![📢AMAZON ADs UPDATE!do you know negative product targeting is now available in Sponsored Display ads?- Negatives can be a...](https://img5.medioq.com/803/399/122164262708033999.jpg)
13/04/2024
📢AMAZON ADs UPDATE!
do you know negative product targeting is now available in Sponsored Display ads?
- Negatives can be added at the ad group level
- You can exclude both ASINs and brands
- Negatives can't be added to vCPM campaigns
↳ Step 1: Go to Campaign Manager
↳ Step 2: Select the Sponsored Display campaign you wanna edit
↳ Step 3: Click on the ad group you want to edit
↳ Step 4: Click on "Negative Targeting"
↳ Step 5: Click on "Ad negative product targeting"
↳ Step 6: Add either a negative ASIN or choose the brand to exclude
↳ Note: You can't add negative targets in vCPM campaigns
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