Canada's animal welfare laws are shockingly weak and even define animals as property instead of living creatures, so award-winning pet rescue Mattie's Place started 'The Pet-ition', the first petition signed by pets to improve animal rights laws.
This campaign took advantage of a legal loophole in petition law, which doesn't explicitly state you must be human to sign, and instead merely calls for a name, address and signature, which pets all have.
This professional campaign titled 'Pet-ition' was published in Canada in May, 2024. It was created for the brand: Mattie's Place, by ad agency: Publicis Toronto.
This holiday season, Toyota celebrates family togetherness with its heartwarming new campaign, developed by Conill, its Hispanic creative agency. Through the eyes of a mischievous boy on a journey with his dad, “Naughty List” captures the playful nature of kids determined to stay off Santa’s naughty list. The spot highlights the bond between father and son as they drive around town in a 2024 Tundra, showcasing humorous yet heartwarming moments shared with family during the holidays.
This professional campaign titled 'Naughty List' was published in United States in December, 2024. It was created for the brand: Toyota USA, by ad agency: Conill (Publicis Groupe).
To launch KFC's new French fries, we teamed up with an influencer and asked her to do it in the most epic and literal way possible: 16,000 feet in the air.
This professional campaign titled 'The Highest Launch' was published in Ecuador in December, 2024. It was created for the brand: KFC, by ad agency: Punto 99.
For the launch of its very first 100% electric compact sports car, the A290, Alpine has called on BETC ÉTOILE ROUGE to create its new global campaign.
The film is punctuated by Serge Gainsbourg ‘s legendary ‘Initials B.B.’ and its unforgettable flight played by a symphony orchestra.
The Alpine A290 global campaign will begin airing on TV in France from November 18th 2024.
This professional campaign titled 'The Irresistible Attraction of Lightness' was published in France in November, 2024. It was created for the brand: Alpine, by ad agency: BETC Etoile Rouge.
This year, Lexus is celebrating 25 years of its beloved “December to Remember” campaign with the debut of two all-new commercials, “Forecast” and “Letter,” capturing the spirit of the season. Evoking holiday nostalgia and connection amongst loved ones, the latest spots reinforce the brand’s ongoing commitment to creating memorable experiences for its customers.
Focused on emotional storytelling that highlights the joy of giving and the importance of spending time with loved ones during the holiday season, “December to Remember” has not only contributed to Lexus' brand identity, it has also set a standard in automotive advertising for its focus on memorable moments rather than just products.
When it comes to safety, every point counts
This professional campaign titled 'It’s Game on for Safety' was published in New Zealand in November, 2024. It was created for the brand: Air New Zealand, by ad agency: Bastion Shine.
This professional campaign titled 'Holiday Campaign' was published in Multinational Europe, South Korea, and United States in November, 2024. It was created for the brand: LANEIGE, by ad agency: J4D.
This professional campaign titled 'The Gaze Changes Everything' was published in Brazil in October, 2024. It was created for the brand: Canon, by ad agency: Dentsu
Need a break? We’ve got the perfect escape.
This professional campaign titled 'Find Your Pace with Chris Hemsworth and Elsa Pataky' was published in United Arab Emirates in November, 2024
The beautifully crafted spots are filled with dynamic visuals, striking a perfect balance between sophistication and fun. The innovative K4 is portrayed as eye-catching and fresh - with a look, persona, and character all its own. Equipped with wireless features including Apple CarPlay and Android Auto, plenty of extra space, and various interior hues to choose from, the K4 encourages drivers to be defiantly original. The Gorillaz song "New Gold," featuring Tame Impala & Bootie Brown, plays across the campaign’s spots.
This professional campaign titled 'Adrian Villagomez Directs Launch Campaign for the New K4, Produced by Fela' was published in Canada and United States in November, 2024. It was created for the brand: KIA, by ad agency: Innocean.
The Turkish Education Foundation (TEV), Türkiye’s largest NGO for education, was founded to ensure financial difficulties never hinder a student’s pursuit of their dreams. This mission inspired the bold “This Is All I Can Afford” campaign, which courageously spotlighted the student housing crisis in Türkiye despite the challenging political and economic climate. With rents soaring and students forced to drop out, TEV tackled a sensitive issue head-on. In a country where gaining admission to university is a monumental achievement, the housing crisis threatens to take it all away. By turning this urgent issue into a public conversation, TEV reinforced its belief that education is a right, not a privilege. The campaign sparked empathy, increased donations, and brought critical awareness to the harsh reality students face, all while demonstrating TEV’s unwavering commitment to educational equality.
This professional campaign titled 'This is All I Can Afford' was published in Turkey in June, 2024. It was created for the brand: Turkish Education Foundation, by ad agency: Happy People Project.
Winning doesn’t always feel like winning.
This professional campaign titled 'Stairs' was published in United States in October, 2024. It was created for the brand: Nike, by ad agency: Wieden+Kennedy.
