Bite Me Marketing

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Bite Me Marketing

Stop guessing and start seeing results with Facebook Advertising. Why Facebook™ Advertising?

1. GET RESULTS BY SPENDING LESS! Not anymore.

We offer "Done-For-You" Facebook Marketing to help grow your business and find new customers, or training to bring you up to speed. YOUR CUSTOMERS ARE ON FACEBOOK

Over 1.8 Billion people use Facebook EVERY DAY! For many people, not checking Facebook daily is like not brushing their teeth. This is where your customers are, and this is where you need to be.

2. Up until recently, advertising was a

ll about big budgets! Done properly, Facebook Advertising is inexpensive and can be the most cost-efficient way of increasing sales.

3. PINPOINT ACCURATE TARGETING

Targeting on Facebook is mind-blowingly accurate! We can target your previous customers and your competitors' customers. Don't waste money advertising to the wrong people ever again! For further information visit --> https://www.bitememarketing.co.uk/

25/09/2025

🔥 757 leads at £1.42 each: All verified emails and phone numbers.

And the best part?

My client isn’t sitting there babysitting Ads Manager, refreshing it 20 times a day, or wondering if they’re just throwing money away.

This is what stability looks like. 👇

✅ Predictable leads flowing in every single day.
✅ Consistency (not the “rollercoaster” you’ve been stuck on).
✅ Progress you can actually see without losing your weekends to funnel tweaks.

If you’re tired of:

❌ babysitting your agency
❌ wasting money on leads that go nowhere
❌ ads that feel more like gambling than marketing

…and you’re ready for predictable, stable growth in Q4 → DM me “Leads”.

Let’s get you off the hamster wheel and back your time.

19/09/2025

Hmmm... so your funnel isn't converting and you don't know why.

Let's have a look.

🙈IT'S VIBE OVER VALUE

Yes, of course, you need to resonate with your dream client. They need to know in 2-seconds flat that you get them BUT...

There's nothing tangible here. No outcomes, no real benefit, and I don't know what I'm buying (or, more importantly, why).

👉 Try this tweak...

Lead with the transformation and paint the picture of where your client will be when they achieve the results you can bring. What does that look like for them?

Your clients buy because of one or more of the following reasons...

1. They want to make money
2. They want to save money
3. They want to save time
4. They want to avoid effort
5. They need to escape physical or mental pain
6. They want to feel good about themselves
7. They want to gain praise
8. They want to feel loved
9. They want to elevate their social status
10. They want to feel safe

Not making it clear which of these boxes you tick? - change that!

🙈YOU'RE WAFFLING

At home, we have a favourite phrase about my husband: "He'll give you 500 words when 5 will do". Our kids love him - but often zone out when he starts talking.

The same happens with your dream clients.

You're making it too hard for them to understand why they need you. It's word salad with added word mayo and word pickles.

Trim it!!

👉 Try this tweak...

Make it easy for them to digest.
Use lots of white space and sprinkle with bullet-points.
Sense-check everything you write AND get a 2nd pair of eyes on your copy.

🙈 I DON'T KNOW IT'S FOR ME

If your audience has to do mental gymnastics to figure out if this offer applies to them… they won’t. They'll scroll.

When you try to appeal to everyone, you risk resonating with no one. And vague phrases like “this is for you if you’re ready to level up” mean nothing.

👉 Try this tweak...

Be blisteringly clear on who your offer is for, and who it's not. Get specific. Make them feel seen and they'll feel compelled to click.

🙈 GIVE ME A REASON TO BUY NOW

We're all busy, right?

Your dream client probably is interested... but they're also distracted. And if you don't give them a reason to act now, chances are they won't.

👉 Try this tweak...

Personally, I'm not a fan of fake scarcity... but I do love a time-based bonus or a clear timeline. Think:

“Join by Friday and I’ll send you a personalised Loom audit of your funnel, free.”

or a simple

“We start Monday."

or a

"First ten get a 1-2-1 session with me"

Urgency doesn’t have to be sleazy. But it does have to be there or you’ll lose people to their inbox, their dog, or the next cat-in-lederhosen video.

👆👆👆👆👆

Every funnel problem you just nodded along to... that's the stuff we help our clients solve daily.

We cut the waffle, sharpen the message, inject some urgency and help you see what you're just too close to.

And if you want world domination, we're totally here for that 🤣

15/09/2025

Apparently Gen Z aren't on Meta and they don't respond to ads.

