malynne27

02/02/2022

It never hurts to update your content management plan to ensure that it is up-to-date📅, creative, and engaging with your consumers, regardless of when or how they expect to buy, whether you're just starting out with content marketing or you've been using the same approach for a while.

What is content strategy?

Content strategy corresponds to the administration of almost every tangible media you produce and own: written🔤, visual👀, downloadable⬇, you name it.
You need to determine who will benefit from your content, and that your product or services can help solve problems your audience might have. Since you will be having a lot of competitor, your content should also set you apart from them.

Content could be visual graphics or texts, infographics, video, or blog posts. You should determine which format can be effective for your business. Aside from content formats, you have to know where to publish your content.
Read on here: https://blog.hubspot.com/marketing/content-marketing-plan

Care to share your content strategy? Post it in the comment section!

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01/02/2022

Instead of content, you want to read, create content that is tailored to your target audience. Develop content that stands out, is unique, has a distinct voice, and, most importantly, provides real value to readers to avoid getting your content lost in the pack."
achieve them.

When you know who your audience is, your content strategy can be successful🤝.

Instead of content you want to read, create content that is tailored to your target audience. Develop content that stands out, is unique, has a distinct voice, and, most importantly, provides real value to readers to avoid getting your content lost in the pack."

Hit the subscribe button 👍 to know more about creating content for your website and social media accounts!

27/01/2022

❗❗Back ups and maintenance are crucial part of having a website. It is a continous process that every website owner should consider.

If you need someone who can maintain, back up and update your website, don't hesitate to 📞 ME❗❗

I'll make sure to help you the best that I can❗❗

, we can help you manage your website so you can focus on more important tasks.

👍 our social media pages:

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digitalnanay.com

26/01/2022

🔥🔥It is a must to have your website backed up should anything happen to your site, you can still launched it back
at the best possible time. It is recommended to have a weekly back up or as often as you update your website.

By using website backup services, it helps backing up your website with a little effort by making the process
automatic. It ensures that every file in your website is included in the backup and easily restore the site with
a simple click if needed.

There are benefits of using an online backup service which you can read here:

https://www.hostgator.com/blog/backing-website-important/

How often do you backup your website? Comment down your answers!

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digitalnanay.com

25/01/2022

Website maintenance pertains to keeping a website fully functional, updated, and regularly checking and correcting any
issues and making website up to date.

What is included in a website 🌐 maintenance🛠?

✔Testing the whole website
✔Testing for browser compatibility
✔Testing forms and checkout process quarterly
✔Checking for software updates
✔Backing up your website
✔Reviewing key metrics

Have you checked your website lately?

Follow me on my social media accounts to learn more about website maintenance:

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digitalnanay.com

24/01/2022

What tools are you using in your website? Do you find it overwhelming 🤷‍♀️🤷‍♂️ to use web analytic tool?

If you need help doing this things for your website, let me help you so you can focus on more important things in your business!👊👊👊

Don't wait for too long, call 📞 us right NOW!

You can reach us on our social media platforms:

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digitalnanay.com

You can reach us on our social media platforms:

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Twitter: https://twitter.com/digitalnanay
digitalnanay.com

22/01/2022

❗❗Let's improve your website🌐 visibility👀.

DM me and I'll help you increase your web traffic!

Still not convince?

Talk to us right NOW and discover how I can help you in your website!

For more information, connect with me thru this channels:

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digitalnanay.com

18/01/2022

Do you have a separate landing page on your website that gives value to your website visitor?

Remember, a good Landing Page is important in your marketing strategy which will help you boost your sales in the future.

Are you interested in crafting one in case you don't have?

DM 📨 us or give us a call 📱📞.

At digitalnanay.com, I can help you create a highly converting Landing Page.

For more information, connect with me thru this channels:

Facebook: https://www.facebook.com/digitalnay
Instagram: https://www.instagram.com/digitalnanay/
Twitter: https://twitter.com/digitalnanay
For more information, connect with me thru these channels:

16/01/2022

A landing page is a web page that a visitor arrives at after clicking 👆 through from an email 📧,
advertisement, or other digital source.

It's usually a stand alone page from your homepage or any other page that serves a single, specific purpose.

Typically, landing pages simply encourage visitors to take one action, such as filling out the page's
custom signup form.

Do you have your own landing page?

Follow me on my social media accounts for more tips and updates on your landing page:

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digitalnanay.com

13/01/2022

A website can be a very effective marketing tool. It is one of the most important digital tools of your business on the internet. It can help you generate more traffic or sales.

