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Social Media Vice

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Social Media Vice

The term social media marketing (SMM) refers to the use of social
media and social networks to market a company's products and
services.

Social media marketing provides companies with a way to
engage with existing customers and reach new ones. Social Media Marketing (SMM) is the type of Digital Marketing. Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

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