Enwere Sylvia (2026)

27/03/2024

Facebook is,if not the biggest social media platform on the internet.. it gives you the reach(audience)

With Facebook sponsored ads you can get up to millions of individuals who will either turn out to be your clients or customers.
When you place an ads, Facebook shows your ads to your targets audience..

So before placing ads, target is also a very big factor to put into consideration.
Know your audience and your targets.

Let's say for example I have a salon but I need to run an ads to bring in more customers.
: For me to get those specific customer, I should know that targeting people who likes hair and beauty products on Facebook would definitely bring in more sales.
Cheers🤗

27/03/2024

Before you commence running Facebook ads
You should probably get all your checks in.
From knowing your set targets to ad placement to age, to videos and images to use.

Here are a few tips for getting your ads right

1. Choosing the right objectives and goals:
Knowing the right objective eg traffic objectives, message objectives, conversion object, etc is the first and foremost the right way to great Facebook ads. Each objective you choose will determine your choice of traffic(people) and conversions (results)you get.

Let's say you want to run ads for your phone business and you want people to message you directly for inquiries and where you can chat with them save those numbers for follow up in this case the right objective to choose would be the messenger objectives.
The reason is with messenger objectives they can contact you directly either through WhatsApp or through your Facebook messenger.

you make your Facebook promotion, you'll be approached to pick the target of your mission. You want to understand that you will probably have the option to settle on a promotion objective that best suits your business objectives.

2. Recognizing your target audience:
Identifying your target audience; Your target audience are people who are supposed to see your ads and take decisions
You don't just run ads to any person, nope.
You have to narrow down your targets, you have to get an audience(people) who will be interested in what services or proud that you are advertising.

If you are selling a wrist watch you should target an audience who shows interest in buying wrist watches, you don't need to target people who show interest in "Kitchenwares" if you do that your ads might not perform well.

So choosing the right people for your ads is very paramount.
You can also retarget your audience.
Have you ever wondered why you keep seeing particular ads all over every time you login into your Facebook? That is retargeting ads and it's a whole lot.

3. Ads creative: What ad creative would you like to use?
Would you prefer video images
If you are running ads for a product, videos are always the best to use.
Videos help to tell your audience the product's sharpness, size, colors, what it does, etc.
Explanatory videos are the best to use when running for products.
They are also services that need an image to add creatives. Choose the right one for you.

4. Ads budget: how much would you be spending per day? Or a week or even a month?
Your ads account is it dollar ads account or a naira ads account?
These should all be inclusive when choosing a budget.
Set your financial plans for your ads

5. Ads Placements: Where would you like your ads to be shown to your target audience?
Would you like them to see your ads while reading documentaries, while watching videos, on their story feeds, or on their news feeds?

6. Device placement: Where do you want them to see your products and services being advertised to them? On their phones or their laptops?

7. Publish:

See you next time😊😊😘

27/03/2024

A reminder that yes you can actually create your own E-COMMERCE STORE with your phone

19/11/2023

7 Business ideas for the seasons you can start with little or no capital at all.

✅ Oil perfume; This business is underrated but it is one the easy business that requires little capital to start.

✅ Customized T-shirt; people love to wear customized stuffs. You create a good niche from this . You could focus on birthday shirts, Pre-wedding photo shots etc

✅Smoothie; I don't need to say much but you should that

✅Pop Corn
✅Content Creation
✅Dinner Joints and lastly but not the list

✅Smart Dropshipping Ecommerce: This business requires almost zero capital to begin. What you need is your phone and internet. With contacts of wholesalers. You can get them yourself or save yourself the stress and get someone to get you the contacts needed.

19/11/2023

Are you still dulling this season?
With little or no capital you can gross in huge capital and close this year financially strong💪

08/06/2023

How are you all coping with the hike in transportation and prices goods?
Wouldn't you rather have a second streams of income?

31/01/2023

Your dreams are valid and attainable.
Each moment comes with its trials and struggles don't give up, keep pushing you will get there

31/01/2023

If you have a Smartphone and internet connection, there is no reason why you shouldn't be making at least 50K to 100K online every month.

Except you don't have access to the right information yet.

This our generation have no excuse for being poor.

Whatever our fathers have done for us up to this point, they have done their best.

They never had the kind of opportunities that you and I have now.