Good website development and design should be easy to navigate, provide a positive user experience, use the best SEO techniques and provide strong security.

Here are 5 benefits of having a professional website as a marketing tool:

✔ Accessible 24/7
✔ Online presence
✔ Wider Audience list
✔ Builds trust
✔ Point of contact

You can continue reading the article here ⬇⬇⬇:

https://bit.ly/reasonstohaveawebsite

12/01/2022

11/01/2022

No matter what business 💼 you're in, your customers would like to visit your website before buying from you. This will help you generate leads and sales.

I list down some reasons why you need to have your own website💻:

▪️ You decide what to put on your website as if it is your blank canvas and customize it according to your preference and needs
▪️ Unlike in social media, you have the control over your content visibility 👀
▪️ You can completely take charge of your e-commerce
▪️ It is more professional looking and will gain the trust and confidence of your client

And the lists goes on and on...

Do you think you need a website for your business?

Can you share with me in the comment section below ⬇⬇⬇ what other advantages of having a website you have in mind?

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08/01/2022

Knowing who your target market is very crucial 😫 but once you've identified them, it will be a lot easier for you to serve and cater to their needs.
Here are some benefits of knowing and understanding your market: 😍😍

1. It helps the business minimize risk
2. It helps in planning your business strategy
3. It helps crafting marketing plan for your target audience
4. It helps identify opportunities for your business

Leave me a comment if you think this post would be beneficial to you.

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07/01/2022

It is a must for every business owner to know who their market is, understanding their behavior and who are their market competitors. Once you identified your target market🎯, it will help you to concentrate your marketing and brand on a specific market that is more likely to buy from you than others. Investing time and effort in studying your market, you will have competitve advantage among others. When you know your market, it doesn't mean you're excluding others who don't meet your criteria. Rather, it is an effective way to reach out to potential customers, and produce leads and sales.💸💰

Save this post for later.

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12/02/2021

In this video, I'll give you an idea on freelancing base on what I experienced.

09/02/2021

Why do you think you need social media audit?

After creating your social media profile, identifying your business KPIs, and knowing the reasons for success or failure of a social media campaign, what to do next?

You need to audit your social media accounts. Auditing your social media helps you realign your strategies to your goal. It also helps you discover possibilities to produce leads. You will find out why your clients want your business instead of another one, or vice versa. Learning more about the link between your company and its online audience is another reason to have social media audit. And it will give you insight on your social media performance.

An audit of social media is an easy method with various advantages. It should be included in your social media strategy if you want to succeed in this marketing channel.

09/02/2021

First, let us define what is a social media audit. Social media audit is the process of evaluating the metrics of your company to determine progress, opportunities, and what can be done to enhance your social activity.

What do we need to know in a social media audit?

You need to know in which platforms your business performs the best. You should focus on your social media platform where you have the highest engagement or conversation rate. A social media audit also helps you analyze if you reach your goal for a specific platform, or if you use your branding consistently among all your social media accounts. It helps you identify your top-performing post in terms of engagement, impression, and reach.

Social media audits are not complicated or tedious but a helpful process in your social media marketing.

Click here to get free social media template: http://bit.ly/3ryhYLf

At malynne27, I can help you promote your business on different social media platforms. To learn more about my services, please visit my page.

09/02/2021

A social media audit is a set of measures taken to analyze and improve the social media accounts and strategies of an organization. It is also used to assess which marketing strategies are effectively meeting your goals against what area needs improvement.

So, how does social media audit work? Of course, you have to list all your social profiles and record essential details such as engagement. Run through each profile and make sure you fill in each input option to make the most of any social media account. Consider what platform your market use and set specific goals like to increase followers or to drive conversion rate. You need to run a social media audit also to make sure that there is no unauthorized use of your profile such as fake accounts.

A social media audit is very time-consuming but completing one will ensure consistent branding and effective online marketing.

Read more here: http://bit.ly/36T0rFP

08/02/2021

To have a successful social media campaign, you have to plan your action. In the planning stage, you choose the social media platforms to use where your target audience are. Do you need to use other marketing channels such as email marketing to promote your campaign? Your plan should also reflect your brand voice and style.

Your plan should coincide with your goal. What do you want to achieve? Is it to increase traffic, increase awareness or drive conversion rate? It is better to decide your goal at the beginning of your campaign to make it easier to measure and analyze the result.

It's important to assign your budget and resources once you determine what kind of campaign you want to run on the social networks that you choose

The last part of your marketing strategy for social media should be to define the metrics you will use to measure your campaign's progress and ROI.

08/02/2021

How to create an outstanding social media campaign?

