https://www.facebook.com/1136198819731193/

Rosebud Printing, Umuahia (2024)

15/10/2023

Sometimes what everyone sees is not the reality.
Come closer and zoom it and you will see.

18/08/2023

28/07/2023

To all small business owners, may you hear something today that fuels or reawakens your hope and passion.
An order. A review. A sale. A payment.
Whatever it is.
May God bring it for you today.

27/07/2023

How strong are you inspired to do a design, following a particular concept? If you are not really motivated by an idea that struck you, you might easily dump it... especially if you

1. Feel it's too complex

2. You have projected it won't turn out nice looking

3. You're tired/depressed...

4. Expected pay is too little for such venture

Take note of the following possible solutions below:

-CLARITY OF CONCEPT: If it's not clear enough, and you're not certain yet, you're going to spend so much time toiling around and not coming out with something fantastic...

Our brain doesn't really give us a clear visual picture of what we want to design... rather we piece these lattices together to form something we feel is close enough to what we have perceived. Reason you can't replicate a flyer exactly after merely staring at it for a few minutes and turning away forever...

Solution: Observe flyers and feed your eyes with diverse concepts. Steadily. Take note of important features.

BROWSE how certain type of designs look especially if you're not sure...

-SKILL LEVEL: yeah...
You might have an idea of what you want to do but you can't really execute it to the latter because of limited knowledge or expertise. Don't worry. Keep on practicing...
And watch tutorials..

-LEARN HOW TO IMPROVISE: There has never been a single way of doing something in the creative world. There are different means to an end. A common example is background removal in Photoshop

-EXPERIENCE LEVEL: If you have done something before, chances are you will get it better the next time or prolly navigate the situation better...

So, how do u build your experience Level? By not giving up on designing...

Be particular about getting better everyday

27/06/2023

Practice things until you can't get them wrong.

26/06/2023

01/06/2023

When people says:
Do not judge book by it's cover.
I tell them: why you sef no hire good designer.
🤣🤣🤣🤣

21/04/2023

Art directors have so much role in shaping the design industry. Many errors could have been averted.

15/03/2023

Envy no one. For whatever you see, a price was paid.

07/03/2023

Before purchasing a PC

Whenever someone reaches out to me they're in need of making a buying decision and they're saying money is not an issue I usually don't give any sort of opinion.

Buying a Laptop is not based on impulse , or desires it's based on the productivity and efficiency of your work loads.

There's no one PC that satisfies any needs even the recent M2 with 96gig RAM is not still complete.

So RECOMMENDED ACTION TO BE TAKEN BEFORE ACQUIRING A NEW PC

1. What's the Productivity level I need to attain at the moment?

answer it and be completely honest

2. What's your leveling curve with regards to creative Journey for self improvement

Your answer determines the spec

3. How much are you willing to spend

This will determine the threshold of what you need to start looking at as against the Market availability.

4. What software ( tools ) can I use on the PC of choice

This will help you know if you can afford subscription based tools or an off the shelf purchase

5. How long do I intend using such a PC

This matters very well based on customisation

All these are a very clear guide to making a purchasing decisions

26/10/2022

They tell strangers keep the change and patronize the very ones they claim are dear to them only on their raining days.

Be quick to identify such people. You're not so dear to them as you may believe it to be, rather you're getting done with quicker than you know.
People who never purchase your cup of rice generously without long plead for unimaginable discount will have no business with your shop when they can now afford a bag of rice.

Support your family and friends business. The money somehow always will find it's way back to you through gifts(birthday, marriage, child dedication etc).

26/10/2022

You're not paid your worth, you're paid what you negotiate.

Your relatives, friends and colleagues paying penny for your services and until you say something about that, it will remain that way and without gratitude.

15/10/2022

Pls instead of love reaction on my posts, pls click the hug one instead... the rush of warmth I feel is shockingly real.
Heaven knows I need a warm tight hug
Hug this post too. 🙂

29/07/2022

VISUAL IDENTITY DESIGNER'S

1. Whenever you get any correspondence with your clients , develop that conversation into a brief by clearly making it a word document.

This shows your level of professionalism.

2. Clearly State Your Research Processes and Work Plan

This will show your efforts

3. Understanding the Choice of approach during Presentation shows the client you understood the purpose of logo creation.

