CJ Media (2025)

26/05/2025

𝐃𝐨𝐧'𝐭 𝐋𝐞𝐭 𝐌𝐞𝐭𝐫𝐢𝐜𝐬 𝐃𝐞𝐟𝐢𝐧𝐞 𝐘𝐨𝐮𝐫 𝐖𝐨𝐫𝐭𝐡

As a Digital Marketing Specialist, I understand the pressure to perform, to post content that gets "likes, "shares", "comments", "clicks"..

But here's what I've learned:

Some of your best work won't go viral.
Some of your most thoughtful campaigns won't trend.

That doesn't mean it's not working.

Your value isn't in the numbers, It's in the impact. The clarity. The connection. The transformation.

𝐒𝐨, 𝐭𝐡𝐢𝐬 𝐰𝐞𝐞𝐤, 𝐝𝐨𝐧'𝐭 𝐜𝐡𝐚𝐬𝐞 𝐯𝐚𝐥𝐢𝐝𝐚𝐭𝐢𝐨𝐧. 𝐂𝐡𝐚𝐬𝐞 𝐯𝐚𝐥𝐮𝐞.

Show up. Share your message. Do the work.
The results always come, but your worth was never up for debate.

Let this be your reminder to stay grounded in your purpose.

❤️

20/09/2024

Are you thinking about starting a career in Data Analytics but don’t know how to begin?

Are you unsure if Data Analytics is the right path for you or if you can succeed in learning it?

Do you want to know more about what Data Analytics is and what data analysts do?

If so, this event is for you!

Hibreed Inc. is offering a 𝐅𝐑𝐄𝐄 one-day webinar on 𝐃𝐚𝐭𝐚 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 𝐰𝐢𝐭𝐡 𝐚 𝐟𝐨𝐜𝐮𝐬 𝐨𝐧 𝐄𝐱𝐜𝐞𝐥 this Saturday, September 21st, from 2 PM to 4:30PM.

Attendance is free, but you need to register to secure your spot.
Register now: https://wkf.ms/3Xoqoq3

As a bonus, you’ll receive a certificate of participation after completing the webinar and training.

Don’t miss this amazing opportunity!

09/09/2024

𝐌𝐨𝐧𝐝𝐚𝐲 𝐌𝐨𝐭𝐢𝐯𝐚𝐭𝐢𝐨𝐧: 𝐓𝐡𝐞 𝐏𝐨𝐰𝐞𝐫 𝐨𝐟 𝐌𝐞𝐬𝐬𝐚𝐠𝐞 𝐚𝐧𝐝 𝐑𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩𝐬

As we kick off a new week, let's reflect on the balance between marketing and sales. John Jantsch said it best:

"𝙏𝙝𝙚 𝙙𝙞𝙛𝙛𝙚𝙧𝙚𝙣𝙘𝙚 𝙗𝙚𝙩𝙬𝙚𝙚𝙣 𝙨𝙖𝙡𝙚𝙨 𝙖𝙣𝙙 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙞𝙨 𝙩𝙝𝙖𝙩 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙤𝙬𝙣𝙨 𝙩𝙝𝙚 𝙢𝙚𝙨𝙨𝙖𝙜𝙚, 𝙖𝙣𝙙 𝙨𝙖𝙡𝙚𝙨 𝙤𝙬𝙣 𝙩𝙝𝙚 𝙧𝙚𝙡𝙖𝙩𝙞𝙤𝙣𝙨𝙝𝙞𝙥."

Marketing crafts the story; the message that grabs attention, sparks curiosity, and builds a connection. It's the first step in getting people to notice and care about what you offer. But sales is where the relationship truly takes root. It's about nurturing that connection, listening to the needs of the customer, and turning interest into trust.
As you move through this week, think about how you can strengthen both. Focus on how your message is being received, but don't forget to build genuine relationships. That’s where long-term success lies.

Remember: Great marketing brings them in, but great relationships keep them coming back.

Have a productive and purposeful week ahead..

08/03/2024

Dear Sister,

In our world today, women often feel the overwhelming weight of societal expectations regarding beauty, success, and happiness. Yet, when you embrace and accept yourself, the craving for external approval diminishes, allowing you to cherish your imperfections.

On today's occasion of the "International Women's Day", I want to remind you that you hold a significant and influential role in society. Keep living a life true to your deepest desires and dreams, and keep creating a path that resonates with your heart and aspirations.

HAPPY INTERNATIONAL WOMEN'S DAY.