Tell that to our new client who got 38 leads this morning for 99p a lead 😁

When you nail the message and audience strategy even the "hard-to-get" folks put their hands up.

02/07/2025

Would you love to QUIT the incessant game of marketing WHACK-A-MOLE?

That constant game of posting, commenting, waiting, replying, DMing, and pouncing on anyone who shows the tiniest flicker of interest.

It’s frantic, reactive, and fricking exhausting.

Now... I’m not here to slam organic marketing. Posting without paying has its place.

But relying on it?

That’s like playing darts... blindfolded... in a wind tunnel...hoping you hit your dream client square in the face.

You’re showing up, churning out content, fingers crossed, and still wondering where the hell your next actual lead is coming from.

But, you know you have to be here.

I mean, FB and Insta are #1 and #3 slot in the social media charts (with 3.05 billion and 2B users, respectively).

Your dream clients are doom-scrolling, killing time in queues, 'accidentally' checking out their ex, or watching funny dog reels in the bath.

And yet, you’re only getting (on average) 3% organic reach.
THREE PERCENT!

That means 97% of your audience doesn’t even see that genius post you spent an hour writing (and they won't see this one either 🤣).

So you create more. And more. And more...
.. And you still end up in the same place 👉 playing content whack-a-mole and calling it strategy.

📢 You haven't got a visibility problem.
📢 It’s a distribution one.

That’s where ads come in. Not random boosts. Not messy targeting. Proper strategy. Proper testing. Proper results.

So if you're ready to stop playing the game and start actually growing, let's talk.

(Link’s in the comments. You know the drill.)

01/07/2025

✨ Once upon a scroll… ✨

There was a brilliant businesswoman named Sarah. CEO, mentor, powerhouse. But when it came to Facebook ads... a total non-believer.

She didn’t trust them.
She didn’t understand them.
She definitely wasn’t about to throw her hard-earned cash at them (well, not a lot, anyway!).

Until one day, someone whispered a name…
.. A name that echoed through inboxes and DMs like a legend: Sam from Bite Me Marketing.

Now Sarah, being a proud Yorkshire lass, wasn’t about to get swept up in the hype. But she figured, “What’s the worst that could happen?” So she handed over a modest £500 (plus our fees). Just so she could dip her toe ever-so-slightly into the water).

And then… 💥KABOOM💥 MAGIC HAPPENED.

Her tiny test budget turned into £96,000 in sales (Nope, not a typo).

That’s the power of strategic ads, client-aligned messaging, and a little 'Bite Me' fairy dust.

🪄 Here's what we threw into the couldron....

⚡ Got laser-sharp on her audience
⚡ Honed-in on the offer like a hawk
⚡ Spun scroll-stopping copy
⚡ Turned clicks into clients
⚡ Oh, and 3 jammy dodgers and a mug of tea (this is the secret sauce, don't tell ANYONE!!)

The moral of the story?

If your ads are more ‘chaotic potion’ than ‘money-making elixir’ then maybe it’s time for a proper spell caster.

💫 DM me to arrange a call. You bring the frogs' legs and I’ll bring the wand.

25/06/2025

🙈CONFESSION: Having just collated 25 pages of client testimonials (I'm not a narcissist, I swear - it was admin 😜), I noticed ONE GLARING THING...

A lot of clients come to us at the very last minute.

Which is fine - if you're into cortisol spikes, organised chaos, and installing pixels at 1am while mainlining Haribo Tangfastic.

But if you'd prefer September to be a sell-out (and not a stress-fest), NOW is the time to get things moving.

And I know what you're going to say:

🌴 “I’m off on holiday soon. I’ll start when I’m back.”
Perfect. But let’s get everything mapped and moving before you go.

🧠 “My brain is fried. I can’t think about September yet.”
Good. Don’t. That’s my job. You bring the brain fog, I’ll bring the structure.

💸 “Cashflow’s tight. I can’t invest right now.”
Then let’s change that. The right ads don’t cost money, they make it.

🫣 “I’m not ready yet…”
(aka perfectionism disguised as productivity)
No one is. And we can help you there.
'Done' is profitable → 'Delayed' isn’t.

🧒 “The kids are off school in 4 weeks – I’ll be juggling everything.”
Cool. I built this to work around that. Daily updates, WhatsApp support, and a strategy you don’t have to babysit (or take to the waterpark).

