11/08/2021
With 4.8 million users on Facebook in Singapore, there is no doubt that Facebook is the treasure house for businesses and brands.
Here are the Top 5 reasons why your business SHOULD BE on Facebook:
1️⃣ Low-cost marketing strategy
Contrary to popular belief, Facebook Marketing is a cheaper alternative to various marketing strategies. For instance, creating a page for your business is free! You will be able to share your products on your page with absolutely no cost at all - unless you are using Facebook ads to boost your reach (which is still cheaper than many marketing platforms in the market)!
2️⃣ It’s a business staple for building brand identity and awareness
No other social network is as popular as Facebook. One of the reasons that makes Facebook a powerful online marketing tool is its large demographics, therefore, making it a great avenue to introduce your business to the local market, and establishing your brand identity.
3️⃣ Targeted Advertising
Facebook offers powerful advertising options and audience targeting tools. You can target a particular audience using factors such as gender, age, location, interests, job, etc. Facebook also offers users to set and control their advertising budget so as not to exceed the set-aside budget.
4️⃣ You can build better connections with existing and potential customers
Once you set up your page, you will be able to connect and interact with your existing and potential customers. Your page is a great platform for you to share informative information related to your product or services to your customers. This will increase your business credibility and build long term relationships with your customers.
5️⃣ Facebook Audience Insights
This powerful tool is built into the Facebook admin interface, it provides valuable information including page likes, demography, purchase behavior, and many more that will aim to help businesses in refining their marketing strategy and measuring return of investment.
So what are you waiting for? 🧐 Start building your business using Facebook today! 💪