSG, AI Singapore, and SGInnovate—alongside key partners like e27 and Deloitte.

Over the next six months, Smobler will:
• Access Meta’s open-source Llama AI models
• Receive expert mentorship
• Build solutions with real-world impact
• Showcase at Demo Day this October

This initiative democratizes AI access and levels the playing field for:
• Underrepresented founders
• Creative tech startups
• Real solutions, not hype

Smobler is here to build for good.

As our founder, Dr. Loretta Chen, shares:
“As a founder, creative technologist, and advocate for inclusive innovation, I’m deeply grateful to Meta and the Singapore Government for championing open-source AI with purpose.”

Follow our journey as we harness Llama to build meaningful AI solutions!

26/03/2025

How NVIDIA’s Latest AI Breakthroughs Will Shape Gaming, the Metaverse, and Beyond

NVIDIA CEO Jensen Huang’s keynote at this year's GTC was a masterclass in the rapid evolution of AI computing. His announcements are set to transform gaming, the Metaverse, and AI itself.

1) Blackwell Architecture: AI at an unprecedented scale
👉 Hyper-realistic gaming environments and AI-powered NPCs
👉 Scalable, AI-generated Metaverse experiences

2) AI Factories: The new backbone of digital worlds
👉 Photorealistic assets and lifelike digital twins
👉 Automated content creation for games and virtual spaces

3) Dynamo AI OS: 40x performance boost for AI intelligence
👉 NPCs that dynamically adapt to players in real time
👉 AI-driven environments that evolve with user behavior

4) AI Networking: Unlocking real-time interactions
👉 Ultra-fast, high-bandwidth connectivity for seamless multiplayer experiences
👉 AI-generated environments that update in real time

5) AI-Driven Robotics & Digital Twins: Powering the next wave of automation
👉 Robots trained in digital twin environments to reshape industries
👉 Simulated game environments optimized before going live

6) AI Agents: The future of digital interaction
👉 Smarter NPCs and in-game assistants
👉 AI-powered social interactions and personalized Metaverse experiences

Jensen Huang’s message is clear—AI is not just enhancing gaming and the Metaverse; it is the core driver of the future.

At Smobler, we are harnessing these advancements to push the boundaries of immersive digital experiences. The AI-powered revolution is here—and we are just getting started.

18/03/2025

Who says you can’t start over and thrive?

Reinvention isn’t about becoming someone else—it’s about evolving into the best version of yourself.

In this Woman to Woman episode, the , Dr. Loretta Chen (Smobler’s CEO & Founder) and Estee Ong (Singtel’s Director of Retail Sales) sit down for an inspiring conversation on change and transformation.

From creating safe, inclusive gaming metaverses to reimagining the future of retail, they discuss what it takes to stay ahead in an ever-evolving world.

Loretta and our Head of Business Development, Veronica Ong, also had the privilege of visiting Singtel’s flagship store at 313@Somerset, where Estee gave us an exclusive tour of the space.

A big thank you to Singtel for this incredible opportunity to exchange ideas and push the boundaries of innovation!

📽️ Watch the full interview: https://www.instagram.com/reel/DHNXuU0v6gb/

14/03/2025

Another day, another chance!

Being part of the CRIB x Launchpad Female Founders Pitch Festival was an incredible opportunity to connect with visionary women driving innovative solutions to some of the world’s most pressing social and environmental challenges.

A heartfelt thank you to the amazing sponsors who made this event possible: CRIB Society, B Inc Asia, Honeycombers, Guzman Y Gomez, Trehaus, 88 Productions, For The Love Of Socials, Zal Dastur, The Tatami Shop, Eilania Lee, Tinted Wateva, Dance Embassy, and Dr Jo.

Your support, passion, and commitment to empowering female entrepreneurs is truly inspiring!

To all the phenomenal founders, it was an honor to pitch alongside you. Your bold ideas and unwavering determination are paving the way for real change. Let’s keep pushing boundaries, challenging the status quo, and making a difference!

We can't wait to see you all again next year!