You see that Smartphone in your hands, it can change your life within 6-12 months if you know how to leverage it well.

I'm telling you this based on experience so let me prove it to you...

If you want to shoot videos, your Smartphone camera is enough.

If you want to write an ebook, Microsoft office app is enough.

If you want to create social media flyers and other graphics designs, Canva app is enough.

If you want to record an audio program, Audiolab app is enough.

If you want to start a podcast, Anchor FM app will do the magic.

If you want to edit videos, InShot and VN apps are there for you to use.

If you want to design a sales page with your Smartphone, you can make use of disha or Canva.

If you want to build a list, you can create a Telegram channel, or WhatsApp broadcast list.

If you want to start your TV channel, you can make use of YouTube

If you want to record your phone screen, you can make use of AZ Recorder app or Xrecorder app.

If you want to create slides, you can do it on Canva.

If you want to host a masterclass, you can do it on WhatsApp, Telegram or even a secret Facebook group

Heck, the list is long.

Look, it is not what you don't have that limits you, it is what you have but don't know how to use.

That Smartphone in your hands can change your life in the next 6-12 months if you know how to leverage it well.

If you can think enough, what you have is enough.

I hope this inspires you to do something today.

©️ Esther Chukwu

20/01/2023

Do You know you can create and own a WhatsApp e-com store which requires No coding, no domain name and no hosting in less than 5 minutes?

17/01/2023

Knowing your target audience and
How to Define Your Target Audience.

Knowing your target audience well is crucial for the success of your business and services.

By understanding who your customers are, what they need, and how you can satisfy them, you create a strong foundation for your development. However, how do you get to know your target audience?

A target audience is a group of people who are potentially interested in your products or services. In order to build a successful startup, it's essential to define your target audience as accurately as possible.

It's important to note that the target audience is different from the target market, which refers to any person or company that is likely to be interested in your product or service. Target audience are those who are willing to buy your products and services.

For a customer to be a target audience you need to ask yourself these questions.

Ask yourself:
** Why does the customer need your product?
**How will it make their life better?
**Do they actually need it? .

Don't also forget the great 5Ws which are :

What? —
Who? —
Why? —
When? —
Where? —
,...............To be continued

12/01/2023

List of apps to automatically extract up to 5000 numbers, save contacts, send bulk sms, messages, videos, and pictures to groups and to all your contacts at once.

In case you have always wanted to send bulk sms to your contacts or you have always wanted to have more contact lists for your business. These 5 apps are very significant and come in handy.

They all can be downloaded from google play store.
I would have shared the download links but I don't want to enter uncle mark black book😁

1. Extract group contact

2. WhatsApp toolkit

3. Text scanner

4. Contacts

5.Wps office

Below are their icons

11/01/2023

It's been a while😊
Let's talk about products and sales strategy .

Having a high-quality product is important, but it is not enough to guarantee success.

A strong marketing strategy is crucial for driving awareness and sales of your product. Simply posting on social media or having great product photos will not be enough to generate interest and drive sales.

A well thought-out marketing strategy that includes tactics like organic social media, advertising, and promotions can help increase visibility for your product and drive sales.

Awareness should never be over looked.

Below are the importance of creating awareness for products and services

Awareness helps a brand grow in several ways:

*Increased visibility: When people are aware of a brand, they are more likely to see it in different places such as online, in print ads, and on billboards. This increased visibility can help attract new customers and increase brand loyalty.

**Positive associations: When people are aware of a brand, they may also have positive associations with it. For example, if a brand is associated with a cause or philanthropic organization, people may feel good about supporting it.

*** Word-of-mouth advertising: When people are aware of a brand, they are more likely to recommend it to others. This type of advertising can be highly effective, as people are more likely to trust recommendations from their friends and family.

**** Trust and Credibility: When people are aware of a brand, they may be more likely to trust it and believe in its credibility. This can lead to increased brand loyalty and customer retention.

***** Increased sales: With increased brand awareness, a brand is more likely to generate more leads, higher conversion rates, and more sales.
This is because people are more likely to remember a brand that they are aware of and trust, which can lead to purchases.

Have a good day

Enwere Sylvia

27/03/2024

27/03/2024

27/03/2024

19/11/2023

19/11/2023

08/06/2023

31/01/2023

31/01/2023

20/01/2023

17/01/2023

12/01/2023

11/01/2023

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