Lumina

Lumina Content, Digital Design & Digital Marketing Agency
A full-service digital agency with global capabilities across content+digital marketing & branding

Brand identity is crucial for business success as it helps differentiate your brand, fosters recognition and trust, crea...
26/03/2024

Brand identity is crucial for business success as it helps differentiate your brand, fosters recognition and trust, creates emotional connections with customers, cultivates loyalty, influences perceived value, and ensures consistency across all touchpoints. In summary, a strong brand identity is essential for building a reputable and memorable brand in the marketplace.

Social media marketing and digital marketing are closely related but distinct concepts. Social media marketing focuses o...
23/03/2024

Social media marketing and digital marketing are closely related but distinct concepts. Social media marketing focuses on leveraging platforms like Facebook, Instagram, and Twitter to engage with audiences, build brand awareness, and drive sales. On the other hand, digital marketing encompasses a wider range of online tactics, including email marketing, SEO, and PPC advertising. While social media marketing targets specific platforms, digital marketing employs a multi-channel approach to achieve marketing objectives. Both are essential for reaching and engaging audiences online, each with its unique strategies and goals.

We are thrilled to announce that Akowe has chosen LUMINA - Digital Media Agency as their trusted partner in achieving th...
21/03/2024

We are thrilled to announce that Akowe has chosen LUMINA - Digital Media Agency as their trusted partner in achieving their business success and digital objectives.
xyz is a leading ed-tech startup providing affordable and accessible quality education and global learning opportunity to millions of Africans in over 20 local languages, and has presently empowered over 5000 with digital skills relevant to the global market. Their commitment to excellence and innovation aligns perfectly with LUMINA's mission to deliver cutting-edge digital solutions and drive impactful results for our clients.

At Lumina, we are dedicated to providing tailored strategies and creative solutions that elevate brands, expand online presence, and drive business growth. With AKOWE XYZ onboard, we are excited to embark on this journey together, leveraging our expertise and resources to help them achieve their digital goals.

We are immensely grateful for the trust AKOWE XYZ has placed in us, and we are committed to exceeding their expectations every step of the way. Together, we will unlock new opportunities, amplify brand visibility, and drive success in the digital landscape.

Join us in welcoming AKOWE XYZ to the LUMINA family! Together, let's illuminate the path to digital excellence and success.

LOGO VS BRANDA logo and a brand are related elements but serve different purposes in the realm of business identity and ...
11/03/2024

LOGO VS BRAND

A logo and a brand are related elements but serve different purposes in the realm of business identity and marketing. Here's a breakdown of the key differences:

1. Logo:
- Definition: A logo is a visual symbol or graphic representation that represents a company or a brand.
- Purpose: Logos serve as a visual identifier, a recognizable mark that helps customers quickly identify and remember a business.
- Elements: Logos can consist of symbols, icons, typography, or a combination of these elements.
- Function: Logos are primarily used for brand recognition and are often featured on products, websites, marketing materials, and other brand touchpoints.
- Example: The Apple logo, Nike swoosh, or the McDonald's golden arches.

2. Brand:
- Definition: A brand is a holistic concept that encompasses the entire identity and perception of a company or product.
- Purpose: Brands go beyond visuals; they include the overall experience, values, messaging, and emotions associated with a business.
- Elements: A brand comprises various elements, including logo, color palette, typography, taglines, mission statements, and the overall tone of communication.
- Function: Brands create a distinct identity, build trust, and establish a connection with the audience. They convey the unique qualities and values that set a business apart.
- Example: Apple as a brand represents innovation, sleek design, and user experience beyond just its logo.

In summary, a logo is a specific visual element, often a part of a broader brand identity. The brand, on the other hand, is the entire identity of a business, encapsulating not just visual elements like the logo but also the values, messaging, and overall experience associated with the company. While a logo is a crucial component of a brand, the brand itself is a more comprehensive and nuanced concept that extends beyond visuals.

Gratitude Alert! Thank you to our incredible 100+ followers on Instagram! Your unwavering support fuels our commitment t...
08/03/2024

Gratitude Alert! Thank you to our incredible 100+ followers on Instagram! Your unwavering support fuels our commitment to excellence. Here's to each one of you who's part of our journey. Let's keep soaring together!

Contemplating a brand that truly captures attention? Let's turn this vision into reality collaboratively. We're thrilled...
06/03/2024

Contemplating a brand that truly captures attention? Let's turn this vision into reality collaboratively. We're thrilled to present our latest service packages tailored just for you. Count on us to guide you through revitalizing your brand identity and thriving in the digital marketing landscape.

Discover how we can elevate your brand, connect with your community, and conquer those ambitious goals. At LUMINA, our commitment goes beyond delivering services; it's about creating a lasting impact and nurturing growth.

Ready to embark on this journey together? Let's ignite the future of your brand!

Brand Guideline for Agba Farms.This is a journey to redefine the way people access fresh, healthy, and locally-sourced p...
09/02/2024

Brand Guideline for Agba Farms.
This is a journey to redefine the way people access fresh, healthy, and locally-sourced produce.

Follow for more.
DM to work with us.

01/01/2024

Today marks the start of a brand new chapter, filled with endless possibilities and opportunities. As we step into 2024, may each day be a canvas for new adventures, personal growth, and unforgettable moments.

