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Copyhq School of Digital Skills �• Copywriting| Content Secrets
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Who can relate?Follow us for more daily creative contents! 💡⁠⁠Follow👉 👨‍🎓⁠⁠Follow👉 👨‍🎓⁠Follow👉 👨‍🎓⁠ ⁠🔔 Turn on post n...
26/07/2022

Who can relate?

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Your headline is the SINGLE MOST important sentence you’ll ever write 👉🏻 this is something I talk about a lot...⁠⁠And fo...
22/07/2022

Your headline is the SINGLE MOST important sentence you’ll ever write 👉🏻 this is something I talk about a lot...⁠
⁠
And for a good reason. ⁠
⁠
Because while 8 out of 10 people will read your headline... ⁠
⁠
On average, only 2 out of those 10 people will continue to keep reading the rest...⁠
⁠
Which obviously is not ideal when you're trying to get clicks and make sales. ⁠
⁠
So it goes without saying that your headline has to not only capture attention...⁠
⁠
👀 But it has to keep attention too. ⁠
⁠
And one of the best ways to do that is by OPENING A LOOP right there in the headline. ⁠
⁠
👉🏻 Which is step 2 of my H.O.T. Headline Formula, btw. ⁠
⁠
So now you're probably wondering...⁠
⁠
"Great! But what IS an open loop?" 🤔 ⁠
⁠
SWIPE ➡️ to learn what an open loop is (plus my 4 go-to methods for opening compelling loops in your headlines)...⁠
⁠
❤️ Double tap if you found this helpful!

Read the caption ⇩ It's absolutely crucial to have a compelling headline to grab attention and hook the reader to get t...
20/07/2022

Read the caption ⇩

It's absolutely crucial to have a compelling headline to grab attention and hook the reader to get them to read the whole post.

Always aim to be relevant and clear so your reader knows exactly what to expect. Also, steer away from vague or cryptic headlines. Use these 5 tried and tested headline types to get more people reading your content.

Let me know what your favourite headline types are in the comments ⬇︎

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Read Caption 👇👇Simplifying complex ideas is a complex task itself!Take it from a teacher who used to teach Physics in a ...
16/07/2022

Read Caption 👇👇

Simplifying complex ideas is a complex task itself!

Take it from a teacher who used to teach Physics in a French country to students (and most of them were not even interested to know more)

It's a skill and you can master it 💪
(In fact, you SHOULD do it if you're creating content for your brand)

☝ Swipe for some tips to help you with that!

Have other tips?

Would love to hear from you 💛
Don't forget to comment "Great post" if you find it helpful!

If it's your first time here check out my profile for more content creation tips

15/07/2022

There's a Kind of email called the Talking Things Email

The day I learnt how to write those types of emails..

Damn my Brain opened and I tried it out and Made some sales.

It's not hard at all..

Here's an example

From: Poverty
SL: I feel miserable 😢😢

Hello [FNAME], it's me Poverty

Usually I would not have done this, but I feel miserable right now sending you this message

Why?

Musa has abandoned me.

I mean we used to be paddies, we would do everything together

Complain together
Spend all day just Wishing
Think all through the night
Hate on successful people

I mean it was so much fun..

But all of a sudden he left me alone one day.

And I blame it all on one stupid YouTube video he watched.

He broke up with me and found a new friend.

So I hired a spy to watch him and I couldn't believe what he was doing

Musa is so grateful now
He only thinks positively

I hear his new friend is called Wealth

This is her below.. (The annoying B**ch)

I'm so jealous and that's why I decided mail you today to tell you that Musa is trying to teach other people to leave me too

I know you won't, that's why I feel okay giving you this information..

According to my sources, Musa has created a new course called The Godfather Blueprint

Where he teaches people to make money and avoid poverty

This is why I'm telling you not to sign up for that training so we can be friends forever.

I can't bear to lose another friend because of that jerk called Musa..

