
28/09/2025
Localsville Launches to Boost Local Connections and Businesses in New Zealand
Auckland entrepreneur Julie MacCulloch has launched Localsville, a new online service designed to connect communities, foster friendships, and drive customers to local businesses — all while encouraging safe, independent socialising.
The St Heliers–based founder says the platform is a culmination of years of development, evolving from her earlier ventures into social networking, through to a broader vision of building stronger local economies and communities.
From Dating to Community Connection
Before Covid-19, MacCulloch was working on “5050 Dating,” a niche dating platform with a simple principle — each person pays their own way. The idea aimed to remove any sense of obligation and foster respectful, equal connections. But building a social networking site from scratch proved challenging, and when pandemic restrictions hit, and people had to stay within their bubbles, the dating concept became unworkable….
http://infoblaze.com/news/details/114829
Julie MacCulloch
Via nzentrepreneur.co.nz