Let's embrace the journey, learn from the past, and cherish the present. Here's to a year of resilience, joy, and making memories that last a lifetime!

Monday Motivation. Work hard Anywhere
27/11/2023

Monday Motivation. Work hard Anywhere

Let's Make Waves.Your commitment to excellence has helped our business to grow bigger, and our whole team will be foreve...
01/01/2023

Let's Make Waves.

Your commitment to excellence has helped our business to grow bigger, and our whole team will be forever grateful for that.

Wishing you a happy and prosperous year. Can’t wait to continue our business collaboration.

All businesses and brands need a functional and responsive website.We design a mobile responsive website.Want one? DM .l...
07/12/2022

All businesses and brands need a functional and responsive website.

We design a mobile responsive website.

Want one? DM .lumina now.
Or leave a comment.

E-learning website design, all done and delivered to Akowe • Responsive• Easy to navigate • Excellent user experience• G...
06/12/2022

E-learning website design, all done and delivered to Akowe

• Responsive
• Easy to navigate
• Excellent user experience
• Great interface
• Integrated payment methods
• Website is available in over 20 languages

100% Satisfaction delivered.

Do you need a website? DM us or WhatsApp, +2349017279796

As other digital marketing strategies have evolved, a question that keeps coming up is: “is email marketing still import...
05/12/2022

As other digital marketing strategies have evolved, a question that keeps coming up is: “is email marketing still important?”

In short, yes. Creating a strong email marketing strategy helps you reach and connect with your target audience in a personalized way and increase sales at an affordable cost.

Just as other platforms and media have changed, email marketing tools give your business the ability to reach customers easier than ever.

Here is how to build an email list from scratch and how they can help your business.

Here are some tips on How to build your personal brand on social media.If you have any challenges doing this, DM us Lumi...
30/11/2022

Here are some tips on How to build your personal brand on social media.

If you have any challenges doing this, DM us Lumina

If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on th...
15/11/2022

If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.

As an agency, we aim to help you build relationships with your customers, by fleshing out customer journey and creating content that is directly related.

We work on creating a systematic content plan that gets in front of the customers at every phase of their buying journey!

We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important ...
14/11/2022

We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.

Experience over product.

We have worked with the top brands and businesses in different industries, sizes, and locations.This makes us efficient ...
11/11/2022

We have worked with the top brands and businesses in different industries, sizes, and locations.

This makes us efficient and reliable in delivering unique and satisfactory result irrespective the industry, market size, audience, and location.

We are here for YOU and your business.

DM us today.
Email: [email protected]

Dear business owners, as you prepare for your BLACK FRIDAY SALES, remember that you need to use good content - graphics,...
09/11/2022

Dear business owners, as you prepare for your BLACK FRIDAY SALES, remember that you need to use good content - graphics, videos, + caption to promote your products and services.

Content Creation isn’t a big deal. Maybe for you but not for us. This is one of the reasons we are here for you.With our...
08/11/2022

Content Creation isn’t a big deal. Maybe for you but not for us. This is one of the reasons we are here for you.

With our SMEs package, providing affordable and reliable digital media solutions to startups and small businesses, illuminating your ideas, product, and services with the right attention and audience reach.

ROI is high, the result is satisfying, and the pricing is perfect for you.

DM us TODAY Lumina

Content Creation can be handful. From idea generation, to development and representing the ideas in content (graphics, r...
07/11/2022

Content Creation can be handful. From idea generation, to development and representing the ideas in content (graphics, reels, videos, etc).

We are here for you. Let’s help you create and curate creative content for your business and brand.
DM us TODAY.


04/11/2022

This is how our brain works when we are working on your digital media solutions.

The result is seamless and excellent.


🎥:

LUMINA - Services• Media Management LUMINA has some of the best hands in media production, advertising, events, product ...
01/11/2022

LUMINA - Services

• Media Management

LUMINA has some of the best hands in media production, advertising, events, product showrooms, and building relationships with media representatives and influencers. From conceptualizing, developing, designing, and producing, to editing, and directing media projects; production, and distribution-related activities.

• Brand Communication

Our Brand Communication Team focuses its crafting capabilities to produce meaningful strategic messages and rewarding creative concepts for brand communication solutions.

• Digital Media Solutions

Our Digital Media Solutions is an interactive digital strategy providing solutions to our client’s online initiatives. We specialize in website design, management, online advertising, ‘content-centric’ search ideas, and the management of local and social campaigns.

About LUMINALUMINA is a digital-focused, strategy-driven, multimedia agency, and digital media communication consultancy...
01/11/2022

About LUMINA

LUMINA is a digital-focused, strategy-driven, multimedia agency, and digital media communication consultancy, shining a light on business and brands.

We are on a mission to assist organizations in designing, implementing, and managing brand-driven growth strategies to achieve their business goals. From creating comprehensive, creative, and targeted solutions, to brand communication, and media management, opening up new horizons for their ambitions.

Welcome to LUMINAEverything that was ever created, the things we can see, touch, feel and do all came from a place of li...
01/11/2022

Welcome to LUMINA

Everything that was ever created, the things we can see, touch, feel and do all came from a place of light.

An understanding which illuminates the mind and gives the knowledge we need to bring things to reality.

LUMINA
We are on mission to shine light on businesses and brands with solutions that help then achieve their goals and ambitions.

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Lagos

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