13/03/2025

Day 1 at CNBC CONVERGE LIVE: Where Leadership Meets Innovation

What an incredible start filled with insightful, thought-provoking, and future-focused conversations!

Here are some key moments:

💡 Keynote Address: Deputy Prime Minister Gan Kim Yong reaffirmed Singapore’s commitment to the Digital Economy, emphasizing innovation, collaboration, and economic resilience alongside ASEAN partners.

💡 For the first time ever, Bridgewater Associates Founder Ray Dalio and Salesforce CEO Marc Benioff took the stage together to discuss the global economy, markets and how they see AI impacting the world.

Ray Dalio praised Singapore’s human capital development, calling the island city "Love" and "Family" while Marc Benioff emphasized that technology is redefining industries, and digital labor is here to stay.

✨ A key highlight was Smobler CEO & Founder Dr. Loretta Chen joining the powerful roundtable 'The Media Mosaic – Tradition, Technology & New Realities' moderated by CNBC’s Tania Bryer, alongside top media experts.

Key takeaways from Loretta’s insights:

💬 Media literacy is key to combating disinformation and misinformation.

💬 AI, VR & AR are transforming storytelling, making content more interactive, immersive, and inclusive.

💬 Transparency, fairness, and accountability in AI-driven content are non-negotiable as we shape the future of digital media.

💬 Embracing technology’s benefits while critically assessing its implications will enable us to build a media landscape that is both dynamic and ethical.

💬 At Smobler, we are committed to:
✔️ Empowering users to critically evaluate sources and verify information.
✔️ Harnessing tech tools to create immersive experiences that transcend traditional storytelling methods.
✔️ Developing AI responsibly, ensuring diverse data representation and ethical guidelines.
✔️ Pioneering a Metaverse for Good, building inclusive, engaging, and trustworthy digital spaces.

✨ Another exciting moment was Ai-Da’s live demonstration, the world’s first ultra-realistic humanoid artist. Using advanced AI, she showcased the seamless fusion of art and technology while redefining the boundaries between human and machine-made art.

This is just the beginning! Stay tuned for more updates from us!

09/03/2025

3 BIG Misconceptions About —Debunked!

💡 Myth 1: Women are not interested in tech or lack technical skills.

✅ Truth: Women bring incredible creativity, empathy, and problem-solving skills to the table—qualities that are essential for innovation.

In fact, Smobler's core team is made up of women – Loretta, is our Founder and Chief Energy Officer, Rafaela heads Productions, Gianna runs Communications, Joyce oversees Finance and Administration while Veronica leads Business Development.

💡 Myth 2: Women in tech must be coders.

✅ Truth: While technical skills are valuable, leadership, vision, and creativity are just as critical.

Innovation is multidisciplinary, and we need more diverse thinkers shaping the future of technology.

Even Jensen Huang, NVIDIA’s Co-Founder & CEO, said, “Great ideas can come from anyone, anywhere. It’s about creating an environment where those ideas can flourish.”

💡 Myth 3: Women-led startups are not investible.

✅ Truth: Only 2% of VC funding goes to women founders (Harvard Kennedy School). Gender bias, lack of access, systemic barriers and unconscious bias still exist.

This is why efforts to support women founders are needed and appreciated.

The good news? Things are changing. There are more women-led Web3 projects, more female investors in the space, greater advocacy for inclusivity.

What is key is that we cannot rest on our laurels. We must persist and push forward!

What’s one myth about women in tech you wish more people knew wasn’t true? Drop it in the comments! 👇

08/03/2025

5 Things Nobody Tells You About Women in Tech: Secrets to Smobler’s All-Female Leadership

The journey of a woman-founded and female-led tech startup is full of challenges, but also limitless possibilities.

Here is what we have learned at Smobler:

💡 Take up space. You belong.
If you don’t get a seat at the table, bring your own stool, Ottoman, or build your own table! But stay humble, smile, and own your presence.

💡 Seek forgiveness, not permission.
If the door doesn’t open, build another. Start projects, create opportunities, and cultivate a thriving community around your vision.

💡 Find your tribe.
Mentors, allies, and supporters who uplift and challenge you will help redefine what leadership looks like. Surround yourself with those who believe in your potential.