Keep thriving😍

Love from your sister, Joy.

27/02/2024

𝐓𝐡𝐞 𝐓𝐚𝐥𝐞 𝐨𝐟 𝐚 𝐏𝐫𝐨𝐬𝐩𝐞𝐜𝐭, 𝐚 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐚𝐧𝐝 𝐚 𝐂𝐥𝐢𝐞𝐧𝐭

In the world of business and sales, the terms "prospect," "customer," and "client" are frequently used, but they are not interchangeable. Each of these terms represents a distinct stage in the relationship between a business and an individual or organization. Understanding the differences between these terms is crucial for effective marketing, sales, and customer relationship management.

Ikpefua

05/02/2024

𝗖𝗛𝗘𝗘𝗥𝗦 𝗧𝗢 𝗔 𝗡𝗘𝗪 𝗪𝗘𝗘𝗞 🍻

As you strategize on your marketing efforts this week, put this quote into consideration:

"𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐛𝐫𝐢𝐧𝐠𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬, 𝐛𝐮𝐭 𝐢𝐭 𝐢𝐬 𝐲𝐨𝐮𝐫 𝐣𝐨𝐛 𝐭𝐨 𝐤𝐞𝐞𝐩 𝐭𝐡𝐞𝐦 𝐛𝐮𝐲𝐢𝐧𝐠 𝐟𝐫𝐨𝐦 𝐲𝐨𝐮."

Ads get people interested, but it's up to you to make sure they stay buying. Getting customers is one thing, but keeping them is your job.

It's like inviting them to the party, but you need to keep the good vibes going so they stick around. Your job is to make them like what you're offering, so they keep choosing you.

It's not just about saying, "Hey, we're here!" – it's about making them want to stay and keep coming back.

Keep the connection strong, and they'll keep choosing you.

Have a beautiful week ahead.

15/01/2024

𝗖𝗛𝗘𝗘𝗥𝗦 𝗧𝗢 𝗔 𝗡𝗘𝗪 𝗪𝗘𝗘𝗞 🍻

Dear startups and entrepreneurs, as you go about your business this week, let the quote below resonate deeply with you..

"𝐀 𝐛𝐫𝐚𝐧𝐝 𝐢𝐬 𝐧𝐨 𝐥𝐨𝐧𝐠𝐞𝐫 𝐰𝐡𝐚𝐭 𝐰𝐞 𝐭𝐞𝐥𝐥 𝐭𝐡𝐞 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐢𝐭 𝐢𝐬- 𝐢𝐭 𝐢𝐬 𝐰𝐡𝐚𝐭 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫𝐬 𝐭𝐞𝐥𝐥 𝐞𝐚𝐜𝐡 𝐨𝐭𝐡𝐞𝐫 𝐢𝐭 𝐢𝐬.”

In today's marketing landscape, a brand's identity isn't solely shaped by what we communicate to consumers. Instead, it evolves through the conversations consumers have with each other. The narrative is crafted within these interactions, reflecting the genuine experiences and perceptions shared among people.

Building a brand is about fostering positive conversations, delivering authentic experiences, and letting the collective voice of consumers define the brand's essence. It's a dynamic shift where consumer dialogue holds the key to shaping a brand's identity in the eyes of the public.

As you go about your business and online campaigns in this new week, pay keen attention to your communications across channels and the experiences that your customers have with you..

Coming across my post for the first time?
My name is Joy, I specialize in crafting dynamic digital marketing strategies that drive sales growth for brands and businesses, resonating powerfully with their target audience. Let's Connect.

Have a beautiful week ahead.

08/01/2024

𝗖𝗛𝗘𝗘𝗥𝗦 𝗧𝗢 𝗔 𝗡𝗘𝗪 𝗪𝗘𝗘𝗞 🍻

As you strategize on your marketing efforts this week, put this quote into consideration:

"𝗜𝘁's 𝗻𝗼𝘁 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂 𝘀𝗲𝗹𝗹 𝘁𝗵𝗮𝘁 𝗺𝗮𝘁𝘁𝗲𝗿𝘀 𝗮𝘀 𝗺𝘂𝗰𝗵 𝗮𝘀 𝗵𝗼𝘄 𝘆𝗼𝘂 𝘀𝗲𝗹𝗹 𝗶𝘁!”

This marketing quote emphasizes the profound impact of strategy over product. While the nature of the product is essential, the manner in which it is marketed holds equal significance.