So please don't sign up for that training so we can be together forever…

Yours Sincerely,
Poverty

P. S. I pray Musa never sees this email so he doesn't hurt me even more.

End...

now here is the psychology behind it.

Turn the solution into the bad guy and the bad guy into the good guy.

That's all..

I'm thinking of doing a crazy Offer Bundle soon 🥚🥚

TOP SECRET to writing a GREAT AD, Nobody ever told you🤫⁠⁠But first, let's have a little bit of tough love...⁠⁠That total...
15/07/2022

TOP SECRET to writing a GREAT AD, Nobody ever told you🤫⁠
⁠
But first, let's have a little bit of tough love...⁠
⁠
That totally amaze-balls copy on your sales page?⁠
⁠
Yeah, it literally doesn't matter... unless you can first capture a customer's ATTENTION. ⁠
⁠
Otherwise, they won't ever make it to your amaze-balls sales page in the first place. ⁠
⁠
And MOST advertisers fail at this miserably...⁠
⁠
Which is why MOST ads are nothing more than white noise clogging up your social feeds, mobile apps, or Spotify playlists.⁠
⁠
I mean, raise your hand if you actually pay attention to the majority of the ads you're bombarded with....⁠
⁠
🦗🦗🦗⁠
⁠...... yep. That's what I thought. ⁠
⁠
So, what's the #1 secret to writing great ads?⁠
⁠
My favorite ad writer of all time - Roy H. Williams - says it perfectly...⁠
⁠
📣 “Bad ads leave no gaps and have no anomalies.”⁠
⁠
He describes anomalies as “unexpected intrusions into often repeated ideas”.⁠
⁠
So, in other words... good ads evoke CURIOSITY. ⁠
⁠
They make customers stop and go “wait, what?!”⁠
⁠
✅ When you can create an open-loop, or a gap, with your ad... then your prospect will NATURALLY be driven to close that gap.⁠
⁠
vs⁠
⁠
🚫 When everything about your offer is stated clearly in your ad... there are no lingering questions left in the mind of your customer.⁠
⁠
Aka 👉🏻 they won't be motivated to click. ⁠
⁠
So it’s not what you INCLUDE that makes for a great ad...⁠
⁠
It’s what you strategically leave out – the carefully crafted gaps and anomalies that leave the customer hungry for more...⁠
⁠
And what's the best way to create these open loops & evoke curiosity?⁠
⁠
👉🏻 STORIES.⁠
⁠
People will remember your story long after they’ve forgotten your sales pitch. Trust me.⁠
⁠
So yes, while your FINAL point of sales conversion should include ALL the relevant information needed for a buyer to make that final decision...⁠
⁠
Your first touch-point (typically your ad) should absolutely not.⁠
⁠
That’s good, right? Roy H. Williams is a genius.⁠
⁠
So, now I wanna hear from you... ⁠
⁠
When you think of a GREAT AD - one that really piques your interest & curiosity - what brands or companies come to mind? ⁠
⁠
Comment below

Just because someone is growing faster doesn't mean his better. Growth is not always based on the size of your company.T...
14/07/2022

Just because someone is growing faster doesn't mean his better. Growth is not always based on the size of your company.

The bigger challenge is to figure out what you can do to create innovation and new products that will help you grow.

DO THESE TO BECOME A BETTER COPYWRITER1. FOCUS ON ONE MARKET: Don’t be Everything to Everyone. Don’t be A jack of all t...
13/07/2022

DO THESE TO BECOME A BETTER COPYWRITER

1. FOCUS ON ONE MARKET: Don’t be Everything to Everyone. Don’t be A jack of all trade and Master of None. Focus on ONE Niche as a beginner copywriting

2. Make it easy for your prospect to say YES. Be a revenue generator not an Expense

3. EARN while you LEARN. You learn by doing/work

NB. In order to become a copywriter you need to make a decision to master copywriting skill no matter what.