If you're serious about selling out in September...
✨LET'S TALK NOW✨

And not when you're two days from launch and panic-Googling,
"What even is a strapline?"

(I don’t mean the one you get when you nod off face-down on a sun lounger.)

Sam x

P.S. We offer a 30-day done-with-you funnel strategy sprint (to get you ready to launch) and a done-for-you Meta Ads package (to help you launch).

Let’s arrange a no-obligation chat.

20/06/2025

Feel like throwing your laptop out the window every time you open Business Manager? No matter what you try, you still can’t get [BLEEP] Business Manager to work.

(Insert your preferred expletive 😁)

Yeah, you’re not alone.

That platform has made stronger people than us cry.

Last week Fran came to me with exactly the same problem.

“Every time I try to run ads, it just errors out. But it won’t tell me why. It’s a complete circle of hell… I’m going round and round in circles trying to get support from Meta and it’s impossible. It’s made me feel like I must be missing something really obvious, like I’m just stupid.”

If you feel like you're in the same situation, listen up - THIS IS FOR YOU!

⚠️ Before I give you the steps to follow, you need to know this ONE THING ⚠️

Meta Business Manager is like the JUNK DRAWER in your kitchen:

Everything’s chucked in, piled on top of each other.

Half of it you don’t recognise, a few things you’re scared to touch, and at least one mystery object that’s probably important but no one knows why.

Meta’s ad platform is not intuitive. It’s not user-friendly. It's not you.

So when Fran came to me - unable to run ads and locked in an error-loop Meta wouldn’t respond to, I put my helmet on and joined her in the trenches.

🔧 THE FIX-UP CHECKLIST (aka "How to Rescue a Meta Mess")

1. We checked all Business Manager assets were actually connected – Ad accounts, Pages, Pixel, Insta. If even one of these isn't connected properly it can cause chaos.

2. Verified her 'Admin Access' and checked her security settings.

3. Switched it off and switched it on again 🤣 Not quite, but we disconnected her assets and then reconnected them.

4. Checked Billing

5. Checked for restrictions

6. Opened the official Meta support wormhole and got onto a call with Meta Support*

* I hate to say this is always my last resort. Some of Meta Support are great, some are not. It's pot luck who you get. We struck lucky with Cris.

And then we had a th*****me (CHEEKY! - not that sort!!) across Zoom, Microsoft Teams, and on the phone.

And after about 3 hours - SORTED!!!

Full access granted.

🥰HERE'S WHAT FRAN HAD TO SAY...

"Well Sam - you just about saved my life. You have certainly had a huge and positive impact on my business, and rescued me from descending into a soggy, weepy mess.

Absolutely when I needed it the most, you stepped in and sprinkled your fairy dust and resolved an impossible (for me) circular glitch on my Meta Account.

It's not just that you resolved it though. It's that you committed to resolving it, and generously gave of your time, and your effort to go round and round the circles and, eventually unwind them all and solve the problem. Genius at work!

You did it all with such grace and generosity - and demonstrated such skill and expertise - that I was beyond impressed.

CAN. NOT. RECOMMEND. SAM. HIGHLY. ENOUGH!😊😊😊"

If Business Manager is breaking your spirit one error message at a time - don’t bin your dreams just yet.

Send me a message.

I’ll bring the toolkit, the snacks, and the strategy.

(Just don’t ask me to speak to Meta Support again unless we’re summoning Cris.)

19/06/2025

🔥 11 Reasons you're going to want to get your sh*t sorted out before the summer holidays kick in...

1️⃣ You’re holding your funnel together with sticky tape, blobs of blue-tac, and sheer optimism. Everything technically “works,” but behind the scenes - It’s a hot mess.

2️⃣ You’ve got to where you are on sheer grit, willpower, and far too many late nights - and you're exhausted. Now you’re wondering, “Why the hell am I still doing everything?” What you want next is leverage.

3️⃣ You’re ready to buy back your time. You’re not here for another DIY course. You want someone who gets in the trenches with you, fixes the chaos, and hands you back a funnel that finally earns its keep.

4️⃣ You know ads won’t fix a broken funnel. Everyone’s shouting, “Just launch!” but you’re smart enough to know better. If your funnel’s full of holes, ads will just pour money into a sieve. This sprint plugs those leaks.

5️⃣ You’re not reaching the right people with what you have. You're getting leads, but when it comes to discovery calls they're not ready or can't afford you.

