Humanitarian Initiative for News Advocacy – HINA.pk, a project of Press Network of Pakistan (PNP News Agency), registered under the Press Ordinance 2002 with Government of Pakistan to disseminate news in English and Urdu languages to newspapers, TV channels and media outlets, aims to streamline the flow of information from the multi-billion dollar humanitarian aid sector to the general public and
decision makers using the traditional and new media both, and also facilitates journalists to develop a passion for and increase the quality and quantity of the reporting on humanitarian issues under the democratic setup, even in the most challenging situations. The only initiative of its kind in Pakistan, HINA.pk is dedicated to provide an exclusive platform on which charities and non-governmental organizations can publicize their achievements, with a motive to improve donor and public awareness. For this, HINA.pk collects the information about humanitarian work, donor agencies, NGOs, aid workers, public diplomacy and development professionals operating in Pakistan, and presents in a simple and highly searchable interactive news portal (HINA.pk) and disseminates to the media as well. HINA.pk is also determined to mobilize action for the implementation of the UN Charter and Universal Declaration of Human Rights and to work together with other like-minded civil society organizations, media groups, activists and concern citizens worldwide through creating mass-awareness.