03/02/2024
A client complained of not getting results from his E - COMMERCE WEBSITE. It has been known that the website lacks some key features to ensure a positive user experience to drive sales.
E - Commerce website should entail some elements to project its potentials and capabilities to its users.
Now let's look into these key features:
- Easy checkout process: A simple and easy checkout process can reduce cart abandonment and improve conversion rates.
- Customer reviews and ratings: Including customer feedback on product pages can help build trust and confidence in the products being offered.
- Secure payment options: The website should offer secure payment gateways to reassure customers that their financial information is safe.
- Mobile responsiveness: With a growing number of users shopping on mobile devices, it's crucial for an e-commerce website to be optimized for mobile platforms.
- User-friendly interface: The website should be easy to navigate, with clear categories, search functionality, and an intuitive layout
- Multiple shipping options: Offering a variety of shipping options, including express and standard delivery, can cater to different customer needs.
- Search engine optimization (SEO): Optimizing product pages for search engines can help attract organic traffic and improve visibility in search results.
- Integration with social media: Allowing customers to share products on social media platforms can help expand the reach of the e-commerce website.
- Customer support: Providing accessible customer support options, such as live chat, email, or phone support, can help address customer inquiries and issues.
- Push Notification: Delivering real-time, personalized updates and offers to engage customers and drive sales.
With these, you've got a perfectly working E - Commerce website setup!