This Basic will help you carry out the right path towards your Venture.

15/11/2021

BECOMING A GRAPHICS DESIGNER FROM NOTHING TO PRO IN 6 MONTHS

I must confess that this is not a microwave something but this is sure the right path to follow to achieve what you desire, and in this case Graphics.

Let breake them into pieces so we can do our talk, one point per time.

1. Make long term goals
2. Be passionate
3. Get a Mentor
4. Get Focus
5. Go back to the basics
6. Stay Hungry, Stay Humble
7. Stay Focus
8. Pause the SoftWares
9. Consistency
10. Big Data
11. Big Light

Are you Ready?
Okay let's dive in 🏊🏾

1. MAKE LONG TERM GOAL: Building any great thing takes time and lasting stuffs are built with time, make a decision to stay in the Industry till you make it.

2. BE PASSIONATE: Most of the drive to learn need to be internally generated, trust me there is a little a mentor can do to motivate you.
The Question is how determined are you? (the "Determine" in Kanu Nwankwo's Voice😊.) If your not sure about your passion you better port to something else.

3: GET A MENTOR: when I say a mentor not necessarily someone that will teach you. (a good mentors are busy with thier life too, remember you want him to teach you something cos you saw he was busy creating something🤔), rather someone who will coach and guide you on what to learn and possible provide you with materials. Must be Experienced, Competent and have Good Track Record(sounding like a credential).

4. GET FOCUS: Focus will allow you to learn a lot in little time, get somewhere to isolate your self where you can actually get your self engrossed in good materials and resources for a long time(recommendation is important).

5. GO BACK TO THE BASICS (Fundamentals): Learn the basics of Graphics Design (This includes Elements and Principles of Design), learn it really hard that you know it just as you know the back of your palm. E get why.

6. STAY HUNGRY, STAY HUMBLE: Those who end up becoming pro never get to a point where they think they have arrived or know it all (observe them and if possible ask any of this our bosses). Stay humble while you learn more.

7. AGAIN STAY FOCUSED: Learning Graphics Design is different from learning Illustrator (I know they look similar), Graphics Design is not the same a Web Design (don't bother to add it, maybe not yet), Graphic is different from 3D animation (don't try to jump the basics), What about Graphics design and motion design (where are you rushing with to?). The Key word is what again? FOCUS👍🏾

8. PAUSE THE SOFTWARES: Your major design tool is your Mind, not a software.
Infact Design is 80% Thinking(Mind) and 20% Software(Corel, Illustrator etc) - My Ogas -
So why not focus on the mind for some time.

9. CONSISTENCY: Learning every minute, every day, every month. Just staying consistent and avoiding your self from getting tired of you pursuit (Now am sounding like a motivational speaker, 🤦🏾‍♂️).

10. BIG DATA: This is Nigeria, talking Data and Electricity is like mentioning gold. Infact I believe this are the two basic need for a designer in Nigeria after your Laptop.

For a Designer that cherish growth and want to do it fast, buying of big data is not negotiable, you know that kind of data you have on your phone withiout any emotional feeling for it when you need to do YouTube even on your Laptop (yeah this is Graphics, we deal with visual. A lot of data is needed to stream medias).

11. BIG LIGHT: Welcome to Nigeria and thanks to Electricity Distribution Companies (I mean, the Power Holders). You want to really speed up your learning rate? You need to take care of this also.

Two options: Either by Movig to a location with constant light (Relatives, Friend, Uncles, you don understand the thing abi😇.)
Or get yourself a portable Generator (I better pass my Neighbor right) trust me buying is the major challenge, the fueling?🤔, that one too na small issue right, exactly small issue.

REMEMBER: Big Data, Big Light are actually long term investments.

Now I think you are ready to be a BADASS DESIGNER IN 6 MONTHS. (Well I actually expect you to start seeing significant improvements in 3months)

15/11/2021

LEARN HOW TO DESIGN + ANIMATE WITH YOUR MOBILE PHONE IN 48HRS https://bit.ly/35epTmv

31/10/2021

One thing Designers should learn is:

- Research is 50%
- Thinking is 30%
- Skill and Interpretation is 20%

But many place Skill first.