Creating social media campaign starts with planning, as with everything. You have to know what are the upcoming trends by listening to your audience, identify what they need and what content do they want from your page. You can join forums, subscribe to email newsletter, or use social analytic tools to know what interests your audience and what content will pique their curiosity.

When you identify what your audience want, it's time to make catchy graphics and content. It is important that you create a unique content for your brand that your audience will talk about. There are times that you get creative block. That is where influencers becomes handy. They master how to create engaging content and increase brand awareness.

You have to monitor if your campaign hit your KPIs and use social media analytics to measure the effectiveness of your social media campaign. The result on this analysis could be your guide on your next social media strategies.

Read more examples of successful social media campaign here: http://bit.ly/3ttneSh

08/02/2021

According to the site Oberlo, Social Media Campaign is an organized marketing effort to increased consumer awareness, interest, and loyalty to an organization, brand, product, service through a social media channel.

There are lots of social media sites where you can post your campaign:

• Facebook
• Instagram
• Twitter
• LinkedIn
• Snapchat
• Tiktok
• Pinterest
• and a lot more

A business can post their campaign across multiple social media channel. But it is important for this company to first identify which social media site their target audience are.

Successful social media campaign may use User Generated Content (UGC) or those contents shared by the users. It can also connect with their audience thru common beliefs. Another thing is to establish your own unique brand voice that will express your brand's personality. Make sure you create content worth sharing and entertaining to keep your audience conversing about it. And lastly, engage with your audience in a way they never experience before.

Check out some examples of successful social media campaign: http://bit.ly/36R93N8

07/02/2021

Your social media marketing will fail if you look at it as an venue for your advertising just like any other traditional marketing.

Social media is not just a channel for ad posting. It is an avenue where your potential client, buyers, or past customers interact with you. In this marketing platform, you can do your sales and customer service to your client. You need to identify what social media platform your target audience are using to have an effective campaign.

You need to have a clear vision if you want to use social media as one of your marketing tools. Sure enough, it is cost-effective. But to better use social media for your company goals, you need to spend to make your page attractive and effective. You need to hire a graphic artist for your graphics content and social media manager for your campaign. Sure enough, you can do these things. But as business owners, you have a lot more to do than just posting your content on social media.

07/02/2021

Now that we know that publishing content consistently will make a big impact on our marketing campaign, let's discuss other marketing mistakes most digital marketers do.

First, they forgot to plan. Through planning, they can create strategies according to what their business goal is, who their target audience are, how are they going to implement their campaign, when are they going to start and what platforms to use. Knowing the answers to this questions will give direction to the marketing strategies you are creating.

Next, most marketers hesitate to use automation tools because of the cost involve and the overwhelming factor of choosing the right tools for their business.

Then, they fail to recognize that they need different content for different stages in the marketing funnel. Sometimes, they do craft content but forget or never share it.

Every business set metrics for their business that they need to keep track every now and then. When the marketer think they had done everything and still doesn't see result, they give up not knowing that it takes time for a campaign to mature.

At malynne27, I can help you promote your business on different social media platforms. To learn more about my services, please visit my page.

Read here: http://bit.ly/3oVJS27

07/02/2021

Let's talk about why some digital marketing fails.

Sometimes, marketers have a great concept, excellent content, and available resources, and yet, their marketing campaign fail. What they forgot to do is to publish their content on their platforms. But why?

Some of them are still thinking of the right timing to post their content. Marketers expect that if they are going to post, it should be viral which is not the case most of the time. Marketers need to publish content regularly. They need to know the demographics of their audience, which platform has the highest engagement rate, and to post the right content. Contents must appeal to the target audience for it to become viral. This is the reason why marketers want to make their content right just before publishing it. They keep on polishing their content until such time that they don't use that content at all.

Publishing the right content is good. But for you to grow your traffic and conversion, consistency and constancy are the keys!

Check out case study here: http://bit.ly/3twp9p4

06/02/2021

Covid 19 changed the way people interact on their social media account. People rely on social media for entertainment, news, social interactions, and doing business across different social media platforms. Most of us are still stuck in our house that's why businesses all around the world make a shift and include social media marketing as an integral part of their marketing.

Here are 10 social media trends every digital marketer needs to watch out for:

1.The Proliferation of Memes on Social Media

2. Start Profiting From Your Social Media Videos

3. Social Media Trends: Niche Platforms Growing in Popularity

4. Social Media Stories Are Not Going Anywhere

5. Digital Disinformation on the Rise

6. Social Commerce Is the Future

7. Authenticity Matters in Social Media Marketing

8. Social Media as a Discovery Engine

9. Growth in Messaging Apps

10. Customer Service via Social Media.

Social media are changing fast that we need to keep up and be updated to this trends. The list will give you insight on what social media strategies are you going to apply to your business.