💡 Follow us for more daily COPYWRITING TIPS ! 💡⁠
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We are 100 family members strong 😊.Thank you Fam 🙏.I love y'all
13/07/2022

We are 100 family members strong 😊.

Thank you Fam 🙏.
I love y'all





You're not a quitter, you're a leader. The hardest part is often the first few steps.The last thing you should do is qui...
12/07/2022

You're not a quitter, you're a leader.
The hardest part is often the first few steps.

The last thing you should do is quit, when you're tired rest. The next thing you should do is get back up and keep going.

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'tquit

The question that makes both the mind and mouth go numb.Everyday, there will always be a test on your worth. Be on alert...
12/07/2022

The question that makes both the mind and mouth go numb.

Everyday, there will always be a test on your worth. Be on alert at all times to show it anywhere and anytime.

Challenges are test on your worth.
How you respond shows the level of your worth.

"Are you sure you can do this?"
is a question on your worth.
Prove it!

"Why should we employ you?"
is a question on your worth.
Spell it out!

"Why should I buy from you?"
is a question on your worth.
Spell it out!

"What have you brought to the table? "
is a question on your worth.
Don't go numb, spell it out!

Who are you?
This is a question on your worth.

Knowledge, experience, challenges, time...
These are core components of your worth.

Q: I asked how much I should pay for your service?
Ans: Em..em...em... Just give me...
Know your worth!

The price for your service is the perception you create in people's heart for it.
What's your price?

Think on these things.

💡 Follow us for more daily copywriting ! 💡⁠
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Running out of ideas when trying to write a copy?So most times you feel blank while trying to write a copy.Most time you...
11/07/2022

Running out of ideas when trying to write a copy?

So most times you feel blank while trying to write a copy.

Most time you feel like doing a copy and paste which is not good for you as a professional.

So what do you do?

--Build a Swipe file - -

You've stumbled on several interesting copies and Adverts, what do you do?

Do you just pass on?
Or
Do you save them somewhere?

(Drop your Comments Below)

Ps:- at the end, all we want you to do, is to save any interesting copy you may come across.

You can draw inspiration from there when creating yours.

Connect with us





Add yours here 🙏Follow us for more daily creative contents! 💡⁠⁠Follow👉 👨‍🎓⁠⁠Follow👉 👨‍🎓⁠Follow👉 👨‍🎓⁠ ⁠🔔 Turn on post ...
11/07/2022

Add yours here 🙏

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The best salespeople are people who have a knack for interacting with people.Did you get value?
09/07/2022

The best salespeople are people who have a knack for interacting with people.

Did you get value?

What is the Queen of Content, if Content is King?Every successful man has a woman at his side. That is what they stated....
08/07/2022

What is the Queen of Content, if Content is King?

Every successful man has a woman at his side. That is what they stated.

Since everyone agrees that content is king, it need to have a queen.

If you properly identify this Queen, you can win free content for your company from hq.

Hints: 1. She is the most attractive, best dressed, and most difficult to deal with. 2. A Queen makes the King happy.
She must be flawless for the King.

Post your responses in the comments box below and let's get started.

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There are a lot of things done behind the scene.If this is your daily routine, comment below 👇👇Turn on post notification...
08/07/2022

There are a lot of things done behind the scene.

If this is your daily routine, comment below 👇👇

Turn on post notifications and follow





nstagram




Leave a ❤️ if you agree..Follow us for more daily creative contents! 💡⁠⁠Follow👉 👨‍🎓⁠⁠Follow👉 👨‍🎓⁠Follow👉 👨‍🎓⁠ ⁠🔔 Turn...
08/07/2022

Leave a ❤️ if you agree..

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Doers

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Posting everyday can make you wonder why you’re even doing it. But the truth is, it feels great to post every day. When ...
08/07/2022

Posting everyday can make you wonder why you’re even doing it. But the truth is, it feels great to post every day.

When you post everyday, you start to notice what’s missing from your feed.

It's all about balance. What do you prioritise in your social media feed?