Don't even add any extra image your work first, just design:

- Title special effect
- with a colour theme
- unique BG

That is what they are looking out for. Functionality. That is the word.

31/10/2021

In a world where you can be anything, 𝗖𝗵𝗼𝗼𝘀𝗲 𝗞𝗶𝗻𝗱𝗻𝗲𝘀𝘀.

𝗕𝗲 𝗞𝗶𝗻𝗱 𝗲𝗻𝗼𝘂𝗴𝗵 𝗻𝗼𝘁 𝘁𝗼 𝗼𝗳𝗳 𝘀𝗼𝗺𝗲𝗼𝗻𝗲'𝘀 𝘀𝗺𝗶𝗹𝗲.

31/10/2021

The hallmark of a very good designer is to solve design problems without making it obvious.

We design to solve a particular problem, making the design look pretty should accompany solving the main problem.

Not the other way around or else we lose the sole purpose of designing.

If the solution is good and you pay enough attention to detail, it will be beautiful enough... You may only add extra to complement
functionality; is not a big concept.

It's just making sure the idea or communication is not cluttered and well represented.

If the client is selling a product....
Choice of pictures, typeface choice, typography and layout, placement of objects to effectively communicate the idea are the main points.

I just feel in design(graphics) aesthetics covers up for functionality because In visual terms, aesthetics includes factors such as balance, color, movement, pattern, scale, shape and visual weight.

And these mentioned above are functionality in a sense you are using the right colors of the organisation, their basic layout, shapes and all, you are still passing a lot of information with these things.

Case study:

Mrs. B sells fried yam and boli and groundnut. she needs a flyer but her customers are high end people who will not want to come to the street, how do you communicate that. Also she feels, it should captivate her audience and also maybe appeal to the middle class and even to low income earners.

Pictures used, typeface used etc must be detailed such that it can appeal to the right customer base. That's the point.

But then we can now add elements that will make those things shine through.

It's just like tiling, painting and planting flowers to decorate a already beautiful structure.

Remember, designers are trying to help customers. You are not selling anything, you are not producing anything. Really you are helping your clients succeed.

Your job is to help your client sell more, reach more people etc.

Whatever is not going to appeal to the audience, no matter how fine it is, is useless.
That's why I said if a designer pays special attention to details, functionality means it will work, he will get the message.

Aesthetics will just make it shine.
We are not choosing one or the other.
We are choosing the two.
But to focus first on aesthetics is putting the cart before the horse.
You might not be able to work your way to make the design functional again.

You will be struggling with elements.
Struggling with elements is not a good place to be as a designer.

There is no end to how something can look
so it's possible, but if the focus had been on making it beautiful at first.

You might be keeping things in the design that you should throw away.

Just be convinced first that what you are doing is the best solution.
Be open to ideas from your clients or people who can give quality feedback.

Understand what the client is trying to communicate, then you can tailor such to meet that need.

Some designs will need very much aesthetics to pass the message across. It's not bad as long as it works.

Some others are minimal, others may be illustrative, some may even have 3Dimensional objects as long as the message is passed across uncluttered.

Effective communication and uncluttered message will ONLY be achievable if functionality is in the mind at onset.

01/08/2021

A TYPEFACE is the collective name of a family of related fonts (such as Times New Roman).

While FONTS refer to the weights, widths, and styles that constitute a typeface (such as Times New Roman Regular, Italic, Bold, etc.).

Not all typefaces consist of multiple fonts however. Hope this helps.

What’s the difference between Typeface and Font?

01/08/2021

What’s the difference between Typeface and Font?

22/07/2021

The hallmark of a very good designer is to solve design problems without making it obvious.

We design to solve a particular problem, making the design look pretty should accompany solving the main problem.

Not the the other way around or else we lose the sole purpose of designing.

If the solution is good and you pay enough attention to detail, it will be beautiful enough....

21/07/2021

TENDENCIES THAT REFLECTS YOU LACK INTEGRITY

NOW TEST YOURSELF:

ON THE RUDIMENTS OF BEING A PERSON OF INTEGRITY

(1) If you usually put more sugar in your tea when in a hotel than you do at home, you're likely to be corrupt!