💡 Welcome the unwelcomed.
The best growth happens when you step outside your comfort zone. Tech can be intimidating, but remember—every expert was once a beginner. Women have a critical role in shaping the future of technology. Own it.

💡 If Smobler can do it, so can you.
No, really. The path is tough, but it’s not impossible. We are proof that women-led innovation in Web3 and tech isn’t just necessary—it’s game-changing.

To all the founders, leaders, and industry trailblazers, what is your biggest lesson in breaking barriers? Let’s discuss. 👇

07/03/2025

March is shaping up to be an exciting month for Smobler!

Our CEO & Founder, Dr. Loretta Chen, will be engaging with global thought leaders and innovators at three key events driving change in technology, media, and entrepreneurship.

Mark your calendars! 👇

𝗡𝗕𝗖𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗮𝗹’𝘀 𝗖𝗢𝗡𝗩𝗘𝗥𝗚𝗘 𝗟𝗜𝗩𝗘
🗓️ March 12 | 🕓 1:30–2:30pm SGT
📍 Jewel, Singapore
Presented with the Singapore Economic Development Board (EDB), CONVERGE LIVE features a powerhouse lineup, including Michael Johnson, 12x Olympic & World Champion, Joe Tsai, Chairman of Alibaba Group, Jean-Pascal Tricoire, Chairman of Schneider Electric, Anthony Tan, Co-Founder & CEO of Grab, and more. The event will host high-level panel discussions and fireside chats led by CNBC’s top anchors David Faber, Sara Eisen, Julia Boorstin, Robert Frank, Martin Soong, Tania Bryer, Christine Tan, Arjun Kharpal and Lin Lin.

Dr. Chen will join the Roundtable "The Media Mosaic: Integrating Tradition, Technology, and New Realities" with industry leaders to discuss the future of media, exploring the convergence of traditional and digital formats, physical and virtual worlds, and the role of AI in content creation and user engagement.

𝗖𝗥𝗜𝗕 𝘅 𝗟𝗮𝘂𝗻𝗰𝗵𝗽𝗮𝗱 𝗙𝗲𝗺𝗮𝗹𝗲 𝗙𝗼𝘂𝗻𝗱𝗲𝗿𝘀 𝗣𝗶𝘁𝗰𝗵 𝗙𝗲𝘀𝘁𝗶𝘃𝗮𝗹
🗓️ March 12 | 🕕 6–9pm SGT
📍 Trehaus — Funan Mall, Singapore
Dr. Chen is a Top 4 Finalist! She will pitch Smobler’s vision to top VCs & industry leaders, including Anna Pearson, Ee Ling Lim, Haoming Lee, Hester Spiegel-van den Steenhoven, Michael Blakey, and Tianna Nguyen. A night of inspiring ideas and networking awaits!

𝗡𝗩𝗜𝗗𝗜𝗔 𝗔𝗜 𝗖𝗼𝗻𝗳𝗲𝗿𝗲𝗻𝗰𝗲
🗓️ March 17-21
📍 San Jose Convention Center & South Hall
Join Dr. Chen at this renowned event as she explores how AI and accelerated computing are helping solve humanity’s most complex challenges through keynotes, sessions, exhibits, and networking opportunities.

Stay tuned as we bring you updates from these premier events! 🌟

07/03/2025

International Women’s Day Exclusive Feature: Inside Smobler’s All-Female Leadership

According to the World Bank, female representation in leadership roles at major tech companies Amazon, Facebook, Apple, Google, and Microsoft ranges between 26% to 34%.

In contrast, women make up 60% of Smobler’s workforce, far exceeding the industry norm.

With the recent hire of ex Timbre Group executive, Veronica Ong as Head of Business Development, our core leadership team is now entirely women-led—an uncommon feat in the male-dominated tech industry.

Find out how we are shaping the : https://medium.com/.io/inside-smoblers-all-female-leadership-f59f4d1edace

A cutting-edge digital-first agency, Smobler champions female leadership in tech by creating opportunities for women to lead and innovate.