6️⃣ You’ve outgrown your setup. Your business has evolved, and your funnel is still wearing skinny jeans from 2020. You don’t need a patch job → you need a proper reset.

7️⃣ Your agency isn't cutting it. They’re pushing buttons, not strategy. You need a second brain, not a robot. Someone who gets your vision and helps bring it to life.

8️⃣ Your leads are all over the place. One week you’re fully booked and the next is Tumbleweeds. You want stability. Systems. Scale.

9️⃣ You are the bottleneck. You thought you outsourced but really, you just moved the chaos sideways. It’s time to get out of your own way and into your CEO seat.

1️⃣0️⃣ You’re overwhelmed with options. Run ads? Build a funnel? Launch a course? You’re spinning on your heels trying to decide where to start. You want a plan and an expert to walk you through it.

1️⃣1️⃣ You don’t need more theory. You’ve done the courses, read the guides, binged the freebies. You don’t need another marketing lesson. You need someone to help you do the thing. Now.

And that’s exactly why I created the 30-DAY PROFITABLE FUNNEL SPRINT.

You + Me + 30 days of focused, no-fluff funnel strategy and implementation so you can finally stop faffing and start converting.

💥 £1,500 + VAT
💥 We start next week

⚡ Move Fast or Miss Out
This offer closes in 48 hours and won’t reopen until mid-August.
If you want your funnel locked, loaded, and ready to smash your September launch - this is your window.

This is a high-touch, done-with-you sprint.

Just TWO spots. When they’re gone, they’re gone.

👉 DM me now, and I'll send you all the details.

P.S. Obviously the image is AI (which I love). It makes me look 10 years younger, 3 stone lighter, and I've never had a tummy that flat (even before pushing out 3 kids) 🤣

12/06/2025

The first time I had to speak in public was to a room full of half-cut holidaymakers 🥴🍻

At 18, my gap year travel buddy bailed last minute, so instead of backpacking, I became a holiday rep in Cyprus.

Full disclosure: I was really crap. And apologies to any tourists who travelled with Olympic Holidays to Protaras in the early 90s.

Every single week I had to get up and give a welcome speech to anywhere between 2 and 60 strangers.

I’ve had:

🧒 Kids screaming
😴 An old man snoring
👊 And a literal fight break out mid-speech

And still, I had to deliver the message. It was a total baptism of fire and I still gag a little when I think of Ouzo. But that 7 months as a rep is where I got my confidence.

So when I landed my advertising job interview at Channel 5 TV and they asked me to present - I was in my element.

Nailed it. Got the job 💥

Even to this day, I still get the wobbles (hi, introvert), but stick me on a stage and I love it.

Because when you’ve had to sell a coach trip to see lacemakers in the Troodos Mountains to a group of hungover Brits while a toddler hurls ketchup-dipped chicken nuggets at your head…

sharing marketing strategies to 100 people is actually quite relaxing. 😅

❓Where and how did you hone your skills???

Thanks to Enfys Maloney for letting me loose on her stage (in the pics)

04/06/2025

Case File #738: Patient K

Patient K came to us with last-minute launch anxiety.

She wanted to run ads, had the content ready, was all fired up and ready to go...

We could've held her hand, mopped her brow, taken her money, pressed a few buttons, and told her it would be OK.

But that's not what we do.

We knew the strategy wouldn't work.

So we rolled up our sleeves, scrubbed in, and got to work turning her twisted funnel into a profit machine before the ads even hit the feed.

It wasn’t neat. It wasn’t perfect.
It was scrappy and FAST.
And full of emails that started with “ok I’ve just had a thought…”

But it worked.

She launched. She sold. She made real money.

🩺 18.2x return on ad spend
🩺 3.3x return on investment (including our fees)

Not bad for a funnel that could’ve flatlined.

If your marketing is feeling shaky - or you're not even sure where the leak is - it's best not to wait until the last minute.

But if you do, I’ll still be here.

Scrubs on. Coffee brewed. Strategy loaded. Funnel M.D. is in session.

Let’s revive your results!

02/06/2025

How Marjolein went from “I Just Need Help With My Messaging” to fully armed and funnel-ready in 30 Days...

⏰ With the clock ticking and just one month until her launch, Marjolein knew something wasn’t right.

Her messaging felt off.
Her landing page didn’t land.
Everything technically worked… but it didn’t click.

She couldn’t quite put her finger on it, but that niggling voice kept saying, “This isn’t ready.”

