12/08/2024
How I Designed the Logo for Flourisha 🌸
Designing the Flourisha logo was a creative and thoughtful journey. Here’s a look at the process:
1️⃣ Understanding the Brand:
I immersed myself in Flourisha's mission, values, and target audience to ensure the logo reflected its essence of growth and positivity.
2️⃣ Research and Inspiration:
I gathered inspiration from nature, art, and successful brands, aiming for elements that symbolized growth and empowerment.
3️⃣ Sketching and Brainstorming:
I started with rough sketches, exploring various concepts. This stage was all about letting creativity flow and finding the right symbols and typography.
4️⃣ Refining the Concepts:
I selected the best ideas and refined them, tweaking shapes, lines, and fonts to achieve a cohesive design.
5️⃣ Color Palette Selection:
I chose soft greens and vibrant blues to symbolize nature and blooming, aligning with Flourisha’s core values.
6️⃣ Feedback and Iteration:
I collaborated with the Flourisha team, incorporating their feedback to ensure the final design matched their vision.
7️⃣ Finalizing the Design:
After several iterations, the final logo emerged, encapsulating growth, positivity, and empowerment with an elegant design and vibrant colors.
Designing Flourisha's logo was a fulfilling experience, creating a visual identity that truly represents its mission to help others grow and flourish. 🌱✨
For my work, you can click the link in my bio to learn more.
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