Details here: http://bit.ly/10socialmediatrends2021

06/02/2021

Social media marketing, known for an agile approach, allows channel managers to stay up to date with the latest changes in technological and social innovations in social media to ensure that they take advantage of all the opportunities available.

It's no wonder that, amid a whole set of other consumer behavioral causes, there has been an enormous shift in social media use this year. As a result of COVID-19, almost half of the respondents spent more time on social media.

These opportunities comes with challenges such as: How to keep the engagement between the business and their clients? What contents does your follower wants from you? It is very important to get it right.

In order to ensure that our main brand messages are backed up by the voices that our consumers trust the most, social media marketers must invest in their relationships with staff, customers and influencers.

Read more about experts insight on social media trend 2021: http://bit.ly/socialmarketingtrendfromtheexperts

06/02/2021

What marketing trend will 2021 have?

Here are some key trends to consider:

1. Live-streams and an increase in influencer content

2. More goodwill and purpose-driven missions from brands

3. UGC (User Generated Content) to enhance the customer experience

4. An emphasis on sustainability

5. Inclusivity will be key

6. Increase in voice and visual search

7. Easy-to-consume content

Brands have been forced by the uncertain existence of 2020 to think long and hard about how they communicate with their clients. Store closures and stay-at-home orders meant that individuals were forced indoors, which also meant they spent a lot of time online. This has inspired companies to branch out and build more human-centered ways to reach their consumers.

We'll see this continue for the next 12 months. Live-streams will become increasingly popular, purpose-driven brands that will rise to the top in championing sustainability, and UGC will remain an integral part of any marketing strategy.

http://bit.ly/2021marketingtrend

05/02/2021

Although there are numerous social networks that give you a wide variety of resources to provide customer support, explain how your products work, and much more, it is important to realize that it is not a guarantee of success to simply have a social media presence.

Social media is competitive and crowded. Tracking and testing your result is essential to know what is your most effective strategy. The reason why social media analytics is important.

Because there are lots of metrics in social media, you have to identify what data matters most in your business as you cannot track it all. The type of data you need depends on your business goal as well.

It’s even more important to focus on the quality of your followers. You can answer how does your customer engage in your activity and if they are potential buyers or repeat buyers and related questions with comprehensive analytics.

To help you get better outcomes from your social media campaigns, monitoring your data is important. If you don’t track data, you will be wasting time on hit or miss type campaigns. Social media analytics is also the difference between success and failure to get the results you want.

Source: http://bit.ly/importanceofsocialmediaanalytics

Do you know how to find and analyze social data? Let's talk about it! Send a message NOW!

05/02/2021

The process of gathering hidden insights from social data - structured and unstructured - to make informed decision-making is Social Media Analytics. Online media outlets, including news portals, blogs, and forums, can also be analyzed.

You'll need to generate reports on the completion of your social media study. Showing your outcomes, justifying your spending, etc. It doesn't have to be a challenge to interpret social analysis into understandable outcomes.

So, why YOU should use social media analytics?

It gives you access to one of the biggest focus groups in the country, where customers talk about new products, brands, poor customer service, strong customer service, your competition.

Social media analytics is all about measurement. Measuring your social networks' success, your marketing strategies, your PR activity, measuring the success of your rivals and other brands as well.

Have you achieved your objectives? How are you going to show in a simple and concise way the effect of your social media activities?

Interested to find out more? Continue reading here: http://bit.ly/completesocialmediaanalyticsguide

At malynne27, I can help you analyze your business on different social media platforms. To learn more about my services, please visit my page.

05/02/2021

Social media analytics (SMA) refers to the technique of extracting and analyzing data from social media platforms and blogs in order to make business decisions. In order to build an in-depth idea of the social user, this method goes beyond the normal tracking or fundamental study of retweets or 'likes'. Many marketers fail to recognize the significance of social media analytics because social information comes with a lot of confusion at first glance. To get to the positive stuff, nobody has time to sort out results that include spam, bots, and trolls.

Brands sometimes make the mistake of running an analysis of social media on a topic once and then call it successful. The more data you have access to, the more you understand your audience, and the more you can serve them as they want to be served. This is what is bringing them back for more. And for brands, that's what social media analytics does.

This is a good read with regards to Social Media Analytics: http://bit.ly/whatissocialmediaanalytics