The success of a sale hinges on the art of persuasion, effective communication, and understanding customer needs. It prompts businesses to focus on crafting compelling narratives, highlighting benefits, and creating a seamless customer experience.

By prioritizing the 'how' of selling, companies can differentiate themselves in competitive markets, fostering lasting connections with customers.

In essence, the quote underscores that the success of a sale lies not solely in the product's features but in the artful and strategic approach taken to present and deliver it to the audience.

As you go about your marketing goals in this new week, pay more attention to your marketing strategy than on the product or service you want to sell.

Coming across my post for the first time?
My name is Joy, I specialize in crafting dynamic digital marketing strategies that drive sales growth for brands and businesses, resonating powerfully with their target audience. Let's Connect.

Have a beautiful week ahead.

18/12/2023

𝐔𝐧𝐥𝐨𝐜𝐤𝐢𝐧𝐠 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐕𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲: 𝐓𝐡𝐞 𝐂𝐫𝐮𝐜𝐢𝐚𝐥 𝐑𝐨𝐥𝐞 𝐨𝐟 𝐎𝐧𝐥𝐢𝐧𝐞 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

In the digital age, neglecting online marketing is akin to setting up shop in a bustling city and keeping it a secret. The quote,

"𝐈𝐠𝐧𝐨𝐫𝐢𝐧𝐠 𝐨𝐧𝐥𝐢𝐧𝐞 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐢𝐬 𝐥𝐢𝐤𝐞 𝐨𝐩𝐞𝐧𝐢𝐧𝐠 𝐚 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐛𝐮𝐭 𝐧𝐨𝐭 𝐭𝐞𝐥𝐥𝐢𝐧𝐠 𝐚𝐧𝐲𝐨𝐧𝐞" captures fully the essence of this digital era truth.

Online marketing is the beacon that guides potential customers to your business in the vast landscape of the internet. It's the announcement that echoes across digital channels, ensuring your presence is not just established but actively communicated. From social media platforms to search engines, online marketing is the bridge that connects businesses to their audience.

In a world where consumers turn to the web for recommendations and solutions, the visibility created by online marketing is paramount. It's not merely an option; it's the essential narrative that tells the story of your business to the online community.

Embrace online marketing, and let your business resonate in the digital space, reaching those who seek the products or services you offer. After all, a secret business is one that misses out on the vast opportunities the online world presents.

𝑰𝒇 𝒚𝒐𝒖'𝒓𝒆 𝒕𝒉𝒊𝒏𝒌𝒊𝒏𝒈 𝒂𝒃𝒐𝒖𝒕 𝒉𝒐𝒘 𝒕𝒐 𝒈𝒆𝒕 𝒔𝒕𝒂𝒓𝒕𝒆𝒅 𝒘𝒊𝒕𝒉 𝒐𝒏𝒍𝒊𝒏𝒆 𝒎𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈, 𝒔𝒆𝒏𝒅 𝒎𝒆 𝒂 𝑫𝑴. 𝑴𝒚 𝒏𝒂𝒎𝒆 𝒊𝒔 𝑱𝒐𝒚. 𝑷𝒊𝒕𝒄𝒉𝒊𝒏𝒈 𝒃𝒖𝒔𝒊𝒏𝒆𝒔𝒔𝒆𝒔 𝒂𝒏𝒅 𝒃𝒓𝒂𝒏𝒅𝒔 𝒕𝒐 𝒕𝒉𝒆𝒊𝒓 𝒕𝒂𝒓𝒈𝒆𝒕 𝒄𝒖𝒔𝒕𝒐𝒎𝒆𝒓𝒔 𝒐𝒏𝒍𝒊𝒏𝒆 𝒊𝒔 𝒘𝒉𝒂𝒕 𝑰 𝒅𝒐..

16/10/2023

It's another Monday evening..

For some Mondays now, I have been sharing marketing tips on selected businesses.

Today, I'll be talking about Social Media Marketing Tips for Tech Start ups.

For tech startups, staying innovative, responsive to customer inquiries, and maintaining an active presence in tech-related circles is crucial for successful social media marketing.