(2) If you use more tissue in a public washroom than you do at home, you are a potential thief if given opportunity.

(3) If you serve yourself more food than you can finish, not minding whether it will go round, just because someone else is footing the bill, you're greedy. And you will steal if opportunity presents itself.

(4) If you usually jump queues, you have the potential for abusing office if given a powerful position.

(5) If you are more concerned about knowing someone's surname rather than first name, you're likely to be a tribal bigot. It’s even worse when someone tells you their name & then you ask, "which tribe is that?" It means you are tribalistic.🙄

(6) If you usually overtake while in traffic jam or have no regard for traffic lights, then you would easily embezzle public funds if you're given a position at a public office since you hate regulation.

(7) If you channel waste or dirty water from your compound to a neighbour's compound rather than managing it, you're ill-mannered. You don't love your neighbour as yourself.

(8) If you look at this post and wonder whether it was really necessary to talk about these issues; then you are very dishonest and you would easily cover up ills in the society for your own benefit.

LET US TRY TO BE PEOPLE OF CHARACTER WHEREVER WE FIND OURSELVES.

12/05/2021

IN ENTREPRENEURSHIP, 5% IS PASS MARK.
KNOW THIS AND KNOW PEACE.

Written by ifeanyi-eze

Many of us are in business, yet we are too afraid to attempt a lot of things.

We believe that it is 100% or nothing.
I am here today to tell you that it isn’t true.

In several instances, 5% is enough.

Imagine that you have 1000 people in your email list.
If you send that email, and 5% (or even 2%) buy what you are selling - You passed!

Imagine that you have 1000 followers on Facebook or Instagram, if you make that post and 5% (or even less), saw it and remembered your brand - You passed!

Listen to me - To run a successful business, you need to deploy several strategies. To deploy several strategies, you need to take several actions. To take several actions, you need to become comfortable with a 5% pass mark.

Tell yourself that you are normalizing 5% pass mark and you are happy with any results from 5% upwards.

Trust me - It doesn’t mean you are defeated or you are accepting loss.

No! It simply means that you understand everyone is not your customer and everyone will not buy from you.

Who told you Coca-Cola serves up to 5% of Nigeria?

Who told you all the big brands serve up to 5% of Nigeria?

Now that we are clear that 5% is also pass mark, fear is out of the way and we are ready to do much more than we did before.

Here are 5 amazing things that the 5% mentality will do for you.

1. It forces you to increase the population size when marketing. You soon realize that you cannot depend on telling 10 church members that you sell clothes. 5% of 10 is less than 1. It means you need to reach and tell more people.

2. It forces you to try many avenues. Do that Instagram post, get 5%; write that email, get 5%, paste it on my page, get 5% and more and more

3. It helps you when doing your marketing plan. I am currently selling an academy called the Data entry academy. I built a waitlist, ran ads to it and got over 2000 people into it. If I sell to 5%, that is 100 people, I will be making 3million. Dear you, is 3million Naira not pass mark?

4. You are not afraid to try things. When everyone is saying Nigerians do not read emails, you are saying “If only 5% will read my emails”.

5. Your perception of failure as an entrepreneur totally changes.
I remember gisting at the airport with a man. He shared how he built an app for schools, went to 8 schools and none of them agreed to buy. He dumped it as a failed project. Now, if he had the 5% mentality, would he have dumped it? As at the day we were speaking, he was talking in regrets because other people had made a success of a similar app.

Dear you, all the entrepreneurial success stories you see around is seated on 5% pass mark o.

Onyeka my friend once shared with me how he did over 100 pitches to over 100 investors in the US over a period of 3 months. He raised funds from 1 or 2 of them and we are celebrating him. Isn’t that a less than 5% pass mark?

Accountinghub has over 50k followers accross social media. I sell something to 300 people and I am dancing. Isn’t that a less than 5% pass mark.

Biko, stop worrying yasef jare - Stand up and dance at your 5% for we have officially declared it pass mark and we are comfortable with it.

Entrepreneurship is not academics. We choose our own passmark here. 5% here is passmark!!!

I love you!

08/04/2021

HOW TO RAISE MONEY FROM FAMILY & FRIENDS; TO INVEST IN YOUR BUSINESS
written by Eze

To everything in life, there are rules. Most times, the rules are unspoken and unwritten, so we often tend not to know the rules or pretend we can go around the rules.