06/03/2025

We are proud to share that our CEO & Founder, Dr. Loretta Chen, has been selected as a Top 4 finalist in the CRIB x Launchpad Female Founders Pitch Festival—an event dedicated to empowering female founders who are driving solutions for critical social and environmental challenges.

At Smobler, we are committed to using technology for social good by:
🌏 Building inclusive Metaverse experiences
🌱 Pioneering eco-friendly digital solutions
🤝 Empowering creators & communities through strategic partnerships with The Sandbox, 8SIAN, MusicForGood, Singapore Polytechnic, Druk Holdings & Investments, and more.

This recognition reaffirms our belief that technology should do more than entertain—it should uplift, empower, and drive real change.

Dr. Loretta Chen will take the stage in Singapore to present Smobler’s vision to a distinguished panel of venture capitalists, angel investors, and industry leaders, including Anna Pearson, Ee Ling Lim, Haoming Lee, Hester Spiegel-van den Steenhoven, Michael Blakey, and Tianna Nguyen.

We are also excited to connect with the incredible hosts Megha Singh, Chris Edwards, and Elaine Kim!

Join us as we continue redefining and shaping a more inclusive, sustainable, and impactful digital future.

🔗 Register here: https://thelaunchpad.group/event/crib-x-launchpad-pitch-festival/
🗓️ March 12 | 🕕 6–9 PM SGT
📍 Trehaus — Level 7, Funan Mall, Singapore

06/03/2025

Smobler's Founder & CEO Dr. Loretta Chen Named One of Her World Singapore’s 60 Women Who Have Shaped Singapore

Being named alongside such an inspiring group of women like Junie Foo, Leanne Robers, Anna Vanessa Haotanto 陳安娜, Pat Law, Janice Koh, and 54 other changemakers is a profound honor—especially in celebration of Singapore’s 60th anniversary.

From the creative arts to leadership, advocacy, and pioneering Web3 and the Metaverse, Loretta has consistently championed storytelling, innovation, and inclusivity—values that are deeply embedded in Smobler’s DNA.

Her vision is the reason why today Smobler is at the forefront of Metaverse innovation with initiatives like HERSTORY empowering young women to create and own digital assets.

HERSTORY was launched at Forbes 50 Over 50 event in Abu Dhabi alongside global luminaries such as Hillary Clinton, Gloria Steinem, Heba and Huma Abedin as well as MSNBC anchors Mika Brzezinski and Symone Sanders-Townsend. Since then, Smobler has collaborated with institutions like SMU Academy, ITE Singapore, Inspiring Girls, and Pinnacle by Golden Equator to host workshops to educate women on the possibilities within tech, inspiring the next generation of female tech leaders.

This recognition by Her World Singapore and Singtel is not just a recognition of her impact but a testament to the power of breaking barriers, amplifying diverse voices, and creating opportunities for all.

Join us in congratulating Loretta on this well-deserved honor!

Here’s to building a bold and limitless future together!

28/02/2025

Did you know now you can explore everything Smobler has to offer in one place?

Check out our Linktree 🔗 for:
📰 Latest press features & accolades
🎮 Edu-taining Metaverse experiences
📅 Easy meeting scheduling to explore collaborations
💌 Subscription to our newsletter for exclusive Smobler stories & industry insights!

👉 Stay connected, stay inspired: https://linktr.ee/smobler.io

Building Worlds Together

14/02/2025

💖 Love Without Limits: Reminiscing Smobler’s 1st Metaverse Wedding 💍 in The Sandbox!

This Valentine’s Day, we are celebrating LOVE in all its forms—physical, digital, and everything in between ❤🌈🦄

Smobler made history in 2022 by creating the first metaverse wedding in The Sandbox!

One of Singapore’s most iconic venues, The Alkaff Mansion 🏰, was beautifully recreated in the Metaverse.

Against this breathtaking digital backdrop, love transcended borders as guests from around the world witnessed an IRL union in 70s disco-glam 🪩 💃🏽🕺🏼, officiated by The Sandbox Co-Founder & COO Sebastien Borget and attended in person by our founder Loretta Chen!

💡 Why does this matter?