Share with us 😊.

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Creative writing is more than just scribbles on a piece of paper.Do you want to start the journey as a creative writer?K...
07/07/2022

Creative writing is more than just scribbles on a piece of paper.

Do you want to start the journey as a creative writer?

Kindly send us a dm.

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Doers

Do you know that your social media platformcan determine your social capital?A standard and optimized Instagram account ...
11/11/2021

Do you know that your social media platformcan determine your social capital?

A standard and optimized Instagram account should have this features/ characteristics 😊

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Doers

Read it again 🎯Follow us for more daily tips! 💡⁠⁠Follow👉 👨‍🎓⁠⁠Follow👉 👨‍🎓⁠Follow👉 👨‍🎓⁠ ⁠🔔 Turn on post notifications ...
05/11/2021

Read it again 🎯

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Share to your Insta Story 🎯Follow us for more daily tips! 💡⁠⁠Follow👉 👨‍🎓⁠⁠Follow👉 👨‍🎓⁠Follow👉 👨‍🎓⁠ ⁠🔔 Turn on post n...
04/11/2021

Share to your Insta Story 🎯

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That's 100% True. What you thought you'd be doing ALL of the time... turns out to be just about HALF of what you actuall...
04/11/2021

That's 100% True. What you thought you'd be doing ALL of the time... turns out to be just about HALF of what you actually do.⁠⁠
⁠⁠
And that's because copywriting involves a whole bunch of things to happen, behind the scenes, before you sit down to write a single word...⁠⁠
⁠⁠
Things like research, ideation, structuring, customer analysis, and strategic offer mapping - to name a few. ⁠⁠
⁠⁠
Every piece of copy requires the same plan-write-and-review process, so why not take the time to produce something stellar that will also increase your chances of getting re-hired?⁠⁠
⁠⁠
And this is a mistake that a lot of new copywriters (myself included 🙋🏻‍♀️) make... ⁠⁠
⁠⁠
Trying to book AS MANY clients as they possibly can, and saying 'yes' to incredibly short timelines... ⁠⁠
⁠⁠
Without taking into account the hours (and sometimes days) that you need to allocate for the important steps before/after you start writing… ⁠⁠
⁠⁠
And then you end up in mad panic mode at the 11th hour of a deadline.⁠⁠
⁠⁠
Which isn't good for you OR your clients. ⁠⁠
⁠⁠
So do yourself a favor and start giving yourself the proper amount of ⏰ that YOU need to complete a project (the right way). ⁠⁠
⁠⁠
What part of 'copywriting' takes up the most of your time? Comment below! 👇🏻









Doers

Finding it hard to figure out a niche? Read this👇Instagram has an audience for almost everything you need to decide wha...
19/10/2021

Finding it hard to figure out a niche? Read this👇

Instagram has an audience for almost everything you need to decide what you like making content for?

In order to grow on Instagram, focus on the patterns. What your audience is liking and give them more of that!The only way to not grow is by not listening. If you find it difficult initially to find a niche then don't worry about it just start posting and you will get there, eventuallly.

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If Content is King, What is its Queen?Behind every successful man, there's a woman. That's what they said 💁😂😏Since we al...
15/10/2021

If Content is King, What is its Queen?

Behind every successful man, there's a woman. That's what they said 💁😂😏

Since we all believe content is king, then it should have a Queen

Guess correctly what this Queen is and win a free content for your business from 😁💃😍

Hints
1. A Queen satisfies the king
2. She's the beautiful one, most dressed and most difficult to handle
3. She has to be perfect for the King

Drop your answers below in the comment section below
Let's do this ❤️

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Good Copies will help facilitate sales.Read till end 😊Follow us for more daily copywriting tips! 💡⁠⁠Follow👉 👨‍🎓⁠⁠Follow...
14/10/2021

Good Copies will help facilitate sales.

Read till end 😊

Follow us for more daily copywriting tips! 💡⁠
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