The people who are genuinely winning are those who take time to study the unspoken and unwritten rules; then structure themselves to play by those rules.

While some people say that raising funds to run a startup business in Nigeria is tough, some others are being chased by investors to collect their money.

I wrote a short piece on the process I would follow to build a Nigerian Udemy, if I wanted to. I wrote it in a tech-Facebook group that I belong to. I woke up the next day to messages from over 35 people asking to invest in the idea.

I had to write another piece in the group, explaining that it was just a dream and I wasn’t building the Nigerian Udemy, at the moment. I run Accountinghub and I love the power of my 100% focus at the moment.

Now to the matter at hand.
You want to start a business, your easiest and earliest investors are most likely family and friends.

But there are rules to getting money out of your family and friends.
Here are the rules.
Follow them nicely and raise the funding that you need.

These rules apply to even husband-wife relationship or parent-child relationship. No matter how close the relationship is, kindly ensure to follow these unspoken and unwritten rules.

1. Be crystal clear on what business you want to do. Never approach someone asking for money to do a business and you cannot say exactly what the business is.
“Brother, please give me 1million let me go and hustle” is a request that will get zero funding.

2. Show some numbers. There are two kinds of numbers you should show. First, a simple list showing exactly what you will do with the money you are requesting and second, a simple calculation of what you will make from the business.

Oh please don’t tell me you do not know how to do a financial model. You only need to keep it simple - just show a list of everything you need to buy to start that Shawarma business. Then show another calculation of how many shawarmas you will sell in a month and the profit you expect. Even a smart 20 year old can do this.

Just grab a simple clean sheet and write neatly. That’s all.

3. In your request, answer the question - “What is in it for the investor?”
Every investor expects some form of returns - cash or otherwise.
A husband might expect that if he invests in his wife’s business, she can help with home expenses.
An old father might expect that if he invests his pensions in his son’s business, he can help pay his siblings school fees.

Do not wait for the investor to voice what he expects. Go ahead and figure out the expectation and offer it.

Picture this: My husband, please give me 500k to start a small restaurant. Here’s a list of what I need to buy to start off. Here’s my calculation of my daily and weekly profits. I plan to contribute at least 20k monthly for the kids lessons and other small-small home expenses. With time, I will even do more.

Doesn’t this sound better than - “Give me money to start a business”?

4. Rid yourself entirely of every sense of entitlement. Maybe this should have been point no 1.

Listen please - The day you tell yourself that nobody owes you anything, is the day that your mind opens up and starts to listen to the unspoken and unwritten rules of success.

The entitled mind is angry at everyone for not helping. Anger won’t let you search for these silent rules. Anger tells you the world should fall at your feet. Sadly, life doesn’t operate that way.

5. Display knowledge and passion for the business. How can you hate cooking and be asking someone who knows you so well to invest in a restaurant for you?

My sister-in-law loves to cook. She cooked at my trad wedding. She cooks at every family occasion. When she asked for investment to start a grill business, we all knew she had massive knowledge and passion in that area. We could already see her success.

6. Be a credible person. Let’s get this crystal clear- Investors invest in the person, not the business.

I repeat - “Investors invest in the person, not the business.”

When making an investment, your personality ranks higher, than the numbers in the business forecast, even if the forecast shows 100000% returns.

Please, be a good and credible person before you ask for an investment. Be someone who borrows and pays back. Be someone who says “stand here”and it doesn’t mean “run”. Have a clean record of integrity, especially with money matters.

You cannot be a ‘corner-corner’ person and be seeking investment. It just doesn’t work.

7. Be truthful and open with the proposed investor. Share some detail. Be open to questions. Even tell the risks in the business and how you will manage those risks. Tell the research efforts you have done so far. Tell the amount of your own savings you will invest. You can keep the trade secrets to yourself.

If you cannot be open to that person, then please do not take his money. An investor deserves to know.

8. Ahead of seeking funding, resolve within yourself to succeed. Tell yourself that you value that relationship and you do not want to burn any bridges.

This personal resolve has a way of showing. The investor can sense it, even when you do not say it.