The Metaverse isn’t just about gaming—it’s about breaking traditions, redefining experiences, and making the impossible possible!

Smobler is at the forefront of leveraging technology to create phygital experiences, giving couples the freedom to celebrate love in bold, new ways.

With Smobler leading the way, love transcends borders.

💖 LOVE is in the Air—the Metaverse and Beyond! 💖

👉 Discover our feature on Channel News Asia: https://www.channelnewsasia.com/singapore/metaverse-wedding-sandbox-virtual-reality-singapore-first-2960256

03/02/2025

🎉 Wrapping Up ‘Voxel Around The World’ 🌍

A huge THANK YOU to our incredible community and partners for making our first campaign of the year a success!

The impact in numbers:
📈 23K impressions & 2.3K engagements across X & Instagram—nearly double our last campaign!
🎟️ 214 entries & over 100 participants joined the excitement.
🎁 70 NFTs minted & distributed to our amazing winners.

‘Voxel Around The World’ was more than just a festive giveaway—it was a tribute to cultural diversity and global collaboration, both of which are at the heart of Smobler’s core values.

The campaign introduced seven exclusive in-game equipables, each inspired by the unique cultures & traditions of the countries & regions represented by the Smobler team. and modeled by partners from our ecosystem:

🎋 Bamboost – Headgear inspired by Vietnam 🇻🇳’s traditional nón lá, modeled by Sebastien Borget of The Sandbox
🦁 Singa-Rawr – Headwear inspired by Singapore 🇸🇬’s Merlion, modeled by Inch Chua of Music for Good
🐶 Car-AU-melo – Backpack celebrating Brazilian 🇧🇷 culture, modeled by Clay Nation’s beloved character
👞 Opanak – Climbing shoes rooted in Serbian 🇷🇸 tradition, modeled by the award-winning 3VEREST's climber
🏄‍♀️ Papa He'e Nalu – Surfboard featuring signature Hawaiian 🇺🇸 patterns, modeled by Loretta Chen of Smobler
🛡️ Zulunite – Shield honoring the Zulu heritage of South Africa 🇿🇦, modeled by Sandy Carter of Unstoppable Domains
🪁 Wau Bulan – Kite reflecting Malaysia’s 🇲🇾 rich tradition, modeled by Nicole of 8SIAN

Beyond storytelling, these equipables come with powerful catalysts that enhance player stats and are usable across all The Sandbox experiences, offering both aesthetic appeal and practical utility in gameplay.

We are incredibly grateful to everyone who participated, engaged, and helped spread the word. Your energy drives us to continue pushing creative boundaries in Web3 and the Metaverse.

This is just the beginning of an exciting year ahead!

🔔 Follow us for more!

02/02/2025

✨ 8SIAN TOWN Launch at The Royal Press – A Historic Milestone in the Metaverse! ✨

Over the weekend, we celebrated the launch of 8SIAN TOWN at the iconic UNESCO World Heritage Site, The Royal Press Living Museum..

From an exclusive guided tour of The Royal Press to a thought-provoking panel discussion on bridging heritage with the Metaverse, the event was a true testament to how technology can honor and preserve cultural legacies.

Highlights from the day:
🏮 Immersive Experiences – Guests stepped into a living legacy, reimagined in 8SIAN TOWN
🎤 Panel Discussion – Experts explored the evolution of culture & heritage in the digital era
📜 Guided Tour – A deep dive into the roots of 8SIAN TOWN
🎁 Exclusive Merch – A special touch from 8SIAN & Smobler
🍜 Yee Sang Celebration – Because no launch is complete without great food!

A heartfelt THANK YOU to our incredible partners 8sianMagazine, TheSandboxGame, TheRoyalPress, speakers Loretta Chen, Nicole Yap, SoonWei, Shyre, Kyan, and all our guests for making this event a success.

This is just the beginning—stay tuned for more as we continue to build the future of the Metaverse!

Learn more about 8SIAN TOWN: https://medium.com/.io/8sian-smobler-and-the-royal-press-join-forces-to-celebrate-southeast-asian-culture-in-the-1458f51f2628