𝟱 𝗦𝗢𝗖𝗜𝗔𝗟 𝗠𝗘𝗗𝗜𝗔 𝗠𝗔𝗥𝗞𝗘𝗧𝗜𝗡𝗚 𝗧𝗜𝗣𝗦 𝗙𝗢𝗥 𝗧𝗘𝗖𝗛 𝗦𝗧𝗔𝗥𝗧-𝗨𝗣𝗦

𝟏. 𝐊𝐧𝐨𝐰 𝐘𝐨𝐮𝐫 𝐀𝐮𝐝𝐢𝐞𝐧𝐜𝐞 𝐚𝐧𝐝 𝐂𝐡𝐨𝐨𝐬𝐞 𝐑𝐞𝐥𝐞𝐯𝐚𝐧𝐭 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬:
Understand your target audience's preferences, demographics, and online behavior. Tailor your content and strategy to resonate with them effectively. Also, when it comes to selecting Social Media platforms to market on, choose the platforms that align with your target audience and the nature of your tech product. For instance, LinkedIn and Twitter are often effective for B2B tech startups, while Instagram and Facebook may work well for consumer-focused products.

𝟐. 𝐄𝐧𝐠𝐚𝐠𝐞 𝐰𝐢𝐭𝐡 𝐓𝐞𝐜𝐡 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐢𝐞𝐬:
Actively engage with tech-focused communities and forums related to your industry. Participate in discussions, answer questions, and share your expertise. This can help in building credibility and attracting a relevant audience.

𝟑. 𝐒𝐭𝐚𝐲 𝐔𝐩𝐝𝐚𝐭𝐞𝐝 𝐰𝐢𝐭𝐡 𝐓𝐫𝐞𝐧𝐝𝐬:
Stay informed about the latest trends and updates in the tech industry. Incorporate trending topics or industry news in your content strategy to showcase your startup's awareness and relevance.

𝟒. 𝐔𝐬𝐞 𝐋𝐢𝐯𝐞 𝐃𝐞𝐦𝐨𝐬 𝐚𝐧𝐝 𝐖𝐞𝐛𝐢𝐧𝐚𝐫𝐬:
Conduct live demos or webinars showcasing your product's capabilities. These sessions offer a hands-on experience to your audience and allow for real-time interaction, addressing queries and concerns.

𝟓. 𝐑𝐮𝐧 𝐓𝐚𝐫𝐠𝐞𝐭𝐞𝐝 𝐀𝐝 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬:
Utilize social media advertising to target specific demographics and interests. Leverage on platforms like Facebook, LinkedIn, or Twitter to reach a specific audience based on demographics, interests, and behavior. Use A/B testing to experiment with different ad formats to determine what resonates best with your audience and yields the highest ROI.

Remember that, consistency and authenticity are key in social media marketing. Tailor your approach based on your unique value proposition and the preferences of your target audience.

09/10/2023

It's another Monday evening😍😍

For two Mondays now, I have shared tips for the Fashion Business and for food vendors.

Today, I'll be sharing Social Media Marketing Tips for the "Real Estate Business."

Let's do a recap of what "Social Media Marketing" is.

𝑰𝒏 𝒂 𝒍𝒂𝒚 𝒎𝒂𝒏 𝒕𝒆𝒓𝒎, 𝑺𝒐𝒄𝒊𝒂𝒍 𝒎𝒆𝒅𝒊𝒂 𝒎𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈 𝒊𝒔 𝒍𝒊𝒌𝒆 𝒔𝒑𝒓𝒆𝒂𝒅𝒊𝒏𝒈 𝒕𝒉𝒆 𝒘𝒐𝒓𝒅 𝒂𝒃𝒐𝒖𝒕 𝒔𝒐𝒎𝒆𝒕𝒉𝒊𝒏𝒈 𝒚𝒐𝒖 𝒓𝒆𝒂𝒍𝒍𝒚 𝒍𝒊𝒌𝒆 𝒕𝒐 𝒂 𝒃𝒖𝒏𝒄𝒉 𝒐𝒇 𝒇𝒓𝒊𝒆𝒏𝒅𝒔, 𝒃𝒖𝒕 𝒐𝒏𝒍𝒊𝒏𝒆. 𝑰𝒕'𝒔 𝒖𝒔𝒊𝒏𝒈 𝒑𝒍𝒂𝒕𝒇𝒐𝒓𝒎𝒔 𝒍𝒊𝒌𝒆 𝑭𝒂𝒄𝒆𝒃𝒐𝒐𝒌, 𝑰𝒏𝒔𝒕𝒂𝒈𝒓𝒂𝒎, 𝒂𝒏𝒅 𝑻𝒘𝒊𝒕𝒕𝒆𝒓 𝒕𝒐 𝒕𝒆𝒍𝒍 𝒑𝒆𝒐𝒑𝒍𝒆 𝒂𝒃𝒐𝒖𝒕 𝒂 𝒑𝒓𝒐𝒅𝒖𝒄𝒕, 𝒔𝒆𝒓𝒗𝒊𝒄𝒆, 𝒐𝒓 𝒊𝒅𝒆𝒂 𝒂𝒏𝒅 𝒆𝒏𝒄𝒐𝒖𝒓𝒂𝒈𝒆 𝒕𝒉𝒆𝒎 𝒕𝒐 𝒄𝒉𝒆𝒄𝒌 𝒊𝒕 𝒐𝒖𝒕 𝒐𝒓 𝒕𝒂𝒌𝒆 𝒂𝒄𝒕𝒊𝒐𝒏.

