12/04/2024
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Irai Handai (ඉරයි-හඳයි) Perawadana with Viva | 12th April 2024
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TV Derana
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Sri Lanka's Premium Entertainment Channel SRI LANKA'S PREMIUM ENTERTAINMENT EXPERIENCE
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SRI LANKA'S PREMIUM ENTERTAINMENT CHANNEL
TV Derana is a Sinhalese language entertainment terrestrial television channel broadcasting in Sri Lanka. Launched on 11 October 2005, it is one of the most popular television networks in the country.[citation needed] Its main transmission tower is in Kikiliyamana(Nuwara Eliya), and coverage is extended nationwide via eight transmission towers.
The channel is available on digital medium through Dialog TV, PEO TV and the newly launched OTT platform GLUUOO. Derana broadcasts contemporary content that upholds Sri Lankan values on its "අපේ දේ රැකගෙන, අලුත් දේ අරගෙන" / “Ape De Rakagena, Aluth De Aragena” platforms.
The channel focuses heavily on high-end programming that meets stringent expectations of viewers in the two premium socio-economic categorizations SEC A and SEC B. Currently TV Derana is the No. 1 television channel in Sri Lanka, according to late 2017 LMRB search data.[1] The channel has maintained this position since March 2017. TV Derana also holds the all-time record for having the most number of programmes by one channel, in the top 10 most rated programmes. According to the recent LMRB research data, TV Derana has eight programmes in the top 10 including the first two programmes in the country..