Now you know the rules.
Follow these rules; raise the funding that you need and start that business that you dream of.

Goodluck!

02/04/2021

In dealing with customers, every business should issue documents to them as they transact with your business.

Whether printed in hard copy or issued electronically, these documents should be issued, as they serve as proof that certain things occurred in the transaction.

Sadly, several business owners do not properly understand these documents so they mix them up and issue them wrongly.

The 4 most common customer transactional documents are : Quote, Invoice, Receipt and Credit note.

Let’s now understand each one properly.

1. Quote: This is a document issued to a customer who has made enquiries. It is just for his information. It is also called a Proforma Invoice or Quotation or Estimate. Inside an accounting software, it has no impact on the reports.

Imagine that your business does event planning and a customer wants to plan a party for her husband. A Quote will list out all the items and activities that the event planning will cover, their respective prices, the VAT and any other conditions of the purchase. The Quote is then sent to the prospective customer to use in taking a decision.

2. Invoice: This is an evidence of sale. A sale happens when the seller has performed or undertake to perform his own side of the transaction.

In the event planning example, if the woman agrees to proceed with the service by accepting the Quote, she signs a contract and the event planning service commences. A sale has happened at this point.

Kindly note that a sale must not always be characterized by a payment from the customer. Some sales are done on 100% credit terms. So, it is important to understand the meaning of a sale without associating it with a payment.

3. Receipt: This is an evidence of payment. A Receipt is issued when the customer makes payment. Whether partial or full payment, issue a Receipt of the exact amount paid.

Please note that for businesses where the customer never owes, like supermarkets, a Receipt is used to evidence both a sale and payment.

4. Credit note: This is a document which cancels the Invoice partially or fully.

In the event planning example, maybe the invoice contained an agreement to provide bouncing castle for the kids to play at the party; and for some reason, the event planner failed to provide it.

She would issue a credit note to cancel that service from the invoice.

A credit note can be likened to an addendum to the Invoice.

Now you know the meaning of all 4 documents.

We hope that you have now properly learnt to use these documents. You should go ahead to issue them properly to your customers.

You never get to lose any of the documents you ever issued. You can even copy the Quote you gave one customer easily to another customer and make a few edits. It makes issuing documents so easy.

How amazing!

Call or chat us through this our WhatsApp link below, Let’s help you grow.

16/03/2021

MY NIGERIAN CONVERSION RATES FOR SELLING ONLINE

written by chioma ifeanyi-eze

When you sell anything online in Nigeria, you should have a fair idea of how many people you need to reach for you to make a certain amount of sales.

Here are my own conversion rates that I have noticed:
1. Selling using organic posts or paid Facebook ads - 0.5% - This means I get 25 sales in every 5000 people

2. Inviting people to a free webinar - 40% of the people who see the ad/post will register. Then less than 50% of this 40% will attend. Example: If I do a free webinar and show an advert to 5k people, 2k people will register and less than 800 people will attend.

3. Selling something during a free webinar - Of the 800 people who attended in 2. above, I have a massive over 40% success rate with my sales (This is very rare). Over 400 people will buy my offering if priced at 3000 Naira and below.

4. Selling something during a paid webinar - About 50% conversion rate, if priced at 3000 Naira and below

Now that you have read this - Has it in anyway opened your mind to the amount of work you need to do to sell something to 100 people?

Maybe you were waiting for these numbers for you to understand why you complain about not selling on social media.

The reason you are not selling is simple:
You have 3000 friends,
You make an organic post, about 5% of them see it,
That's 150 people saw it
0.5% of 150 people is 0.75
This means that going with my usual conversion rate, you would hardly be able to sell to one person.
This is not to mention that the post MUST be very engaging to even convert the 0.5%

So what must you do?
1. Learn and run paid ads to show your offers to more people
2. Make more interesting organic posts, so people go and look for your content to read (or even turn on notifications to see your posts)
3. Use the numbers to plan. If you want to sell to 10 people, understand your coverage number and plan to show them the offer
4. Fix your mindset - It is not your village people chasing you - You simply do not understand online conversion rates
5. Study your conversion rates across various activities, offers, platforms, etc. Know when to use each kind.

Oya, blow me a kiss.
I just taught you how to sell to 100 people.