If you're into the Real Estate business, these tips are for you..

𝟓 𝐒𝐎𝐂𝐈𝐀𝐋 𝐌𝐄𝐃𝐈𝐀 𝐌𝐀𝐑𝐊𝐄𝐓𝐈𝐍𝐆 𝐓𝐈𝐏𝐒 𝐅𝐎𝐑 𝐑𝐄𝐀𝐋 𝐄𝐒𝐓𝐀𝐓𝐄 𝐁𝐔𝐒𝐈𝐍𝐄𝐒𝐒

𝟏. 𝐒𝐡𝐚𝐫𝐞 𝐕𝐢𝐯𝐢𝐝 𝐕𝐢𝐬𝐮𝐚𝐥𝐬 𝐚𝐧𝐝 𝐕𝐢𝐫𝐭𝐮𝐚𝐥 𝐓𝐨𝐮𝐫𝐬: Showcase high-quality images, virtual tours, and videos of properties. Visuals are key in the real estate industry, giving potential buyers a real sense of the properties they're interested in.

𝟐. 𝐋𝐨𝐜𝐚𝐥𝐢𝐳𝐞𝐝 𝐓𝐚𝐫𝐠𝐞𝐭𝐢𝐧𝐠: Use geotargeting and localized hashtags to reach potential buyers or renters in specific areas. Tailor your content to address local preferences, events, and market trends.

𝟑. 𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐂𝐨𝐧𝐭𝐞𝐧𝐭: Share educational content about the buying or renting process, market updates, tips for property maintenance, and neighborhood highlights. Establish your brand as a valuable source of information.

𝟒. 𝐄𝐧𝐠𝐚𝐠𝐞 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: Actively engage with your local community by promoting local events, businesses, and initiatives. Engaging with the community builds trust and positions your brand as a neighbor, not just a service provider.

𝟓. 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐓𝐞𝐬𝐭𝐢𝐦𝐨𝐧𝐢𝐚𝐥𝐬 𝐚𝐧𝐝 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 𝐒𝐭𝐨𝐫𝐢𝐞𝐬: Share success stories and testimonials from satisfied customers who have bought or rented properties through your agency. Real-life experiences can influence potential buyers and build credibility.

For real estate businesses, social media is a powerful tool to showcase properties and build relationships with both potential buyers and sellers. Tailoring your approach to the local market and providing valuable, informative content can significantly impact your success.

If you feel all of this can be overwhelming for you, just reach out to me. Taking your online marketing burden off your shoulder is what I do😉😉

02/10/2023

Last week, I shared social media marketing tips for the fashion design business.

It's another Monday evening and I'll be sharing this for food vendors.

5 SOCIAL MEDIA MARKETING TIPS FOR FOOD VENDORS

1. Visual Appeal is Key: Capture high-quality, appetizing images and videos of your food. Visuals drive engagement and entice potential customers. Showcase your dishes in well-lit, appealing settings to make them irresistible.

2. Consistent Posting and Engagement: Maintain a regular posting schedule to keep your audience engaged. Interact with comments and messages promptly. Building a community around your brand helps in establishing a loyal customer base.

3. Utilize Food Hashtags and Geotags: Use popular food-related hashtags and geotags in your posts to increase visibility to a broader audience. When you add a geotag to your content, you're essentially providing information about where the content was created or shared.
This will help you reach people who are specifically interested in food in your location.

4. Offer Exclusive Deals and Contests: Incentivize your followers by offering exclusive discounts, promotions, or hosting fun contests related to your food. Encourage user-generated content by asking them to share their experiences with your food.

5. Collaborate with Influencers: Partner with food influencers or bloggers in your area to reach a wider audience. Influencers can create engaging content, share their experiences, and give your brand credibility and visibility within their follower base.

Implementing these strategies will help enhance your social media presence and drive more customers to your food business.

CJ Media

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