When you’re that close to your own business, it’s almost impossible to see where things are going sideways.

So what do you do? Panic a delay your launch? Throw spaghetti at the wall and hope for the best? Or call in reinforcements?
(hi 👋)

So...

👉 We jumped on a call
👉 Extracted all that brilliance from her brain
👉 Mapped out the plan
👉 Blitzed her funnel
👉 Reworked her messaging from the ground up
👉 Crafted scroll-stopping ad copy
👉 Designed her ads
👉 Gave her emails a glow-up
🐈 Gave Lola (her cat) a virtual tickle under her chin
🚀 And gave her a launch asset she can now rinse and repeat

No waiting around. No “I’ll get back to you next week.” Pure momentum.

This is what The Profitable Funnel Sprint is all about.

30 days of: My brain + my team + your business + a several virtual mushroom-elixir-infused triple espressos with a shot of hazelnut syrup and a generous glug of get-sh*t-done.
..aka the cocktail your funnel’s been thirsting for.

❌ It's not a course. It's not yet another thing for you to learn and implement.

✅ It's high-impact, done-for-you support, built around you.
Fast, focused, and just the right amount of fun.

“Working with Sam Pilling means getting fast outcomes and loads of support. It was really, truly customised and I could feel in every call how committed she is to helping her clients... what came out of it was absolutely brilliant. If I were you, and you’re thinking of working with Sam, I wouldn’t think too long. Even Lola, my cat, really loves Sam.”

Want the same for your business?

Don’t let your funnel sit there leaking leads and burning time and money while you cross your fingers and hope for sales.

Drop me a DM and I’ll send you the deets.

29/05/2025

Last night, I went to see the new Mission Impossible film (and yes, I smuggled in two glasses and a half-bottle prosecco. I mean, what do you take me for, a rookie???).

As I sat there, sipping bubbles and watching Ethan Hunt try to stop a sentient AI from destroying the world, I had a bit of a marketing epiphany.

[Spoiler Alert] Grace (Ethan's new love interest) has literal seconds to trap “The Entity” , an all-powerful rogue AI before it infiltrates and BLOWS UP the world

Your ad? Same thing...

⏰You’ve got 2 seconds to capture attention.
💣 That’s it. No second chances.
🚶🏼‍♀️ Although (in your case) if you fail you've just burnt ad budget and not incinerated the entire human population.

Your mission (should you choose to accept it) is this:

👉Grab the right people by the eyeballs and make them feel something. Fast.

So how do you 'Ethan Hunt' your ad?

1️⃣Lead with a pattern-breaker
Say the thing no one else is saying. Use scroll-stopping visuals. Take a note of the things you stop and watch/read on social and take note of how it got your attention.

2️⃣Speak directly to the pain
What's 'the thing' they can't quite shake? What are they really wanting to achieve or do? You’ve got to show them you get it before they’ll give a damn.

3️⃣Use motion + contrast
In video - Open with movement. In static - Use bold colours, big fonts, and break visual norms. Don’t look “pretty.” Look disruptive.

4️⃣Make them feel seen
Specificity = relatability = “That’s me, where do I sign up ?”

5️⃣End every scroll with a cliffhanger
Even if they don’t click - make them want to. Tease the solution. Leave a loop open. Don’t info-dump. Build intrigue.

Your ads don’t need to explain everything.
They need to start the mission.

And now, I'm just waiting for Ethan to realise I’m the missing piece of his team...
.. as long as he needs someone to strategically infiltrate his funnels (err... that's not a euphemism 😆).

P.S. Send me in, and I’ll turn your ad strategy from "this might work" to "mission accomplished".

P.P.S. Tom’s hair though… thoughts?
I vote silver fox. Let it happen, Tom. You’ve saved the world like 19 times. Let it go, Hunt. Let it go

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https://bit.ly/BiteMeMarketing

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Our Story

Call us nerds, but we love Facebook Advertising! Over 2.5 billion people use Facebook to connect with businesses and products. They book restaurants, ask questions, shop, look for directions, and ask for recommendations. Having a presence on Facebook these days is just as important as having a website! But we also understand that not everyone has the time or the inclination to ‘do’ Facebook properly. Hey, we’re all busy and no one more than a business owner. So, we’re here to take the strain, give advice, share best practise, and offer a helping hand if that’s what you need.

In a nutshell - your customers are on Facebook and we can help you find them. Our story is your story!

Drop us a line... https://m.me/marketingwithbite