01/05/2022
Fleet branding, why and who should do it?
WHY? to boost brand awareness and build brand recognition as they act as moving billboards educating the street audience about the business products/services. This advertising method allows the business to easily target geographical areas and influence the audience’s perception of the magnitude of the company’s resources and capabilities.
WHO should do it?
Businesses that provide doorstep delivery (B2B/B2C).
Businesses that transport goods/employees with the company’s owned fleet (High daily movement around city/cities).
Businesses that use their fleet as points of sale.
And the list can pile in.
Stay tuned for the advantages and points to consider when branding your fleet
