15/07/2022
𝐖𝐡𝐲 𝐘𝐨𝐮 𝐂𝐚𝐧’𝐭 𝐆𝐞𝐭 𝐒𝐚𝐥𝐞𝐬 & 𝟕 𝐖𝐚𝐲𝐬 𝐓𝐨 𝐅𝐢𝐱 𝐈𝐭
Here’s a fun stat for you; 86% of your potential customers will first have to trust your website before making a purchase.
So what that tells you is 𝗧𝗥𝗨𝗦𝗧 = 𝗦𝗔𝗟𝗘𝗦 and especially in the eCommerce world.
Thus, if your website doesn’t look authentic and trustworthy, don’t even think about conversions and sales.
Now, how do you make your website trustworthy?
Before you think about that, let me tell you what makes your website 𝗨𝗡-𝗧𝗥𝗨𝗦𝗧𝗪𝗢𝗥𝗧𝗛𝗬.
Here’s a list of 7 things that make your website look unprofessional and untrustworthy:
1. Outdated design and design that is not structured (unpurposeful design)
2. Grammar errors spurting all over the place
3. No Policies (return, privacy, terms and conditions etc)
4. You using stock images or low quality images
5. Bad social media presence (crappy content and less followers)
6. Unclear shipping information
7. Lack of social proof (reviews and customer testimonials)
Now, as for what you can do to make your website trustworthy……..simply reverse those 7 points and you have your answer.
If any of these 7 apply to you, get on it asap and fix it.
Wish You The Best!